Crail Food Festival 2013

Review of 2012Planning for 2013

Crail Food Festival 2013: People

ORGANISING TEAM 2013

Graham Anderson(Event Management)

Susan McNaughton(Social Media & Web Co-ordination)

David Jerdan & Yvonne Bolam(Sales Administration)

SUPPORT & ADVICE

Ian RobertsonFinlay KerrClaire BradleyDerek WalkerKaren RaePeter SalkeldCarole BruntonCrail Festival Society

VOLUNTEERS12 volunteers (during festival events)

Crail Food Festival: Support

SUPPORTED BY• Tourism Intelligence

Scotland• Scottish Enterprise• Highlands & Islands

Enterprise• Visit Scotland• Fife Council

Strategic Events• Scottish Community

Foundation

• Scotland Food & Drink

• Festivals Fife • St Andrews

Partnership• Fife Food

Network• Crail Community

Interest Company

• Crail Community Trust

• Crail Community Council

Crail Food Festival Aims

• Support the local community• Support local retailers and business• Celebrate wealth of local produce• Portray Crail as a Food Tourism Destination• Bring upwards of 2,000 visitors into Crail

Social & Economic Impact 2012

• Around 2,000 visitors • Almost 2,000 social media contacts• KY10 Postcode:525 visitors• Total Fife:1,150 visitors• Outwith Fife: 825 visitors• Average Visitor Spend Per Day: £9.00• Total: £18,000 • With less than £3,000 remaining in Crail• But there are Crail success stories

Keith’s Chillilicious Bangers

• A specially prepared sausage from JB Penman

• Collaboration with local chilli producers: Chillilicious

• Sold at Crail Food Festival• Re-ordered for Grillstock

Festival• Re-ordered for Crail

Festival• That’s 700 sausages @

£4.00 each

Grace’s Chair

• Crail Food Festival, Crail Gallery, Crail Pottery

• A blend of music, beer, sweets and treats

• Fundraising in excess of £500

Crail Ale

• A specially commissioned real ale by St Andrews Brewing Co

• Sales in excess of 450 bottles

• Now sold in Farm Shops, restaurants, cafes throughout Scotland

• All referencing The Royal Burgh of Crail

What Next 2013?

2011

Crail Gallery

Crail Pottery

Balcomie Links Hotel

Crail Museum

RNLI

Golf Hotel

East Neuk Hotel

The Old House

The Jerdan Gallery

The Beehive

First Fruits

The Honeypot

Reilly’s Shellfish

2012

Crail Gallery

Crail Pottery

JB Penman

Crail Museum

RNLI

Crail Church

Reilly’s Shellfish

2013

Your businesses!

Crail Food Festival Aims

• Support the local community• Support local retailers and business• Celebrate wealth of local produce• Portray Crail as a Food Tourism Destination• Bring upwards of 2,000 visitors into Crail