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Jim Pennypacker Francis Adanza President, Pennypacker & Associates Director, Professional Services, LeadFormix
| Date post: | 13-May-2015 |
| Category: |
Business |
| Upload: | jim-pennypacker |
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Jim Pennypacker Francis Adanza President, Pennypacker & Associates Director, Professional Services, LeadFormix
The State of Project Management Training Research
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Invitation to take survey emailed to clients, prospects, and followers
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Thank you emailed to respondents with copy of final report and invitation to webinar
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Link to results emailed to clients and prospects
Link takes reader to website landing page
Download ungated
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Press release on research results sent out on BusinessWire
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Email invitation sent to clients and prospects to sign up for a free webinar presented by company president to discuss research and answer questions
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Email sent to mailing list to attract webinar attendees
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Research posted on website
Download ungated
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Research results discussed on blog
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Coverage in industry press
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Research summary and link to the website landing page included in corporate monthly newsletter
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Ad in PM Network Magazine (Project Management Institute)
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
262 respondents participate in research and receive final research report
240 downloads of research from email
261 webinar attendees
60 downloads of research from newsletter
34 downloads of research from ad
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
Copyright ©2011 Pennypacker & Associates, LLC.
Content licensed under Creative Commons Attribution 3.0.
◦ Pennypacker & Associates helps businesses and associations create compelling content. Whatever your publishing needs — white papers, magazines, newsletters, books — we can help you create content that’s engaging, thought-provoking, educational, persuasive, and meets your goals. We can assist you by enhancing content you’ve written in-house, or we can write content for you. For more information, visit thinkpennypacker.com or call 610.883.7988.
◦ LeadFormix is a B2B marketing automation platform that creates sales opportunities by deriving actionable intelligence to convert a visitor into a qualified lead and subsequently into an opportunity. www.leadformix.com
