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Completely Email - What can email marketing learn from Reddit.

Date post: 23-Aug-2014
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WHAT CAN EMAIL MARKETING LEARN FROM REDDIT @omgitsonlyalex team-email.co.uk
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Page 1: Completely Email - What can email marketing learn from Reddit.

WHAT CAN EMAIL MARKETINGLEARN FROM REDDIT

@omgitsonlyalex team-email.co.uk

Page 2: Completely Email - What can email marketing learn from Reddit.

I am Alex IlhanYou may know me as @omgitsonlyalex

Page 3: Completely Email - What can email marketing learn from Reddit.

What even is Reddit?

Page 4: Completely Email - What can email marketing learn from Reddit.

What even is Reddit?

In short, a content sharing platform

Page 5: Completely Email - What can email marketing learn from Reddit.

What even is Reddit?

In short, a content sharing platform

In reality, it’s so much more…

Page 6: Completely Email - What can email marketing learn from Reddit.

What even is Reddit?

“The front page of the internet”

Page 7: Completely Email - What can email marketing learn from Reddit.

What even is Reddit?

They’re not wrong…

Page 8: Completely Email - What can email marketing learn from Reddit.

What even is Reddit?

731 million unique visitors in 2013

Page 9: Completely Email - What can email marketing learn from Reddit.

What even is Reddit?

731 million unique visitors in 2013

58th Most visited site in the world(21st in the US)

Page 10: Completely Email - What can email marketing learn from Reddit.

What even is Reddit?

731 million unique visitors in 2013

58th Most visited site in the world(21st in the US)

56 BILLION pageviews in 2013

Page 11: Completely Email - What can email marketing learn from Reddit.

So what?

Page 12: Completely Email - What can email marketing learn from Reddit.

So what?

Email marketing can learn from Reddit

Page 13: Completely Email - What can email marketing learn from Reddit.

So what?

Page 14: Completely Email - What can email marketing learn from Reddit.

Clichés are king

Your design is bulls#%t

Page 15: Completely Email - What can email marketing learn from Reddit.

Clichés are king

Page 16: Completely Email - What can email marketing learn from Reddit.

Clichés are king

Page 17: Completely Email - What can email marketing learn from Reddit.

Empowering users

Page 18: Completely Email - What can email marketing learn from Reddit.

Empowering users

Types of Holiday:

SunAdventureCruisesSpa and Pampering

Time of Year:

School HolidaysOff-peakChristmas / Winter

Page 19: Completely Email - What can email marketing learn from Reddit.

Empowering users

Types of Holiday:

SunAdventureCruisesSpa and Pampering

Time of Year:

School HolidaysOff-peakChristmas / Winter

Page 20: Completely Email - What can email marketing learn from Reddit.

Empowering users

Types of Meat:

BeefPorkChickenTurkeyLambDuckEmuUnicornHuman

Page 21: Completely Email - What can email marketing learn from Reddit.

Types of Meat:

BeefPorkChickenTurkeyLambDuckEmuUnicornHuman

Empowering users

Page 22: Completely Email - What can email marketing learn from Reddit.

Empowering users

Page 23: Completely Email - What can email marketing learn from Reddit.

Empowering users

Page 24: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

Responsive design/build

Page 25: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

Responsive design/build

Is NOT the be all and end all

Page 26: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

Lets talk numbers

Page 27: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

60,000 subscribers

Page 28: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

60,000 subscribers

B2B Financial company

Page 29: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

60,000 subscribers

B2B Financial company

3% Mobile Open Rate

Page 30: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

120,000 subscribers

Page 31: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

120,000 subscribers

B2C Hosting well-known public event

Page 32: Completely Email - What can email marketing learn from Reddit.

Don’t kill me please…

120,000 subscribers

B2C Hosting well-known public event

60% Mobile Open Rate25% Tablet

Page 33: Completely Email - What can email marketing learn from Reddit.

EVERYTHING I JUST TOLD YOU

Page 34: Completely Email - What can email marketing learn from Reddit.

EVERYTHING I JUST TOLD YOUDOESN’T EVEN MATTER

Page 35: Completely Email - What can email marketing learn from Reddit.

Okay, maybe that was a tad extreme

TEST EVERYTHING!

What works for you is what works for you.

Page 36: Completely Email - What can email marketing learn from Reddit.

Winner of a free HTML email book

FIRSTNAME SURNAME

“Haiku here

Page 37: Completely Email - What can email marketing learn from Reddit.

@omgitsonlyalex – team-email.co.uk

THANK YOU!!!

You guys have been AWESOME.


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