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CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring...

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CONFIDENTIAL
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Page 1: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Page 2: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

The Challenges

• Develop the next generation of value-oriented card printers

• Bring dual-sided card printing into the mainstream by making it more affordable and convenient

Page 3: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

The Result: Zebra P120iThe Most Affordable

Dual-Sided Card

Printer

Page 4: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

The Next Generation of Value Printers

• Completely new – inside and out

• Small form factor based on new card feederand card flipover subassembly designs

• Utilizes modern, high-strength plasticsfor reduced size and weight (WEEE Compliant)

• Modern industrial design – fits well into mostoffice and retail environments

Page 5: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

The Zebra P120i Changes the Game

• New level of affordability – more than $700 less than the next cheapest dual-sided card printer– Now there’s a dual-sided printer that is only $200-$500

more than a single-sided printer!

• Some customers will trade down from Performance-category printers like the Zebra P420iBUT…

• Many customers will switch from single-sided printing, now that the cost is comparable

Page 6: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Say ‘Hello’ to the Back of the Card!100% More Printable Area

• Easier to read text information

• Larger photos for better identification

• Better looking cards – Less cluttered design on the front

– Functional items such as bar codes on the back

– Better corporate branding

– Ability to group related text information

• Mirror-image card design (same info on both sides) ensures that security information is always visible

Page 7: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Information

• Key Message• Product Advantages• Product Specifications• P120i Compared to P420i• Customer Profile• Target Markets

& Applications• Competitive Analysis• Cost of Ownership • Summary

Page 8: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Key Message

• Advanced design delivers a revolutionary new dual-sided, full-color card printer at an unprecedented price point.

– Affordable

– Versatile

– Easy-to-Use

– Compact

Page 9: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Advantages

Affordable

•  Low initial investment -

€2,395 list price

• Intuitive design reduces training costs

Page 10: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Advantages

Versatile

• Dual-sided or Single-sided printing

• Full-color or Monochrome printing

• Automatic card-feed or CardSense™ single card-feed (field upgradeable option)

• Magnetic encoder, 3 track HiCo/LoCo (factory-installed, available Q1-2006)

Page 11: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Advantages

Easy-to-use

• Load-N-GoTM ribbon cartridge with i Series auto-ribbon detection and integrated card-cleaning roller*

• 16-digit LCD informs users of daily operation and routine cleaning messages

Blue touch-points show users which parts are safe to touch*Patent Pending

Page 12: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Advantages

Compact• Advanced compact and

lightweight design fits easily into any environment

• Integrated card feeder and flipper components turn the card on the short side*

• Made from durable carbon fiber reinforced polycarbonate with silicone

* Patent Pending

Page 13: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Compact & Transportable

Fits into Most Operating Environments

• Width: 7.9 in (201mm)

• Depth: 12.9 in (328mm)

• Height: 8.5 in (216mm)

• Weight: 9.5 lbs (4.3kg)

Page 14: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Specifications

• 30 Sec/Card Full-Color, Single-Sided Print Speed

• 35 Sec/Card Full-Color front/mono reverse, Dual-Sided Print Speed

• 30 mil Card Thickness

• 100 Card-Capacity Feeder

• 45 Card Output Hopper Capacity

• USB Communication

Page 15: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Easier Service & Maintenance

• Tool-less printhead replacement

• Easily removable side covers

• Modular design for component replacement

Page 16: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

* Patent Pending

Integrated Cleaning roller

Load-N-Go™ Ribbon

• Drop-in ribbon cartridge with integrated cleaning roller

• i Series automatic ribbon detection & auto-configuration

ID Contact Chip

Page 17: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Options

• CardSenseTM single card-feed kit (field upgradeable)

• Starter Kit (200 - 30 mil PVC cards and1 YMCKOK ribbon)

• Cleaning Kit contains 4 sets of long cleaning cards (print engine) and small cleaning cards (feeder)

• Magnetic encoder (30 mil cards only), 3 track HiCo/LoCo (factory-installed, available Q1-2006)

Page 18: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

CardSense™ Single Card-feed Kit

• CardSense™ enables users to feed and return cards through the front slot of the printer (similar to how an ATM works)

• Ideal for businesses that use multiple card media

• Easy to switch between single-feed and automatic-feed modes

• €25 list price

CONFIDENTIAL

Page 19: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Zebra TrueColours® Supplies

• Ribbon Cartridges– Load-N-Go™ ribbon cartridge

with integrated card-cleaning roller – i Series technology – YMCKO: 200 cards/cartridge– YMCKOK: 165 cards/cartridge– Monochrome: 1000 cards/cartridge

in black, blue, or white

• Cards– PVC and PVC Composite– Magnetic stripe and smart cards– 30 mil card thickness

Page 20: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Ship Kit

• Convenient printer driver and user documentation

– Windows® 2000 and XP (Microsoft® Certified)– User documentation (electronic format)

• Quick Start (hard copy)• Operator Training CD• Power cord• USB cable• One long cleaning card (print engine), one small

cleaning card (feeder) and one cleaning swab• Sample test card• Optional Starter Kit

Page 21: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Zebra P120i compared to P420i

Page 22: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Dual-Sided Customer PrioritiesP120i

• Value and affordability

• Low-to-moderate volume printing

• Entry-level user

• Small space

• Single card-feeding option

P420i

• High performance and duty cycle

• Ethernet connection

• Metal case

• Smart card encoding

• Electronic lock

Page 23: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Value Printer for Dual-Sided Card Printing•  Low initial investment - €2,395 list price

• Intuitive easy-to-use design reduces training costs

• Compact size fits into most environments

Page 24: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Customer Profile

• Low-to-moderate volume card printing

• Value conscious small-to-medium businesses and organizations

• Space-constrained operating area

• Entry-level, non-technical operators

Page 25: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Access and ID Card Applications

Page 26: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Membership Applications

Page 27: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Personalized Loyalty and Gift Card Applications

Page 28: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

Other Applications

• Education

• Hospitality

• Event badging

• Child Identification

Page 29: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL

P120i Summary

Affordable • Low initial investment (€2,395 list price) • Intuitive design reduces training costsVersatile• Dual-sided or single-sided printing• Full-color or monochrome printing• Automatic or single card-feed (field upgradeable option)• Magnetic encoder (factory installed, available Q1-2006))Easy-to-use• Load-N-Go™ ribbon cartridge  • 16-digit LCD display• Compact and lightweight• Blue touch-points

Page 30: CONFIDENTIAL. The Challenges Develop the next generation of value-oriented card printers Bring dual-sided card printing into the mainstream by making.

CONFIDENTIAL


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