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C r e a t e Fr e e d o m T h r o u g h
E n t r e p r e n e u r s h i p
A B O U T D RO P S H I P L I F E S T Y L E
Founded by Anton Kraly, Drop Ship Lifestyle is an online coaching program
that has taught over 8,000 students since 2013. Voted “Best eCommerce
Course” by Shopify in 2018, Drop Ship Lifestyle was created to give
students the knowledge and tools necessary to create freedom through
entrepreneurship.
We teach proven business systems that constantly help students build an
online store, generate sales, and lead a life of freedom. We take you
step-by-step and show you how to build a profitable online store.
With thousands of success stories and world class support, Drop Ship
Lifestyle is the undisputed best eCommerce coaching program on the market.
“
COME SEE FOR YOURSELF OVER ON
WWW.DROPSHIPLIFESTYLE.COM
A B O U T T H I S G U I D E
Looking for eCommerce niche ideas? You’ve come to the right place! Niche selection is the first step to creating a profitable
eCommerce business. That’s why we focus on it heavily in the Drop Ship Blueprint!
This guide is divided into 10 sections, each one representing a broad category that has been shown to be profitable online.
CLICK ON THE NAME TO JUMP TO THE CORRESPONDING CATEGORY
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K i t c h e n 1 2
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But before we get into the niches, let’s talk about what makes a niche ‘good’.
What makes a niche ‘good’? A good niche will meet three pieces of criteria:
• It will fall into our target price range.• It will appeal to the upper-middle class.• The consumers will have no brand loyalty.
All of the niche ideas in this guide have proven to be profitable online. As of the time I’m writing this, you can make good money getting into any of them today... as long as you know what you’re doing.
There are some additional criteria that I personally like to follow when selecting a niche, based on my experience in different markets over the years.
These three criteria are NOT necessary to make money drop shipping, but it is my personal preference to follow them. Doing so yields the most consistent “best results” from my experience.
LET’S DIVE INTO EACH OF THE ABOVE CRITERIA INDIVIDUALLY.
N I C H E S E L E C T I O N C R I T E R I A
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N I C H E S E L E C T I O N C R I T E R I A
NICHE SELECTION CRITERIA #1: PRICE POINT
The first thing is always the price. That means product’s price, what you’re going to sell this product for.
The average product price should be $200 or more. This is because your average profit margin (when you are drop shipping and using our method) will be about 20% of the gross revenue.
WHAT DOES THAT MEAN IN PRACTICE?
Well, the same amount of time will go into processing an order for $20 as it will for processing an order for $200 or $2,000. If you’re going to be doing the work you might as well have a chance of making some real money on each sale.
It is important to note that although I do have websites that sell products for $999 and up, I have noticed customers placing an order that large prefer to call in to place their orders.
If you are comfortable on the phone, then this will not be a problem, but if you want to run an online store where the majority of orders come in before the customer even contacts you, I would recommend selling items priced between $200 and $700.
Now, on the other hand, if it is something like a cell phone, that’s more than $200. That would pass the price test, but it would not pass the third test that you’ll hear about later.
6CLICK HERE FOR FREE TRAINING WITH ANTON
N I C H E S E L E C T I O N C R I T E R I A
NICHE SELECTION CRITERIA #2: TARGET MARKET
I have sold products online that appeal to the wealthy, products that appeal to the middle class, and products that appeal to lower income households.
FROM ALL OF MY EXPERIENCE, I HAVE LEARNED THAT IT IS BEST TO APPEAL TO THE UPPER-MIDDLE CLASS.
It’s sad to say but if you sell products that appeal to low-income households you will have a lot more work to do. With the wealthy, it’s the same thing. When they are investing money or buying products, they expect a certain level of customer service that requires really a different type of business owner.
And there is nothing wrong with that.
But, just expect that if you’re going to go that route, you are going to be more of a concierge rather than someone that makes money online.
Again, that is why when we are looking at demographics. Remember, stick with the upper-middle class. I define that as having a combined household income of above $100,000 U.S. dollars.
When people have that kind of money, they are very comfortable with spending online. They are used to buying items that are $200 or more. They are not going to be calling or emailing you as much.
So again, this demographic makes niche selection a lot easier. It makes your business run a lot smoother. It makes it a lot more profitable if you choose niches that fall into this target demographic.
7CLICK HERE FOR FREE TRAINING WITH ANTON
N I C H E S E L E C T I O N C R I T E R I A
NICHE SELECTION CRITERIA #3: BRAND LOYALTY
As was mentioned earlier that while cell phones fall into the price range criteria, they don’t meet one of my other criteria and that is because of the brand loyalty.
When someone is going to buy a cell phone, in general, they are going to buy an iPhone or they are going to buy another Android phone. Either way, they pretty much already have a brand in their head of what product they want.
THERE ARE ALL THESE BIG COMPANIES AND PEOPLE ALREADY KNOW WHAT THEY ARE GOING TO BUY WHEN IT COMES TO CERTAIN NICHES.
So the third thing that you are going to look for when trying to choose a profitable niche is to pick an industry that has no brand loyalty. It’s going to make a big difference.
That’s because if you try to sell in a niche where people already know what company they want to buy from, it’s going to make it that much harder for you to get dropship suppliers. Harder for you to actually be able to sell these products, for you to be able to compete in terms of price. It’s impossible.
Look for products that customers are thinking about buying… but they don’t know which brand they should buy. We need to look for products that customers would be comfortable buying from ANY brand.
Now… Let’s look at the niches...
8CLICK HERE FOR FREE TRAINING WITH ANTON
WELDING SUPPLIES
MICROSCOPES
PHYSICAL THERAPY EQUIPMENT
REPAIR CLIMBING
THEATERS & CONCESSIONS
RESTAURANT SUPPLIES
SCHOOL SUPPLIES
LABORATORY EQUIPMENT
REC CENTER EQUIPMENT
ART DEPARTMENT
INDUSTRIAL SAFETY
MANNEQUINS
CONSTRUCTION SUPPLIES
MOBILE BARS
MARTIAL ARTS SUPPLIES
TATTOO EQUIPMENT
FARMING SUPPLIES
FISHING EQUIPMENTS
3D MODELING SUPPLIES
OCEANIC EQUIPMENTS
CAR PARTS SUPPLY
GARDENING TOOLS
NAVIGATION EQUIPMENT
BUILDING MATERIALS
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CAR SEATS
BABY-PROOFING SUPPLIES
STROLLERS
CRIBS
HIGH CHAIRS
BABY FOOD PREP
BABY MONITORS
BABY GATES
BABY PLAY STATIONS
BABY TRAVEL SUPPLIES
MATERNITY / NEW MOTHER GEAR
NURSERY FURNITURE
ROCKERS/WALKER
POTTY TRAINER
TODDLERS LAMPS/LIGHTING
FA M I LY
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ROWING MACHINES
STAIR CLIMBERS
SUPPLEMENTS
AEROPILATES
STATIONARY BIKES
WEARABLE TECHNOLOGY / BODY TRACKING
ELLIPTICAL TRAINERS
WORKOUT BENCHES
HOME GYMS
INVERSION EQUIPMENT
DIP STANDS
DUMBBELLS & RACKS
PUNCHING BAGS & STANDS
WORKOUT TRAMPOLINES
PLYOMETRIC BOXES
MMA TRAINING EQUIPMENT
TREADMILL
FITNESS TRACKER
POWER CAGES
EXERCISE BALLS/ACCESSORIES
AQUATIC FITNESS EQUIPMENT
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TELESCOPES / STARGAZING
BIRD WATCHING
ROCK CLIMBING
SKYDIVING
GOLFING
DJ-ING
BACKPACKING
DEEP SEA FISHING
HOME BREWING
BOWHUNTING
MODEL TRAINS
GARDENING
DOLL HOUSES
SCUBA DIVING
SPELUNKING
PADDLE BOARDING
CAMPING
BILLIARDS
KITESURFING
SURVIVAL PREPPING
MUSIC RECORDING & PRODUCTION
PODCASTING
3D PRINTING
RC CARS & PLANES
ROBOT BUILDING
WOODWORKING, METALWORKING,
& GLASSBLOWING
POTTERY & CERAMICS
PHOTOGRAPHY
SLACKLINING
PAINTBALL
HOCKEY TABLES
ARCHITECTURE MODEL KITS
SKATEBOARDS
LONGBOARDING
ARCHERY
KAYAKING
RAFTING
AUTOMOTIVE PARTS & ACCESSORIES
GAME TABLE ACCESSORIES
AUTOMOTIVE STANDS & SUPPORT
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SOUS VIDE COOKERS
KNIFE SETS
JUICERS
SINKS & FIXTURES
WINE FRIDGES
DEEP FRYERS
ASIAN COOKING SUPPLIES
OUTDOOR GRILLS
DINING SETS
INFRARED OVENS
FONDUE SETS
MOBILE ISLANDS
RICE COOKERS
BAR STOOLS
ESPRESSO MACHINE
FOOD DEHYDRATOR
FOOD PROCESSOR
BREAD MAKER
STAND MIXER
BAKEWARE SETS
COUNTER ORGANIZERS
WINE RACKS
ROASTERS
K I TC H E N
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WHEELCHAIRS
CPAP / SLEEP APNEA RELIEF
AT-HOME HOSPITAL BEDS
MOBILITY SCOOTERS
ROLLATORS & WALKERS
BATHROOM SAFETY FOR THE ELDERLY
HOME VITAL MONITORING EQUIPMENT
SUPER POLES / ASSIST RAILS
PATIENT LIFTS
LIFT CHAIRS
SCALES
BARIATRIC SUPPLIES
BRACES & SUPPORTS
FIRST AID / EMERGENCY SUPPLIES
ACCESSIBILITY RAMPS
DIABETES SUPPLIES
BEDROOM AIDS
STATIONARY CONCENTRATORS
MOBILITY AIDS
PERSONAL ALARM SERVICE
MEMORY AID
ASSISTIVE DEVICES
M E D I C A L
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STANDING DESKS
OFFICE FITNESS
CONFERENCE CALL PHONES
POSTURE SUPPORT CHAIRS
WHITEBOARDS & GLASS BOARDS
VIDEOGRAPHY & PHOTOGRAPHY LIGHTS
OFFICE ORGANIZATION
VIDEO CONFERENCE EQUIPMENT
COFFEE TABLES
DRAWING TABLETS
PROJECTORS
WATER COOLERS
PAPER SHREDDERS
SWINGING-HINGE PAPER CUTTERS
SHELVING UNITS
COFFEE MACHINES
LECTERNS & PODIUMS
FAX MACHINE
PHOTOCOPIER
LAMINATING MACHINE
FILING CABINETS
OFFICE PARTITION PANELS
BULLETIN BOARDS
O F F I C E
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OUTDOOR HEATERS
PATIO FURNITURE
OUTDOOR SPEAKERS
POOL VACUUMS
OUTDOOR CINEMA
IRRIGATION
SWINGING CHAIRS
POOL TOYS
WATER FEATURES
SHUFFLEBOARD TABLES
OUTDOOR GRILLS
HAMMOCKS
OUTDOOR LIGHTING
FIRE PITS
GARDEN SCULPTURES
BIRD BATHS
OUTDOOR THERMOMETER
CANOPIES
LAWN MOWERS
PLANTERS
OUTDOOR LIGHTINGS
OUTDOOR POWER TOOLS
OUTDOOR DECORS
O U T D O O R S
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FISH TANKS
CAT SCRATCH & CLIMB UNITS
DOG BEDS
FALCON HANDLING SUPPLIES
CHICKEN SHEDS
INCUBATORS
CAGES
EQUESTRIAN SUPPLIES
PET TRAVEL SUPPLIES
PET REHAB EQUIPMENT
AUTOMATIC FEEDERS
PET HEALTH SUPPLIES
CAT LITTER BOXES & HOUSEBREAKING
AIR PUMPS & FILTERS (FOR FISH TANKS)
WEARABLE TECHNOLOGY FOR PETS
OUTDOOR BIRD FEEDERS
EXOTIC PET FEED
PET STAIRS
HUMIDITY CONTROL/FILTERS
GROOMING TABLE
DOG BITE TRAINING SUIT
PET GATES
AQUARIUM STAND
OUTDOOR PENS
CRATE/KENNELS
P E T S
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17CLICK HERE FOR FREE TRAINING WITH ANTON
PITCHING MACHINES
PRACTICE DUMMIES
PADDLE BOARDS
JUMPSUITS
FISHING RODS
FOOTBALL SLEDS
TRAMPOLINES
BOWLING BALLS
BODY-TRACKING (STEP COUNTER, RUNNING GPS, ETC)
POLE-VAULTING
GOLF CADDIES
FENCING EQUIPMENT
VOLLEYBALL NETS
PHYSICAL THERAPY BRACES
OUTDOOR MOBILE BASKETBALL HOOPS
SKEET SHOOTING LAUNCHERS
ROCK CLIMBING EQUIPMENT
GOLF TRAINING AIDS
WATER SKIS
WAKEBOARDS
TABLE TENNIS
S P O RT S
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T H E 3 X N I C H E I D E A M U LT I P L I E R
Here are the three techniques you can use to find even more niches based on the ones listed above.
1. NICHING DOWN
This is when you go from a broader niche category to a more specific category. For instance, if you want to sell “camping equipment” but are finding that market to be oversaturated, you could niche down and focus on a specific element of the broader niche, such as sleeping bags.
2. NICHING UP
This is the opposite of niching down. You might use the niching up technique if you’ve found a good niche that doesn’t have as many suppliers or as much search volume as you would like to see.
For instance, if you want to sell pottery wheels but there are not enough suppliers or demand, you may niche up and choose to sell pottery equipment. This would also include kilns, brushes, etc..
3. NICHING SIDEWAYS
This is a technique that you can use to find multiple, similar niches to then start up two or more related eCommerce stores that can cross promote one another.
Taking from the example above, let’s say you found that pottery wheels had enough suppliers and a good search volume. You capitalize and make a successful eCommerce store out of this niche.
This is when it may be a good idea to niche sideways and start a pottery kilns ecommerce store, which you could cross promote with your existing store.
REGISTER NOW!
You now know what makes a niche profitable, and hopefully, you have one or more niche ideas in your head after reading this.
Now…If you haven’t already, it is time to put your newfound knowledge into action! You can do this.
You deserve a second stream of income that is completely controlled by you, one that can work on whenever you choose and take a break from whenever you choose.
Or, if your goal is to create an online stream of income that can replace your 9-to-5 entirely so you can quit your job, you can achieve that as well – and you’ll get it if you work
hard and follow my proven system.
When I was first starting out in the eCommerce more than a decade ago, I remember how overwhelming the process of building an online business was.
One of the key things that enabled me to achieve success was ignoring the “I need to build a business” thought, and just focusing on the very next step I knew I had to take…the little
but important next action that would take me that much closer to realizing my goal.
So, whether you’re feeling overwhelmed by this or whether you’re just excited and ready to get started, take that very next step. And then the next one after that. And before you know it, you’ll be looking back at how far you’ve come as a successful business owner and
entrepreneur.
TODAY, THE NEXT STEP I WANT YOU TO TAKE IS TO SCHEDULE A TIMETO JOIN ME FOR EXCLUSIVE (& FREE!!) TRAINING.
I’ve been in the eCommerce game for over a decade now, and let me tell you, there are a lot of different ways to drop ship. That’s why I’m hosting this master class to go in depth
on the benefits of drop shipping on Shopify, Oberlo, and Amazon .
Thousands of people have already said yes, and they’re doing it. Are you ready to get started?
CONGRATULATIONS!
20CLICK HERE FOR FREE TRAINING WITH ANTON
R E A L R E V I E W S F RO M R E A L C U S TO M E R S
Drop Ship Lifestyle cuts through the BS in the “make money online” educational space by giving our customers the knowledge, the systems, the tools, and the support that they need to gain more freedom in their lives.
Since 2013, our primary focus has been our customers results. When our customers win, we win.
Don’t take my word for it that drop shipping works… Here are a few stories from real Drop Ship Lifestyle members who found their freedom through drop shipping:
“I’ve been working on my store part-time since October and still have a lot to learn, but I’m so grateful for this milestone and soooooo excited for the future!! I quit my cushy 6-figure corporate job 11 months ago without a plan and am so
grateful I stumbled upon DSL in my search for a better life.
“Thank you Anton for creating such an incredible program and community! Any time I had a question I could usually type it into the forum or Facebook page and
YOU ALL would help me, I am so grateful for that!!
Ally G - Drop Ship Lifestyle Member
“
“Well, I didn’t become a millionaire in a week but I believe I have a wealth of knowledge that helped me reach four sales in the first six days of my store launch. The funny this
is, I’ve profited almost $1500 and I’m still running ads on Google’s dime! The only thing I’ve paid for so far is my Shopify fee and a few dollars for some apps. So yeah, I invested
around $40.00 and I’ve got an excellent return already! I could do that all day long.
“I’m seriously dumbfounded by how I’ve managed to turn this store and my life around. Getting closer to living the dream with each passing month! Thank you Anton Kraly for
creating a winning ecommerce course!”
Lasina J - Drop Ship Lifestyle Member
““I want to say a thank you to Anton for creating a course that has allowed me to create a new life and be able to choose what I want to do in my day. Also for this group for constantly inspiring me and motivating me to keep going. Today I hit 500 orders! I started my store in July 2016, first sale ($4k) in August 2016.
“20 months later, my store has done 500 sales! Now things are starting to accelerate and yesterday my first full-time VA started for me. I can’t wait to get this thing fully automated to create my next store!”
Chris M - Drop Ship Lifestyle Member
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