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Creating an Online Portfolio
UTK PRSSA – Oct. 20, 2009
Presented by:Rachel Gossett
& Jamie Lonie
5 Easy Steps…
1. Identify the purpose of your portfolio
2. Create & organize your artifacts
3. Identify the technology tool you will use
4. Set up a structure
5. Create & maintain your portfolio
1. Purpose
What do you hope to gain from your online portfolio?
Who will be looking at it?
What do you want them to think?
2. Artifacts
What do you want to show in your portfolio?
Resume
Use your best work
Variety
Easy file formats (PDFs)
2. Artifacts: Writing Sampleselements to include
NewslettersPress releasesFlyersBrochuresFact sheetsAdvertising copyFeature articlesWebsitesSurveys/researchCampaignsProposals
where to find them
InternshipsSummer jobsCampus jobs/activitiesCoursework Volunteer your services for a non-profitJoin the staff of the Beacon
KEEP EVERYTHING YOU WRITE
3. Technology
Tons of sites and services to build a site…
Webs.com (free)
Homestead.com (free)
Google Sites (free)
iWeb & MobileMe
DreamWeaver
Buy you own domain (i.e. www.YourName.com)
4. Structure
What do you want on your site?
Make sure site is easy to navigate.
Important information should only a few clicks away!
Home Page
Contact Page
E-mail link
Social Media links
Blog
Etc.
Other contact info
About Page
Who are you?
What is the purpose of your site?
What are your goals?
Show your personality
Resume Page
Just like paper resume
Keep current
Include downloadable version (PDF)
Could be hyperlinked
To previous employers
Examples of work within site
Portfolio
Show diversity in work
Keep current
Include friendly, downloadable version
PDFs
Google Docs
Make it easy for visitors to access content
5. Create & Maintain
Keep info current!
Watch for broken links.
If the purpose of your portfolio changes, update your site accordingly.
Domain names often have to be renewed every few years.
www.rachelgossett.com
Resources
Complete Guide to Creating an Online PortfolioCreating an eResume
www.rachelgossett.comwww.jamielonie.com
UTK PRSSA Chapter Website