Date post: | 26-Dec-2015 |
Category: |
Documents |
Upload: | basil-wilfrid-taylor |
View: | 215 times |
Download: | 2 times |
Commodity as Spectacle
• World’s fairs, great exhibitions– spectacular modernity– visual consumption– imperialism as a department store– magical obscuring of reality– pilgrimage– amusement
Commodity as Spectacle
• World’s fairs, great exhibitions– spectacular modernity– visual consumption– imperialism as a department store– magical obscuring of reality– pilgrimage– amusement
The Flaneur
• Somebody who wanders the streets of the city as an onlooker– watches but does not participate– a cultured observer– the archetype of the urban journalist, writer,
academic, cultural critic, cultural consumer– “visual consumers”– do they really exist?
The Flaneuse
• C19th and C20th cities offered women the chance to escape traditional female roles
• freedom of movement and association
• Role of the middle-class woman as a shopper– city becomes an environment filled with things
for women to look at– department stores redesigned around women
Landscapes of Consumption
• Emergence of the modern/postmodern city as a place of consumption
• Structural changes: many traditional production functions lost– from the 1970s onwards schemes to renovate
the city as a place of consumption
Commodity as Spectacle
• Department Stores, Arcades– spectacular modernity– visual consumption– imperialism as a department store– magical obscuring of reality– pilgrimage– amusement
Shopping and Gender
• Victorian age remade Middle-class woman as a shopper and consumer
• Shopping environments became feminised
The Mall
• spectacular modernity
• visual consumption
• imperialism as a department store
• magical obscuring of reality
• pilgrimage
• amusement
Eating Place
• consumers rarely know where their food comes from
• marketers mythologise the origins of food