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Copyright for Collaboration
Jessica CoatesProject Manager
Creative Commons Clinic
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
AUSTRALIA
part of the Creative Commons international initiativeCRICOS No. 00213J
Sharing makes commercial sense
CRICOS No. 00213J
AUSTRALIA
part of the Creative Commons international initiativeCRICOS No. 00213J
Who owns copyright in collaborative works?
everyone
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
David C
hief, http://ww
w.flickr.com
/photos/davidchief/405506361/, Creative C
omm
ons Attribution
everyone
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
this makes it hard to share
David C
hief, http://ww
w.flickr.com
/photos/davidchief/405506361/, Creative C
omm
ons Attribution
AUSTRALIA
part of the Creative Commons international initiativeCRICOS No. 00213J
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AUSTRALIA
part of the Creative Commons international initiativeCRICOS No. 00213J
You need a licence
Approaches
Assign all copyright to one entity good for ‘closed’ works, being run by one
entity – but no one else can use the material
Write a specific licence for your work good for ‘closed’ group works – but only when
identified collaborators and probably need a lawyer
Use open content licence most common approach for public projects
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Open content licences?
Exact definition controversial, but in general:
• retain copyright
• provide permission in advance for certain uses
• standardised terms
• non-discriminatory
• at a minimum provide the right to reproduce, copy and communicate - under prescribed terms
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Why OCL?
• Increase reach and reputation
• Facilitate collaboration
• Innovation
• Access new business models
• Give new value to ‘back catalogue’ / junk
• Community engagement
• Reduce costs for users
• Provide legal clarity / reduce admin
• Increase sum of human knowledge
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
By fhoo http://www.flickr.com/photos/99929543@N00/401764510/in/pool-pa_ourtown/
Creative Commons
A set of licences designed to:
– facilitate sharing;
– be flexible;
– be easy to use and understand; and
– apply in the same way anywhere in the world.
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Benefits of using CC
• designed for collaboration
• ready to use and free – no lawyers needed
• established system – easy to use
• worldwide application and recognition
• Searchable metadata
• compatible with other CC material – approx 100 million web objects
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Licences
4 licence elements:
Attribution – attribute the author
Noncommercial – no commercial use
No Derivative Works – no remixing
ShareAlike – remix only if you let others remix
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Licences
creators mix and match these elements to make a licence eg:
Attribution-Noncommercial-ShareAlike – can remix, tweak, and build upon the work, as long as:
• you credit the author;
• it is for non-commercial purposes; and
• you license your new creations under the same licence
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Attribution-ShareAlikeAttribution
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Attribution-Noncommercial
Attribution-NoDerivatives
Attribution-Noncommercial-ShareAlike
Attribution-Noncommercial-NoDerivatives
Each licence has
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
deedbutton
legal codemetadata
Licensing Tools
• Licence generator – simple questions choose right licence
• Also available:– ccPublisher – downloadable
desktop wizard– Microsoft plug-in –allows
you to CC license straight from Office programs
– Individual site generators eg Flickr
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Licence Use
• Mid-2006 about 140 million
• Now – over 60 million on Flickr alone
• Most have Noncommercial limitation
• Moving towards more liberal licences
AUSTRALIApart of the Creative Commons international initiative
Use of licence elements – June 2006
CRICOS No. 00213J
Finding CC material
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
Things to think about
Who do you want to use the material, and when? CC is global & perpetual
Are you choosing the right licence? commercial use?
Do you have the rights to license?
3rd party permissions
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
CC case studies
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
International (Brazil/United States) by dailyinvention CC BYhttp://www.flickr.com/photos/dailyinvention/18258145/in/set-431681/
Flickr‘found objects’ collaboration
ccMixtercollaboration communities
Nine Inch NailsAs part of a broader
business model
And more
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
By Ford Motor company http://www.flickr.com/photos/fordmotorcompany/2267225172/
By Leland McInnes http://openclipart.org/media/files/leland_mcinnes/1898
For more detailed case studies, including interviews and statistics see http://wiki.creativecommons.org/casestudies
http://craphound.com/down/download.php
http://secondlife.com/
http://aswarmofangels.com/
http://www.outfoxed.org/
Thanks
http://www.creativecommons.org
http://wiki.creativecommons.org/casestudies
http://www.creativecommons.org.au
AUSTRALIApart of the Creative Commons international initiative
CRICOS No. 00213J
This slide show is licensed under a Creative Commons Australia Attribution licence. For more information see http://creativecommons.org/licenses/by/2.5/au/.