COMPETENCIES, CAPABILITIES AND TIME
TOWARDS A DYNAMIC KNOWLEDGE-BASED THEORY OF VALUE
DIME Network, Pisa9 November 2010
Nick von Tunzelmann
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Evolutionary perspective via Capabilities
Throughout this presentation I shall be taking what to my way of thinking is an evolutionary perspective on the production and distribution of knowledge
Start with statics before building up to dynamics – time is an issue I have variously discussed at the (1) short-term level of ‘real time’; (2) long-term level of secular change, based around education and learning; (3) medium-term level of leads and lags in the system – long waves, business cycles, etc.
I shall be doing so through the concepts of ‘capabilities and competencies’, often deemed to be synonymous, but I regard as quite different
Just think of the antonyms, incompetent and incapable – evidently dissimilar
N
Nick von Tunzelmann, SPRU, University of Sussex
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Capabilities in speech; competencies in (other) languages
I regard myself as incompetent at speaking Italian, but not incapable of doing so; given learning opportunities etc. and suitable attendant circumstances I could pick it up. On the other hand I am becoming incapable of speaking any language, even my native tongue (English)
“Speech and swallowing disturbances [associated with PD] Hypophonia: soft speech. Speech quality tends to be soft, hoarse, and
monotonous. Some people with Parkinson's disease claim that their tongue is "heavy" or have cluttered speech.Monotonic speech.Festinating speech: excessively rapid, soft, poorly-intelligible speech.Drooling: most likely caused by a weak, infrequent swallow and stooped posture.Dysphagia: impaired ability to swallow. Can lead to aspiration pneumonia.” (Wikipedia)
Nick von Tunzelmann, SPRU, University of Sussex
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Statics and Dynamics – weasel-words?
Building from theory of ‘dynamic capabilities’, but both can be regarded as what Fritz Machlup classified as ‘weasel-words’
“Weasel words is an informal term for words and phrases aimed at creating an impression that something specific and meaningful has been said, when in fact only a vague or ambiguous claim has been communicated. ” - Wikipedia
OED gives as of US origin, first ref in 1900 Weasels = unsavoury small animals which allegedly smell bad and dig
their way backwards out of their hide
Nick von Tunzelmann, SPRU, University of Sussex
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Statics and dynamics “For more than 20 years, I have been telling my students that one of
the widespread uses of ‘statics’ and ‘dynamics’ was to distinguish a writer’s own work from that of his opponents ... Typically, ‘statics’ was what those benighted opponents have been writing; ‘dynamics’ was one’s own, vastly superior theory.” (Machlup 1959)
Nick von Tunzelmann, SPRU, University of Sussex
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Summary of (static) capabilities I
All agents can be thought of as transforming inputs (of different types) into outputs
All agents deploy resource inputs with certain characteristics and depend on their competencies and capabilities to generate utility/profitability – AK Sen’s work on consumer capabilities etc.
Capacities = competencies + capabilities Agents as organizations exist in order to carry out these
transformations using their specific capacities – the role of the firm is to transform technologies into products (etc.) – taking and recombining knowledge
Nick von Tunzelmann, SPRU, University of Sussex
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1. Functional dimension, firm viewpoint
Nick von Tunzelmann, SPRU, University of Sussex
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Note: Each rectangle (box) represents an Input-Output relationship for the resource specified Input agents (suppliers) are listed down the vertical axis of each box Directions of Output (demands) are listed across the boxes (same in each case) The Industry relevant to Firm x is shown as the dotted column
SUPPLIERFIRMS
ETC
BUSINESSSCHOOLS
ETC
INDUSTRIES OTHER
INDUSTRIES OTHER
UNIVER-SITIES
ETC FIRM x
EDUCATIONSYSTEM
ETC
LABS
ETC
INDUSTRIES OTHER
BANKS
ETC
INDUSTRIES OTHER
INDUSTRIES OTHERINDUSTRIES OTHER
GOVERN-MENT
ETC
HOUSEHOLDS
ETC
INDUSTRIES OTHER
UNSKILLEDLABOUR
INDUSTRIES OTHER
SKILLEDLABOUR
R&D CAPITAL(TECHNOLOGY)
PHYSICALCAPITAL
INFRASTRUCT.CAPITAL
MATERIALS(WORKINGCAPITAL)
RESEARCHLABOUR
MANAGERIALLABOUR
2. Resource dimension, firm viewpoint
Nick von Tunzelmann, SPRU, University of Sussex
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Summary of (static) capabilities II
Each agent acts variously as producer, consumer and supplier (actors)
Capabilities are highly heterogeneous as between agents of similar kinds (firms, consumers, etc.) – depends on their circumstances and their abilities
A key issue for heterogeneous firms is that of amalgamating resource inflows in different ways (alignment) – the role of management vs. the role of entrepreneurship (changing the constraints)
Nick von Tunzelmann, SPRU, University of Sussex
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Schema for actors and capabilities
Technology suppliers
Producers Consumers
Level 1: Characteristics
R&D possibilities re techniques
Production possibilities re processes
Consumption possibilities re products
Level 2: Capabilities
Supplier heterogeneity
Producer heterogeneity
Consumer heterogeneity
Level 3: Profitabilities / Rewards
Technological utility/profitability
Producer profitability
Consumer utility
Nick von Tunzelmann, SPRU, University of Sussex
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Summary of Dynamic Capabilities
These are driven by the business ‘processes’ installed by the firm (etc.)
Dynamic capabilities are a compound of accumulating strengths (the Resource-Based View of management) and good foresight (the Strategic Management view) – a key issue is how to improve the latter – vision and leadership – transformational rather than just transactional (JM Burns)
Nick von Tunzelmann, SPRU, University of Sussex
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Schema for Interactive capabilities
Actors: Suppliers (technology) Producers Consumers
Characteristics S&T possibilities
Production possibilities
Product possibilities
Capabilities Technological capabilities
Producer capabilities
Consumer capabilities
Rewards IPR returns Profitability Utility
demand
supply
Knowledge exchange
Nick von Tunzelmann, SPRU, University of Sussex
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Summary of Dynamic Capabilities
These complex resource and capability systems may be thought of as determining the 'position' occupied by the producer firm (Teece et al., 1997), or the 'segment' where individual consumers are located
Schumpeterian context of ‘dynamic competition’ means the environment (landscape) may be constantly changing – ‘paths’
Formally, firms’ dynamic interactive capabilities represent the extent to which the change in their capabilities vector influences or is influenced by the change in the capabilities vectors of consumers and/or suppliers, in real time – thus an interactive element and a time-constrained one
Nick von Tunzelmann, SPRU, University of Sussex
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Competencies versus Capabilities Many scholars, even those claiming to be part of the evolutionary school, do not
distinguish between ‘competencies’ and ‘capabilities’ – I do, though my definitions are not generally accepted
‘Competencies’ in my approach are learnt information (often certificated) – what one is taught, whereas ‘capabilities’ involve learning processes oriented to (varieties of) application
Here I take ‘competencies’ to be enhanced resources, ‘capabilities’ to be enhanced services (applications)
Competencies are initiated mainly outside the firm (etc.), capabilities within it Competencies aim to be appropriate, capabilities to be appropriable Competencies reflect ‘potential’, capabilities are ‘realised’ Capabilities tend to be relatedly complex (i.e. in breadth) but cognitively simple
(in depth), while the reverse applies to competencies But the distinctions can blur, and the two are interlinked over time, and in these leads
and lags often lie the ingredients of commercial success or failure
Nick von Tunzelmann, SPRU, University of Sussex
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Dynamic appropriationIPRs and open innovationExcess capacity – slack (Penrose, Brusoni et al.)Dynamic scale and scope economiesImperfect competition and agglomeration economies
Nick von Tunzelmann, SPRU, University of Sussex
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Role of suppliers, producers and consumers in the IC industry
Supplier Producer Consumer
Character-istics
Basic R&D;Specialist process equipment
Very demanding processing – continual process innovation;Very high costs of physical capital, human capital
Miniaturization generates speed, low power and functionality;Standard products embody modularity or redundancy
Capabilities Product design architectures;Process set-up
Miniaturization drives cost efficiency, subject to yield – Moore’s Law
Redundancy caters for different needs;Availability of partially customized products
Rewards Design IPRs;Equipment monopolies
Efficiency does not guarantee profitability – role of other functions
Ever-widening range of applications;Gain from miniaturization despite redundancy
Nick von Tunzelmann, SPRU, University of Sussex
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Food-processing industry – changing consumer landscape
1) globalisation of tastes - rapid diffusion of hamburgers, soft drinks; 2) rising incomes and mobility - increasing consumption of ethnic and
exotic foods;3) rising female employment - spread of readymade meals and once-
weekly shopping and hence storable foods;4) increased stress - resort to ‘grazing’ and consumption of fast foods;5) older age distributions - rising consumption of health and functional
foods;6) growing environmental concerns about packaging and pesticides -
increasing consumption of organic goods, etc.
Nick von Tunzelmann, SPRU, University of Sussex
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Food-processing industry – changing technology landscape
These changes in consumer capabilities require changes in producer capabilities for ‘dynamic capabilities’
Rising complexity of technology inputs Full range of new technologies - pharmaceuticals,
biotechnology, advanced instrumentation, IT, smart materials
Production processes now aim at scale economies in real time
Nick von Tunzelmann, SPRU, University of Sussex
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Food-processing industry – changing technology landscape
Shift to product innovation in the industryRole of supermarket chains (large retailers) in
focusing consumer wants – safety, quality and variety
Competitive advantage comes from demand differentiation (upgrading) and leverage, dynamic advantage from harnessing new technologies and reputation
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Coupling technologies and products - ‘alignment’
By implication, new technologies for such industries (including services) are usually generated externally, in the high-tech fields
The issue becomes not just how to maximise interactive learning (through network development) but how to orient it in the ‘right’ directions, between laboratories, firms and markets
The problem is exacerbated as one moves upstream to the creation of human capital and science – getting universities etc. to provide the ‘right’ research and teaching
Nick von Tunzelmann, SPRU, University of Sussex
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Coupling technologies and products - ‘alignment’
Disconnects are highly likely – the key policy concern then becomes overcoming ’network failure’
‘Alignment of networks’ likely to require involvement by ‘joined-up government’ – entrepreneurial government capabilities to formulate and implement appropriate alignment policies
Nick von Tunzelmann, SPRU, University of Sussex
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Role of government in alignment
Need to operate through demand as well as supply factors, including macroeconomic policy an ‘evolutionary macroeconomics’?
Need to promote interactivity of knowledge, and in ‘real time’ regional systems of innovation rather than static clusters
Need to have policy capabilities to make connections, through ‘policy learning’ (internal and external)
Need to show ‘vision’ as a beacon to industrial entrepreneurs – but consensual the E-M-U vision in East Asia (electronics, mobile, ubiquity)
Nick von Tunzelmann, SPRU, University of Sussex
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Revolutions in technology and governance – coevolution
1st Industrial Rev 2nd Industrial Rev 3rd Industrial Rev Approx Dates 1750-1815 1870-1914 1973-- Location UK USA, Germany USA, E Asia Technological Paradigms
machinery steam power iron
chemicals electricity, oil steel, plastics
ICTs, biotech. (nuclear) smart materials
Automation of Transformation of Transfer of Control Process type Labour Capital Information Size of Firm Small Large Mixed Advantages Specialization Internal Integration External
Integration Organization Entrepreneurial Multidivisional Networked Industry Structure Competitive Oligopolistic Mixed Type of Capitalism Proprietorial Managerial Collaborative Mode of Governance
Markets Hierarchies Networks
Nick von Tunzelmann, SPRU, University of Sussex
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Towards a new knowledge-based theory of value
1) Measurement problems2) Cambridge-Cambridge issuesIs it worth it?