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CReATE Cluster Toolkit: Developing the European Digital Media Sector
David Furmage – Author of Toolkit Policy, Strategy & European Project Specialist
Brussels 29th Sept 2010
CReATE Toolkit – towards excellence
Successfully trialed in 4 Regions
Aims
How it works – step-by-step approach
What Outcomes you can expect
Presentation Outline
aims Understand & develop key sectors Agree Joint Research Agenda Improve collaboration & innovation Toolkit works for other knowledge sectors Increase Understanding Raise Profile Step-by-Step with cluster managers in mind!
launching at create10.eu Nov 2010 Stuttgart
www.lets-create.eu select downloads
also download Joint Research Agenda
5 stages….
Toolkit Unpacked
Collecting & analyzing the right data
Defining your cluster
Asking the right questions
Validating your SWOT analysis Create a cluster map
Toolkit takes you through what you need to do step-by-step…
Toolkit Unpacked
Get a perspective on global trends
Refine SWOT & STEEPV
Bring stakeholders and experts together through workshops Agree joint actions
Agree your own regional research plan and cluster priorities Develop partnerships & potential projects – in region & beyond
Launch your plans Provide match-making opportunities for business & research
Influence policy & point to funding Get REAL projects and joint ventures off the ground
Increase your clusters profile
Skip Stage 5 – lessons learnt from Dan
respond to future trends, avoiding
threats, building new opportunities…
achieve a shared ‘buy-in’, working together in new
ways, starting joint ventures…
increase turnover and research activity, more connections beyond
region, higher profile…
influence policies, point to funding, kick start real
projects, real impacts…
using the CReATE Toolkit will help your stakeholders….
Join the CReATE approach www.lets-create.eu Join our linkedin group European Digital Creative Network
CReATE Cluster Toolkit Developing the digital media sector
thank you for listening
www.lets-create.eu
David Furmage – Author of Toolkit Policy, Strategy & European Project Specialist
CReATE Cluster Toolkit: Developing the European Digital Media Sector
Brussels 29th Sept 2010
Dan Licari - Cluster Manager, West Midlands, UK Digital Media Consultant
Practical Tips on running CReATE
Feedback & tips from West Midlands Region …
… other comments and tips…
Innovation in Delivery Second Life in West Midlands
TOOLKIT CONTAINS ROUND-UP OF TIPS AND FEEDBACK FROM CReATE REGIONS
Regional Results – West Midlands UK
Games Production
Social Media
DIGITAL MEDIA
serious games
Innovation funding
Positive Outcomes & aspirations…
Joint Research Agenda
Visual & Interactive Experiences
Tools of Productivity & Automation
Digital Distribution
Mobility & Interoperability
User-producer Interaction in Development
Practical Tips, Lessons Learnt, Future Possibilities
Dan Licari Screen, Image & Sound Cluster Manager
more thoughts…
the future…
Practical tips & Lessons Learnt
Next Steps
Real Business Development & Research is Crucial
Develop Better Communications in Region and beyond
European Digital Creative Network - linkedin
Searching out effective Ideas, Projects, Collaborations
Build momentum, Influence, cluster profile …
Connect CReATE with existing Associations, groups…
Connect to University Funding & Other Initiatives…
Influence Policy & New Funding Programmes if possible
