Creating the Logo for our artist- Jack Butler

Liam and Tunbi

What is a logo?

What makes a good logo?

More specific examples of good music logos-

Genre-specific Logo Inspiration- Mood-board

What a logo needs to be?

• Simplistic• Unique• Adjustable• Identifiable• Relevant• Based around name of the artist

Target Audience

• Boys/Men• Late teens to early thirties• “Indies”• Kerrang/ NME readers• Folk fans?• BBC Radio 1/ Kerrang radio listeners

Logo Evolution

Our Logo- What we like?• Strong visual appeal- guitar theme (strings and guitar pick shape) help the

audience to immediately identify the artists genre.• Can be incorporated within our music video- We plan to do this in a number of

subtle ways, perhaps stick the logo on the guitar used in the video, use a animation of the logo or even create the logo in a actual guitar pick form.

• Can be easily adjusted, as seen below........