Content Curation

Scott Stevens

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Content Curation

• Who has ever heard of content curation?

• Who has ever done it?– What tools did you use?

• Who has Pinterest?

What is it?

• Find - Explore information from the web

• Curate - Organize, annotate, contextualize

• Share - Publish and promote your content

Gather your information

• Bring together and take in from scattered places or sources.

• Grab content you are interested in:– Trends– Themes– Hot Topics– Industry News– World News– Leading Brands

Evaluate your Resources• Authorship

– Who wrote it?• Publishing Body

– Where did you find the information?• Point of View

– Is the author bias• Knowledge/Authority

– What are the author’s credentials and knowledge of the topic?

• Accuracy– Where did the author find their info?

• Currency– Is the information still current?

Curate

• Select, organize, and look after the items in a collection or exhibition.

• Organize gathered content around a relevant theme.

NEWSTOPICSNEWS

TOPICS

KEYWORDS#HASHTAGSKEYWORDS#HASHTAGS

CATEGORIESTAGS

CATEGORIESTAGS

PRODUCTSCULTUREPEOPLE

PRODUCTSCULTUREPEOPLE

THEME

10 Content Curation Tools

Partner Activity• Choose one of the following content curation tools:

– Pearltrees– Storify– Scoop.it

• Investigate and answer these questions:(check out the site, YouTube a video description, etc.)

– Do you have to have an account to use it?– How does it layout users/themes/curated items?– Can you curate any type of item or is it only items from

specific locations? (i.e. social media only, articles and journals only)

– Does it have social media sharing buttons?

Pearltrees connects people by the real content that they share, instead of a tag system. It organizes

users content into a network graph to reveal

the connections between the interests of people.

Pearltrees connects people by the real content that they share, instead of a tag system. It organizes

users content into a network graph to reveal

the connections between the interests of people.

Weave tweets, links, videos, and other media into one coherent storyline. The interface is as simple as it could be: on the left side, you can browse through

content from Twitter, Facebook, YouTube, Google search, RSS feeds,

or by entering links directly. For the latter three kinds of content, Storify will attempt to create an icon and headline for the items you find. For social media and YouTube items, Storify will embed

the entire tweet or video into your timeline. To build your timeline, you just

drag items from the left side of the interface to the timeline on the right. You can move things around as you

want, and add intervening blocks of text—headlines, descriptions, etc.

Weave tweets, links, videos, and other media into one coherent storyline. The interface is as simple as it could be: on the left side, you can browse through

content from Twitter, Facebook, YouTube, Google search, RSS feeds,

or by entering links directly. For the latter three kinds of content, Storify will attempt to create an icon and headline for the items you find. For social media and YouTube items, Storify will embed

the entire tweet or video into your timeline. To build your timeline, you just

drag items from the left side of the interface to the timeline on the right. You can move things around as you

want, and add intervening blocks of text—headlines, descriptions, etc.

Take content from anywhere and Scoop.it! to your page. Share on any

of your social medias or blogs.

Take content from anywhere and Scoop.it! to your page. Share on any

of your social medias or blogs.

Write• To show (information, etc.) in written from;

to be the author of (a blog, article, etc.).• Write keyword rich articles, blogs, site

copy, and more, using inspiration from content you have curated.– Blog Posts– Articles– FAQ’s– Facebook Notes

Plagiarism• Do not plagiarize!

• Take good content from the web, write about it, comment on it, and formulate your own opinions. Then share your opinions. Use content for inspiration. You don’t have to think of everything yourself.

• Give credit where credit is due. Link back to original sources of content.

Publish & Share• Telling someone about something,

especially something personal to you.• Want an audience?

Do not ignore social media!– LinkedIn – 100+Million– Facebook – 500+Million– Twitter – 150+Million– YouTube– Instagram– Google+

Recycle• Publish to let others curate your

content!

• Build your audienceslowly and steadilyover time!

Why is curation significant?• http://www.youtube.com/watch?v=Nug

RZGDbPFU

Video Thoughts…• Content curation allows of the

connection of people and thoughts from all over the globe.

• These connections can lead to new thoughts, and fill in missing pieces to ideas and projects.

• Discover new solutions to old problems!

Credits• Konkling, Gary. Content Curation as Thought Leadership. CFM Marketing and PR Blog.

4 June 2012. Web. 16 July 2014

• Pappas, Christopher. Top 10 Free Content Curation Tools for Teachers. eLearning Industry. 13 October 2013. Web. 16 July 2014.

• Kirk, Elizabeth. Evaluating Online Resources. EDSITEment!. Web. 16 July 2014.

• Digital C4. Content Life Cycle Infographic. Web. 15 July 2014.

• Johnson, Stephen. “Where Good Ideas Come From.” Online vide clip. YouTube. Youtube, 17 September 2010. Web. 16 July 2014.

Become The CuratorPinterest activity:

• Find information about a topic that is of interest to you.

• Organize the information you find into themes for easier exploration.

• Share your newly organized information via social media.

Pinterest• Pinterest.com/MTE5291

• Pin articles, graphics, photos, other pins onto categorized boards to practice content curation. Be sure to add your own commentary to your pins!