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HOW TO DRIVE IMPACT IN THE LINE OF BUSINESS | Case Study
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HOW TO DRIVEIMPACT IN THE LINEOF BUSINESS

| Case Study

STFC was set up with the objective of offering the common man ahost of products and services that would be helpful to him on hispath to prosperity. Over the last few years, while their financialproducts and solutions did help the logistics and transportationindustry, a host of external factors adversely affected the numberand quality of truck drivers - the primary human capital.

THE STFC STORY

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50% truckdrivers battlehealth afflictions

Little or no accessto healthcareInadequatesanitation & hygiene

Insufficient sleep

Bus Drivers Taxi DriversPrivate Drivers

The renumerationis lower than thatof

Truckers face significantsocial stigma

All these factors have contributed to reduce the desirability oftruck driving as a profession and created a shortage of skilleddrivers in the country. About 28% of the 8.5 million trucks in thecountry are currently idle, with the shortage projected to rise toabout 50% by 2022.

To address the shortage of skilled commercial vehicle driversand create dignified working opportunities for them in othersegments, STFC and Samhita curated a flagship program thataims to augment livelihoods through vocational and skilltraining.

2

IMPACT ACROSS THE PEOPLE, PLANET,PROFIT (PPP) FRAMEWORK

At-risk population,

employed within the

logistics and

transportation industry,

who hail from

marginalized

communities to create

better livelihood

opportunities for them

Addressing the

supply gap of skilled

commercial vehicle

drivers in the logistics

& transportation

industry which forms

the main customer

base for STFC’s

financial services.

HOW WE IMPACTED 3,500+ LIVES

We designed a skill training program that providedcommercial driver training for Light Motor Vehicles andHeavy Motor Vehicles to candidates across geographies witha focus on including women candidates and candidates frommarginalized communities.

The program included technical and practical componentssuch as simulator driver training, driving track practice as wellas life skills and wellness training components such as on-the-road yoga exercises.

3

We designed the end-to-end journey of the candidates rightfrom mobilization and training to placement and post-placement tracking.

To ensure effective delivery, we identified suitableimplementation partners, designed processes and developed amonitoring and evaluation framework that included successmetrics. From the get - go, the program was designed with apay-for-performance model with the key performance metricbeing placement of candidates at the end of the trainingperiod.

2 4

Pre Mobilisation 

Mobilisation

Training

Placement

PostPlacement1 3 5

PROJECT REACH

RAJASTHANTAMIL NADUASSAMMADHYA PRADESHJHARKHANDANDHRA PRADESH

At each step in the training lifecycle, Samhita introducedenhancements such as targeted mobilization of candidates, capacitybuilding of on-ground partners, life skills and wellness training,simulator training at state-of-the-art facilities, official certification,placement support and post placement tracking of upto one year toimprove adaptability and reduce attrition.

4

3,5

Samhita managed the end-to-end program for STFC ensuringstandard implementation and working with 5 partners across10 centres in 6 states.

93 female candidatestrained and placed till datein flexi-work opportunities

candidates trainedin LMV and HMVdriving

Consistent 80% placementrate achieved(Higher than the sector average)

233 candidates hailed frommarginalized communities

8 %

5

ABOUT SAMHITA SOCIAL VENTURES

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Samhita solves wicked problems through the power ofcollaboration, innovation and evidence, to achieve asustainable and equitable future for all.

We work with companies, foundations, social organisationsand governments to collectively bring about change on theground by consulting them on strategic decision making andoverseeing the execution of their programmes.

CompaniesWorking with companies to positively balance their triple-bottomlines. We help them reimagine business environmentswhere building social value and environmental guardianshipare integral aspects of growth.

Foundations, multi-laterals and bilateralsElevating thematic priorities of foundations, multi-laterals andbilaterals through creation of collaborative platforms andinnovative instruments that augment impact per rupee spent.

Social OrganisationsCollaborating with best in class NGOs and social enterprisesacross the length and breadth of the country, providing themwith an opportunity to build capability and capacity throughour partnerships and platforms.

For more insights on the project, write [email protected]


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