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Comparison between Bangladeshi ecommerce site & international ecommerce site

Date post:16-Jul-2015
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  • Welcome!

  • Ahsan Habib Shuvo ID#2013-1-10-088

    Rabita Reshmin ID#2013-1-10-232

    Presented by

  • Presentation On

    A Brief Comparison

    on

    Bangladeshi eCommerce site & international eCommerce site

  • Buying and selling of products or services over electronic systems through Internet and other computer networks.

    The most popular medium in which e-Commerce is conducted is the internet.

    Combines a range of process such as: Electronic Data Interchange (EDI),Electronic mail (E-mail),World Wide Web (WWW),Internet Applications, Network Applications.

    E-Commerce

  • Email Enterprise content management Instant messaging Newsgroups Online shopping and order tracking Online banking Online office suites Domestic and international payment systems Shopping cart software Teleconferencing Electronic tickets

    Related to eCommerce

    Common applications

  • & Bangladesh

    Slowly but surely entering into the e-commerce era.

    IT users in Bangladesh is increasing rapidly.

    Youth accounting for more than 35% of the total population gives an edge to opt for e-commerce.

    E-Commerce

  • E-commerce in Bangladesh

    0% 0.05%

    1.02%

    2.11%

    4.80%

    0%

    1%

    2%

    3%

    4%

    5%

    6%

    1971 1980 1990 2000 2010

    Growth rate

    growth rate

  • Bangladesh, 4.80%

    Pakistan, 28%

    India, 34%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    1971 1980 1990 2000 2010

    Growth rate

    E-commerce comparing neighbors

  • Bitter experience

    with Bangladeshi e-commerce site

  • Search BJMC (Bangladesh Jute Mills Corporation) on Google

    You will find information about Bachelor of Journalism and Mass Communication!

    After a hard search you will find Bangladesh Jute Mills Corporation.

    Bitter

    experience

    with Bangladeshi e-commerce site

  • After this experience , you can realize that we are far from International level.

    Bitter

    experience

    with Bangladeshi e-commerce site

  • International E-Commerce

    site

    &

    A brief comparison between

    Bangladeshi E-Commerce site

  • Offers &

    Promotions

    Bangladeshi websites have lacking of PR, Referrals, Daily deal promotions, Banner ads, Affiliate programme, Contest & SEO.

  • Shipping terms

    73% of customers expect free shipping*.

    it is not a very lucrative option for small and mid-sized E-commerce sites.

    So under developed countries sites (I.e. India) understands customers margins, consider locations, evaluate their Products and Orders.

    *Based on Recent ecommerce survey

  • Strategies &

    Operations

    International websites- Understands customer clearly Have vast relationships and community. Offer a superior customer experience. Follows Specific business model. Most of Bangladeshi sites are not.

  • Accessibility

    International sites are -

    Compatible with all, or at least the main, current mobile devices.

    Use responsive design to ensure that the number and size of images used in mobile versions is significantly less than desktop versions.

    Bangladeshi sites arent aware about this.

  • Unfortunately Bangladeshi sites are -

    Hard for the user to contact with service provider.

    Dont Focusing on the information visitors are most likely to be searching for.

    Barrier in their path to conversion.

    International websites are very aware about their customer satisfaction.

    Conversion

  • International sites have:

    Improved On-site search.

    Product Recommendations system

    Affiliate Marketing. Shows Respect to users ability.

    Bangladeshi sites must conscious about it.

    Product presentation

  • Cart managements

    International websites-

    Supports the buying decision

    Welcome returning shoppers

    Keep abandoned shopping carts active for long period.

    Bangladeshi websites arent suppose to have those. Specially last 2 points.

  • Customer Service Interactions

    International sites providing

    Obvious Guarantees

    Various Contact Options

    Live Chat

    Social Media

    Most of Bangladeshi sites are not.

  • Conclusion

    Needs some urgent measures to stimulate the existing poor e-commerce conditions.

    Need a role-model to influence local e-commerce.

  • s e s s i o n Q&A

  • Thanks!

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