CONVERSION MARKETING INTERACTIVE CRM

Presenting partners: Presenting partners:Presenting partners: Presenting partners:Presenting partners:

» How men and robots will cooperate Alexander Hildebrandt, Festo Elias Knubben, Festo » The soft power of objects: the future of the internet of things Alexandra Deschamps-Sonsino » The Internet Revolution – History as a History of Information Technologies Alexander Bard

» Creation, Makers and Co. – An Introduction Jeremy Abbett » On The Body Kate Hartman » Appropriating New Technologies Kyle McDonald

» TV to come, TV to go – How digital technologies change the way we watch Franziska von Lewinski, Interone » NEXT 100 Sebastian Matthes, WirtschaftsWoche Christophe Maire, Sven Külper, Ciaran O'Leary » Start-up Pitch Award Ceremony Hermione Way, The Next Web Min-Kin Mak / Martin Enderle, Deutsche Telekom Matthias Schrader, SinnerSchrader

The Networked World Alexandra Deschamps-Sonsino

Robots and humans Ben Hammersley

Developing New Tools Jeremy Abbett

What's NEXT? Ole Tillmann

15:30 People Power Steffen Stäuber, Elisabeth Stangl

» People Power: From Social Marketing to Social Business Will Sansom, Contagious » Morphing: The People's Car Project Georg Warga, Goodstein & Partners Sven John, GREENKERN » Chinese Women Over 30 – What makes them tick and click? Alexander Shapiro, DMG

13:30 DNA of the Post Digital Agency Steffen Stäuber

» DNA of the Post Digital Agency – Redefining the genetic code for the creative industry Tim Malbon, Made by Many Matthias Maurer, La Red Martin Gassner, SinnerSchrader Mike John Otto, Hi-Res! Thorsten Schapmann, deepblue networks

Curator: Elisabeth StanglCreative

Curator: Dr. Min-Kin MakStart-ups Arena

Curator: Christina StengleinWorkshops

» Sculpteo: The First 3D Printing Cloud Engine Clement Moreau» FabLab Philip Stefan

17:30

Keynote

15:30

17:30

13:30

11:00

Curator: Holger BlankTechnology

13:30

» Programming; Explained. Malte Ubl, Google » Wooga’s Declaration of Independence: Everything scales Philipp Moeser, Wooga» All You Need Is Love Isaac Wolkerstorfer, 6Wunderkinder

Best kept secrets of technology Holger Blank

15:30

» ClearSky instead of Cloud Robert Schwegler, Deutsche Telekom » Next Steps in Maps Aaron Rincover, Nokia » Knocking on your Doorstep – how Big Data will transform digital Messaging in the very near Future Volker Wiewer, eCircle

What‘s NEXT? Part 2 Holger Blank

What‘s NEXT? Part 1 Holger Blank11:00

» High Performance Mobile Steve Souders, Google » Next Generation Web Tooling: Project “Bikeshed” Nikolai Onken, Uxebu » Smartphone and Tablet Development in 2012/2013: Trends and Best Practices Sundeep Madra, Xtreme Labs

13:30

Hosted by Mike Butcher, TechCrunch » How to become Germany's next Top Start-up Christian Weiss, Project A Stephan Breidenbach, Betterplace » “Post Digital” Business Dennis Wetzig, PIXRAY Patrick Meisberger, T-Venture » Is Berlin the new Valley? Stefan Glänzer, White Bear Yard Charlie O´Donnell, Brooklyn Bridge Ventures

» Flakka > MarkTheGlobe > Meine-Spielzeugkiste > 10stamps > Slidemotion > fileee > Kjero > BeeFM Jury: Nate Elliott, Charlie O’Donnell, Jörg Rheinboldt, Mike Butcher, Patrick Meisberger, Peter Borchers

Hot Seat Sessions Hermione Way

15:30 Start-up Pitch, Part 1 Hermione Way

» Refinder > Squadmail > Secomba/BoxCrypter > eyeQuest Jury: Nate Elliott, Charlie O’Donnell, Jörg Rheinboldt, Mike Butcher, Patrick Meisberger, Peter Borchers

17:30 Start-up Pitch, Part 2 Hermione Way

» What is the next BIG THING in the start-up space? Hosted by Mikkel Svane, Zendesk Thomas Grüderich, TestCloud Carsten M. Steffen, applaudTo Nate Elliott, Forrester Research Felix Petersen, Amen Maks Giordano, The Nunatak Group » wahwahFM 2012: winner of NEXT Start-up Pitch 2011 Philipp Eibach, wahwahFM

What is the next BIG THING? Hermione Way11:00 11:00

» How are people watching TV nowadays? Marcel Duee, Tweek » We fight for Music! Conrad Fritzsch, Janine Kleinsorg» Organize User Groups! Jens Nikolaus Pentenrieder, Amen

13:30

» People First: Digital Service Design Louisa Heinrich, Fjord» Connecting books with the web Henrik Berggren, Readmill» Spark to Flame: A Behind-the-Scenes Look at the Strategy and Results of a Successful Social Media Campaign Ben Harknett, Wildfire

15:30

» Emergent Design: How the Skeuomorph helps us to think about Non-Human Agency Dan O'Hara, Philter Phactory» API or die: Why omnipresence of social data is essential. Magith Noohukhan, Xing » The NEXT kitchen – 15 min of fame – fingerpainting Benjamin Rabe, FingerPainted.it Fabric Lenny, Artist Paul Slater

» Workshop 01: Spark to Flame – A Behind-the- Scenes Look at the Strategy and Results of a successful Social Media Campaign Ben Harknett / Holger G. Weiss, Wildfire » Workshop 02: Why brands need to become media. The ten most important questions for your own content marketing strategy Wolfgang Block / Torben Hansen, Philipp & Keuntje Christian Rätsch, Deutsche Telekom

» Workshop 01: Audience Management from an Advertiser view Torsten Ahlers, Next Audience » Workshop 02: Breathing digitally - why we‘ve just taken the first breath in digital Manuel Stolte / Jan-Philipp Jacobsen, SinnerSchrader

17:30

» Workshop 01: Strategien für ein effizientes Performance Display Advertising Johannes Falck, Criteo » Workshop 02: Relevanz – die harte Währung im Newsletter-Marketing. Oliver Elbert, spot-media

15:30

Curators: Monique van Dusseldorp, Peter Bihr

» Welcome Matthias Schrader, SinnerSchrader Martin Enderle, Deutsche Telekom» Keynote René Obermann, Deutsche Telekom » Turing's Cathedral George Dyson» Technology > Philipp Moeser, Wooga » Creative > Elisabeth Stangl, 99Faces » Start-ups > Min-Kin Mak, Deutsche Telekom

10:00

» Humanity before Singularity Daniel Lewington, Apsmart

09:00 What‘s beyond digital? Ole Tillmann

Curator: Igor Schwarzmann

» Workshop 01: Agenturen der Zukunft – Wie müssen sich Agenturen in der post- digitalen Welt aufstellen? Jörg Jelden, Dirk Bathen Stephan Ritter, Fork Nina Rieke, DDB Tribal Cedric Ebener, CE&CO » Workshop 02: Hands-on campaign design workshop with Selligent Interactive Marketing Jan Teerlink, Selligent

11:00

13:30

» Touching images as the next wave of personal publishing Ulla Maaria Engestrom, Thinglink » Using 3D printing to create consumer-facing goods: a show&tell from MakieLab Alice Taylor, Makielab » The Real World Just Got Better Andy Hobsbawm, EVRYTHNG » High-End 3D Printing > Arno Schmadl, EOS »The Post-Digital Artist Christopher von Deylen, Schiller

19:00 Networking

21:00 Official NEXT Party

12:30 – 13:30 Lunch Break

10:30 – 11:00 Break

15:00 – 15:30 Break

17:00 – 17:30 Break

12:30 – 13:30 Lunch Break 12:30 – 13:30 Lunch Break12:30 – 13:30 Lunch Break

10:30 – 11:00 Break 10:30 – 11:00 Break10:30 – 11:00 Break

15:00 – 15:30 Break 15:00 – 15:30 Break15:00 – 15:30 Break

17:00 – 17:30 Break 17:00 – 17:30 Break17:00 – 17:30 Break

12:30 – 13:30 Lunch Break

10:30 – 11:00 Break 10:30 – 11:00 Break

15:00 – 15:30 Break 15:00 – 15:30 Break

17:00 – 17:30 Break 17:00 – 17:30 Break

12:30 – 13:30 Lunch Break

Programme as of May 2. Changes possible. Up-to-date Programme at www.nextberlin.eu/programme