COVER

Introduction to our brand.This should represent what we believe in as a company creating a strong connec-tion to our story, goals etc.

First Line: Introduction to UpTop

Second Line: What we believe

Thirdline: Connection to the customer

Max of 3 lines.

TABLE OF CONTENTS

OUR GOALS : Two Lines

First Line: About why our goals align with the customers vision and needs.

Second Line: Why you need us

OUR PERSPECTIVE: Two Lines

First line: Our objectives and understanding your business goals.

Second Line: Long Term Goals for Long Term Success

This will help the customer / clientbeleive in us, and build trust.

OUR WHY

Supporting - Visual

The visuals purpose is to help illustrate the story further.

CONTENT ABOUT WHY USER CENTERED DESIGN IS INTEGRATED INTO UPTOP.

First Line: What is User Center Design

Second Line: Why this is important

Third Line: How this is valuable to us and to you.

USER CENTERED DESIGN

Supporting - Visual

SUPPORTING - CONTENT Details about this creates a unique experience and helps build partnerships with the client.

RESEARCH

CONTENT ABOUT THIS

Our Approach to user research, and why this is neccessary.

First Line: Why they need this

Second Line: How this helps design

UX DESIGN

CONTENT ABOUT THIS

How we intergrate this into our everyday thinking, and strategy.

First Line: What is UX Design

Second Line: How this helps in meeting your vision / goals

SERVICES

Supporting - Visual Supporting - Visual

DEVELOPMENT ANALYTICS

CONTENT ABOUT THIS

Explain how our development is carried out and why it works.

First line: What our team can do / HTML / CSS / Second Line: Why our design rocks, and how yourproduct / customer will love it.

CONTENT ABOUT THIS

Shows how this becomes part of process from the beginning and to the end.

First Line: What is analyitics / and how this is used in the start, and end of a project.

Second Line: Why this this valuable to you, and your customer.

Supporting - Visual Supporting - Visual

This content will explain and justify what User Centered De-sign consist of, and how we achieve great design / sucess.

First Line: What is User Centered Design

Second Line: Why this is important to you, and UpTop Third Line: How you and your customer can benefit greatly.

Breakdown List -

Discovery

Ideation

Design

Prototyping

Develop

HOW

Supporting - Visual

DISCOVERY

Supporting - Visual

Blurb about Discovery, and why its neccessary Two lines:

First Line: What is discovery Second Line: Why this is valuble , and needed for sucess.

IDEATION

Little explanation about our ideation phase

First Line: Why this is part of our process Second Line: How this makes our designs great and how your goals are met with geat concepts.

Supporting - Visual

PROTOTYPING: EVALUATION

Supporting - Visual

Slight explanation about prototyping and evaluation.

First Line: What is prototyping, and what evaluation means.

Second Line: How this is integrated with our design, and why this is valuabe to the overall process.

DEVELOP:

Details about our development process

First Line: What development consit of

Second Line: Why this is important and how we build great designs from the ground up.

Supporting - Visual

ANALYZE + OPTIMIZE

Supporting - Visual

Explain the value and why you want and need it

First Line: What is Analysis and Optimization

Second Line: Why this a valuable to our strategy,and how this will benefit you and your customers.

OUR WORK:

This will explain how our vison , goals, and process have acheived great results.

First Line: Why our work is great

Second Line: How our goals, process and vison create long term success and client loyalty.

SUPPORTING CONTENT

This could be a status quote, or a visual to support or measurable result..

Supporting - Visual

CLIENT:

SUMMARY PROBLEM:

__(USERS)____ need a better way to ______(requirement)_____ be-cause _____(insight)________

OVERALL OUTCOME :

RESULTS:

Supporting - Visual

PROCESS:

First Line: Why we used ___(Stragies)____ to approach the problem.

Second Line: How we exectuted and solved the problem

Supporting - Visual

CONCLUSION: WHY THE PROCESS WORKED.

First Line: Why this worked, and what we, and the client achieved than just results.

Seond Line: How we continue to solve problems that speak for itself.