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cormandel hr policies

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PRESENTED BY- SANDEEP PRABHAKAR ROLL NO: 101145
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PRESENTED BY-

SANDEEP PRABHAKAR

ROLL NO: 101145

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HISTORY 

y It is in the business segment of f ertilizers, specialty 

nutrients, crop protection and retailing.

y It is a part of INR 13,617 crores Murugappa Group.

y Incorporated in 1961 by two major US companies- Chevron

Chemicals and International Minerals and Chemical Corp.

y Corporate office- Hyderabad, AP.

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RANGE OF PRODUCTS«..

y FERTILIZERS- Leading manufacturer of phosphatic f ertilizers.

y CROP PROTECTION- Includes Insecticides, Fungicides,

Herbicides and plant growth regulators.

y SPECIALTY NUTRIENTS- Sulphur Pastelles, Water soluble 

f ertilizers, Micro Nutrients and Organic f ertilizers.

y Provides agricultural input solutions to farmers and off ers lif e 

style products through its retail centers.

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SHARED VALUES

y VISION:To be the leader in the phosphatic f ertiliser industry,producing high quality 

f ertilisers at low cost and giving satisfaction to all stake holders.y MISSION:To enhance the prosperity of farmer through the supply of quality farm 

inputs and related services to ensure value for money.

y VALUES AND BELIEF : THE FIVE LIGHTS

y Integrity-We value prof essional and personal integrity above all else.We achieve our 

goals by being honest and straightforward with all our stakeholders.We earn trust with every action, every minute of every day.

y Passion-We play to win.We have a healthy desire to stretch,to achieve personal goals

and accelerate business growth.We strive constantly to improve and be energetic in

everything that we do.

y Quality-We take ownership of our work.We unfailingly meet high standards of quality in both what we do and the way we do it.We take pride in excellence.

y Respect-We respect the dignity of every individual.We are open and

transparent with each other.We inspire and enable people to achieve high 

standards and challenging goals.We provide everyone equal opportunities

to progress and grow.

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STRATEGY 

y Coromandel International Limited (formerly Coromandel Fertilisers

Limited), a flagship company of the Murugappa Group and one of India's leading f ertiliser company, plans to grow and transform the 

business into a diversified agri-solution and rural marketing 

company with global ambitions.

y

Coromandel International Limited unveiled its new corporate brandidentity comprising a new logo, brand vision and values reflecting 

the Company's changed persona.The new brand idea is "Maximise"

which is a step to convey Coromandel's progressive spirit which 

depicts its global scale of operations, best internal resource, people,

technology and world class processes.

y The brand essence and values will be implemented in product 

development, human resources, finance, service and innovation to

take Coromandel to new heights.

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STRUCTURE

AVellayan

Chairman

K Balasubramaniam

Director

BV RMohan ReddyDirector

R A Savoor

Director

M K TandonDirector

V Ravichandran

ManagingDirector

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SYSTEM

y

HR strategy is linked to business strategy and facilitates the organisation to achieve the objective by building people 

capabilities.

y The HR strategy is carefully linked to theVision, Mission and

overall business strategy of the Company.y HR VALUES

y Concern for people.

y Integrity

y Customer Orientation

y TeamWork

y Continuous Improvement.

y Exec

ution E

xcellence

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y RECRUITMENT POLICY

y Recruitment is based on integrity, competency and the ability to

work in a team. Company endeavours to select individuals with 

leadership potential, customer orientation and quality focus. 

y PROMOTION

y The Performance Management System is based on the Balance 

Score Card.

y The performance rating will be:

y Exceptional Contribution

y

Significant Contributiony Good Contribution

y Not meeting the requirements

y Not suitable

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PERFORMANCE APPRAISAL SYSTEM

y

CUF

EST being the much awaited annual event displaying the best of the talents in the areas of TQM and TEI(Total Employee 

Involvement ) initiatives are reviewed by the top management 

and external experts. Rewards and recognitions in theAnnual

Quality Festival are a great source of motivation to the 

participants.

y Performance oriented organization as reflected in the increased

share of variable pay for workmen as well as management staff 

y

Development initiatives like Balanced Scorecard, Hay·sevaluation, Development Centres, 360 degree appraisal, Policy 

Deployment

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TRAINING AND DEVELOPMENT

y IntenseTraining and Development initiatives across the 

organization focussing on business knowledge, functional

skills and attitude.

y

Regular f eel of the emotional pulse of employees as well asthe customers through periodic satisfaction surveys.

y Active participation as a responsible corporate citizen

focussing on community development initiatives, social

uplif tment and prof essional / academic interface.

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STYLEy Coromandel is managed by competent and committed

prof essionals using advanced management practices.The Company 

is known for fostering a climate of high performance and

continuous improvement.

y Coromandel's culture is based on the three tenents - knows |

cares | f ulf ills.

y knows

y Building capability at individual level

y

Building capability at organisational levely Ability to solve problems

y Thinking of innovative approaches

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y Cares

y Customer | Prosperity improvement

y Employee |Well being and engagement

y Vendor | Improving capability and efficiency

y Society | Caring for environment and community 

development

y Shareholders | MaximiseTSR through higher dividends

and higher share price

y Fulfills

y

Result orientationy Energetic and speed of action

y Quality focus

y Building a seamless working environment

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STAFF

y Fuelling the growth of Coromandel are over 7,000 direct and

indirect employees who thrive in a work environment 

enriched with oppurtunities.

y

Coromandel is a brand which young intelligent minds want to be associated with.

y Whether workmen or management staff, employees are 

employees.They are not diff erent blocs, but two faces of the 

same

 coin

.y Harmony and peace cannot be at the cost of dilution of 

organization ethos. Fairness and Firmness will govern all

employee relations.

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SKILLS

y Education and Research

y Systems for Managing skills and utilization skills

y Enhance learning eff ectiveness areas of research

y Knowledge management

y Supply chain optimization

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THANK YOU !!


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