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CORPORATE MASTER OF BUSINESS ADMINISTRATIONEXECUTIVE MASTER’S IN INTERNATIONAL BUSINESSMESTRADO EXECUTIVO EM GESTÃO EMPRESARIAL
Corporate International
Master's
CIMWashington, D.C. • Rio de Janeiro • Shanghai • Madrid
CIMWashington, D.C. • Rio de Janeiro • Shanghai • Barcelona
www.corporateinternationalmaster.com 5
8 Letter from the Program Directors
12 The Alliance •GeorgetownUniversity,McDonoughSchool
ofBusiness •ESADEBusinessSchool •BrazilianSchoolofPublicandBusiness
AdministrationoftheFundaçãoGetulio Vargas (EBAPE/FGV)
18 Objectives
19 Participants
20 The Program
32 LearningModel •GlobalLearningExperience
34 Faculty
40 GlobalNetwork
41 KeyFacts
44 Contact Details
Contents
www.corporateinternationalmaster.com 76 CORPORATE InTERnATIOnAl MASTER'S
"I was impressed by the multicultural exposure CIM offers to participants. In class, we had representatives from all continents: the Americas, Europe, Africa, Asia and Oceania. The profes-sors have real life insights to exchange with the class, which makes the con-tent not only academically strong, but also transferable to our professional lives. The support and infrastructure in place is remarkable." Augusto Sales, Partner, KMPG Brazil.
www.corporateinternationalmaster.com 98 CORPORATE InTERnATIOnAl MASTER'S
Characterizedbyadistinguishedcoredesignedtoprovideallstudentswithacommonunderstandingof fundamentalbusiness theoryandpractice, theCorporate International Master's program provides a rigorous foundationofgraduate-levelbusinessstudyappropriateforatop-tierprogram,drawingupon facultyexpertise in internationalbusinessandavarietyofdisciplinestaughtatallthreeuniversities:GeorgetownUniversity,ESADE,andEBAPE/FGV.
Participants will be awarded one degree with three accreditations of international recognition:
· Executive Master's in International Business fromGeorgetownUniversity,McDonoughSchoolofBusiness
· Corporate Master of Business Administration fromESADEBusinessSchool
· Mestrado Executivo em Gestão Empresarial, Stricto sensu fromFundaçaoGetulioVargas(EBAPE/FGV)
MarcoTulioZaniniProgram DirectorEBAPE/FGV
Jose-LuisGuerreroProgram Director GeorgetownUniversity
WewelcomeyourinterestintheCorporateInternationalMaster'sprogram.Itpre-sents a unique opportunityforexecutivesinterestedintheLatinAmericanmar-ketandtheirrelationswiththerestoftheworld,toenhancetheirmanagementandleadershipskillswhilestrengtheningtheirabilitytosolvethecomplexproblemsofahighlyglobalizedbusinessworld.
Wehavedesignedtheprogramtomakethemostoftheexpertiseofthree world-class schools–Georgetown’sMcDonoughSchoolofBusiness,BrazilianSchoolofPublicandBusinessAdministration,andESADEBusinessSchool.Ourglobalexpertiseandnetworkcombinedwithourstrengthinbusinessstrategyandma-nagement, policymaking, international relations, and leadershipmake the pro-gramexceptional.
Wehavebuilton thesestrengths,developingacurriculumthat focuseson theconcepts, techniques, tools, and subjectsmost relevant to theglobal executivewhohasaspecialinterestindoing business from or with Latin America as an engine for future economic growthandprosperity.Wehavealsocreatedanen-vironmentwhereyoucanworkcloselywithaccomplishedpeers,blendinsightsfromleadingacademicswithinnovatorsinbusinessandgovernment,andapplywhatyou learn to theeverydaychallengesof yourorganization.With sessionsinWashington,D.C.,RiodeJaneiro,Shanghai,andBarcelona,youwillhaveanopportunitytolearnthroughimmersion,interaction,andnetworkingwithcollea-guesandorganizationsinadvancedandemergingeconomies.
Asyoureadthisbrochurewetrustyouwillshareourenthusiasm.Ifyouseekanintellectualandprofessionalchallengethatwillpositionyouforleadershipandsuccessinthenewemergingbusinessenvironment,wewelcomeyourapplication.
Letter from the Program Directors
PedroParadaProgram Director ESADE
www.corporateinternationalmaster.com 1110 CORPORATE InTERnATIOnAl MASTER'S
"The Corporate International Master's program represents a unique course design that combines cultural, educa-tional, and industry diversity among its participants; coupled with high per-formance faculty, excellent facilities and logistic support, the CIM program provides one of the most successful global business masters programs in the world." Vanessa Casali lima, Controller, Coca-Cola Brazil.
We have designed the program to gather the expertise of three world-class schools · Georgetown University's McDonough School of Business.· ESADE Business School.· Brazilian School of Public and Business Administration
of the Fundação Getulio Vargas (EBAPE/FGV).
www.corporateinternationalmaster.com 1312 CORPORATE InTERnATIOnAl MASTER'S
Georgetown University McDonough School of Business
GeorgetownUniversity,McDonoughSchoolofBusinessoffersauniqueedu-cationalexperience,enrichedbyitshistoricdedicationtoacademicexcellenceandinnovativeprincipledleadership.RootedinitsJesuitidentity,Georgetownaimsforthedevelopmentofeveryindividualbyincorporatingitsidealsofopeninquiry,opportunity,dignity,andhighachievement.Foundedin1789,George-townisoneoftheoldestandmostprestigiousacademicinstitutionsintheUnit-edStates.
The Alliance
Robert E. McDonough School of Business Georgetown’s interdisciplinary approach toglobal business andglobalpolitics origi-natedwiththetradeanddiplomacystudiesprogramspioneeredbytheSchoolofFor-eignServiceintheearlypartofthetwentiethcentury.Atatimewhenbusinessschoolsconcentratedalmostexclusivelyondomesticcommerce,Georgetownrealizedthattheworldofbusinesswasbecomingincreasinglyglobalinitsreachandimpact.Fromitsbeginning,GeorgetownUniversity’sMcDonough School of Business has continuallystrengtheneditsinnovativeapproachtoexecutiveeducation.Morethanadecadeago,theschoolintroducedinternationalresidenciesandintegrativecoursesaskeycompo-nents of itsExecutiveMBAprograms.Today, theMcDonoughSchool ofBusiness isknownworldwide for itsstrengths instrategy, internationalbusiness,global logistics,andfinance.
Georgetown's McDonough School of Business At A Glance•Ranked5thintheU.S.,ExecutiveMBAbyFinancialTimes.
•Ranked15thglobally,GlobalExecutiveMBA,Georgetown/ESADEbyFinancialTimes.
•Ranked12thglobally,GlobalExecutiveMBA,Georgetown/ESADEbyTheEconomist.
•Newbuilding,providingstate-of-the-artfacilities.
•GeorgetownUniversitywasfoundedin1789anditsbusinessschoolformedin1957.
Three top Business Schools have joined forces to design an exclusive program.
www.corporateinternationalmaster.com 1514 CORPORATE InTERnATIOnAl MASTER'S
ESADE Business School
Since its founding in1958,ESADEhasgrownintoaworld leader inmanage-mentandexecutiveeducation.Theschoolisconsistentlyrankedasoneofthetop business schools in theworld due to its high-quality education, its clearglobalperspective,anditsfocusonethicalprinciples,entrepreneurialspirit,andsocialresponsibility.Withmorethan46,700alumniworldwide,ESADE’sinflu-enceextendstoeverycornerofthebusinessworld.
OfparticularnoteareESADE’sEntrepreneurshipCenterandInstituteforSocialInnova-tion.TheEntrepreneurshipCenterhasopenedthedoorformanyprofessionalstotrans-formbusinessideasintosuccessfulnewventures.Withateamof60lecturersandtutors,theEntrepreneurshipCenterhelpsprogramparticipantsgaincriticalbusinessknowl-edge,developbusinessplans,andmastertheleadershipskillsrequiredtosuccessfullyshapetheirnewenterprises.
Relationshipswithventurecapitalists,angelinvestors,incubators,technologyparks,andgovernmentsmakethecenter’strainingbothhighlyvaluableandimmediatelyapplicable.
ESADE also hosts the Institute for Social Innovation, which conducts research andestablishes networks in corporate social responsibility, organizational ethics, and theleadershipandmanagementofNGOs.
ESADE Business School At A Glance•Ranked4thintheworld,InternationalMBAProgramsbyBusinessweek.
•Ranked5thintheworld,CustomProgramsbyFinancialTimes.
•Ranked5thinEurope,ExecutiveEducationOpenProgramsbyFinancialTimes.
•Ranked15thglobally,GlobalExecutiveMBA,Georgetown/ESADEbyFinancialTimes.
•Ranked12thglobally,GlobalExecutiveMBA,Georgetown/ESADEbyTheEconomist.
•FirstbusinessschoolinSpaintoholdthethreemostprestigiousbusinessschoolaccredtations:AACSB,Equis,andAMBA.
•CampusesinMadrid,BuenosAiresandBarcelonaandaBusinessDevelopmentstrutc-turefocusedinLatam.
•ESADEwasfoundedin1958.
www.corporateinternationalmaster.com 1716 CORPORATE InTERnATIOnAl MASTER'S
The faculty is regularlypublished in topBrazilianand international journals.EBAPE/FGVhasdeveloped jointprojectswithprestigiousuniversitiesaround theworld,pro-viding theopportunity for researchcollaborations,aswellas studentsand facultyex-changes.
FGVwasconsideredoneofthetop30thinktanksintheworld,accordingtotheGlobalGoToThinkTanksRanking,andthefirstinBrazil.
FGVisrankedfirstinBraziland35thintheworldinthefirsteditionoftheAlmaMaterIndex:GlobalExecutives ranking - elaboratedby theBritishmagazineTimesHigherEducation(THE),whichliststhebestlocationsforCEOtraining.
Fundação Getulio Vargas (EBAPE/FGV) At A Glance• Rankedamong thebest institutions inBrazil,according to theGeneralCourse Index(IGCinPortuguese),publishedbytheMinistryofEducation,achievingthehighestscore(5),amongthetopfiveschoolsinRiodeJaneiro.
• ChosenasthebestExecutiveMasterinAdministrationbyVocêS/AMagazine.
• Partnershipswithleadinguniversitiesacrosstheglobe.
• HighemployabilityratewithintoporganizationsinBrazil.
• WinneroftheOutstandingPaperAwardbyEmeraldLiteratiNetworkAwardsforExcel-lence2011.
• EBAPE/FGVwasfoundedin1952.
Brazilian School of Public and Business Administration of the Fundação Getulio Vargas (EBAPE/FGV)
TheBrazilianSchool of Public andBusinessAdministration, EBAPE/FGV, isknownforitsacademicexcellenceandisratedoneofthebesteducationalinsti-tutionsinBrazil.EBAPE’sfacultyiscomprisedofleadingresearchersinvolvedinimportantacademicresearchprojects.
18 CORPORATE InTERnATIOnAl MASTER'S
TheGeorgetown-ESADE-FGVCorporate InternationalMaster's program has beendesignedfromthegroundup.Thecorecoursesensureparticipantsmasterthefundamentalbusinessdisciplinesandgeneralmanagementskillsofatradi-tionalExecutiveMBA.Allelementsoftheprogramhavebeencustomizedandintegratedtogiveparticipantstheconceptsandcapabilitiestheyneedtosuc-ceedinaninternationaleconomy.Coreareasoffocusincludeinterpersonaldy-namics, cross-cultural communicationandnegotiation, contextual awareness,managerialmobility,sensitivitytoemergingbusinessparadigms,technologicalandmanagerialinnovation,decision-makingintimesofuncertainty,andvalues-basedleadership.
The Corporate International Master's curriculum is designed for experi-enced professionals and executives of European, north American and latin American enterprises seeking a world-class business education with a strong international perspective, and are in-terested in both expanding their activi-ties internationally and understanding the keys of success of doing business with the U.S., latin America, Europe, and China.
Objectives
ParticipantsThe program mirrors the complexity of the global business environment in a number of ways:
• Integrating multi-disciplinary topics within modules.
• Incorporating participants’ diversity of expe riences into classroom discus-sions.
• Using integrative courses as opportuni-ties to extend and apply new skills and capabilities.
• Incorporating international perspec-tives into every aspect of the program.
• Capitalizing on each module location to reinforce classroom concepts with exposure to current business issues and problems in the complex, noisy, rapidly changing environment of the global business world.
The Corporate International Master's pro-gramprovidesparticipantswith:
• In-depthknowledgeoftheLatinAmeri-canmarketanditsrelationshipwithEu-rope,theU.S.,andChina.
• Anetworkofcontactswithmultination-al managers.
• Onedegreewith3internationalaccredi-tations granted for one program fromthreeinternationalleadinguniversities.
• Practicalmarketknowledge.
30% Director
5% CTO
10% President/CEO
10% Controller
10% Consultant
5% Vice President
5% Partner
20% Manager
5% Administrator
General Class Profile
ProfessionalExperience
Industries Represented (19)
Undergraduate Areas of Study
Countries of Origin, Residenceor NationalityBelgium, Brazil, Colombia, Denmark, India, Peru, Puerto Rico, United Kingdom, United States, Zambia
Average Work Experience: 13,5 years
200+ EmployeesSupervised
Average Anual Salary: $92,161
Government, Business, Consulting, International Development, Insurance, Technology, Telecommunications, Education, Healthcare, Financial, Mining, Renewables, Health, Beverages and Food, Defense, Maritime, Real Estate, Automotive, Documentary and Film.
Business, Social Science, Engineering, Humanities, Computer Science, Economics, Science, law, Other.
Class Size
Men 70%Female 30%
Average Age
Average Work Experience
Approx. 40
38
13,5
www.corporateinternationalmaster.com 2120 CORPORATE InTERnATIOnAl MASTER'S
Module 5Georgetown University, ESADE & EBAPE/FGVShanghai
DoingBusinessinChina:· UnderstandingChina’sbusinessenvironment:economicandsocialtrends,regulations,localbusinesses.
·MeetingswithCEOsorvisitsto companies in the region.
· Networkingactivities.
Module 7ESADEBarcelona
·LeadingYourself,Others&Organizations
·LeadingGlobalChange·CorporateResponsibility&SustainableWorld
·GlobalCapstone/Graduation
·ImplementStrategyThroughManagement
Module 6Online Tutorials
Master's Thesis Presentation & Graduation Ceremony
Rio de Janeiro
· LEAD2
Module 3EBAPE/FGV Rio de Janeiro
·QualitativeResearchMethodology
· Managing People & OrganizationsinaMulticulturalEnvironment
·Communication&BrandManagement in Emerging Economies
·ValueAddedFinance&GlobalPerformance
· InnovationManagementinEmergingMarkets
Module 2Online Tutorials
·Marketing· Financial Accounting
Module 1Georgetown UniversityWashington, D.C.
·OpeningResidency:IntrotoGlobalization
·GlobalEnvironmentofBusiness
·InternationalBusiness·BusinessGovernment
Relations·GlobalStrategy· Financial Management· QuantitativeResearchMethodology
· IntroductiontoCorporateFinance
Module 4Online Tutorials
· LEAD1
Theintensive12-monthcourseofstudyincludesfourclassroommodulesinWashingtonD.C.,RiodeJaneiro,Shangai,andBarcelona,alternatingwiththreeonlinemodulesthatprovidestate-of-the-artblendedlearning.
Courseworkfocusesoncorebusinessdisciplinesincludingaccounting,de-cisionsciences,economics,finance,management,marketing,andstrategy.ClassesareledbythedistinguishedfacultyofGeorgetownUniversity,ESADE,andEBAPE/FGV.
The Program
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Opening Residency: Intro to Glo-balizationTheOpeningResidencyaimstointroducetheclasstothebasicchallengesandsolutionsofglobaliza-tionandhasthreeprimarygoals.Thefirstgoalisto provide the students with an overview of theprogrambyofferingshortclassesthatcoversomeofthebasicdisciplinesofbusiness.Theknowledgegainedandmodelsstudiedintheseclasseswillbeappliedintheanalysisofissuescurrentlyfacingadynamicinternationalindustryusinga“livecase.”
The secondgoal of theResidency is to give stu-dentsknowledgethattheycanimmediatelyapplyintheirlineofwork.Thegoalistoprovideusefulinsights,recognizingthatthestudentbodycomesfromdiversebackgroundsandpossessesdifferentknowledgeandexperience.
The thirdgoal is toestablish learning teams thatthestudentswilluseforthefirstfewmonthsoftheprogram and build “esprit de corps” within eachteam and among all members of the class. Theopeningcoursewillhelpbreaktheiceandcreateacommunityamongstthefaculty,staff,andstudents.
Global Environment of BusinessThis course examines the political economy ofinternationalbusiness.Today,companies increas-ingly rely onnonmarket strategies tohelp shape
theplayingfieldonwhichtheycompete.Theaimofthiscourseistoexaminehowthesenonmarketstrategies interact with the market strategies ina global economy that is strongly influenced bythe “visiblehand”ofgovernmentsandpopulatedwithoverlappinginternationalinstitutions.Inpar-ticular, thecoursestartswithnonmarketstrategy,thenturnstoquestionhow“borderless”theglobaleconomyreally is,exploreshowWorldTradeOr-ganizationrelatestothegrowingnumberofpref-erentialtradeagreementsliketheNorthAmericanFreeTradeAgreement,andconcludesbydiscuss-ingthetensionsbetweennationalstandards/intel-lectualpropertyandpressurestoharmonizeglobalstandards.
International BusinessThiscoursewillintroduceparticipantstothemostimportant topics related tomanaging successfullyin an international environment. The course willcoverfivemajortopicsandintroducemanagerstoboth core concepts and practical insights in deal-ingwithglobalbusiness.InternationalTrade:Whatdetermines the patterns of exports and importsamongnations.Whatarethegainsandlossesfromfree trade.Why some industries in a country aremore export competitive than others. Foreign Di-rectInvestment:Howfirmsmaketheinternationalexpansion decision. The choice among exporting,licensing,foreigndirectinvestment,andnon-equity
strategic alliances. How the firm’s objectives, itsresources and capabilities, and the functioning ofmarketsdetermineitschoiceofexpansion.Govern-mentPoliciesonTradeandInvestment:Whygov-ernments regulate trade and investment, andhowtheydoit.Effectsof tariffsonbusinesses,workers,and consumers. Themultilateral regime:what theWorldTradeOrganizationdoesandhowitdoesit.The globalization controversy. Economic Integra-tion:Benefitsandcostsofeconomicunionanditseffects on companies. Balance of Payments:Whatacountry’sbalanceofpayments isandwhatdoesthedatamean.Problemsofadjustingtoimbalancesin current and financial accounts; implications forfirms.Theargumentsaboutfixedversusflexibleex-change rates.
Business Government RelationsThepurposeofthecourseistoteachstudentshowto analyze normative arguments about what go-vernmentandcorporatepoliciesought tobe,howto analyze positive arguments regarding claimsmadeabout theeffectsofgovernmentpoliciesonbusiness, how to understand government policymaking,andhowtoforecastchangesingovernmentpolicy. Students have the opportunity to developknowledgeofpoliticalinstitutions,effectsofdiffer-inggovernmentpoliciesonnational industrial or-ganisations,andeffectsofbusinessongovernmentin theU.S.andabroad.Theywillbeable toreflectontheappropriateroleofcorporationsinthedemo-craticpoliticalprocess,andonhowcivicobligationsshouldaffectstudentsintheirrolesasmanagers.
Global StrategyThough firms know theymust compete globally,fewknowhow.Thiscourse,throughlectures,casediscussions, the review of scholarly papers, andprojects, helps participants explore the challeng-es and the solutions to competing globally. Thecourseoffersinsightsintothecreationofcompeti-tive advantage for countries and multinationals.Weanalyzecompaniesandcross-bordercompeti-tioninvariousindustriesthatoriginatefromvari-ouscountriesandregions.
Thecourseexamines internationalbusinessfromthepointofviewofthemultinationalfirm.Wead-dressissuesdealingwiththereasonsbehindFDI,andthelocation,mode,andtimingofFDI.
We track thepaths takenbymultinationals fromdifferent industries and regions in their attempttointernationalize.Byhighlightingthelimitationsof these historical approaches, we zero in on theconceptofatrulyglobalcompanyandidentifythespecificanduniqueadvantagesofmultinationalityavailabletosuchacompany.
The next section of the course builds an under-standing of the process of globalization and theemerging patterns of conducting internationalbusiness. The course discusses the tools forachieving a global competitive advantage -- thecompany’s organizational structure,managementsystems, culture, leadership, and its strategy.Wealsoexaminecrossborderstrategicalliances --anincreasinglyimportantelementinamultinational’sglobalstrategy.Finally,theroleofthemultinationalcorporation in society and the ethical dilemmasfacedbymanagersareaddressed.
Quantitative Research MethodologyThiscoursewill introducetheparticipanttoase-riesofresearchmodelsandparadigmstohelpor-ganize,hypothesize,andanalyzequantitativedata.Approaches such as quantitative abduction, de-ductionandinductionreasoningwillbeexplainedtogetherwith tools fromdatamining,probability,andstatistics.Toolswillincludesurveydatacollec-tionandquestionnaires, experiments andexperi-mental design, probability and sampling, findingdata,andstatisticalanalysis.
Introduction to Corporate FinanceThiscourseintroducesthemainthemesofCorpo-rate Finance: the role of financialmarkets, valua-tion,selectinggoodprojects,financingthefirmandriskmanagement.
Module 1Georgetown University Washington, D.C.
www.corporateinternationalmaster.com 2524 CORPORATE InTERnATIOnAl MASTER'S
MarketingThiscourseprovidesamanagerialorientationtomarketingincomplex,rapidlychanging,globalen-vironments.Thecoursedesignprovidesstudentswithaworkingknowledgeofactivitiesinvolvedindevelopingmarketingprogramsandstrategiestoachieve competitive advantage.Consumer beha-vior, competitive analysis, environmental analy-sis, market segmentation, marketing research,andotherconceptualandanalyticaltoolsthatfa-cilitatethemanagementofmarketswillbeintro-duced.Majormarketingdecisionswillbestudied.Thecoursealsoexaminesforeignmarketsinthissamemanner,introducingthetoolsandconceptsformanagementofglobalmarkets.Inthesecondpartofthecourse,themajordecisionsinvolvedindesigning amarketingprogramwill be covered,includingpositioning,productdevelopment,pric-ing,distribution,andpromotion.Thethirdpartofthe courseprovides an integrated strategic viewof marketing, including the impact of globaliza-tion,informationtechnology,andimplementationchallenges.
Financial Accounting The course focuses on accounting theory,generally accepted accountingprinciples, and
the interpretationof financial statements.Thecourse covers the basic financial statements,what information they provide, how they fittogether, how transactions affect them, andrevenue recognition principles. In addition,students will study accounting for inventory,
property,plantandequipment, liabilities, leas-es, pensions, taxes,marketable securities, andstockholders’equity.Thecourseintroducesan-alyticaltoolsforassessingprofitabilityandrisk,whileexaminingtheconceptsofqualityofearn-ingsanditscounterpart,thequalityoffinancial
position. Economic and strategic factors thataffecttheinterpretationoftherateofreturnonassetsandrateofreturnoncommonequitywillbediscussed.Thepremiseofthiscourseisthatstudentswilllearnfinancialstatementanalysismosteffectivelybyanalyzingactualcompanies.
Module 2
Online Tutorials
www.corporateinternationalmaster.com 2726 CORPORATE InTERnATIOnAl MASTER'S
Research MethodologyThis course aims to prepare students to developa research project in business management. Thecomplete research process is discussed, from theliterature review stage, to hypothesis formulation,methodologicaldesign,anddataanalysis.Twomainresearchstrategiesarestudied:casestudiesandsur-veys.Statisticaltoolsforquantitativeanalysisofdataare presented to support questionnaire develop-mentandhypothesis testing.Casestudyplanningwillbediscussedalongwithtoolsforanalyzingdatafrom different sources, including interviews anddocuments.Wewilltakeapracticalapproachtothecourseandfocusonprovidingguidelinesforthede-velopmentofstudents’ownresearchprojects.
Managing People & Organizations in a Multicultural EnvironmentThiscourseexplorespeoplemanagementandval-uecreationwithinbusinessorganizationsfromthepointofviewofamulticulturalenvironment.It in-troducesvaluemanagementcreation,anddiscussesthenewbusinessenvironmentanditscross-culturaldilemmas.Italsotakesalookatvaluemanagementand value creation through intangible assets, andit looksatcultureasanintangiblecorporateasset.Related topics, aimed at better understanding themulticulturalcontext,likeinterpersonaltrust,leader-
ship, incentive systemsandorganizational culture,arealsostudied.Itthenmovesontotheimportanceofbuildingrelationshipsbasedontrustandorgani-zational reputation. Itusesconcreteexamples thatdemonstrateapplicabilityinmulticulturalcontexts.The relationship between culture and marketingis also examined through a brief introduction tosemioticsappliedtomanagementstudies,inordertobuildabridgebetweenmarketingandhumanre-sourcemanagementstrategies.
Communication & Brand Manage-ment in Emerging EconomiesThe primary goal of this course is to analyze themarketing environment in emerging economies,identifying the similarities anddifferences amongvarious emerging markets and their implicationsin corporatemarketing strategy. The second goalis to understand the different stages of progresstheemergingmarketsare in,and theapplicabilityofvariouscommunicationandbrandmanagementstrategiesforeachmarket.Thefinalgoalistoana-lyzehow theaforementionedstrategiescancreatea comprehensive brand architecture that will pro-videstrategicdirection,generatemotivatingbrandidentitiesandvaluepropositionsforthekeybrands,developbrandbuildingprograms,andresultinef-fectivebrandmanagement.
Value Added Finance & Global Performance Thecoursecoverstopicssuchasshareholderval-ue;value-basedmanagement;valuecreationandeconomicvalueadded;valuationprinciples;mar-ketvalueaddedandexcessreturn;EVA;workingcapital requirement; comparing excess returns,MVA and EVA; creating value; implementingEVA;thecostofcapital:CAPM,betaandWACC;arbitrage pricing theory; financial strategy andvalue creation; pecking order theory; major ac-counting adjustments; value drivers; and EVAversuscashflowreturnoninvestment.
Innovation Management in Emerg-ing MarketsThiscoursewillexaminetheanalyticalandempiri-calbasisof the roleof technologyand innovationmanagement in firms’ strategies for competitive-nessintheglobalmarketplace.Theseissueswillbeexaminedfromtheperspectiveofadvancedecono-mies in association with, and especially from, theperspectiveofemergingeconomies.Thecoursewillcombinetheoreticalperspectiveswithpracticalex-amplesofsuccessesandfailuresinthemanagementof technologyand innovationat the leveloffirms,industries,clustersandalsogovernmentpolicy.Thecourseiscentredonthreemajorissues:(i)Techno-logicalcapabilityasastrategicassetfortheimple-mentation of different types of production-basedand innovative activities and for achieving globalcompetitive performance; (ii) Intra- and inter-firmlearningstrategiesassourcesoftechnologicalcapa-bilities;(iii)Impactsofinnovationactivitiesonfirms’businessperformance(technicalindicators,produc-tivity, growth) and environment. These issueswillbeaddressedfromthestandpointof:(i)Acompre-hensiveperspectiveontechnologyandinnovation,whichisconcernednotonlywiththetechnicalas-pectsoftechnologyandinnovation,buttheorgani-zational,managerial, and institutional dimensions;(ii) A strategic and critical management perspec-tiveontechnologyandinnovation,withoutlosingapracticalviewonimplementationmechanisms.The
Module 3
EBAPE/FGV Rio de Janeiro
coursewillbeimplementedonthebasisofinterac-tivelectures,groupexercisesfollowedbypresenta-tions, collective discussions of readings (concreteexamples of various experiences of innovationstrategies), interactions with industry/governmentexperts,technicalvisitstorelevantorganizations.
www.corporateinternationalmaster.com 2928 CORPORATE InTERnATIOnAl MASTER'S
Doing Business in ChinaThecourseaimstoofferexecutivesinterestedinChinafirst-handcontactwiththecountryanditsbusiness realities, including the analysis of keyissuessuchasthegeopoliticalenvironment,andsomeof the economic and legal aspects of per-sonnelmanagementunderthesetopics:StrategyinChinaOverview;HumanResourcesManage-mentbyguestspeakerfromEgonZehnder(TBD);ChinesePolitical Economy/Culture; Internation-alization of Chinese Firms; Doing Business inChina-AViewfromaForeignNational'sPerspec-tive;Geopolitics ofChina;Chinese Economy intheGlobalFinancialCrisis;Marketing inChina.Inaddition,theprogramincludescompanyvisitsandmeetingswithlocalexecutives.
Thespecificobjectivesofthecourseare:
· UnderstandingChina’sbusinessenvironment,itseconomicandsocialtrends,country-specificregulations, aspects of local businesses inclu-dingstrategy,finance,andhumanresources;
· Sharing experiences through meetings withCEOsorvisitstocompaniesintheregion;
· Takingpart innetworkingactivitiesandseek-ingoutbusinessopportunities.
lEAD 2InthesecondhalfofLEAD,participantsshouldbeabletoleadothersmoreeffectivelyanddealwithchallengessuchasdefiningthedifferentrolesinateamandhowtheycanbecombinedtocreateahigh-performanceteamwork.ThePostProgramconsistsofindividualexecutivecoachingsessionswiththeaimtohelptheparticipanttosuccessfullyimplement their Individual Development Plan(IDP).
Module 5Georgetown University, ESADE & EBAPE/FGV Shanghai
Module 6
Online Tutorials
This first half of LEAD consists of two sessionsthat aim to help participants understand them-selves better and establish the basis for the de-velopment of the face-to-face sessions and theone-to-one executive coaching sessions, a 360ºassignment.Participantsshouldbeabletobetterunderstand theirstrengthsandweaknesses rela-tedtothecriticalcapabilitiesofsuccessfulleader-shipandbetterleadthemselves.
lEAD 1TheLEADProgram,developedbyDanielGolemanandRichardBoyatzisandexclusivelyadaptedinEu-ropebyESADE,consistsofaseriesofpracticalses-sionsandpersonalexercisescarriedoutviaanon-lineplatform, combinedwith individual executivecoachingsessions.Basedontheiridealleadershipprofile, participants develop a real-world personaldevelopment strategy that supports their growthanddevelopmentasexecutives.Theprogramcon-sists of three phases: PreProgram, Program, andPost Program. The aim is to help the participants betterunderstandtheirstrengthsrelatedtoleader-shipcapabilities,tomitigatetheirweaknesses,andtoimprovetheirabilitytosuccessfullydevelopandmanagehigh-performanceteams.
PREPROGRAM
OnlInEneethling Brain
Instrument 360 DEGREE
PROGRAM
lEADInGYOURSElF, OTHERS
AnD COnTEXT
EXECUTIVE COACHInG
POSTPROGRAMEXECUTIVE COACHInGInDIVIDUAl
DEVElOPMEnT PlAn (IDP)
Module 4
Online Tutorials
www.corporateinternationalmaster.com 3130 CORPORATE InTERnATIOnAl MASTER'S
indicatorsandthefocusonprocesses.Thiscourseexamines strategy implementation with specialemphasisonthedesignofthestrategicmapwithaviewtowardkeepingthebalanceofstrategicdif-ferentiationandalignment.
leading Global Change Making a difference is the ultimate standard bywhichwejudgeourleaders.Buttomakeadiffe-renceisnoteasy.Tolead,youmusthavetheabil-itytoinspirebyarticulatingandcommunicatinganexcitingvisionof the future.However, an in-spiringvisionisnotenough.Youmustalsohavetheabilitytoinfluenceotherstoworktogethertorealize that vision. The keys to successful influ-ence are building a base of power and demon-stratingthepoliticalsavvynecessary tomanagethe politics and conflict associatedwith leadingchange.Theprimaryobjectiveofthiscourseistohelpyouunderstandandmastertheskillsassoci-atedwithleadershipandpower.
Corporate Responsibility & Sustainable WorldThepurposeofthecourseistoenhancestudentappreciation for and ability to deal with ethical,public, and crucial dimensions of problems youwill face as managers. The course emphasizesthe interplaybetween theeconomicdimensionsofthoseproblemsandtheirethical,political,andsocialaspects.Thecourseisdesignedtofamiliar-ize studentswith the recurringethicalproblemsfacedbymanagers in theirdealingswithothersinsideandoutsidetheircompany,andtherecur-ring normative problems of public policy andregulationconcerningbusiness.Studentswillbeintroduced to key concepts, principles, and ap-proaches to normative analysis, and given prac-tice in recognizing and evaluating arguments.Students will have the opportunity to reflect ontheir ownvalues as they relate to the job of themanager.
Global Capstone/Graduation This integrative course will focus on a specificindustry,guidedbyindustryexecutivesandapro-ven, proprietary industry simulation that identi-fiesdriversof industrychange,devisesnewcor-poratestrategiestoimproveprofitabilityandgainlong-termcompetitiveadvantageandnegotiatesmergersandacquisitions,andidentifiespartner-ingagreementsandalliances.Participantswillberequiredtoapplyeverythingtheylearnduringtheprogramtosucceed.
One of themost important benefits of taking aMaster's Degree program is the opportunity itoffers to consolidate the participant’s expertisebyaskinghim/hertowriteanddefendaMaster'sthesis.
Participantsarerequiredtocompleteandpresenta Master’s thesis, which is a research projectcompletedafterobtainingatleast24creditsfromattending lectures offered under the program.The thesis subject should be related to theparticipant’s work expertise and the program'scontent,agreeduponbetweentheparticipantandhis research advisor. The advisor is a professorwhoisaspecialistonthesubjectinquestion.
Master's Thesis Presentation & Graduation Ceremony
Rio de Janeiro
leading Yourself, Others, & Organizations This course will allow participants to betterunderstand their strengths and weaknesses re-latedtothecriticalcapabilitiesofsuccessfullead-ership.Theaimistoidentifythegapbetweentheactualandrequiredcorporateleadershipcapabili-ties inorder to successfully implement strategy.During the face-to-face sessions and theone-to-oneexecutivecoachingsessions,theobjectiveisto reduce this gap asmuch as possible. Partici-pants learn todealmoreeffectivelywith the fol-lowingchallenges:
·Definingthedifferentrolesinateamandhowthey can be combined to create high-perfor-manceteamwork.
· Identifyingwhenteamworkisneededandhowyoucandealwithdifferentprofileswithinyourteam.
·Understandingteamdevelopmentandmanage-ment, as well as key success factors to createbottom-lineimpact.
· Understanding how asymmetrical informationandinterestscanaffectteamperformance.
·Analyzing how teamsmake high-impact deci-sionsinstressfulsituations.
Corporate Finance & PerformanceTheprimary aimof the course is tounderstandhowtomakeinvestmentandfinancingdecisions.Bytheendof thecourse,youwillbetterunders-tandthetimevalueofmoney,thefunctioningofcapitalmarkets,howtoevaluateopportunitiestoraisedebt and equity, andhow toperformvalu-ation of stocks, bonds, and companies. Youwillalso have a greater knowledge of financial datasources,theuseofspreadsheetstobuildfinancialmodels, capitalbudgetinganalysis for corporateprojects;andportfoliotheory.Thiscourseempha-sizestheapplicationoffinanceprinciplestobusi-nesscases,includinganintroductiontotheuseofderivativesforriskmanagement.Weanalyzetheinternational financial environment and the op-erationofglobalfinancialmarkets,theeconomicsof currency markets and foreign exchange risk,themechanics and corporate uses of derivative,strategic business alternatives, and operationalpractices tomanage risk, the decisions of com-paniesastowhentohedgeandnot,andhowtohedgeusingfinancialinstruments.Organizationsneed to implement their strategies using keyperformance indicators which facilitate choos-ingthe investmentsandprojects thatcontributemost to creating a competitive advantage. Flex-ibilityrequires integrationbetweenperformance
Module 7
ESADE
Barcelona
32 CORPORATE InTERnATIOnAl MASTER'S
Learning Methodologies
As a participant of the Georgetown-ESADE-EBAPE/FGVCorporateInter-nationalMaster'sprogram,youwillbechallengedandstrengthenedbyboththe faculty and your classmates. Wecarefullyselectseasoned,high-poten-tialparticipantswhosediversecareers,skill sets and cultural backgroundscomplementyourown.
OneofthemostvibrantfeaturesoftheGeorgetown - ESADE - EBAPE/FGVprogram is the team approach to learn-ing. You will work collaboratively oncourseworkandprojects,drawingupontheskills,knowledgeandbackgroundsofyourteammates.Thisdynamicinter-playofinterestsandstrengthsincreasesthe value of the experience for every-
one. You will develop friendships andprofessional relationships that will lasta lifetime.Youwill benefit froman ex-pandedworldview,abroaderknowledgebase and greater confidence in resolv-ing complex organizational challengesacrossfunctions.
Each module is a “deep immersion”experience that integrates coreMBAcourses,speciallydesignedintegrativecourses,andaseriesofspecialtopicsandbriefings.Allelementsofthemod-ulesaredevelopedtotakethegreatestadvantage of the residency location.While the core MBA courses ensurethatyoumasterfundamentalbusinessdisciplines and generalmanagementskills,theintegrativecoursescombine
thesedisciplinesandchallengeyoutoapplyyourmanagement skills to livecases.
Everymodule also gives you time toextendyourpersonalandprofessional
networkaswellasenhanceyourglob-alperspective.Networkingeventswillintroduce you to local Georgetown,ESADE, and EBAPE/FGV alumni aswell as leading local business execu-tivesandgovernmentofficials.
Learning Model
EMOTIONAL ASPECTS
• Evaluation 360°• Executive coaching• Peer coaching• Mentoring• Role-playing• IDPs
• Readings and master classes
• Cases characteristic of the enterprise
• Debates with managers• Training “Clips”• Meetings with
professionals of other fields (anthropologists, philosophers)
• Meetings with managers• Visits Overseas • Social software (blogs,
webinars, social networks), virtual communities
• e-learning• e-tutoring• Master Thesis
Source: Hugas, 2013
"This program is an excellent opportunity to improve your professional skills without leaving your job. You not only learn from the professors, but also from your peers' professional experiences around the world. The different countries one visits are a great opportunity to see other realities and cultures." Juan Carlos Rosales, Market Risk Vice-president, Citibank Peru and Ecuador.
INTELLECTUAL ASPECTS
ExPErIENTIAL ASPECTS
CIM
www.corporateinternationalmaster.com 3534 CORPORATE InTERnATIOnAl MASTER'S
Program Directors
Jose-Luis Guerrero CusumanoAssociateProfessorandFacultyat Georgetown's McDonoughSchoolofBusinessandDirectorof the Center for InterculturalEducationandDevelopmentatGeorgetownUniversity.Heisamember of INFORMS, POMS,ASQandASA.Memberof theeditorial board of “Benchmar-king for Quality ManagementandTechnology:AnInternatio-nal Journal” and the editorialteamofthe“JournalofInterna-tional Business Study.” Found-ingmemberofTheMultination-alAlliancefortheAdvancementof Organizational Excellence.He was an examiner for theAmerican National Science Foundation,also,fortheAmeri-canNationalResearchCouncilin the area of Benchmarkingandfor theInstituteof Interna-tionalEducation.
Pedro Parada BalderramaProfessorofStrategyandGlo-balizationatESADEBusinessSchool. Ph.D. from ESADE Business School. He wastrainedintheCaseMethodatthe Harvard Business School.He has also participated inthe Negotiations Program at Harvard and the ManagingChange Program at MIT. HeisCo-AcademicDirectoroftheGeorgetown-ESADE GlobalExecutive MBA program aswellasaVisitingProfessoratthe HEC School of Manage-ment in Paris and SDA Boc-coni inMilan. In addition, hehas coordinated and taughtcourseswithintheInternation-al Electives offered atBabsonCollege. He is the author ofWhat is Corporate Strategy?in Harvard Deusto BusinessReview.
Marco Tulio Zanini Professor and Program Direc-tor of the Executive Mastersin Business Management atthe Brazilian School of Publicand Business Administrationof Fundação Getulio Vargas(EBAPE/FGV). PhD in Man-agement,UniversityofMagde-burg, Germany, and morerecently Visiting Professor atthe same university.Hewas aProfessor at Fundação DomCabral. Extensive Consultingexperience in Leadership andCorporate Culture Programs.He has experience in teach-ing, research and consultingin the areas of strategic people management,intangibleassetsmanagement, trust in organi-zations, leadership and seniormanagement, organizationaldiagnosisofthestrategicintan-gibleassets,andintangibleas-pectsofspecialmilitaryforces.
Our classes are led by experiencedfaculty who offer practical and ap-plicable knowledge and are equallycommittedtoourstudentsasmentorsbeyondtheclassroom.
The faculty members are internatio-nally recognized leaders in the studyof the economic, social, political, andtechnological forces shaping globalbusinesstoday.
They have been educated at manyof the finest institutions around theworld,andcontinue toplayanactiveroleintheinternationalbusinesscom-munity, serving as corporate consult-ants and board members as well asspeakersatindustryeventsworldwide.Belowareprofilesofsomeof thedis-tinguishedfaculty.
Faculty
www.corporateinternationalmaster.com 3736 CORPORATE InTERnATIOnAl MASTER'S
Paul AlmeidaProfessorofStrategyandInterna-tionalBusiness,andSeniorAssoci-ateDeanofExecutiveEducationatGeorgetown'sMcDonoughSchoolofBusiness.Ph.D.inInter-nationalBusinessandStrategy,WhartonSchool,UniversityofPennsylvania.Georgetown-ES-ADEGlobalExecutiveMBAAca-demicCo-Director.Hehasbeenwidelypublishedinleadingjour-nalsandisAreaEditorforStrat-egy,InnovationandEconomicGeographyfortheJournalofIn-ternationalBusinessStudies.HewasChairoftheTechnologyandInnovationManagementDivisionoftheAcademyofManagement.AwardedGeorgetown’sFacultyResearchAwardandtheDean’sServiceAward.
Marc BushKarlF.LandeggerProfessorofIn-ternationalBusinessDiplomacyattheEdmundA.WalshSchoolofForeignServiceandProfessorofGovernmentatGeorgetownUniversity.Heisanexpertonin-ternationaltradepolicyandlaw,andservesasamemberoftheIn-dustryTradeAdvisoryCommitteeonStandardsandTechnicalTradeBarriers(ITAC-16),apublic-privategroupreportingtotheU.S.Depart-mentofCommerceandUnitedStatesTradeRepresentative.
Teresa Corrales VerdugoAcademiccollaboratoroftheDe-partmentofControlandFinancialManagementofESADE.Gradu-ateinBusinessStudiesandMBAforESADE.Shehasdevelopedherprofessionalcareerinthefinancial
areaascontrollerandchieffinan-cialofficerinlistedcompanies.
Andrés CuneoLectureroftheDepartmentofMarketingManagement,ESADEBusinessSchool.Ph.D.inManage-mentSciences(Marketing)byUniverstitatRamónLlull,MSMar-ketingandMBAfromESADE.
Paulo N. FigueiredoProfessorattheBrazilianSchoolofPublicandBusinessAdmi-nistrationoftheFundaçãoGetu-lio Vargas (EBAPE/FGV). Ph.D. in TechnologyandInnovationMan-agement from SPRU – Science andTechnologyPolicyResearch,UniversityofSussex,UK.Founderandeditor-in-chiefoftheInterna-tionalJournalofTechnologicalLearning,InnovationandDevel-opment(IJTLID).FounderandheadoftheResearchProgrammeonTechnologicalLearningandIn-dustrialInnovationManagementinBrazilatEBAPE/FGV,whichdevelopsrelevantstudiesonin-dustrialinnovationinBrazilandother emerging economies. The resultsofthesestudieshavebeenpublishedinseveralacademicjournalsandhavebeencommu-nicatedtogovernmentpolicymak-ersandcorporatemanagers.
Alberto Gimeno SandigProfessor at ESADE´s Depart-mentofStrategyandGeneralManagement.Oneofthefound-ingpartnersofFamilyBusinessKnowledge,aresearchcompanyspecializinginfamilybusinesses.Developedatheoreticalbusinessmodelusedbymanyworldwide
andapplieshismanagementex-pertisetohisowncompany,Tec-nologíasdelMedioAmbiente.HasservedastheGeneralMan-ageroftheUnitedPortServices,SAandastheGMofProductosFritRavich,SL.
Miguel Ángel Heras Professor in the Department of OperationsManagementandInnovationatESADE.Head-visesseniormanagementontheintroductionofstrategythroughbalancedscorecardsandonthetransformationoforganizationstowardaprocess-basedfocus.Hewasadirectorintheseniorman-agementconsultancyfirmRolandBergerandproductionandorgan-izationdirectorofPhilipsinSpainandBelgium.
Istvan Karoly Kasznar ProfessorattheBrazilianSchoolofPublicandBusinessAdminis-trationoftheFundaçãoGetulioVargas (EBAPE/FGV). Ph.D. in BusinessAdministrationfromCaliforniaCoastUniversity,USA.Hehasexperienceinthebusi-ness,managerial,banking,agri-cultural,educational,corporateandinstitutionalresearchandconsultancyareas,forprivateandpubliccompaniesbothinBrazilandabroad.HeisthecoordinatoroftheStudyProgramforStatesandMunicipalities (PEEM/EBAPE).Heisthepresidentofthe Technical Commission on EconomicsandPlanningoftheUnionandAssociationofBanks,andtheTechnicalDirectorofIn-stitutionalBusiness.
Javier Mir ProfessorofBusinessPolicyatESADEBusinessSchool.Mem-berofseveralboardsofdirectors.FormerlyCEOofAffinity(GallinaBlancaPurina,1990-1996)andofJoyCo(AgrolimenGroup).Advi-sorofvariousboardsofdirectors.HehasoccupiedseniorpostsinNorthAmericanmultinationalswithwideinvolvementininterna-tionalmarkets.
Carmen Pires Migueles ProfessorattheBrazilianSchoolofPublicandBusinessAdminis-trationoftheFundaçãoGetulioVargas (EBAPE/FGV). Ph.D. in SociologyfromSophiaUniversity,Tokio.ShewasavisitingprofessoratOttovonGuericheUniversitätMagdeburg,Germany.SheisaconsultantforBrazilianandmulti-nationalcorporations.Herspecialfieldsareorganizationalculture,anthropologyofconsumption,integratedmanagementofintan-gibleassetsandnewinstitutional.
Helio A. Reis Professor in theAdministra-tionDepartmentoftheBrazilianSchoolofPublicandBusinessAdministrationoftheFundaçãoGetulioVargas(EBAPE/FGV).AssistantCoordinatoroftheun-dergraduatecourseinadminis-tration.HealsolecturesforFGV'spost-graduatecourses(BusinessStrategy,ProductandBrandMan-agement,StrategicPlanning)andtutorscourseworkcompletion.
Juan RoviraESADE Professor at ESADE´s Department of People Manage-
ment.PresentlytheViceChairforIberiaatOxfordLeadershipAcademy,FounderandfirstDi-rectorofUniversitasTelefónica.WasGlobalDirectorofHumanResourcesatTerraandHeadofInternationalLegalServicesatBBVA.Hespecializesindevelo-pinghumancapitalwithinorga-nizations,peoplemanagementandstrategyimplementation,andexecutivecoaching.
Mike Ryan Teaching Professor of Internation-alBusinessandPolicyatGeorge-townUniversity'sMcDonoughSchoolofBusiness.Heconductsresearchonthepoliticaleconomy,institutions,andstrategicmanage-mentofthecreativeandinnova-tiveindustrysectorsinemergingeconomycountries.Healsocar-riesoutresearchandeducationprojectsincooperationwiththeBrazilianNationalInstituteforIndustrialProperty,theEuropeanPatentOffice,theOrganizationofAmericanStates,theU.S.Copy-rightOffice,NationalInstitutesofHealthOfficeofTechnologyTransfer,andPatentandTrade-markOffice.
Javier Santiso Professor at ESADE´s Depart-mentofEconomics.CurrentlytheVicePresidentforGlobalEconomyandGeopolitics(ES-ADEgeo), has servedas theChief Economist for Emerging MarketsatBBVAandatOECDDevelopmentCentre.TenuredprofessoratSciencesPoParisandlecturedatJohnHopkinsUniver-sity(USA)andHECSchoolof
Management (France). Chosen asaYoungGlobalLeaderbytheWorldEconomicForum(Davos)andnominatedasonethetop50mostinfluentialpeopleinIbero-America.Widelypublishedandrecognizedasanglobalexpertinemergingmarkets.
Guillermo Sebastian Coordinatorofthegroupofexe-cutivecoachesinESADEMadridandexecutivecoachrelatedtoLEADProcess.DegreeinPhysics(UCM),andDiplomainBusinessPlanningandAdministration.ManagingpartnerandfounderofthecompanyPeople&CoachingInternational.Hehasmorethanthirtyfiveyearsofexecutiveman-agingexperience(Unilever,GrupoPascual,Coopers&Lybrand,De-loitte,Telecinco,etc.).Extensiveexperienceasanexecutiveandprofessionalcoach,certifiedbyAECOP (Spanish Association ofExecutiveCoachingandPro-cesses).
Carles Torrecilla Associate Professor in the Depart-mentofMarketingManagementatESADE.FoundingdirectorandadvisorofEcoveritasSA,andfoundingadvisorofWorld-TourPlatforms.HehasbeenanAdministratorofTampahavanaSL.Hisareasofspecializationarestrategicmarketingandthemar-ketingplans.
Faculty
www.corporateinternationalmaster.com 3938 CORPORATE InTERnATIOnAl MASTER'S
40 CORPORATE InTERnATIOnAl MASTER'S
WhenyoubegintheGeorgetown-ESADE-FGVprogram,youwillimmediatelyjoin auniquegroupof accomplishedprofessionals.Youandyour classmateswillwork,learn,solveproblemsandtraveltheworldtogether.Youwilldevelopacommunityofsupportandlastingprofessionalrelationshipswithyourclass-matesandprofessors,andyouwillfindthattheGeorgetown-ESADE-FGVpro-gramismorethananacademicchallenge;itisaonce-in-a-lifetimeexperienceofpersonalandprofessionaldevelopment.
Global Alumni Connections
When yougraduate from theCorporate InternationalMaster’s program, youwillgainaccess to thecombinedalumninetworksofGeorgetownUniversity,McDonough School of Business, ESADE Business School, and EBAPE/FGV.The Georgetown-ESADE- EBAPE/FGV alumni network includes leaders invirtuallyeveryfieldandprovidesyouwithanextraordinaryarrayofresources.
• Morethan184,000Alumni.• Magazinesandnewsletters,includingnewsonalumniaccomplishmentsand
events.• Regionalandnationalclubsaroundtheworld.• SpecialinterestorganizationssuchastheWallStreetAlliance,BusinessAn-
gelsClub,EntertainmentandMediaAlliance,RealEstateClub,LatinAmeri-canAllianceandSportsManagementClub.Theseorganizationsprovidenet-working,mentoringandcareerplacementopportunities.
• Institutionalwebsiteswith alumnidirectories, jobpostings, career servicesandmentoringcontacts.
• Classreunionsandotherinstitutionalevents.• Seminarsandlife-longtrainingopportunities.• On-campus Alumni House inWashington, D.C., with business facilities for
alumni.
Global Network Key Facts
Duration 12 months with 4 additional months to write and present the master's thesis.
DegreeOne diploma with three accreditations of international recognition:
• Executive Master’s in International Business from Georgetown University, McDonough School of Business
• Corporate Master of Business Administration from ESADE Business School
• Mestrado Executivo em Gestão Empresarial, Stricto sensu from EBAPE/FGV
Modules 7 modules
3 modules of 11 days (33 days)• Washington, D.C., U.S. - Georgetown
University• Rio de Janeiro, Brazil - EBAPE/FGV• Barcelona, Spain - ESADE
1 module of 5 days• Shanghai, China - Georgetown,
ESADE & EBAPE/FGV
3 online modules• Marketing• Financial Accounting and
Management • lEAD 1 & lEAD 2 - 360º Assessment
1 Master’s ThesisFinal presentation 4 months after Barcelona module - Rio de Janeiro, Brazil - EBAPE/FGV
Please note: program, faculty, dates, and fees are subject to change. ESADE Business School, Georgetown University’s McDonough School of Business and Fundaçao Getulio Vargas/EBAPE also reserve the right to cancel this program if in their view the circumstances required for its successful completion do not apply.
Georgetown University, ESADE Business School and Fundaçao Getulio Vargas/EBAPE reserve the right to modify the requirements for admission and/or graduation, the program curricula, tuition, fees, and other regulations affecting the student body. Georgetown University, ESADE Business School and Fundaçao Getulio Vargas/EBAPE do not discriminate in their programs, activities, admissions or employment practices on the basis of race, color, religion, national origin, sex, age, marital status, personal appearance, disability, sexual orientation, gender identity or expression, family re-sponsibilities, genetic information, matriculation, political affiliation, or any other basis protected by law. Individuals who have concerns regarding these issues are encouraged to contact the Vice President for Institutional Diversity and Equity, located in Room M-36 Darnall Hall, telephone number +1 202 687-4798, at Georgetown University.
CIMWashington, D.C. • Rio de Janeiro • Shanghai • Madrid
CIMWashington, D.C. • Rio de Janeiro • Shanghai • Barcelona
Contact Details
ESADE Business [email protected]'Esplugues,92-9608034Barcelona,SpainPhone+34935543531
Georgetown University, McDonough School of [email protected],Suite474RafikB.HaririBuildingWashington,D.C.20057,USAPhone+12026870971
EBAPE/FGVTeodóraSzabó[email protected] andBusinessAdministrationPraiadeBotafogo,190-4thand5thfloorsCEP22250-900RiodeJaneiroPhone+552137996216
www.corporateinternationalmaster.com
Three top Business Schools have joined forces to design an exclusive program:
• Uniquelydesignedwithafocusonmarkets
• Fourintenselychallenginginternationalmodules
• Onedegree,withthreeinternationalaccreditations
• OficialMestradofromtheBrazilianEducationMinister
• AdiversecurriculumfocusingonthemostrelevantconceptstotheglobalexecutivewithaspecialinterestindoingbusinessfromorwithLatinAmerica
• Theunquantifiablevalueofyourpeer’sinsights,experiencesandskill-sets
• Accessaglobalnetworkofmorethan180,000alumniworldwide
These are the building blocks of the Corporate International Master’s program.
General Class ProfileClass Size
Men 70%Female 30%
Average Age
Average Work Experience
Approx. 40
38
13,5
Industries Represented (19)Government, Business, Consulting, International Development, Insurance, Technology, Telecommunications, Education, Healthcare, Financial, Mining, Renewables, Health, Beverages and Food, Defense, Maritime, Real Estate, Automotive, Documentary and Film.
30% Director
5% CTO
10% President/CEO
10% Controller
10% Consultant
5% Vice President
5% Partner
20% Manager
5% Administrator
ProfessionalExperience
Undergraduate Areas of Study
Average Work Experience: 13,5 years
200+ EmployeesSupervised
Business, Social Science, Engineering, Humanities, Computer Science, Economics, Science, Law, Other.
Class Profile
What Makes CIM Different?
Countries of Origin, Residenceor NationalityBelgium, Brazil, Colombia, Denmark, India, Peru, Puerto Rico, United Kingdom, United States, Zambia
$75,000 USD
Corporate packages are available for multiple enrollments.
Georgetown University,McDonough School of BusinessJesse [email protected] +1 202 687 0971
ESADE Business SchoolSarah-Jane [email protected] +34 935 543 531
EBAPE/FGVTeodóra Szabó [email protected] +55 21 3799 6216
The dates given in this calendar are for information purposes only. The definitive calendar of activities will be confirmed at a later date.
This includes tuition, fees, teaching material, accommodation, luncheons and cof-fee breaks, in Washington, D.C., Rio de Janeiro, Shanghai and Madrid. It does not include travel expenses. The travel to the Master´s Thesis final presentation and the graduation ceremony is optional and it is not included in the tuition price.
Please note: program, faculty, dates, and fees are subject to change. ESADE Busi-ness School, Georgetown University’s McDonough School of Business, and Brazil-ian School of Public and Business Administration of the Fundação Getulio Vargas (EBAPE/FGV) also reserve the right to cancel this program if, in their view the cir-cumstances required for its successful completion do not apply.
• CompletedOnlineApplication• Applicationfeeof$175USD• CVorresume(fiveyearsworkexperienceminimum)• PersonalStatementofPurpose• TwoLettersofRecommendation(bothprofessional)• Academicrecords(transcriptsofalluniversity-level
education) • EmployerLetterofSupport• ProofofEnglishProficiency(fornon-nativeEnglish
speakers)
The program’s Admissions Committee will examine and reply to all applications received, informing all candidates about the progress of their admission. Rolling Admissions through June 15th. To ensure that places are available, candidates are advised to begin their admission process as early as possible.
Application Checklist:
Calendar
Fees
For further information, please contact:
Module 1 - Washington, D.C. 20th September - 2ndOctober2015
Module 2 - Online Tutorials26thOctober-23rd November 2015
Module 3 - Rio de Janeiro6th - 18th December 2015
Module 4 - Online Tutorials19th January - 8th February 2016
Module 5 - Shanghai20th - 26th March 2016
Module 6 - Online Tutorials25th April - 20th May 2016
Module 7 - Barcelona12th - 24th June 2016
Master’s Thesis Presentation & Graduation Ceremony - Rio de Janeiro8th - 11th November 2016
Please visit the Corporate International Master’s website www.corporateinternationalmaster.com to register for an online information session and to gain a comprehensive overview of the CIM course structure and more detailed information about the content of each specific module.
We are looking for a diverse group of men and women from a variety of nationalities and backgrounds, including the humanities and natural sciences. A business background is not required. However, all applicants should have a current international job profile and demonstrate good interpersonal skills and a capacity for leadership.
Those holding a bachelor’s degree from an accredited college or university are eligible for consideration for admission. In addition, applicants should have five years of postgraduate professional experience and have the quantitative aptitude needed to succeed in a rigorous program.
All applicants must have an interview with one of the program directors. This interview allows a personalized dialogue about mutual expectations. This ensures high levels of satisfaction of individual training needs and also guarantees adequate equivalence of knowledge and professional experience among participants.
To be eligible for an interview, candidates must apply online at www.corporateinternationalmaster.com and complete the application check-list.
Admissions