Date post: | 18-May-2015 |
Category: |
Technology |
Upload: | cconsumer |
View: | 157 times |
Download: | 0 times |
@cconsumers
.org
VALIDATION
60% of people research the products they buy
VALIDATION
VALIDATION
core values but can’t find all info they need
VALIDATIONCOMPETITION
Barcoo (Germany) - 4 million downloads
Shop Ethical (Australia) - 8000 paying downloads
VALIDATIONCOMPETITION
they are aggregating
but
not manageable
because it’s
not personalised
SOLUTION
simple
PHASE 3PHASE 2
vegans
PHASE 1
vegetariansorganicfairtradekosher/halalanimal cruelty
NZ world
NZ
45days 4.5months
$2,500 $10,000
consolidation
$25,000cost
PILOT MVP : VEGANS
why vegans?
•biggest pain point
•passionate
•core of many diets
•data available
PILOT MVP : VEGANS
PILOT MVP : VEGANS
1. will people use this?
2. will people pay?
3. will crowdsourcing work?
PILOT MVP : VEGANS
94% will use it
58% will pay $1.99
83% will provide data
1. will people use this?
2. will people pay?
3. will crowdsourcing work?
PILOT MVP : VEGANS
vegans
PHASE 1
NZ
$2,500
vegans
PHASE 1
NZ
45days
product data
customers
PHASE 3PHASE 2
vegans
PHASE 1
vegetariansorganicfairtradekosher/halalanimal cruelty
NZ world
NZ
45days 4.5months
$2,500 $10,000
consolidation
$25,000cost
REVENUE MODEL
premium appstargeted adsdata reports
mobile commerce
platform API calls
improve on competition
cash positive from day one
$3,000 net profit YE
CONCLUSION
TEAM
Bruno Lagoinitiator
Tom Kluyskens
vegan
Deborah Ramos
Justin Scott
marketing
Andrew van Bunnik
Josh Levent
business development
open data + design
Anderson Santos
@cconsumers