+ All Categories
Home > Documents > Corporate Responsibility: The How? And The Why? Chiquita’s Experience

Corporate Responsibility: The How? And The Why? Chiquita’s Experience

Date post: 11-Jan-2016
Category:
Upload: donat
View: 36 times
Download: 2 times
Share this document with a friend
Description:
Corporate Responsibility: The How? And The Why? Chiquita’s Experience. George Jaksch [email protected] www.chiquita.com January 2008. Chiquita: Healthy, Convenient, Fresh. $4.5+ billion in annual revenues 25,000 employees worldwide, 14,000 in bananas Operations in 70+ countries - PowerPoint PPT Presentation
Popular Tags:
20
1 Corporate Responsibility: The How? How? And The Why? Why? Chiquita’s Experience George Jaksch [email protected] www.chiquita.com January 2008
Transcript
Page 1: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

1

Corporate Responsibility:The How?How?

And The Why?Why?

Chiquita’s Experience

George Jaksch

[email protected]

www.chiquita.com

January 2008

Page 2: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

Chiquita Brands International, Inc.September 17, 2007 2

$4.5+ billion in annual revenues

25,000 employees worldwide, 14,000

in bananas

Operations in 70+ countries

Bananas 40% of revenues - 70% of

banana production from suppliers

Chiquita: Healthy, Convenient, Fresh

Page 3: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

3

Our Milestones

• 1992Rainforest Alliance

• 1998Corporate Responsibility

• 2001International Framework Agreement

• 2003Migros / GTZ / WWF cooperations

Page 4: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

4

Rainforest Alliance15 years of cooperation

1992 First Meeting

2000 Owned farms 100% certified

2006 Independent producers 90% certified

Environmental & social standards

Annual audits by independent experts from local NGOs

Page 5: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

5

Corporate Responsibility: Our Definition

• Manage all operations in accordance with our

Core Values and Code of Conduct

• Achieve high legal, environmental, social and ethical

standards

• Balance the interests of our stakeholders

consumers customers employees

trade unions business partners shareholders

governments local communities environment

Page 6: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

6

Leadership

The successful implementation

of Corporate Responsibility

is one of my highest priorities.

Steve G. Warshaw

CEO

May 2000

Page 7: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

7

The Foundation: Values

We communicate in an open, honest and We communicate in an open, honest and straightforward manner.straightforward manner.

We conduct business ethically and We conduct business ethically and lawfully.lawfully.

Two examples:

Responsibility

Opportunity

RespectIntegrity

Page 8: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

8

External Standards, Independent audits

The Law

Rainforest Alliance

SA8000– Based on ILO and Human Rights standards– Developed by a diverse coalition– Independent audits & certification– All owned farms certified since 2004

Page 9: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

9

Implementing CR:Organisation & Accountability

People• Steering Committee (since ’98)

• Corporate Responsibility Officer

• CR specialists in all business units

Getting it done• Integrated into company strategy & planning

• Management systems

• Education – At all levels

Page 10: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

Training and Education - Cascade Principle

Staff

Gtes/Suptes

Fincas/Dept

Facilitadores

Adm Area/Adm Empaque

Respons. c/Centro

de Trabajo

(Depto/Finca)

Personal Empaque

Personal Cosecha y Cultivo

Personal Adm Fincas

PersonalAdm Servicios

Resp. Corp.

Resp. Corp./ Staff

Resp. Corp./

Desarrollo

Facilitadores

Adm.Area/Emp

Resp c/Ctrab

Facilitadores

Page 11: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

11

Employee Participation & Training

Page 12: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

12

Chiquita’s International Framework Agreement

with Trade Unions

IUF-COLSIBA-Chiquita 2001

• Core ILO conventions (labour and human rights)

• Committee reviews progress and problems

“Ground-breaking”

Page 13: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

13

Wages & Freedom of Association

Chiquita Farms: Trade Union membership

0% 20% 40% 60% 80% 100%

Panama

Honduras

Guatemala

Costa Rica

% of non-management employees

Note:

In Costa Rica most workers are represented by “Permanent Committees”, a legal form of worker representation under Costa Rican law.

Monthly Wages in Costa Rica (non-management only):

Average gross wage, Q1 2006: 424 Euros

Av. agric. gross wage in Czechia 444 Euros

Av. agric. gross wage in Slovakia 358 Euros

Page 14: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

14

CSR: The opportunities

• Partnerships and cooperation

• Communication

• Recognition

• Leadership

• Business Benefits

Page 15: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

15

“San Juan” settlement, Honduras

Corporate Citizen of the Americas Award 2004 (O.A.S.)

Home ownership for banana workersHonduras: Government participation

Costa Rica and Guatemala

A big step for our employees: 2000 new home owners

Page 16: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

16

Nature and Community Project• Started in 2004

• A Chiquita farm in Costa Rica

• A new kind of partnership

• Objectives– Conservation

– Environmental Education

– Livelihoods

Page 17: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

17

2005: Communicating

New label with the Rainforest Alliance logo

Chiquita bananas in 9 European countries from Rainforest Alliance certified farms

Page 18: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

18

Page 19: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

19

Corporate Responsibility

Looking Ahead: Priorities

• Values and Compliance

• Labour Relations

• Working with Suppliers

Page 20: Corporate Responsibility: The  How? And The  Why? Chiquita’s Experience

22

Corporate Responsibility:

An Investment

in the future

of our company


Recommended