Workshop by Pradeepa Narayanaswamy@NPradeepa

�� Introduction to Creative Brainstorming

� Lets have some FUN!!!

� Final Thoughts

Agenda

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“Become more conscious of the creative power within your reach” – Alex Osborn

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�Creative Brainstorming!!

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�� Have a clearly defined goal

� Pick your team

� Allow for divergence

� Decide who to facilitate– Can it be your boss???

� Stock your meeting room

How to run a session?

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“Its easier to tone down a wild idea than to think about a new one” – Alex Osborn

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�Focus on quantity instead of quality

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�Allow no criticism

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�Welcome far-fetched ideas

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�Build upon each others ideas

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�

Climate SettingIntended as Ice breaker to lighten up the mood & jumpstart creativity

�� Introduce the person to your right in a most

outlandish and exaggerated manner.

� The only fact is the persons name

I’m Impressed!!!

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�

Priming the PumpIntended to prime everyone’s creative pumps before the actual

brainstorming

�3 Random Words

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�

Active Paradigm Shifts Intended to engage as a team and challenge the team to think outside

the box.

�Cross Over

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�

It’s a Storm, NOT a DrizzleIntended to generate a good idea by generating lot of ideas.

�Terrible Ideas Welcome!!

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�

Improv your BrainstormingIntended to give the group control over their actions and responses.

�Zap Negativity

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�� Combine & extend ideas, not just harvest

� Divergence & Convergence

� Use it for more than just generating good ideas

� Diligently follow the principles

� It’s not the ONLY way to generate good ideas

Helpful Pointers

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�Brainstorming sessions are

worthless unless they are woven with other work practices!!!

"An idea has a shelf life of a banana" - Bill Gates

Finally….

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Let’s Connect…

https://www.linkedin.com/in/pradeepanarayanaswamy

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Images Credit : Google Images