CreatingBetter Small FormatsConvenience Stores

www.brandpeople.in

BrandPeople is your one-stop shop provider for innovative consulting, design and branding services. BrandPeople has designed solutions for retail and commercial applications such as convenience stores, quick serve restaurants, restaurants, travel centers, specialty retail, corporate identity and much more since 2008. From total rebranding and prototype design to site specific remodels and brand refresh, we are the answer. No job is too big or too small for great design. Our objective is always to provide the best experience possible to maximize the customer interactions and increase your sales.

Branding is where the magic happens. It's not just a logo but a creative extension of your identity and so much more. Your brand is everything that communicates to the customer. From name and logo to architectural and graphic elements it is all a reflection of you and your brand. Developing a brand strategy is a creative process that requires innovative thinking coupled with visionary talent and technical skill. Brand People team is built to offer a diverse range of design options to meet your unique branding challenge.

Design Done Right -- that's our motto, and something we live by our award winning design team has the industry experience and knowledge to give you results-oriented design solutions.

Brand People team can help guide you through the design process. Our areas of expertise include site analysis, interior and graphic design, operations, merchandising and finventory management. From initial assessments to the final details.

IDEATIONProgramming, needs analysis, goals & expectations

CREATIONConceptual design, master planning, design & brand development

FACILITATIONCoordination & support

Our ProcessDesigning today’s Convenience store takes planning, expertise, creativity and a commitment to building the perfect customer experience. We take your goals and your vision and give you the design, layout, project management and consultation that can bring them to life.

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STORE PLANING & DESIGN

From the inception, we can help with initial planning and store concepts, then assist with overall coordination as needed.

Store Planning:Our layouts and 3D renderings will help you visualize and enhance the look of your stores. Layout and Design:Alternative layouts and finished designs, including décor and signage, will help optimize visual impact, traffic flow and shopping experience.

Project Management: With experience in all facets of project management, we can provide the level of support you need to make sure your project is handled professionally, efficiently, on-time and on budget.

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EQUIPMENT SELECTION

Recommending world-class equipment solutions to convenience stores

Refrigeration Wide range of refrigeration options are perfectly suited to small format stores selling perishable foods. From multiple compressor systems, to single compressor condensing units, you can choose the energy efficiency and the refrigeration performance you need for optimal freshness and appeal. Layout and Design:From self-contained models, to smaller specialty cases, to wrap-around island displays, to open multi-decks, we design and recommend display fixtures with optimal merchandise appeal that attract, guide and influence your shoppers. In addition, they help optimize both energy efficiency and refrigeration performance.

Project Management: With experience in all facets of project management, we can provide the level of support you need to make sure your project is handled professionally, efficiently, on-time and on budget.

Digital Shopper Engagement Solutions: Small format retailers have a unique opportunity to take advantage of new technologies to engage shoppers while more efficiently managing their operations. Hussmann has partnered with world-class leaders in digital technologies to offer new digital solutions for small format stores that improve shopper engagement and loyalty while reducing operating costs.

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MarketingŸ Strategies, Objectives & PlansŸ Area & Site EvaluationŸ Store Programs DevelopmentŸ Volume/Margin AnalysisŸ Competitive PositioningŸ Research Design & AnalysisŸ Photography/Brand ImageryŸ Poll KiosksŸ Newspaper Flyers/Ads

MerchandisingŸ Strategies, Objectives & PlansŸ Product Mix/Blend EvaluationŸ PlanogramsŸ Merchandised LayoutsŸ Vendor Analysis & LiaisonŸ Movement/Velocity AnalysisŸ Setting up & Re-setting StoresŸ Sales DevelopmentŸ Holiday Promotions

Branding, Planning & DesignŸ Logo Design and Brand NamingŸ Trademark RegisterationŸ Space GraphicsŸ Site UtilizationŸ Merchandised Store LayoutŸ Interior & Exterior DesignŸ Graphics & Signage ProŸ Develop Co/Branding PartnersŸ Concept PlanningŸ Volume/Margin, Projections & AnalysisŸ Equipment RecommendationsŸ POS Development & PricingŸ NomenclatureŸ Uniform DesignŸ Vehicle BrandingŸ Packaging

Website DevelopmentŸ Social Media MarketingŸ SEOŸ Online Listings/ Promotions

www.brandpeople.in