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Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
COVID-19 IN CZ&SK FMCG TODAY AND TOMORROW
24.4.2020
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SPEAKERS
LENKA LÁCHOVÁ CLIENT BUSINESS PARTNER
RETAILER SERVICES
KAREL TÝRA MANAGING DIRECTOR
NIELSEN CZ&SK
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WEBINAR CONTENT
• WHAT’S GOING ON?
• SIX CONSUMER BEHAVIOR THRESHOLDS OF COVID-19
• REACTIONS OF CZECH CONSUMERS – MIND SHIFTS
• HOW IS IT IMPACTING FMCG?
• IMPACT ON SHOPPERS BEHAVIOR
• CHANGES IN SHOPPING BASKET, ONLINE SALES AND HORECA
• HIGHLIGHTS FROM SLOVAKIA
• WHAT’S NEXT?
• LIVING A NEW NORMAL
• WHAT SHALL WE EXPECT AND HOW TO BE READY?
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How do you think the COVID-19 is going to impact your company?
Do you think, the situation will lead to…
Very
positive
impact
Rather
positive
impact
No
significant
impact
Rather
negative
impact
Very
negative
impact
2%
20% 13%
57%
9%
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CZ AND SK IN STAGE 5, EXPECTING NEW
NORMAL TO COME
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PEAK IN HOSPITALS IS PROBABLY OVER
0
50
100
150
200
250
300
350
400
450
14.3
.20
20
15.3
.20
20
16.3
.20
20
17.3
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20
18.3
.20
20
19.3
.20
20
20.3
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20
21.3
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20
22.3
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20
23.3
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20
24.3
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20
25.3
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26.3
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20
27.3
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20
28.3
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20
29.3
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20
30.3
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20
31.3
.20
20
1.4
.202
0
2.4
.202
0
3.4
.202
0
4.4
.202
0
5.4
.202
0
6.4
.202
0
7.4
.202
0
8.4
.202
0
9.4
.202
0
10.4
.20
20
11.4
.20
20
12.4
.20
20
13.4
.20
20
14.4
.20
20
15.4
.20
20
16.4
.20
20
17.4
.20
20
18.4
.20
20
19.4
.20
20
20.4
.20
20
21.4
.20
20
22.4
.20
20
23.4
.20
20
Number of hospitalized patients
Serious, Critical conditions
Source: https://onemocneni-aktualne.mzcr.cz/covid-19; Source: https://www.worldometers.info/coronavirus/#countries (24.4.)
CZ 7.188
SK 1.325
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0
500
1000
1500
2000
2500
3000
3500
4000
4500
Day o
f 10
0
D+
1
D+
2
D+
3
D+
4
D+
5
D+
6
D+
7
D+
8
D+
9
D+
10
D+
11
D+
12
D+
13
D+
14
D+
15
D+
16
D+
17
D+
18
D+
19
D+
20
D+
21
D+
22
D+
23
D+
24
D+
25
D+
26
D+
27
D+
28
D+
29
D+
30
D+
31
D+
32
D+
33
D+
34
D+
35
D+
36
D+
37
Number of COVID-19 cases - from day of 100 cases per Mil. inhabitants
Czechia
Spain
Switzerland
USA
Italy
UK
Netherlands
Austria
Sweden
Slovakia
CEE CURVES ARE VERY CONSERVATIVE
30x
20x
11x
7x
Source: https://www.worldometers.info/coronavirus/#countries
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This artwork was created using Nielsen data.
Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
REACTIONS OF CZECH
SHOPPERS
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DESPITE CZ IS IN V4 IMPACTED THE MOST
CZECHS ARE MORE OPTIMISTIC
673
245
273
239
Czechrepublic
Slovakia
Poland
Hungary
64
70
73
71
65
65
54
53
51
59
61
61
60
67
68
71
Number of cases
per M inhabitants Index of PANIC
Index of TRUST in
government/state Index of PESIMISM Index of IMPACTS
Source: https://www.nationalpandemicalarm.eu/ (16.4.2020) / https://www.worldometers.info/coronavirus/#countries (24.4.2020)
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65% Check multiple
times per day
26% Check once
per day
News on TV
84%
Online Newspaper
51%
Social Media
59%
Online search
43%
STRONG GROWTH OF MEDIA CONSUMPTION
Source: NIELSEN COVID-19 STUDY N=1000; Q6. How closely are you following the information/update news of Coronavirus Disease 2019/Covid-19?; Q7. What are the sources that you use to update and keep up with Coronavirus Disease 2019/Covid-19?
DAILY ATS TOTAL TV (H:MM), TARGET GROUP 4+
Source: ATO – Nielsen Admosphere, Czech peoplemeter measurement, live + TSO-3 calculated 17.4.2020
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WE EXPECT QUICK RECOVERY IN CZ/SK
4%
33%
28%
20%
15%
2%
9%
24%
29%
38%
4%
34%
29%
24%
9%
In the nextmonth
2-3 months 4-6 months 6-12 months 1 year +
CZ
EU
SK
Source: NIELSEN COVID-19 STUDY N=1000; Q13A. When do you think Coronavirus Disease 2019/Covid-19 will end in the Czech Republic/Slovakia?; Q13B. And when do you think it will end in rest of rest of Europe?
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BUT CHANGING MANY HABITS,…
81%
29%
45%
40%
Source: NIELSEN COVID-19 STUDY N=1000; QA5A How is Corona Virus Disease 2019/Covid-19 outbreak impacting your personal habits? Which of the following statements do you apply?
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ONLINE PURCHASING TO CONTINUE
ONLINE SHOPPING
26%
22%
HYPER & SUPERMARKETS
44%
45%
(MUCH) LESS OFTEN
RETURN TO THE SAME LEVEL
AS BEFORE COVID-19
(MUCH) MORE OFTEN
Source: NIELSEN COVID-19 STUDY N=1000; Q14a. What is the level of impact that Coronavirus Disease 2019 / Covid-19 has placed on your [ACTIVITY]? ; Q14c. For which of the activities / behaviours do you feel you would go back to the same levels as before the outbreak?
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Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
IMPACT ON FMCG SALES
IN THE CZECH REPUBLIC
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2 4 3
19
4
38
3 2 7
16
2 4 3
13
4
30
44 41
43 43
0 0 0
5
0
6
-28 -28 -25
-19
FebW6
FebW7
FebW8
FebW9
MarW10
MarW11
MarW12
MarW13
AprW14
AprW15
TOTAL SALES % CHG LY
AVERAGE BASKET SIZE % CHG LY
NO. OF TRANSACTIONS % CHG LY
QUARANTINE CHANGED SHOPPER BEHAVIOUR
TOTAL FMCG Development on KAI HM+SM+DRUG
Source: Nielsen TSR Report; KAI includes: Albert, Billa, dm drogerie, Globus, Kaufland, Penny Market, Rossmann, Tesco, Teta drogerie, TOP drogerie
24.2.-1.3. 2.3.-8.3. 9.3.-15.3. 16.3.-22.3. 23.3.-29.3. 30.3.-5.4. 6.4.-12.4.
QUARANTINE
Formats Development in Last 4W (%)
11
6
-15
HMs
SMs
DRUG
31
53
31
-15
-30
-35
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STOCK UP STAY HOME BEAUTY PREVENTION
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DIFFERENT PHASES IN BEHAVIOUR
1% 28% 8%
3% 36% 4%
3% 15% 10%
5% 12%
-21%
Feb W6 Feb W7 Feb W8 Feb W9 Mar W10 Mar W11 Mar W12 Mar W13 Apr W14 Apr W15
QUARANTINE PREPARATION QUARANTINE NORMAL LIVING
Periods: normal living (W6-W8), quarantine preparation (W9-11), quarantine (W12-W15)
Source: Nielsen TSR Report; KAI includes: Albert, Billa, dm drogerie, Globus, Kaufland, Penny Market, Rossmann, Tesco, Teta drogerie, TOP drogerie
PREVENTION
STOCK UP
STAY HOME
BEAUTY
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DISINFECTION EXPERIENCING BOOM
6% 6% 13%
120%
98%
195%
121%
92%
116%
80%
Feb W6 Feb W7 Feb W8 Feb W9 Mar W10 Mar W11 Mar W12 Mar W13 Apr W14 Apr W15
Sales Development in Disinfection on KAI HM+SM+DRUG
+139% +102%
W9-11 2020 W12-15 2020
QUARANTINE
PREPARATION QUARANTINE
Disinfection: Hand sanitizer, household cleaners, household desinfection, soap
Source: Nielsen TSR Report; KAI includes: Albert, Billa, dm drogerie, Globus, Kaufland, Penny Market, Rossmann, Tesco, Teta drogerie, TOP drogerie
PREVENTION
QUARANTINE
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CZECHS GOT READY FOR HOME BAKING
THE WEEK BEFORE QUARANTINE
Sales Development in Baking on KAI HM+SM+DRUG
+45% -5%
W9-11 2020 W12-15 2020
QUARANTINE
PREPARATION QUARANTINE
Baking: flour, sugar, baking additives - yeast, baking mix (bread, dough, cake)
Source: Nielsen TSR Report; KAI includes: Albert, Billa, dm drogerie, Globus, Kaufland, Penny Market, Rossmann, Tesco, Teta drogerie, TOP drogerie
-9%
19%
50%
26% 19%
109%
-23%
39%
23%
-31%
Feb W6 Feb W7 Feb W8 Feb W9 Mar W10 Mar W11 Mar W12 Mar W13 Apr W14 Apr W15
STOCK UP QUARANTINE
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STAYING HEALTHY AS PRIORITY
Sales Development in Fruit & Veg. on KAI HM+SM+DRUG
+17% +18%
W9-11 2020 W12-15 2020
QUARANTINE
PREPARATION QUARANTINE
F&V categories
Source: Nielsen TSR Report; KAI includes: Albert, Billa, dm drogerie, Globus, Kaufland, Penny Market, Rossmann, Tesco, Teta drogerie, TOP drogerie
1%
6% 4%
11%
6%
35%
18%
10%
17%
26%
Feb W6 Feb W7 Feb W8 Feb W9 Mar W10 Mar W11 Mar W12 Mar W13 Apr W14 Apr W15
STAY HOME QUARANTINE
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BEAUTY HIT BY QUARANTINE THE MOST
-6%
-63%
-43%
26%
3%
-10%
47%
-18%
Feb W6 Feb W7 Feb W8 Feb W9 Mar W10 Mar W11 Mar W12 Mar W13 Apr W14 Apr W15
DECORATIVE COSMETICS
HAIR CARE
ORAL CARE
+12% -21%
W9-11 2020 W12-15 2020
QUARANTINE
PREPARATION QUARANTINE
BEAUTY
Sales Development in Beauty on KAI HM+SM+DRUG
Beauty: decorative cosmetics, skin care, hair care, oral care, perfumery&deodorants
Source: Nielsen TSR Report; KAI includes: Albert, Billa, dm drogerie, Globus, Kaufland, Penny Market, Rossmann, Tesco, Teta drogerie, TOP drogerie
QUARANTINE
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56% 58%
56% 55% 55% 51% 50% 50%
Feb W6 Feb W7 Feb W8 Feb W9 Mar W10 Mar W11 Mar W12 Mar W13
TOTAL FOOD DRUG
PROMO PRESSURE DECLINES DURING
QUARANTINE
Facts: Any promo, Sales Value. All Nielsen audited categories; Period: MAR (W10-13)
Source: Nielsen Scantrack; KAI includes: Albert, Billa, dm drogerie, Globus, Kaufland, Penny Market, Rossmann, Tesco, Teta drogerie, TOP drogerie
Promo share % on KAI HM+SM+DRUG
-18pp -9pp
+5pp +5pp
Promo share pp CHG vs LY on KAI HM+SM+DRUG
MAR20 vs MAR19
CLEANERS MILK
MINERAL WATER CONFECTIONERY
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HUGE SHIFTS ACROSS LOCATIONS
BORDER BELT WITH
GERMANY
STORES CLOSE
TO SCHOOLS
Source: Nielsen Clusters of chains (3k+ stores of key chains)
+13%
BORDER BELT WITH
POLAND
-3pp
+5pp
-10pp
-53pp STORES IN
PRAGUE 1
VALUE GROWTH IN TOTAL
CZECH REPUBLIC (W9-W15)
OUTPERFORMANCE OF SELECTED STORE CLUSTERS
24
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Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
MANUFACTURERS
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35%
65%
Declining Growing
PLS OUTPERFORMING POLARIZED BRANDS
13%
16%
Sales Value Trends During
COVID19 Period
MANUFACTURERS
PRIVATE LABELS
Source: NIELSEN RMS; Manufacturers = All manufacturers reaching 1 MIL CZK in sales value in YTD2020
Growing vs declining Manufacturers
(vs pre-Covid period)
-38%
-34%
-33%
-21%
-9%
-9%
-7%
-6%
-5%
-4%
-3%
-2%
FRAGRANCES
SHOE CARE
DECORATIVE COSMETICS
CHEWING GUM
DEODORANTS
SHAVING PRODUCTS
FOOT CARE
PETFOOD
ORAL CARE
INSTANT DRINKS
ENERGY DRINKS
CANDIES
Selected Categories with significant drop
(vs pre-Covid period)
26
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Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
ONLINE SALES
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-1
16 3
43
162
178
JanW4
JANW5
FebW6
FebW7
FebW8
FebW9
MarW10
MarW11
MarW12
MarW13
AprW14
AprW15
Offline Online x2.4 growth vs pre-COVID
% Value Growth of Italy FMCG vs 2019
BOOM OF ONLINE IN ITALY CONTINUES,…
Source: Nielsen eCommerce tracking, sales by value, Total Italy online & offline
Home Delivery
110% Click & Collect
220%
ITALY
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ONLINE RETAILERS ON GROWTH ALSO IN CZ
30 38 38 33 33 33 33 33 33 33
50
16
50 65
89 112
71
FebW6
FebW7
FebW8
FebW9
MarW10
MarW11
MarW12
MarW13
AprW14
AprW15
% Sales Value growth of FOOD and DRUG
categories on CZ KAI Online vs 2019
+115%
+64%
+58%
-23%
+42%
Source: Nielsen Online KAI (Alza, Mall, Tesco, Košík, DM drogerie, Teta Drogerie); CORONA effect = incremental growth over avg YTD growth (W9-W15); Growth W9-W15
W9-W15 Value growth vs 2019
29
This artwork was created using Nielsen data.
Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
HORECA
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87%
77%
65%
50%
37%
13%
23%
35%
50%
63%
BAR
PUB
SOCIAL
RESTAURANT
BUFFET
BARS AND PUBS ARE MOST IMPACTED
38%
62%
TOTAL HORECA in quarantine
OPEN CLOSED
Turnover dropped by 90%
immediately from the first day
14 BLN CZK MONTHLY DROP!
Source: Nielsen Horeca Fusion
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Feb W7 Feb W8 Feb W9 Mar W10 Mar W11 Mar W12 Mar W13
BEVERAGES SALES 97%-99% DOWN!
BEER
SPIRITS
NON-ALCO
WINES
SMOKING
- 93 %
- 95 %
FOOD
- 90 %
Source: Nielsen Horeca Fusion
- 97 %
- 99 %
- 97 %
HORECA CATEGORIES SALES VALUE vs. pre-COVID
TOTAL ALCO
CONSUMPTION
HORECA+RETAIL
-30%
32
This artwork was created using Nielsen data.
Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
CZECH REPUBLIC:
KEY TAKE OUTS
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CZECH REPUBLIC: KEY TAKE OUTS
Quarantine changed shopper
behaviour – less store visits with
bigger basket size
Significant differences reflecting
micro-regional specifics
Higher demand reflected in promo
share decline, driven by drug
categories
Both A-brands and private labels
benefiting from the situation
Boom of online FMCG sales,
quarantine speeding the growth
HORECA in troubles, part of sales
moving to FMCG
vs.
34
This artwork was created using Nielsen data.
Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
FOCUS ON SLOVAKIA
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4 5 6
19
13
31
13
3
8
5
Feb W6 Feb W7 Feb W8 Feb W9 Mar W10Mar W11Mar W12Mar W13Apr W14 Apr W15
SALES UP BY 31% DRIVEN BY DRUG CHAINS
FMCG SALES VALUE % Change on KAI HM+SM+DRUG % Sales Value change vs LY
18
30
6
-2
Hypermarkets &Supermarkets
DRUG chains
QUARANTINE PREPARATION QUARANTINE
Source: Nielsen TSR Report; KAI includes: 101 drogerie, Billa, dm drogerie, Fresh, Kaufland, Kraj, Moja Samoška,Terno, Tesco, Teta drogerie
QUARANTINE
24.2.-1.3. 2.3.-8.3. 9.3.-15.3. 16.3.-22.3. 23.3.-29.3. 30.3.-5.4. 6.4.-12.4.
36 Co
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PREVENTION STOCK UP STAY HOME BEAUTY
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DIFFERENT PHASES IN BEHAVIOUR
8% 35% 8%
5% 39% 10%
4% 11% 5%
7%
-5% -16%
24.2.-1.3. 2.3.-8.3. 9.3.-15.3. 16.3.-22.3. 23.3.-29.3. 30.3.-5.4. 6.4.-12.4.
Feb W6 Feb W7 Feb W8 Feb W9 Mar W10 Mar W11 Mar W12 Mar W13 Apr W14 Apr W15
QUARANTINE PREPARATION QUARANTINE NORMAL LIVING
PREVENTION
STOCK UP
STAY HOME
BEAUTY
Periods: normal living (W6-W8), quarantine preparation (W9-12), quarantine (W13-W15)
Source: Nielsen TSR Report; KAI includes: 101 drogerie, Billa, dm drogerie, Fresh, Kaufland, Kraj, Moja Samoška,Terno, Tesco, Teta drogerie
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27% 19%
-29%
170%
144%
184%
76%
-13%
66%
29%
Feb W6 Feb W7 Feb W8 Feb W9 MarW10
MarW11
MarW12
MarW13
AprW14
AprW15
SK
CZ
SLOVAKS EXPERIENCING BAKING BOOM
Baking: flour, sugar, baking additives - yeast, baking mix (bread, dough, cake)
Source: Nielsen TSR Report; KAI includes: 101 drogerie, Billa, dm drogerie, Fresh, Kaufland, Kraj, Moja Samoška,Terno, Tesco, Teta drogerie
Sales Development in Baking on KAI HM+SM+DRUG
+142% +21%
QUARANTINE
PREPARATION QUARANTINE
STOCK UP QUARANTINE
W9-12 2020 W13-15 2020
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-2%
1% 2%
13% 10%
25%
17%
6%
12% 9%
Feb W6 Feb W7 Feb W8 Feb W9 MarW10
MarW11
MarW12
MarW13
AprW14
AprW15
SK
CZ
DEMAND FOR F&V NOT AS HIGH AS IN CZ
F&V categories
Source: Nielsen TSR Report; KAI includes: 101 drogerie, Billa, dm drogerie, Fresh, Kaufland, Kraj, Moja Samoška,Terno, Tesco, Teta drogerie
Sales Development in F&V on KAI HM+SM+DRUG
+16% +9%
QUARANTINE
PREPARATION QUARANTINE
STAY HOME
W9-12 2020 W13-15 2020
QUARANTINE
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SLOVAKIA: KEY TAKE OUTS
Slovaks panicking more than
Czechs, despite the situation being
much better than in CZ
This is reflected in sales development
during quarantine - stocking up
continues
Drugstores hit more by quarantine
than HM/SM, but not as significantly
as in CZ
Demand for F&V not as high as in
CZ, but the bigger baking boom in
SK
Higher demand reflected in promo
share decline, driven by drug
categories
Current situation = opportunity for
fast development of FMCG online
sales
41
This artwork was created using Nielsen data.
Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
LIVING A NEW NORMAL
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LIVING A NEW NORMAL
COVID-19 quarantines are lifted beyond
region/country’s most affected hotspots
and life starts to return to a new normal.
CONSUMER BEHAVIOUR SHIFTS
People return to daily routines (work, school etc.)
but operate with new cautiousness about health.
Shifts in supply, e-comm & hygiene practices.
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ALTERED ENVIRONMENTS WILL EMERGE AS
NEW OPPORTUNITIES
CHINA
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RETAILERS STRATEGIES & LEARNINGS
CHINA
MARKET PERFORMANCE
DURING COVID
Polarized retailers performance
• HMs/SMs growing, top retailers
getting stronger
• Small stores slowing down
• Specialty stores suffered
44% reported growth
42% reported decline
CHALLENGES & RESPONSES
DURING COVID
Challenges • Insufficient stock in some categories
• Difficulty in logistics
• Inadequate staff to deliver orders
Responses
• Flexible coordination of supply chain
participants
• Showing care and concern for
employees
• Rationally deploying staff
• Adjusting opening hours
• Rapidly expanding online sales
• Strengthening corporate / brand
marketing to enhance trust and
empathy
RETAIL OPPORTUNITIES AFTER
THE PANDEMIC
46% are optimistic (next 6M)
36% are worried (about the future)
HMs/SMs
• Adjust supply chains
• Expand Omni-channel
Small stores
• Specialize in fresh from local pr.
• Resolve bottlenecks in supply via
local and digital means
Specialty stores
• Accelerate integration of online and
offline
• Promote innovation and community
operations
Source: Nielsen China
45
This artwork was created using Nielsen data.
Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
WHAT’S NEXT?
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DIFFERENT FUTURE OF CATEGORIES
PERMANENTLY
INCREASED
CONSUMPTION
TEMPORARILY
INCREASED
CONSUMPTION
STOCK-UP
CATEGORIES
NON-ESSENTIALS,
LONGER CATCH UP
PRE-COVID
SALES
STOCKING
QUARANTEEN
NEW NORMAL
47 Co
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BE SMART
SMART PRICING AND
PROMOTIONS
SMART PRODUCT
OFFERING
• Use the momentum of
decreased promo pressure
• Smart Item level elasticity
based decision not an option
anymore – is going to be a
MUST HAVE
• Decrease the waste on
promotions to improve revenue
management and profitability
• Right product mix with
appropriate range of price
levels
• Right size mix for individual
store types and adjusted
shopping behaviour
48 Co
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BE QUICK AND AGILE Immediate adoption of new consumer trends
E-COMMERCE
FOOD DELIVERY
SUBSCRIPTION MODELS
USE TECHNOLOGY
• Trial significantly increased
• New players to enter
• New target groups gaining
momentum
• Trial significantly increased
• Retailers - fresh products supply
(fixed weight)
• Opportunity for manufacturers
• Direct to consumers to gain loyalty,
be independent on supply chain
• Augmented reality to keep client
experience (fashion, decorative
cosmetics,…)
49 Co
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COMMUNICATE WELL
Trust and quality
Local origin
Are incredibly important as consumer seek greater
assurance that the products they buy are free of risk.
Be more overt in communicating your value proposition
in this.
As consumers support products associated with local
origin, retailers and manufacturers that can leverage
local´s appeal to mitigate consumer concerns and
overcome supply chain constrains will win.
50 Co
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BE GOOD AND FAIR PARTNERS
YOU CAN NOT WIN ALONE!
51
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Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
INTERESTED IN MORE
DETAILS?
52 Co
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UNDERSTAND WHAT´S IN
SHOPPERS MIND SPEED MATTERS
WEEKLY UPDATES ON:
• CATEGORIES
• MANUFACTURERS AND BRANDS
• CHANNELS DYNAMICS
FRESH SYNDICATED CONSUMER
STUDY WITH INSIGHTS ON:
• MARKET SENTIMENT
• E-COMMERCE ECOSYSTEM
• CATEGORIES ON DEMAND
• TRAVEL BEHAVIOR
FOR MORE DETAILS CONTACT YOUR NIELSEN CONSULTANT
53 Co
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o n
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ibu
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UPCOMING NIELSEN EVENTS / STUDIES
SHOPPER TRENDS
26.5.2020
PRIVATE LABELS STUDY
Available in 5/2020
E-COMMERCE CATMAN
WORKSHOP
27.-28.5.2020
ECOMMERCE STUDY
Available in 5/2020
FOR MORE INFO CONTACT
YOUR NIELSEN
CONSULTANT OR
EASTER & COVID-19 STUDY
Available NOW
54
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Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
Q&A You can also send us feedback or questions
This artwork was created using Nielsen data.
Copyright © 2020 The Nielsen Company (US), LLC. Confidential and proprietary. Do not distribute.
