COMMUNITYSPONSORSHIP

bbb.org

2019

Increase Visibility for your Company........................................1

The BBB Search Engine Solution Program...........................2

Online Directory Unified Search Page....................................3

Co-Branded Advertising................................................................4

Outdoor & Movie Theatre Advertising...................................5

Television & Video Advertising..................................................6

Targeted & Weather Activated Email Marketing..............7

Events.....................................................................................................7

Subject Page

Index

Increase VisibilityFor Your Company

BBB CommunitySponsorship

Two KeyReasons...

The Numbers SpeakFor Themselves

Reach out and make a difference in your community!

Becoming a BBB Community Sponsor positions

your business as an important partner in the

community. BBB can enhance your company’s

reputation through our brand, representing

consumer trust and confidence. Through your

community sponsorship or co-branding

opportunities, your company will reach millions of

Denver Metro consumers, expanding visibility for

your business.

5,027,596Total website page viewsin 2018

2,996,271

639,766

7,390

40,490

For enhancement of a company’s reputation.

For consumer trustand confidence.

...why businesses become BBB Accredited.

Business and nonprofit business profiles readin 2018.

83%

Total Facebook �impressions in 2018

Of consumers who are familiar with the

BBB are more likely to purchase when

a business displays their Accreditation

Accredited businessesand nonprofits

Dynamic seal clicksin 2018

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The BBB Search EngineSolution Program

How Does it Work?

What are the Benefits?

Let BBB and Google be your Sources for Online Marketing Leads!

BBB runs the program and buys the

keywords for you from Google. When

consumers search Google for businesses

like yours, then click on the BBB Sponsored

Ad at the top of the search results, it drives

them to a landing page showing ONLY the

BBB businesses who are currently running

this program. Easy, fast, low cost way to

reach consumers searching on Google.

Program up and running typically within two business days.

No long-term contracts.

Less competition on the page.

No need to have your own website, your BBB listing is your online presence.

Managed for you by in-house BBB sta�.

Consumers looking on the BBB site are more interested in quality than price.

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Click

Contact

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Online DirectoryUnified SearchExclusive Online Marketing Opportunities

Premium, Featured & Enhanced Listings

All Premium, Featured & Enhanced Listings Include:

Rotating with 33% of impressions.

Rotating with 20% of impressions.

Rotating with 20% of impressions.

Add your Accredited Businesss logo to your non-ad placement.

Rotating with 30% of impressions.

Rotating with 20% of impressions.

Premium

Banner 1-Use our template design or create your own.-Rotating with 20% of impressions.

Banner 2-Use our template design or create your own.-Rotating with 20% of impressions.

Bottom Banner-Use our template design or create your own.-Rotating with 20% of impressions.

Banner 1

Banner 2

Bottom Banner

Featured 1

Featured 2

Enhanced 1

Enhanced 2

Company LogoProminently Displayed

Links toBusiness Profile

Letter Rating

Company ContactInformation

Activity Tracking

Accredited Business Seal

Logo

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(303) 798-7663

5255 S Rio Grande St Ste BLittleton, CO 80120

(720) 446-9633

800 E 64th Ave Unit 7Denver, CO 80229

(720) 203-2900

4277 N 109th St,Lafayette. CO 80026

Co-BrandedAdvertisingDenver BBB’s “I Know a Guy” Campaign

With BBB, you have strong marketing partnerships to understand your business and o er digital solutions that maximize your ROI.

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With an extensive database of thousands of consumers and businesses, as well as strong open rates, this unique opportunity is available to select accredited businesses, and allows you to enhance your visibility in an impactful way.

Take advantage of your untapped marketing potential and advertise in BBB’s dynamic email communications.

Targeted & Weather Activated Email Marketing

Co-BrandedAdvertisingThe Benefits of Co-Branding with the BBB

click-through for digial display ads

the industry standard click through rate

Our Stats Continually Defy Industry Standards:

Averages

.15% 3xthe industry standard open through rate

open rate for co-branded emails

Averages

4x11.6%

Through intelligent placement of digital assets designed to attract, activate, and engage your potential customers, you can target your ideal customers whenever and wherever they are.

Customized packages include the following:

Email - Reach potential customers in their inboxes.

Live Chat - Answer questions and gather leads 24/7.

Social Boosted Campaigns - Connect and engage with current and potential customers.

Display Advertising - Build your brand, one impression at a time.

Over the Top Advertising – Influence cord cutters in a brand new way.

Pay Per Click - Get to the top of search results - fast!

Digital Co-Branded Advertising

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We have multiple options for television ads, airing on multiple channels.

Have your business co-branded with BBB through a professionally produced 3 minute video, which we share on all of our marketing and social media channels to local business owners and consumers. You also own the rights to the co-branded video!

Television &Video Advertising

The Stats for TV Ads

Why BBB is for me Video Example

with television, more than any other media

device

Source: GFK TVB Mentor Survey, Spring 2016

Adults 18+ Spend

4h54mPER DAY

Source: GFK TVB Mentor Survey, Spring 2016

credit TV ads as the most influential

medium in making a purchase decision

OF CONSUMERS

37%

Televisions Advertisement Example

Why BBB Is For Me

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BBB Denver puts high-impact Outdoor Advertising within reach for your business. Outdoor Advertising is:

Leverage BBB’s partnership with NCM Movie Theater advertising and save more of your budget. Take advantage of a captive audience and connect with hard-to-reach target markets, such as Millennials, by partnering with Denver BBB on movie theater advertising.

With packages o�ering quarterly

impressions of more than 1.8 million,

co-branded BBB outdoor advertising gives

you the opportunity to leverage media that

will work hard for you.

Lamar Billboards, Bus, and Lightrail Co-Branded

Movie Theater Ads:

Available 24/7/365

Can’t be Skipped, Deleted, or Blocked

Gives businesses unmatched reach and frequency

Are Unskippable

Have Recall Levels of 76%

Reach 750+ MM people each year

Increase average revenue ROI by $4.08 compared to $2.50 without cinema

Outdoor & MovieTheater Advertising Outdoor Advertising

Movie Theater Ad Example

Outdoor Ad Example

Movie Theater Advertising

303-366-4975

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Notes:

Notes:

Need a professional you can trust? I know a guy! bbb.org/ask