Date post: | 28-Jul-2015 |
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Business |
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CONGOWOOD
Presented by: JOE LUBALA
Company Description
CONGOWOOD will be in film industry, making and producing high quality movies, serials and commercial advertisements.
It will be a Kinshasa, Democratic Republic of Congo based corporation that will provide develop and distribute films produced by the business to customers in its targeted market.
Products and Services
As stated above, the Company will be actively engaged in the development and distribution of films produced from scripts that will be actively purchased by the Company.
Once CONGOWOOD gets the green light production, the business will aggressively produce, distribute, and market the film to the general public.
Mission
To produce high quality motion pictures and other media that provides the Company’s audience with enjoyable entertainment.
Objectives
Establish a strong presence in targeted domestic film markets.
Establish connections with entertainment advertising agencies and marketing firms.
Build a large network of financial backers.
Why is it important for me to start this business
This business is so important to me because I want to bring our film industry in the level of others film industries such Dollywood in Nigeria, Hollywood in united states of America and Bollywood in India.
Start-up requirements
A permanent office; A free place to shoot scenes; 3 to 5 Cameras for shooting movies; 6 to 8 Computers ; 4 to 8 persons to work with;
Marketing plan
CONGOWOOD intends to maintain an extensive marketing campaign that will ensure maximum visibility for the business’s developed films among its targeted market.
Market segmentation
As each production will target a different demographic, the Film Production Company will conduct an extensive demographic and marketing profile before each production is developed and distributed.
Market needs
It’s a growth industry because even if it’s with a bad quality industry, still local companies need to sell themselves throughout advertisements in other to increase its brand awareness .
Competitors
There few film production houses in the Congolese's film industry such as; PIGMA DIVO Matrix Melody Displomat studio
But the Congo’s film industry is quite dead because, movies are hardly produced and when it’s produced, it’s with a lack of professionalism, with no coherent scripts, with not really effects to express the different scenes. Movies are just making for the sake of television. It’s a growth industry because even if it’s a bad quality industry, still local companies need to sell themselves throughout advertisements in other to increase its brand awareness.
CONGOWOD will be poised to take advantage of them by bringing a very decent quality of services, with all the professional requirements for a good movie at reasonable price.
THANK YOU