B-Plan template by HeliosCabs by Helios India One line business description: e.g. “We are an online aggregator for Car Rental introducing first ever LDM [Lead Distribution Method- Token Pass] ensuring seamless and low on duty cancellation and high accuracy in bridging demand with inventory ‘ City: Mumbai [Portal is equipped to adapt any City, State or Location] Stage: Post Pilot Stage – 1. Portal Up and Running 2. Driver App and Advisor App Post Testing Phase 3. Customer App & Corporate App under designing phase. Type of business: B2B2C Website url: www.helioscabs.com Contact Person: Nikhil Thakur E-mail id: [email protected], [email protected]Mobile: +91-9699634400
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B-Plan template by
HeliosCabs by Helios India One line business description: e.g. “We are an online aggregator for Car Rental introducing first ever LDM [Lead Distribution Method- Token Pass] ensuring seamless and low on duty cancellation and high accuracy in bridging demand with inventory ‘ City: Mumbai [Portal is equipped to adapt any City, State or Location] Stage: Post Pilot Stage – 1. Portal Up and Running 2. Driver App and Advisor App Post Testing Phase 3. Customer App & Corporate App under designing phase. Type of business: B2B2C Website url: www.helioscabs.com Contact Person: Nikhil Thakur E-mail id: [email protected] , [email protected] Mobile: +91-9699634400
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Product / Service • All aggregators in Car Rental have moved either to Taxi segment or have
unorganized fleet. Few surviving with their own inventory are limited in growth as business model doesn’t support explosive expansion. Our system is capable to cater all needs of corporate and local customers and could ensure a better earning for vendors.
• We initially started with Corporate Car Rental company and over a period of time with experience and need, have developed system that is need of a professional car rental. Our seamless system with prompt Email / APP notification and SMS integration have impressed our customers and now we wish to cater to local customers also with our state of the art system and apps. Its just not customer our system algorithm ensures the profitability of our vendors and fleet owners.
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Product / Service [Cont’d] • Our Target Customers are :- 1. Corporates 2. Travellers 3. Local Commuters 4. Pilgrimage Seekers 5. MICE and Wedding BENEFITS FOR CONSUMERS • HeliosCabs-Corporates - With our evolved driver app now corporates customers would now be able to close the duty in real time and no Dutyslip would be required as it would be e verified by traveller only. With this we are aiming to reduce the time to create dutyslip/bill and verification by 85 %. WIN- WIN situation for corporates. • HeliosCabs- Customer- Currently customers are either dependent upon just dial or local vendors wherein the transparency in terms of car standards are highly compromised when compared to the amount being paid against the services. If customer opts to have services from known car rental company then the rate are comparatively too high. With Helioscabs we would be able to pass on benefits to customers as we are low on self inventory and yet would be able to over deliver if compared with nations biggest car rental agencies with own fleet.
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Team Helios- Nikhil Thakur • Nikhil Thakur – Founder and Director • Qualification – MBA, Engineering, Six Sigma, IS Retail,
BPM, Car Rental etc • Role :- Nikhil’s role would be pivotal as HeliosCabs is his brain
child and he is capable to designing system to address any situation in business. With more than 5 years of owners experience for car rental he has in depth knowledge about the Car Rental market and customer needs. KRA shall be Technology Advancements, Operations, Marketing (ATL/BTL), Finance etc
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Team Helios- Zahra Dinani • Zahra Dinani- Co Founder • Qualification – Graduate and Yoga TTC [900 Hours] • Experience – Travel, Tours, MICE, Real Estate, Training • Role :- She excels in creating benchmark and execution of
service level standards and ensures the same with planned training and recruitment. Her experience would be assets to HeliosCabs as she believes to create a tram which always over delivers and keep customers’ convenience and experience as top priority. KRA- HR, Training, Marketing, CRM etc
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What is the size of the opportunity • With existing CAGR of 10 % By 2020 Car Rental Industry
would be 20 Billion $ industry and has only 18-24% as organized segment.
• The market that we are eyeing upon is First Mumbai and then rest of India. As Mumbai we have been operating so it would remain our testing soil
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Business model e.g. how do you plan to make money?
How are you going to make money Our business would work on simple concept of 80-20%. We would be deducting 20% of our commission from e-Wallet of vendor against every successful cash duty allocated to them and executed. For corporate duties there would a facility of credit amount in e-Wallet itself.
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Competitive landscape • Who will you compete with? Types of Player
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Competitive landscape • Who will you compete with? [current or in future]
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Competitive landscape • Why would someone (Customer) choose us over them? Vantages:- 1. Corporates, Foreign Travellers & Local Customers are not left with long term
car rental such as 8Hours/80 Kms & Outstation 2. Existing players rental rates definitely pinches the Customer set we are
aiming. 3. Existing Players are majorly on DCO model or manage own fleet to maintain
the standard and not as aggregator. 4. Few aggregator like Clearcarrental are not able to live upto expectation and
often lead to cancellation leaving customer stranded. 5. Eventually customers are dependent upon local vendors and Google search
with an air of doubt to encounter bad services.
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Competitive landscape • Why would someone (Vendor) choose us over them? Vantages:- 1. Operator like OLA and UBER has created a huge pool of T-permit cars in the market . In current situation vendors are at mercy of these big operator and there is an immense dissatisfaction amongst vendor. 2. Now able to make money to meet break even. Average income of vehicle is not beyond 45k to 50k and dry running is major concerning factor. 3. Majority of owners are now working professional and do not have much idea about car rental. 4. The above mentioned earning is inclusive of incentives offered by companies and this is the major component which is running these companies into huge losses. 5. Average duty earning is not more than 250 and max of 5 to 6 duties in a day of 12 hours operation. 6. Companies have started inducing their own fleet under DCO and definitely a threat to existing fleet owners for loss of business. 7. With our business model they can definitely increase the income level to come out of recurring losses.
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Competitive landscape • Why do you have a chance to be a dominant player? Strategy 1. We at Helios Cabs would be striking a perfect balance between demand and supply. 2.With our training program we would be able to deliver best of service etiquettes to customers. 3.Our innovative app and portal would ensure that despite of not working on JIT model still would be able to reduce the rejection rate and leading to customer satisfaction. 4. With our business model the vendors would have flexibility of choosing their own duty and plan their earning rather pushing duties under their throat. 5. Vendors would be happily working under our brand name as we would be paying them point to point , unlike Taxi way wherein dry running eats up the major profit. 6. Apart from 20% commission nothing else would be charged to them. 7. With mere 1 or 3 duties in day , owners would be able to churn maximum profit as there would be no dry running and every KM would be paid. 8. Corporates would choose us over our competitors for the service level offered at competitive rates.
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Your goals • In the next 3 – 6 months [Target is to Reach Revenue of 40 to 50 Cr] • In the next 12 – 18 months or 24 months [Target is to Reach Revenue of 100 Cr] • In the next 5 years [Target is to Reach Revenue of 1000 Cr annually] • Indicate when you become profitable [Target is to make business profitable in 18 to 24 months] Current achievements / status:
Fully Functional Portal, Driver App, Advisor App Completed Corporate Dashboard And App, Customer App , Vendor App In Process.
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Funding objective • How much do you need
Projected Plan needs 30 Cr of investment out of which 17-18 Cr would be invested in Assets (Cars) that would be used for Marketing , Income & Depreciation (@30%) to get faster recovery and higher return to investors (35 to 45% ROI).
• What do you need the money for i.e. what will you achieve with this money, when do you see profitability Money would be majorly deployed in Asset Creation, Improvement in existing App and portal, Design technologically advance other APPs to support business goal. Within 18 to 24 months we would attain profitable stage.
Also mention any fund raising history, if any- NA
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Funding objective INCOME 2016 2017 2018 2019 2020 Revenue
Local Car Rental 3474,80,000 11193,33,333 11680,00,000 16546,66,667 17520,00,000 Local SUV Rental 1952,38,500 6296,25,000 6570,00,000 9307,50,000 9855,00,000 Outstation Car Rental 4880,96,250 15740,62,500 16425,00,000 23268,75,000 24637,50,000 Outstation SUV Rental 4230,16,750 13641,87,500 14235,00,000 20166,25,000 21352,50,000
Total revenue 14538,31,500 46872,08,333 48910,00,000 69289,16,667 73365,00,000
Cost of Sales- Operator & Agents . Local Car Rental 3257,62,500 10493,75,000 10950,00,000 15512,50,000 16425,00,000 Local SUV Rental 1789,68,625 5771,56,250 6022,50,000 8531,87,500 9033,75,000 Outstation Car Rental 4135,25,990 13335,80,729 13915,62,500 19713,80,208 20873,43,750 Outstation SUV Rental 3633,60,542 11718,02,083 12227,50,000 17322,29,167 18341,25,000
Cost of goods sold 12816,17,656 41319,14,063 43115,62,500 61080,46,875 64673,43,750
