Community Engagement Survey Summary
Get Enthused! Make it Happen.Confidential
2Confidential
Contents• Executive Summary – Slide 3
– Results Highlights - 4– Survey Questions - 5
• How to Read this Report – Slide 6• Resident/Non-Resident Response Ratio – Slide 10• Resident Responses – Slide 12
– All Resident Responses -13-23– Resident Responses by Ethnicity - 24-104
• Non-Resident Perspectives – Slide 105– Perspectives on Manchester - 106-115
• Appendices – Slide 116A. Text Responses - 117B. Respondent Contact Information - 118
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Executive Summary
Town of Manchester Diversity & Inclusion Survey
Executive Summary Introduction KJR Consulting was engaged by the Town of Manchester to facilitate a strategic planning process that, if executed, will enable the Town to reach its goal of increasing community engagement among its diverse residents. A survey of both residents and non-residents was conducted in August 2017 to explore the perspectives of the community-at-large to provide input to aid in reimagining the fabric of the Town of Manchester.
Respondent Demographics 68% of the 1266 respondents are residents of Manchester. 77% of respondents are of White ethnicity. 39% of respondents are age 55 years or older. 71% of respondents are female. Resident respondent income is greater than non-resident respondent income across all income brackets. What’s Most Important Resident respondents identified school quality and safe neighborhoods as most important to them about their community and that should be an immediate focus for the Town of Manchester. What they love most about their community are shopping options, cultural diversity, access to recreational facilities and community events. Engagement Interests The top four sources of information about community events for resident respondents are Manchester Matters, the town website, the Journal Inquirer and the Hartford Courant. They are interested in a variety of types of community involvement, with volunteering as the highest area of interest.
Perceptions About Community On average, resident respondents feel community relations and engagement in Manchester are neither strongly positive nor strongly negative. They feel town leadership does not reflect the diversity in the community. Non-Resident Perspectives on Manchester A majority of non-resident respondents indicated that work is one of their connections to Manchester. School quality was identified as a change that would make Manchester a destination community and would compel them to move to the town. Former residents identified better school quality, safer neighborhoods, and more housing choices as factors that would have made them stay in Manchester.
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Town of Manchester D&I Survey – Executive Summary
Survey Questions
Resident Questions
1. How long have you been living in Manchester? 2. Which Manchester neighborhood do you live in?
3. What do you love most about Manchester? 4. What is most important to you about the community you live in?
5. What should be the immediate focus for the Town of Manchester over the next 6-12 months? 6. How do you find out about community events?
7. What is your perception of community relations and engagement in the Town of Manchester? 8. What types of community involvement might interest you?
Non-Resident Questions
1. What is your connection to Manchester? 2. Looking forward, what changes do you believe would make Manchester a destination
community?
3. If you are a former Manchester resident, what would have made you stay? 4. If you are not currently a Manchester resident, what would compel you to move here?
Demographic Questions
1. Are you currently a resident of Manchester?
2. What is your age? 3. What is your gender?
4. What is your ethnicity? 5. What is your total household income?
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How to Read this Report
Residents Non-Residents
Question Responses
Demographical Data
Question Responses
Demographical Data
Residents by Ethnicity
American Indian Asian
Black or African
American
Hispanic, Latino/
Spanish Origin
Middle Eastern or North African
White Two or More
Races Race Not Disclosed
Question Responses
Additional Demographical
Data
Question Responses
Additional Demographical
Data
Question Responses
Additional Demographical
Data
Question Responses
Additional Demographical
Data
Question Responses
Additional Demographical
Data
Question Responses
Additional Demographical
Data
Question Responses
Additional Demographical
Data
Question Responses
Additional Demographical
Data
Town of Manchester Diversity & Inclusion Survey How to Read this Report
Overview This report is broken down into two major sections. One contains responses from residents of the Town of Manchester, the other contains responses from non-residents. Each contains demographical data on its respective respondents including: age, gender, ethnicity, and household income.
Responses in the resident section are shown in aggregate and then further broken down by ethnicity to allow the reader to examine whether differences exist across ethnicities. Additional demographical data is provided in each ethnicity section including: neighborhood, length of residence, and household income.
Responses in the non-resident section are reported in aggregate only. The purpose of the survey was to gauge inclusion and community engagement among the residents of Manchester. Non-residents were also surveyed to provide insights into the way the town is perceived from the outside. However, their responses are not broken down by ethnicity. Such data does not directly serve the project’s objectives and is, therefore, beyond the scope of this survey.
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Town of Manchester D&I Survey – How to Read
Bar Graphs Bar graphs are used to display data from several of the survey questions.
Five-Point Scales Several questions measuring perceptions of community engagement were asked using a five-point scale. Responses to all of those questions are shown together on the following chart.
The question being answered is
indicated in the header and the full question is shown next to the graph.
A brief text summary highlights the most common responses.
The sub-header reminds you whose responses you are
viewing, the number of respondents in
the group, and their percentage of
overall respondents.
The bar graph makes it easy to
compare the frequency with which different options were
selected.
The momentum score represents the average score of all
questions in this section.
Each question is listed separately
with its corresponding
score. Low scoring sections are
highlighted to draw attention to areas for
improvement.
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Town of Manchester D&I Survey – How to Read
Pie Charts
Pie charts are used to display respondents’ areas of interest in community involvement.
Additional Demographics Each ethnicity section includes the additional demographics.
The pie chart makes it easy to spot the
largest and smallest areas of interest.
The neighborhoods in which the group’s respondents live are
listed by percentages.
Neighborhoods that are home to the
highest number of respondents in that
group are highlighted to draw
attention.
A bar graph shows how long the
respondents have lived in Manchester.
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Resident/Non-ResidentResponse Ratio
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Resident/Non-Resident Response Ratio1266 Respondents68% of respondents are residents of the Town of Manchester.
Resident68%
Non-Resident32%
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All Resident Responses
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What Do You Love Most?859 (67.8%) All resident responses
0
50
100
150
200
250
300
350
400
450
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orho
ods
Trans
it Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity E
vents
Commun
ity E
ngag
emen
t
Cultur
al Dive
rsity
Acces
s to R
ecre
ation
al Fac
ilities
Techn
ology
Res
ource
sOthe
r
What do you love mostabout Manchester?
# of Responses
What residents love most about their community are shopping options, cultural diversity, access to recreational facilities and community events. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
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What is Most Important?859 (67.8%) All resident responses
0
100
200
300
400
500
600
700
Sch
ool Q
uality
Hou
sing
Cho
ices
Saf
e Neigh
borh
oods
Tra
nsit Opt
ions
Living
Wag
e Jo
bs
Sho
pping
Opt
ions
Com
mun
ity E
vent
s
Com
mun
ity E
ngag
emen
t
Cultu
ral D
iver
sity
Acc
ess to
Rec
reat
iona
l Fac
ilitie
s
Tec
hnolog
y Res
ourc
es
Oth
er
What is most important to
you about the community
you live in?
Resident respondents identified school quality and safe neighborhoods as what is most
important to them about their community. The TOM D-I Survey Write-in Responses document
contains the full list of write-in responses and is attached to this summary.
# of
Responses
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What Should be the Immediate Focus?859 (67.8%) All resident responses
0
50
100
150
200
250
300
350
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
# of Responses
Resident respondents identified school quality and safe neighborhoods as what should be an immediate focus for the Town of Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
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Community Experience859 (67.8%) All resident responses
On average, resident respondents feel community relations and engagement in Manchester are neither strongly positive nor strongly negative. They feel town leadership does not reflect the diversity in the community.
Perception of community relations and engagement
I frequently interact with people in my neighborhood 3.50I frequently interact with people from other Manchester neighborhoods 3.19
I am involved in my community 3.35I feel included in Manchester’s community events 3.37I feel I belong in Manchester 3.33I feel comfortable being myself in this community 3.95I feel appreciated by Manchester’s community 3.31I feel encouraged to voice my opinions 3.34I feel like my voice matters in this town 3.04I feel welcome to participate in local government 3.31I feel empowered to affect change in Manchester 3.06Town leadership reflects the diversity of the community 2.90
3.30Strong Positive
Perception
Strong Negative
Perception
5-point scale
What is your perception of community relations and engagement in the Town of
Manchester?
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Awareness of Community Events859 (67.8%) All resident responses
050
100150200250300350400450
Town W
ebsit
e
Hartfo
rd C
ouran
t
Jour
nal In
quire
r
Manch
ester
Face
book
Pag
e
Manch
ester
Twitte
r Pag
e
Manch
ester
Sna
p Cha
t Pag
e
Chambe
r of C
ommer
ce N
ews (
pape
r or o
nline
)
MetroH
artfo
rd Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out about communityevents?
The top five sources of information about community events for resident respondents are email (e.g. Manchester Matters), the town website, the Journal Inquirer and the Hartford Courant. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
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Community Involvement Interest 859 (67.8%) All resident responsesResidents are interested in a variety of types of community involvement, with volunteering (28%) as the highest area of interest.
Community discussions about current events
16%
Board of Directors and town government
12%
Board of Education and town schools
14%
Sports and recreation9%
Youth development initiatives
12%
Volunteering28%
Other9%
Types of community involvement that interest all
resident respondents
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Resident RespondentDemographics
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Resident Respondent Age859 Respondents
0
75
150
225
300
375
450
0-16 Years 17-24 Years 25-37 Years 38-54 Years 55 Years &Above
Prefer Not toDisclose
# of
Res
pond
ents
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Resident Respondent Gender859 Respondents
0
100
200
300
400
500
600
700
Male Female Transgender Prefer Not to Disclose
# of
Res
pond
ents
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Resident Respondent Ethnicity859 Respondents
0
150
300
450
600
750
AmericanIndian
Asian Black orAfrican
American
Hispanic,Latino,
SpanishOrigin
MiddleEastern or
NorthAfrican
NativeHawaiian,
PacificIslander
White Two orMoreRaces
Prefer Notto Disclose
# of
Res
pond
ents
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Resident Respondent Household Income859 Respondents
0
50
100
150
200
250
Less than$10,000
$10,000 -$19,999
$20,000 -$29,999
$30,000 -$39,999
$40,000 -$49,999
$50,000 -$59,999
$60,000 -$69,999
# of
R
espo
nden
ts
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Resident Responsesby Ethnicity
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American Indian Residents
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What Do You Love Most?2 (0.2%) American Indian resident responses American Indian resident respondents identified safe neighborhoods, shopping options, community events, and access to recreational facilities as what they love most about Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
0
2
4
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What do you love mostabout Manchester?
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What is Most Important?2 (0.2%) American Indian resident responses
0
2
4
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What is most important toyou about the communityyou live in?
American Indian resident respondents identified school quality, safe neighborhoods, community engagement and cultural diversity as most important to them about their community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
28Confidential
What Should be the Immediate Focus?2 (0.2%) American Indian resident responses
0
2
4
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orho
ods
Trans
it Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity E
vents
Commun
ity E
ngag
emen
t
Cultur
al Dive
rsity
Acces
s to R
ecre
ation
al Fac
ilities
Techn
ology
Res
ource
sOthe
r
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
American Indian resident respondents identified school quality and cultural diversity as what should be an immediate focus for the Town of Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
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Community Experience2 (0.2%) American Indian resident responses
On average, American Indian resident respondents interact with other Manchester residents. They feel included, comfortable and encouraged to voice their opinions in the community. They do not feel welcome to participate in local government or empowered to affect change in Manchester. They feel town leadership does not reflect the diversity in the community.
3.54Strong Positive
Perception
Strong Negative
Perception
5-point scale
Perception of community relations and engagementI frequently interact with people in my neighborhood 4.50I frequently interact with people from other Manchester neighborhoods 4.00
I am involved in my community 4.50I feel included in Manchester’s community events 4.00I feel I belong in Manchester 3.50I feel comfortable being myself in this community 4.00I feel appreciated by Manchester’s community 3.50I feel encouraged to voice my opinions 4.00I feel like my voice matters in this town 3.00I feel welcome to participate in local government 2.50I feel empowered to affect change in Manchester 2.50Town leadership reflects the diversity of the community 2.50
What is your perception of community relations and engagement in the Town of
Manchester?
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0
1
2
Town W
ebsit
e
Hartfor
d Cou
rant
Journ
al Inq
uirer
Manch
ester
Face
book
Page
Manch
ester
Twitte
r Pag
e
Manch
ester
Snap C
hat P
age
Chambe
r of C
ommerc
e New
s (pa
per o
r onli
ne)
MetroH
artfor
d Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out aboutcommunity events?
American Indian resident respondents learn about community events from ManchesterFacebook page and through email via Manchester Matters.
Awareness of Community Events2 (0.2%) American Indian resident responses
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Community Involvement Interest 2 (0.2%) American Indian resident responses American Indian resident respondent interest in community involvement is split evenly among volunteering (50%) and community discussions about current events (50%).
Community discussions
about current events
50%
Volunteering50%
What types of community involvement might interest you?
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American IndianDemographics
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Neighborhood and Years In Residence2 (0.2%) American Indian resident responses
• 2 American Indian residents responded to the survey.
• American Indian resident respondents reside in the West Side and Keeney neighborhoods.
• American Indian resident respondents have lived in Manchester less than five years.
% American Indian respondents per Manchester neighborhood
East Side 0%Bowers 0%
Center 0%
Verplanck 0%
Robertson 0%
Highland Park 0%
Martin 0%
Spencer 0%
West Side 50%Waddell 0%
Buckley 0%Keeney 50%
0
1
Lessthan 1year
1-5Years
5-10years
10-15years
15-20years
20 ormoreyears
How long have you been living in Manchester?
# of Respondents
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Household Income2 (0.2%) American Indian resident responses
What is your total household income?
0
1
Less
than
$10,0
00
$10,0
00 - $
19,99
9
$20,0
00 - $
29,99
9
$30,0
00 - $
39,99
9
$40,0
00 - $
49,99
9
$50,0
00 - $
59,99
9
$60,0
00 - $
69,99
9
$70,0
00 - $
79,99
9
$80,0
00 - $
89,99
9
$90,0
00 - $
99,99
9
$100
,000 -
$149
,999
More th
an $1
50,00
0
Prefer
not to
disc
lose
# of Respondents
35Confidential
Asian Residents
36Confidential
What Do You Love Most?13 (1.0%) Asian resident responses
0
5
10
Sch
ool Q
uality
Housing C
hoices
Safe
Neighborh
oods
Tra
nsit Optio
ns
Living W
age Jobs
Shopping O
ptio
ns
Com
munity
Eve
nts
What do you love most
about Manchester?
Asian resident respondents identified school quality, housing choices, safe neighborhoods, shopping options and community events as what they love most about Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is
attached to this summary.
# of
Responses
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What is Most Important?13 (1.0%) Asian resident responses
0
5
10
Sch
ool Q
uality
Hou
sing
Cho
ices
Saf
e Neigh
borh
oods
Trans
it Opt
ions
Living
Wag
e Jo
bs
Sho
pping
Opt
ions
Com
mun
ity E
vent
s
What is most important to
you about the communityyou live in?
Asian resident respondents identified school quality, housing choices, safe neighborhoods, and living wage jobs as most important to them about their community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this
summary.
# of
Responses
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What Should be the Immediate Focus?13 (1.0%) Asian resident responses
0
5
10
Sch
ool Q
uality
Hou
sing
Cho
ices
Saf
e Neigh
borh
oods
Trans
it Opt
ions
Living
Wag
e Jo
bs
Sho
pping
Opt
ions
Com
mun
ity E
vent
s
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
Asian resident respondents identified school quality, safe neighborhoods, and living wage jobs, as what should be an immediate focus for the Town of Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this
summary.
# of
Responses
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Community Experience13 (1.0%) Asian resident responses
On average, Asian resident respondents feel community relations and engagement in Manchester are neither strongly positive nor strongly negative.
3.38Strong Positive
Perception
Strong Negative
Perception
5-point scale
Perception of community relations and engagementI frequently interact with people in my neighborhood 3.08I frequently interact with people from other Manchester neighborhoods 3.46I am involved in my community 3.46I feel included in Manchester’s community events 3.46I feel I belong in Manchester 3.54I feel comfortable being myself in this community 3.77I feel appreciated by Manchester’s community 3.38I feel encouraged to voice my opinions 3.23I feel like my voice matters in this town 3.23I feel welcome to participate in local government 3.54I feel empowered to affect change in Manchester 3.15Town leadership reflects the diversity of the community 3.31
What is your perception of community relations and engagement in the Town of
Manchester?
40Confidential
0
1
2
3
4
5
Town W
ebsit
e
Hartfo
rd C
ouran
t
Jour
nal In
quire
r
Manch
ester
Face
book
Pag
e
Manch
ester
Twitte
r Pag
e
Manch
ester
Sna
p Cha
t Pag
e
Chambe
r of C
ommer
ce N
ews (
pape
r or o
nline
)
MetroH
artfo
rd Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out aboutcommunity events?
Asian resident respondents learn about community events from a variety of sources, most notably the Manchester Facebook page and other sources. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
Awareness of Community Events13 (1.0%) Asian resident responses
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Community Involvement Interest 13 (1.0%) Asian resident responsesAsian residents are most interested in volunteering (42%) and involvement on the Board of Education and town schools (33%).
Community discussions about current events
8%
Board of Education and town schools
33%
Youth development initiatives 17%
Volunteering42%
What types of community involvement might interest you?
42Confidential
AsianDemographics
43Confidential
Neighborhood and Years In Residence13 (1.0%) Asian resident responses
• 13 Asians residents responded to the survey.
• The greatest concentration of Asian resident respondents is in the Buckley neighborhood.
• 54% of the Asian resident respondents have lived in Manchester greater than ten years.
% Asian respondents per Manchester neighborhood
East Side 15%
Bowers 8%
Center 0%
Verplanck 8%
Robertson 8%
Highland Park 0%
Martin 0%
Spencer 8%
West Side 8%
Waddell 8%
Buckley 23%Keeney 15%
0
1
2
3
4
5
Lessthan 1year
1-5Years
5-10years
10-15years
15-20years
20 ormoreyears
How long have you been living in Manchester?
# of Respondents
44Confidential
Household Income 13 (1.0%) Asian resident responses
0
1
2
3
4
Less
than
$10,0
00
$10,0
00 - $
19,99
9
$20,0
00 - $
29,99
9
$30,0
00 - $
39,99
9
$40,0
00 - $
49,99
9
$50,0
00 - $
59,99
9
$60,0
00 - $
69,99
9
$70,0
00 - $
79,99
9
$80,0
00 - $
89,99
9
$90,0
00 - $
99,99
9
$100
,000 -
$149
,999
More th
an $1
50,00
0
Prefer
not to
disc
lose
What is your total household income?
# of Respondents
45Confidential
Black & African American Residents
46Confidential
0
5
10
15
20
25
Schoo
l Qua
lity
Hou
sing
Cho
ices
Safe
Neigh
borh
oods
Trans
it Opt
ions
Living
Wag
e Jo
bs
Shopp
ing
Opt
ions
Com
mun
ity E
vent
s
Com
mun
ity E
ngag
emen
t
Cultu
ral D
iver
sity
Acces
s to
Rec
reat
iona
l Fac
ilities
Techn
olog
y Res
ourc
es
Oth
er
What do you love mostabout Manchester?
Black or African American resident respondents identified safe neighborhoods, shopping options, and cultural diversity as what they love most about Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Do You Love Most?43 (3.4%) Black and African American resident responses
# of Responses
47Confidential
0
5
10
15
20
25
30
35
Schoo
l Qua
lity
Hou
sing
Cho
ices
Safe
Neigh
borh
oods
Trans
it Opt
ions
Living
Wag
e Jo
bs
Shopp
ing
Opt
ions
Com
mun
ity E
vent
s
Com
mun
ity E
ngag
emen
t
Cultu
ral D
iver
sity
Acces
s to
Rec
reat
iona
l Fac
ilities
Techn
olog
y Res
ourc
es
Oth
er
What is most important toyou about the communityyou live in?
Black or African American resident respondents identified school quality, safe neighborhoods, and cultural diversity as most important to them about their community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What is Most Important?43 (3.4%) Black and African American resident responses
# of Responses
48Confidential
0
2
4
6
8
10
12
14
16
18
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
Black or African American resident respondents identified school quality, housing choices, safe neighborhoods, cultural diversity, and community engagement as what should be an immediate focus for the Town of Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Should be the Immediate Focus?43 (3.4%) Black and African American resident responses
# of Responses
49Confidential
Community Experience43 (3.4%) Black and African American resident responses
On average, Black and African American resident respondents feel community relations and engagement in Manchester are neither strongly positive nor strongly negative. They feel town leadership does not reflect the diversity in the community.
3.24Strong Positive
Perception
Strong Negative
Perception
5-point scale
Perception of community relations and engagementI frequently interact with people in my neighborhood 3.19
I frequently interact with people from other Manchester neighborhoods 3.05
I am involved in my community 3.33
I feel included in Manchester’s community events 3.37
I feel I belong in Manchester 3.56
I feel comfortable being myself in this community 3.88
I feel appreciated by Manchester’s community 3.21
I feel encouraged to voice my opinions 3.37
I feel like my voice matters in this town 3.07
I feel welcome to participate in local government 3.28
I feel empowered to affect change in Manchester 3.30
Town leadership reflects the diversity of the community 2.30
What is your perception of community relations and engagement in the Town of
Manchester?
50Confidential
0
5
10
15
20
Town W
ebsit
e
Hartfor
d Cou
rant
Journ
al Inq
uirer
Manch
ester
Face
book
Page
Manch
ester
Twitte
r Pag
e
Manch
ester
Snap C
hat P
age
Chambe
r of C
ommerc
e New
s (pa
per o
r onli
ne)
MetroH
artfor
d Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out aboutcommunity events?
Black or African American resident respondents learn about community events from a variety of sources, most notably other sources, the town website, and email via Manchester Matters.The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
Awareness of Community Events43 (3.4%) Black and African American resident responses
51Confidential
Community Involvement Interest 43 (3.4%) Black and African American resident responsesBlack and African American resident respondents are interested in a variety of community involvement opportunities, with volunteering (23%) and Board of Directors and town government (21%) as the highest area of interest.
Community discussions about current events
12%
Board of Directors and town government
21%
Board of Education and town schools
12%
Sports and recreation7%
Youth development initiatives
18%
Volunteering23%
Other7%
What types of community involvement might interest you?
52Confidential
Black & African American Demographics
53Confidential
Neighborhood and Years In Residence43 (3.4%) Black and African American resident responses
• 43 Black and African American residents responded to the survey.
• The greatest concentration of Black and African American resident respondents is in the Keeney neighborhood.
• 56% of Black and African American resident respondents have lived in Manchester for over ten years
% Black and African American respondents per Manchester
neighborhood
East Side 7%Bowers 12%Center 7%Verplanck 16%Robertson 14%Highland Park 5%Martin 0%Spencer 2%West Side 5%Waddell 0%Buckley 12%Keeney 21%
0
5
10
15
20
Lessthan 1year
1-5Years
5-10years
10-15years
15-20years
20 ormoreyears
How long have you been living in Manchester?
# of Respondents
54Confidential
Household Income43 (3.4%) Black or African American resident responses
0
2
4
6
8
10
12
Less
than
$10,0
00
$10,0
00 - $
19,99
9
$20,0
00 - $
29,99
9
$30,0
00 - $
39,99
9
$40,0
00 - $
49,99
9
$50,0
00 - $
59,99
9
$60,0
00 - $
69,99
9
$70,0
00 - $
79,99
9
$80,0
00 - $
89,99
9
$90,0
00 - $
99,99
9
$100
,000 -
$149
,999
More th
an $1
50,00
0
Prefer
not to
disc
lose
What is your total household income?
# of Respondents
55Confidential
Hispanic, Latino/Spanish Origin Residents
56Confidential
0
5
10
15
20
25
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What do you love mostabout Manchester?
Hispanic, Latino and Spanish origin resident respondents identified safe neighborhoods, shopping options, community events, and cultural diversity as what they love most about Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Do You Love Most?45 (3.5%) Hispanic, Latino/Spanish origin resident responses
# of Responses
57Confidential
0
5
10
15
20
25
30
35
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What is most important toyou about the communityyou live in?
Hispanic, Latino and Spanish origin resident respondents identified school quality, and safe neighborhoods as most important to them about their community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What is Most Important?45 (3.5%) Hispanic, Latino/Spanish origin resident responses
# of Responses
58Confidential
0
24
68
10
1214
16
18
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
Hispanic, Latino and Spanish origin resident respondents identified school quality, community engagement, and cultural diversity as what should be an immediate focus for Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Should be the Immediate Focus?45 (3.5%) Hispanic, Latino/Spanish origin resident responses
# of Responses
59Confidential
Community Experience45 (3.5%) Hispanic, Latino/Spanish origin resident responses
On average, Hispanic, Latino/Spanish origin resident respondents feel community relations and engagement in Manchester are neither strongly positive nor strongly negative. They tend to not feel appreciated by Manchester’s community and feel town leadership does not reflect the diversity in the community.
3.23Strong Positive
Perception
Strong Negative
Perception
5-point scale
Perception of community relations and engagement
I frequently interact with people in my neighborhood 3.56
I frequently interact with people from other Manchester neighborhoods 3.40
I am involved in my community 3.38
I feel included in Manchester’s community events 3.09
I feel I belong in Manchester 3.24
I feel comfortable being myself in this community 3.84
I feel appreciated by Manchester’s community 2.84
I feel encouraged to voice my opinions 3.13
I feel like my voice matters in this town 3.11
I feel welcome to participate in local government 3.04
I feel empowered to affect change in Manchester 3.24
Town leadership reflects the diversity of the community 2.87
What is your perception of community relations and engagement in the Town of
Manchester?
60Confidential
0
5
10
15
20
Town W
ebsit
e
Hartfor
d Cou
rant
Journ
al Inq
uirer
Manch
ester
Face
book
Page
Manch
ester
Twitte
r Pag
e
Manch
ester
Snap C
hat P
age
Chambe
r of C
ommerc
e New
s (pa
per o
r onli
ne)
MetroH
artfor
d Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out aboutcommunity events?
Hispanic, Latino and Spanish origin resident respondents learn about community events from a variety of sources, most notably the town website, the Manchester Facebook page, email via Manchester Matters, and other sources. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
Awareness of Community Events45 (3.5%) Hispanic, Latino/Spanish origin resident responses
61Confidential
Community Involvement Interest 45 (3.5%) Hispanic, Latino/Spanish origin resident responsesHispanic, Latino and Spanish origin resident respondents are interested in a variety of community involvement opportunities, with youth development initiatives (20%) and volunteering (18%) as the highest areas of interest.
Community discussions about current events
13%
Board of Directors and town government
16%
Board of Education and town schools
16%
Sports and recreation13%
Youth development initiatives
20%
Volunteering18%
Other4%What types of community
involvement might interest you?
62Confidential
Hispanic, Latino/Spanish Origin Demographics
63Confidential
Neighborhood and Years In Residence45 (3.5%) Hispanic, Latino/Spanish origin resident responses
% Hispanic, Latino and Spanish origin respondents per Manchester
neighborhood
East Side 9%Bowers 13%Center 22%Verplanck 4%Robertson 2%Highland Park 2%Martin 2%Spencer 4%West Side 11%Waddell 13%Buckley 4%Keeney 11%
• 45 Hispanic, Latino and Spanish origin residents responded to the survey.
• The greatest concentration of Hispanic, Latino and Spanish origin residents is in the Center neighborhood.
• 60% of Hispanic, Latino and Spanish origin resident respondents have lived in Manchester greater than 10 years.
0
5
10
15
20
Lessthan 1year
1-5Years
5-10years
10-15years
15-20years
20 ormoreyears
How long have you been living in Manchester?
# of Respondents
64Confidential
Household Income45 (3.5%) Hispanic, Latino/Spanish origin resident responses
02468
101214
Less
than
$10,0
00
$10,0
00 - $
19,99
9
$20,0
00 - $
29,99
9
$30,0
00 - $
39,99
9
$40,0
00 - $
49,99
9
$50,0
00 - $
59,99
9
$60,0
00 - $
69,99
9
$70,0
00 - $
79,99
9
$80,0
00 - $
89,99
9
$90,0
00 - $
99,99
9
$100
,000 -
$149
,999
More th
an $1
50,00
0
Prefer
not to
disc
lose
What is your total household income?
# of Respondents
65Confidential
Middle Eastern & North African Residents
66Confidential
0
1
2
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What do you love mostabout Manchester?
The Middle Eastern or North African resident respondent identified community events, community engagement, and cultural diversity as what they love most about Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Do You Love Most?1 (0.08%) Middle Eastern & North African resident response
# of Responses
67Confidential
0
1
2
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What is most important toyou about the communityyou live in?
The Middle Eastern or North African resident respondent identified community events, community engagement, and cultural diversity as most important to them about their community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What is Most Important?1 (0.08%) Middle Eastern & North African resident response
# of Responses
68Confidential
0
1
2
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orho
ods
Trans
it Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity E
vents
Commun
ity E
ngag
emen
t
Cultur
al Dive
rsity
Acces
s to R
ecre
ation
al Fac
ilities
Techn
ology
Res
ource
sOthe
r
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
The Middle Eastern or North African resident respondent identified living wage jobs as the most important focus for Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Should be the Immediate Focus?1 (0.08%) Middle Eastern & North African resident response
# of Responses
69Confidential
Community Experience1 (0.08%) Middle Eastern & North African resident response
The Middle Eastern and North African resident respondent generally has a positive perception of community relations and engagement in Manchester. They neither strongly agree nor strongly disagree that their voice matters in town, that they are welcome in local government and empowered to affect change in Manchester.
4.25Strong Positive
Perception
Strong Negative
Perception
5-point scale
Perception of community relations and engagement
I frequently interact with people in my neighborhood 4.00
I frequently interact with people from other Manchester neighborhoods 4.00
I am involved in my community 5.00
I feel included in Manchester’s community events 5.00
I feel I belong in Manchester 5.00
I feel comfortable being myself in this community 5.00
I feel appreciated by Manchester’s community 5.00
I feel encouraged to voice my opinions 4.00
I feel like my voice matters in this town 3.00
I feel welcome to participate in local government 3.00
I feel empowered to affect change in Manchester 3.00
Town leadership reflects the diversity of the community 5.00
What is your perception of community relations and engagement in the Town of
Manchester?
70Confidential
0
1
2
Town W
ebsit
e
Hartfor
d Cou
rant
Journ
al Inq
uirer
Manch
ester
Face
book
Page
Manch
ester
Twitte
r Pag
e
Manch
ester
Snap C
hat P
age
Chambe
r of C
ommerc
e New
s (pa
per o
r onli
ne)
MetroH
artfor
d Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out aboutcommunity events?
Middle Eastern and North African resident respondent learns about community events from the Hartford Courant.
Awareness of Community Events1 (0.08%) Middle Eastern & North African resident response
71Confidential
Community Involvement Interest 1 (0.08%) Middle Eastern & North African resident responseThe Middle Eastern and Northern African resident respondent is interested in becoming involved with the Board of Education and town schools (100%).
Board of Education and town schools
100%
What types of community involvement might interest you?
72Confidential
Middle Eastern & North AfricanDemographics
73Confidential
Neighborhood and Years In Residence1 (0.08%) Middle Eastern & North African resident response
% Middle Eastern and North African respondents per Manchester
neighborhood
East Side 100%Bowers 0%
Center 0%
Verplanck 0%
Robertson 0%
Highland Park 0%
Martin 0%
Spencer 0%
West Side 0%
Waddell 0%
Buckley 0%
Keeney 0%
• 1 Middle Eastern and North African Resident residents responded to the survey.
• The Middle Eastern and North African respondent resides in the East Side neighborhood.
• 100% of the Middle Eastern and North African respondents have lived in Manchester over fifteen years.
0
5
10
Lessthan 1year
1-5Years
5-10years
10-15years
15-20years
20 ormoreyears
How long have you been living in Manchester?
# of Respondents
74Confidential
Household Income1 (0.08%) Middle Eastern & North African resident response
0
1
2
3
4
5
Less
than
$10,0
00
$10,0
00 - $
19,99
9
$20,0
00 - $
29,99
9
$30,0
00 - $
39,99
9
$40,0
00 - $
49,99
9
$50,0
00 - $
59,99
9
$60,0
00 - $
69,99
9
$70,0
00 - $
79,99
9
$80,0
00 - $
89,99
9
$90,0
00 - $
99,99
9
$100
,000 -
$149
,999
$More
than
$150
,000
Prefer
not to
disc
lose
What is your total household income?
# of Respondents
75Confidential
White Residents
76Confidential
0
50
100
150
200
250
300
350
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What do you love mostabout Manchester?
White resident respondents identified shopping options, community events, cultural diversity, and access to recreational facilities as what they love most about Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Do You Love Most?685 (54.1%) White resident responses
77Confidential
050
100150200250300350400450500
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What is most important toyou about the communityyou live in?
White resident respondents identified school quality and safe neighborhoods as most important to them about their community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What is Most Important?685 (54.1%) White resident responses
78Confidential
0
50
100
150
200
250
300
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
White resident respondents identified school quality and safe neighborhoods as what should be an immediate focus for Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Should be the Immediate Focus?685 (54.1%) White resident responses
79Confidential
Community Experience685 (54.1%) White resident responses
On average, White resident respondents feel community relations and engagement in Manchester are neither strongly positive nor strongly negative. They feel that town leadership does not reflect the diversity of the community.
3.34Strong Positive
Perception
Strong Negative
Perception
5-point scale
Perception of community relations and engagementI frequently interact with people in my neighborhood 3.51
I frequently interact with people from other Manchester neighborhoods 3.18
I am involved in my community 3.16
I feel included in Manchester’s community events 3.40
I feel I belong in Manchester 3.71
I feel comfortable being myself in this community 3.98
I feel appreciated by Manchester’s community 3.34
I feel encouraged to voice my opinions 3.37
I feel like my voice matters in this town 3.06
I feel welcome to participate in local government 3.35
I feel empowered to affect change in Manchester 3.06
Town leadership reflects the diversity of the community 2.95
What is your perception of community relations and engagement in the Town of
Manchester?
80Confidential
050
100150200250300350400
Town W
ebsit
e
Hartfo
rd C
ouran
t
Jour
nal In
quire
r
Manch
ester
Face
book
Pag
e
Manch
ester
Twitte
r Pag
e
Manch
ester
Sna
p Cha
t Pag
e
Chambe
r of C
ommer
ce N
ews (
pape
r or o
nline
)
MetroH
artfo
rd Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out aboutcommunity events?
White resident respondents learn about community events from a variety of sources, most notably through email via Manchester Matters, the Journal Inquirer, the town website, the Hartford Courant, Manchester Facebook page and other sources. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
Awareness of Community Events685 (54.1%) White resident responses
81Confidential
Community Involvement Interest 685 (54.1%) White resident responsesWhite resident respondents are interested in a variety of community involvement opportunities, with the volunteering (29%) and community discussions about current events (17%) as the highest areas of interest.
Community discussions about current events
17%
Board of Directors and town government
11%
Board of Education and town schools
14%
Sports and recreation9%
Youth development initiatives
11%
Volunteering29%
Other9%
What types of community involvement might interest you?
82Confidential
WhiteDemographics
83Confidential
Neighborhood and Years In Residence685 (54.1%) White resident responses
% White respondents per Manchester neighborhood
East Side 7%
Bowers 11%
Center 5%
Verplanck 5%
Robertson 5%
Highland Park 14%Martin 9%
Spencer 1%
West Side 6%
Waddell 9%
Buckley 13%
Keeney 14%
• 685 white residents responded to the survey.
• White residents responds reside across all Manchester neighborhoods, with the greatest concentration residing the Highland Park and Keeney neighborhoods.
• 57% of white resident respondents have resided in Manchester for 20 or more years.
0
100
200
300
400
500
Lessthan 1year
1-5Years
5-10years
10-15years
15-20years
20 ormoreyears
How long have you been living in Manchester?
# of Respondents
84Confidential
Household Income685 (54.1%) White resident responses
0
50
100
150
200
250
Less
than
$10,0
00
$10,0
00 - $
19,99
9
$20,0
00 - $
29,99
9
$30,0
00 - $
39,99
9
$40,0
00 - $
49,99
9
$50,0
00 - $
59,99
9
$60,0
00 - $
69,99
9
$70,0
00 - $
79,99
9
$80,0
00 - $
89,99
9
$90,0
00 - $
99,99
9
$100
,000 -
$149
,999
More th
an $1
50,00
0
Prefer
not to
disc
lose
What is your total household income?
# of Respondents
85Confidential
Residents of Two or More Races
86Confidential
0
2
4
6
8
10
12
14
16
Schoo
l Qua
lity
Hou
sing
Cho
ices
Safe
Neigh
borh
oods
Trans
it Opt
ions
Living
Wag
e Jo
bs
Shopp
ing
Opt
ions
Com
mun
ity E
vent
s
Com
mun
ity E
ngag
emen
t
Cultu
ral D
iver
sity
Acces
s to
Rec
reat
iona
l Fac
ilities
Techn
olog
y Res
ourc
es
Oth
er
What do you love mostabout Manchester?
Respondents of two or more races identified safe neighborhoods, shopping options, and cultural diversity as what they love most about Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Do You Love Most?25 (1.9%) Responses from residents of two or more races
# of Responses
87Confidential
0
2
4
6
8
10
12
14
16
18
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What is most important toyou about the communityyou live in?
Respondents of two or more races identified school quality, safe neighborhoods, and cultural diversity as most important to them about their community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What is Most Important?25 (1.9%) Responses from residents of two or more races
# of Responses
88Confidential
0
1
2
3
4
5
6
7
8
9
10
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orho
ods
Trans
it Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity E
vents
Commun
ity E
ngag
emen
t
Cultur
al Dive
rsity
Acces
s to R
ecre
ation
al Fac
ilities
Techn
ology
Res
ource
sOthe
r
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
Respondents of two or more races identified school quality, safe neighborhoods, and community engagement as what should be an immediate focus for Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Should be the Immediate Focus?25 (1.9%) Responses from residents of two or more races
# of Responses
89Confidential
Community Experience25 (1.9%) resident responses of two or more races
On average, resident respondents of two or more races generally have neither a strongly positive nor a strongly negative perception of community relations and engagement in Manchester. They feel their voice does not matter in town and do not feel empowered to affect change in Manchester.
3.35Strong Positive
Perception
Strong Negative
Perception
5-point scale
Perception of community relations and engagement
I frequently interact with people in my neighborhood 3.56
I frequently interact with people from other Manchester neighborhoods 3.32
I am involved in my community 3.44
I feel included in Manchester’s community events 3.32
I feel I belong in Manchester 3.76
I feel comfortable being myself in this community 3.88
I feel appreciated by Manchester’s community 3.16
I feel encouraged to voice my opinions 3.76
I feel like my voice matters in this town 2.84
I feel welcome to participate in local government 3.20
I feel empowered to affect change in Manchester 2.88
Town leadership reflects the diversity of the community 3.04
What is your perception of community relations and engagement in the Town of
Manchester?
90Confidential
02
468
1012
Town W
ebsit
e
Hartfo
rd C
ouran
t
Jour
nal In
quire
r
Manch
ester
Face
book
Pag
e
Manch
ester
Twitte
r Pag
e
Manch
ester
Sna
p Cha
t Pag
e
Chambe
r of C
ommer
ce N
ews (
pape
r or o
nline
)
MetroH
artfo
rd Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out aboutcommunity events?
Resident respondents of two or more races learn about community events from a variety of sources, most notably via the Manchester Facebook page, through email via Manchester Matters, town website, the Chamber of Commerce News, and other sources. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
Awareness of Community Events25 (1.9%) Responses from residents of two or more races
91Confidential
Community Involvement Interest 25 (1.9%) resident responses of two or more racesResident respondents of two or more races are interested in a variety of community involvement opportunities, with the Board of Education and town schools (32%) and volunteering (20%) as the highest areas of interest.
Community discussions about current events
8%
Board of Directors and town government
12%
Board of Education and town schools
32%Sports and recreation12%
Youth development initiatives
20%
Volunteering12%
Other4%
What types of community involvement might interest you?
92Confidential
Two or More RacesDemographics
93Confidential
Neighborhood and Years In Residence25 (1.9%) Responses from residents of two or more races
% of two or more races per Manchester neighborhood
East Side 12%
Bowers 4%
Center 12%
Verplanck 4%
Robertson 12%
Highland Park 12%
Martin 8%
Spencer 0%
West Side 4%
Waddell 4%
Buckley 16%Keeney 12%
• 25 residents of two or more races responded to
the survey.
• Resident respondents of two or more races reside
in all neighborhoods except Spencer with greatest
concentration in the Buckley neighborhood.
• 64% of resident respondents of two or more races
have lived in Manchester greater than ten years.
0
5
10
Less
than 1
year
1-5
Years
5-10
years
10-15
years
15-20
years
20 or
more
years
How long have you been living in Manchester?
# of
Respondents
94Confidential
Household Income 25 (1.9%) Responses from residents of two or more races
0
2
4
6
8
Less
than
$10,0
00
$10,0
00 - $
19,99
9
$20,0
00 - $
29,99
9
$30,0
00 - $
39,99
9
$40,0
00 - $
49,99
9
$50,0
00 - $
59,99
9
$60,0
00 - $
69,99
9
$70,0
00 - $
79,99
9
$80,0
00 - $
89,99
9
$90,0
00 - $
99,99
9
$100
,000 -
$149
,999
More th
an $1
50,00
0
Prefer
not to
disc
lose
What is your total household income?
# of Respondents
95Confidential
Residents with Race Not Disclosed
96Confidential
0
2
4
6
8
10
12
14
16
18
20
Schoo
l Qua
lity
Hou
sing
Cho
ices
Safe
Neigh
borh
oods
Trans
it Opt
ions
Living
Wag
e Jo
bs
Shopp
ing
Opt
ions
Com
mun
ity E
vent
s
Com
mun
ity E
ngag
emen
t
Cultu
ral D
iver
sity
Acces
s to
Rec
reat
iona
l Fac
ilities
Techn
olog
y Res
ourc
es
Oth
er
What do you love mostabout Manchester?
Respondents that did not disclose ethnicity identified shopping options, community events, access to recreational facilities and other topics as what they love most about Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Do You Love Most?43 (3.4%) Resident responses where race was not disclosed
# of Responses
97Confidential
0
5
10
15
20
25
30
35
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What is most important toyou about the communityyou live in?
Respondents that did not disclose ethnicity identified school quality, safe neighborhoods and other topics as most important to them about their community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What is Most Important?43 (3.4%) Resident responses where race was not disclosed
# of Responses
98Confidential
0
2
4
6
8
10
12
14
16
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
What should be theimmediate focus for theTown of Manchester overthe next 6-12 months?
Respondents that did not disclose ethnicity identified school quality, safe neighborhoods and other topics as what should be an immediate focus for Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Should be the Immediate Focus?43 (3.4%) Resident responses where race was not disclosed
# of Responses
99Confidential
Community Experience43 (3.4%) Resident responses where race was not disclosed
On average, resident respondents that preferred not to disclose ethnicity generally have neither a strongly positive nor strongly negative perception of community relations and engagement in Manchester. They feel their voice does not matter in town, do not feel empowered to affect change in Manchester and feel town leadership does not reflect the diversity of the community.
3.25Strong Positive
Perception
Strong Negative
Perception
5-point scale
Perception of community relations and engagement
I frequently interact with people in my neighborhood 3.72
I frequently interact with people from other Manchester neighborhoods 3.23
I am involved in my community 3.35
I feel included in Manchester’s community events 3.28
I feel I belong in Manchester 3.53
I feel comfortable being myself in this community 3.93
I feel appreciated by Manchester’s community 3.19
I feel encouraged to voice my opinions 3.28
I feel like my voice matters in this town 2.74
I feel welcome to participate in local government 3.14
I feel empowered to affect change in Manchester 2.86
Town leadership reflects the diversity of the community 2.72
What is your perception of community relations and engagement in the Town of
Manchester?
100Confidential
Awareness of Community Events43 (3.4%) Resident responses where race was not disclosed
02468
101214161820
Town W
ebsit
e
Hartfo
rd C
ouran
t
Jour
nal In
quire
r
Manch
ester
Face
book
Pag
e
Manch
ester
Twitte
r Pag
e
Manch
ester
Sna
p Cha
t Pag
e
Chambe
r of C
ommer
ce N
ews (
pape
r or o
nline
)
MetroH
artfo
rd Allia
nce
Email (e
.g. M
anch
ester
Matt
ers)
Text M
essa
geOthe
r
How do you find out aboutcommunity events?
Resident respondents of two or more races learn about community events from a variety of sources, most notably through email via Manchester Matters, the Manchester Facebook page, town website, the Hartford Courant, the Journal Inquirer, and other sources. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
101Confidential
Community Involvement Interest 43 (3.4%) Resident responses where race was not disclosedResident respondents that preferred not to disclose their ethnicity are interested in a variety of community involvement opportunities, with the volunteering (28%) and Board of Directors and town government (21%) as the highest areas of interest.
Community discussions about current events
9%
Board of Directors and town government
21%
Board of Education and town schools
7%
Sports and recreation9%
Youth development initiatives
12%
Volunteering28%
Other14%
What types of community involvement might interest you?
102Confidential
Race Not DisclosedDemographics
103Confidential
Neighborhood and Years In Residence43 (3.4%) Resident responses where race was not disclosed
Neighborhood % Respondents
East Side 2%
Bowers 5%
Center 5%
Verplanck 14%
Robertson 2%
Highland Park 12%
Martin 12%
Spencer 0%
West Side 7%
Waddell 2%
Buckley 19%
Keeney 14%
• 43 resident respondents did not prefer to disclose
their ethnicity.
• The greatest concentration of resident respondents that did not prefer to disclose their ethnicity reside in the Buckley neighborhood.
• 77% of resident respondents of two or more races have lived in Manchester greater than ten years.
0
5
10
15
20
25
30
Lessthan 1year
1-5Years
5-10years
10-15years
15-20years
20 ormoreyears
How long have you been living in Manchester?
# of Respondents
104Confidential
Household Income43 (3.4%) Resident responses where race was not disclosed
05
1015202530354045
Less
than
$10,0
00
$10,0
00 - $
19,99
9
$20,0
00 - $
29,99
9
$30,0
00 - $
39,99
9
$40,0
00 - $
49,99
9
$50,0
00 - $
59,99
9
$60,0
00 - $
69,99
9
$70,0
00 - $
79,99
9
$80,0
00 - $
89,99
9
$90,0
00 - $
99,99
9
$100
,000 -
$149
,999
More th
an $1
50,00
0
Prefer
not to
disc
lose
What is your total household income?
# of Respondents
105Confidential
Non-Resident Perspectives on
Manchester
106Confidential
Connection to Manchester407 (32%) Non-resident responses
050
100150200250300
Former
reside
nt
Prospe
ctive
resid
ent
Work
Schoo
l
Church
/Hou
se of
wors
hipFam
ily
Shopp
ing & en
tertai
nmen
tOthe
r
What is your connection toManchester?
70% of non-resident respondents indicated work as one of their connections to Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
107Confidential
0
20
40
60
80
100
120
140
160
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
Looking forward, what changes doyou believe would makeManchester a destinationcommunity?
School quality (35%) was identified by non-resident respondents as a change that would make Manchester a destination community. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
Manchester as a Destination Community407 (32%) Non-resident responses
108Confidential
0
20
40
60
80
100
120
Schoo
l Qua
lity
Housin
g Cho
ices
Safe N
eighb
orhoo
ds
Transit
Opti
ons
Living
Wag
e Job
s
Shopp
ing O
ption
s
Commun
ity Eve
nts
Commun
ity Eng
agem
ent
Cultura
l Dive
rsity
Acces
s to R
ecrea
tiona
l Fac
ilities
Techn
ology
Res
ource
sOthe
r
If you are not currently aManchester resident, what wouldcompel you to move here?
School quality (35%) was identified by non-resident respondents as a change that would compel them to move to the town (27%). Housing choices, safe neighborhoods, and other topics were also identified. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
What Would Compel You to Move Here?407 (32%) Non-resident responses
109Confidential
0
10
20
30
40
50
60
70
80
School Quality
Housing C
hoices
Safe
Neighborh
oods
Tra
nsit O
ptions
Living W
age Jobs
Shopping O
ptions
Com
munity E
vents
Access to R
ecre
ational Facilities
Technology R
esourc
es
Oth
er
If you are a former Manchester
resident, what would have made
you stay?
Former residents identified school quality (26%), safe neighborhoods (18%), and housing choices (16%) as factors that would have made them stay in Manchester. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this
summary.
What Would Have Made You Stay?210 (15.4%) Former resident responses
110Confidential
Non-ResidentDemographics
111Confidential
Former/Non-Former Resident Response Ratio407 Respondents52% of non-resident respondents are former residents of the Town of Manchester.
Former Resident52%
Not a Former Resident
48%
112Confidential
Non-Resident Respondent Age407 Respondents
0
75
150
0-16 Years 17-24 Years 25-37 Years 38-54 Years 55 Years & Above Prefer Not toDisclose
# of
Res
pond
ents
113Confidential
Non-Resident Respondent Gender407 Respondents
0
50
100
150
200
250
300
Male Female Transgender Prefer Not to Disclose
# of
Res
pond
ents
114Confidential
Non-Resident Respondent Ethnicity407 Respondents
0
150
300
450
AmericanIndian
Asian Black orAfrican
American
Hispanic,Latino,
SpanishOrigin
MiddleEastern or
NorthAfrican
NativeHawaiian,
PacificIslander
White Two orMore Races
Prefer Notto Disclose
# of
Res
pond
ents
115Confidential
Non-Resident Respondent Household Income407 Respondents
0
50
100
150
200
250
Less than$10,000
$10,000 -$19,999
$20,000 -$29,999
$30,000 -$39,999
$40,000 -$49,999
$50,000 -$59,999
$60,000 -$69,999
# of
R
espo
nden
ts
116Confidential
Appendix
117Confidential
Appendix A: Text Responses
• What do you love most about Manchester?• What is most important to you about the community you
live in?• What should be the immediate focus for the Town of
Manchester over the next 6-12 months?• How do you find out about community events?• What types of community involvement might interest you?• What is your connection to the Town of Manchester?• Looking forward, what do you think would make
Manchester a destination community?• If you are a former Manchester resident, what would have
made you stay?• If you are not a former Manchester resident, what would
compel you to move here?
The following questions provided an “other” option allowing respondents to write their own response. The TOM D-I Survey Write-in Responses document contains the full list of write-in responses and is attached to this summary.
118Confidential
Appendix B: Respondent Contact Information
The TOM Survey Respondent Contact Info document contains contact information for respondents interested in further dialogue on the topics in this survey. These respondents will be notified of future events and activities related to this work. This list can be requested by email KJR Consulting at: [email protected]
1239 Edgell Road, Suite LLFramingham, MA 01701
(860) 286-9557
(208) 545-8634
www.KJRConsulting.com