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THE CREATIVE FORCES
OF SELF-ORGANIZATION
By
JOHN A. BUCK
and
GERARD ENDENBURG
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Table of Contents
Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Why Empower Workers . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Introduction to the Dening Elements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
First Example: A Hairdressing Shop . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Second Example: An Alternate Idea in a Crisis . . . . . . . . . . . . . . . . . . . . . . . . 12
New Corporate Structure . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
Implementation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
Benets of Self-organization . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
Systems Theory and Dynamic Engineering . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
Conclusion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
Selected Bibliography and Related Resources . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
About the Authors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
List of Figures
Figure 1 The Dening Elements of Dynamic governance . . . . . . . . . . . . . . . . 6
Figure 2 Format of a Dynamic governance Circle Meeting . . . . . . . . . . . . . . . 7
Figure 3 Template for Dynamic governance Elections . . . . . . . . . . . . . . . . . . . 8Figure 4 Dynamic governance Ballot . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Figure 5 Template for Making Policy Decisions by Consent. . . . . . . . . . . . . . . 9
Figure 6 Electrical Company’s Functional Structure . . . . . . . . . . . . . . . . . . . . 12
Figure 7 Electrical Company’s Dynamic “Circle” Structure . . . . . . . . . . . . . . 13
Figure 8 The Classic Corporate Model Uses Majority Voteand Autocratic Decision-making . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
Figure 9 The Classic Corporate Model with Union Feedback . . . . . . . . . . . . 16
Figure 10 Classic Corporate Model with Employee Stockowner
Feedback Loop . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17Figure 11 Dynamic governance Circle Functions: Leading-Doing-Measuring 18
Figure 12 Summary of Advantages and Disadvantages ofDynamic governance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
© Copyright 2003 Sociocratic Center, Rotterdam, Netherlands
Original article published in 2004. Revised 2006, 2010.
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The Creative Fo rces Of Self-Organization 3
Introduction
Consider a group of workers. If they actjointly under the direction of a leader toproduce a product or service, we considertheir behavior organized. If they act as a team without external orders, we would considerthem self-organized.
People self-organize all the time. Businessassociates create partnerships, children inventgames, students organize elaborate pranks,and employees take the initiative in handlingan unusual problem during a supervisor’sabsence. In another organization, employees
invent a subtle, collective way to resist anunpopular supervisory policy.
We have tried with only moderate success tounderstand the self-organizing phenomenafrom the standpoint of behavioral psychology,military science, management science, andeven operations research. Recent discoveriesin systems theory, however, are givingnew, clearer insights into self-organizing,insights that offer both managers and staff
powerful new tools to increase productivity.Remarkably, they could implement these with simple additions to currently existingorganizational structures.
In this article, we wil l present a genuinely newmethod of organizing work and governingorganizations and then discuss its principlesand some of its methods in more detail. Thisnew method’s technical name is sociocracy butin the businesses and organizations that use
it, is also known under other names includingdynamic governance, nonviolent governance,and green governance. In this paper we willuse primarily dynamic governance because itis more familiar than sociocracy and it alsorefers to a basic concept in systems theory,feedback loops.
This overview will rst introduce a fewkey concepts that include consent decision-making and double-linked hierarchies. Then,
after presenting two simulated examplesfrom dynamically governed organizations, we will discuss dynamic governance methodsin more detail and contrast them with morefamiliar forms of management. Finally, we’ll summarize some of the mathematicaland systems theory concepts related to thisinnovative management strategy.
Dynamic governance, or sociocracy, is adecision-making and governance method
that allows an organization to manage itselfas an organic whole. To make this possible,dynamic governance enables every sub-partof the organization to have an authoritative voice in the management of the organization.In contrast, modern corporations areconsidered to be legal persons with rightsequivalent to those of a person, but theexercise of those corporate rights is the soleauthority and responsibility of a majority ofthe board of directors, not the organization
as a whole or even the board of directors asa whole. To demonstrate the uniqueness ofdynamic governance and the development ofthe ideas that lead to its development, we willbriey discuss previous efforts to empower workers in the workplace.
Why Empower Workers?
The word “sociocracy” was rst used by August Comte, an early nineteenth centuryFrench philosopher best known for a system
of thought and organization known asPositivism that he hoped would provide thebasis for a stable society in the emergingindustrial revolution. Comte establishedthe science of sociology that provided thebasis for his theory of sociocracy. AlthoughComte proposed a body of social scientists
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4 The Creativ e Fo rces Of Self-Organization
to replace the monarchy, the meaning of the word sociocracy is literally “rule by the socios ,” people who have a social relationship with
each other. In contrast, a democracy is ruleby the demos , the general mass of people whomay have little in common. Comte, however, was unable to suggest a practical structure forsociocracy.
In the 1800’s, John Stuart Mill advocated worker cooperatives in which the workerscontrolled all equity and selected their ownmanagement, the beginning of the cooperativemovement that has had some limited success.
In the 1920’s, a pioneering managementscientist Mary Parker Follett noted that in themost productive companies workers stronglyidentied with the organization as their company, allowing them to focus withoutconicting feelings. She discerned, however,that no structure existed that allowed suchidentication to be founded on anything otherthan a difcult-to-maintain illusion. Thebasis of a new structure emerged with laterin the 20th century with the notable thinking
of Norbert Wiener, who founded cybernetics; John Forbes Nash, the mathematician whoselife was portrayed in the movie A BeautifulMind; and Ilya Prigogine, the Nobel laureate who did pioneering work in self-organizingsystems. Their insights formed the basisfor dynamic governance, which supports workers, managers and investors in focusingtogether on a common aim.
Dynamic governance theory continues to
grow by incorporating new scientic insights.For example, 21st Century mathematicalmodeling of decision-making behavior byocks of birds and schools of sh, and newobservations of bee swarms is of particularinterest because some of the underlyingconcepts such as changes in zone of alignment
seem applicable to human self-organizingbehavior as well.
Beginning shortly after World War II, American educator and social psychologist,Rensis Likert, integrated empirical socialscience research into a concept called System4. His ideas, which both promote upwardfeedback and recognize the importance ofhierarchies, have been very inuential inmanagement theory. Highly respected in Japan,a number of recent American plant start-ups,particularly joint ventures with Japanese rms,have been patterned on System 4 concepts.
Before he died in 1981, Likert was beginningto articulate ideas for System 5 that vestedgreater managerial authority in the workers.Professor Robert Ackoff of the WhartonSchool of Business suggested a similar ideain the early 1980’s. He suggested a scheme forthe establishment of a corporation’s long rangeplanning by using multi-staged majority voteof management and workers.
More recently, futurist John Naisbitt
popularized the concepts of participatorycorporations, networking as an alternativeto traditional hierarchical organizations, andintrapreneurship,” acting like an entrepreneurbut within a corporation. Naisbitt and other writers seem to reect a general societal moodthat reafrms basic capitalist values whilepushing for a broader base in the managementof our businesses and institutions. Legislationpassed over the last few decades that promotesemployee ownership reects this mood. In
Leading the Revolution, Gary Hamel makesa strong case for involving everyone in anorganization when developing new businessstrategies. In mid-2004 American Airlinesannounced a protable quarter after teeteringon bankruptcy for two years. Why? Theirnew CEO, Gerard Arpey, found ways to
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The Creative Fo rces Of Self-Organization 5
involve the workers and unions in developinginnovative and protable business strategies.
The research and experiences of these theoristsand business leaders, however, were stilllacking a system or structure that would ensureboth worker commitment and protability.Cultivating an environment that consistentlymaximized the potential of an investor-manager-worker partnership remained in thehands of a few gifted managers. In the late20th century in his electrical engineering rmin the Netherlands, Gerard Endenburg begandeveloping such a structure. Endenburg had
studied with Dutch Quaker and progressiveeducator Kees Boeke, who had workedinternationally to promote peace througheducation. In 1926, Boeke founded a schoolin which he developed the practical principlesof sociocracy and applied them by havingthe students and teachers govern the school.Endenburg developed these principles andapplied them in his company to prove thata business could not only function with workers assuming responsibility for the
policy decisions that affected their work, butthat it was more protable to do so. In 1981,Endenburg began to publish his theoriesand to apply his method in other businesses. The methods and principles of dynamicgovernance solve the problem of organizingsustainable and holist ic worker empowerment while a the same t ime ensuring managementcontrol and protecting the interests ofinvestors. It has now been used successfullyfor decades in many organizations in The
Netherlands as diverse as an electricalcontracting company, a municipal policedepartment, a Buddhist monastery, a nursinghome, a chain of hairdressing shops, a localpublic school system, and numerous others. Itis also being used in a variety of organizations
in other European countries, Latin America, Australia, and the United States and Canada.
In research studies, organizations usingdynamic governance are reporting increasedinnovation, productivity increases of up30% and 40%, reduction in the number ofmeetings, decreases in sick leave, and higherstaff commitment to the organization.Both workers and managers like workingin dynamically organized companies. Quitesimply, businesses and organizations areeasier to guide and seem to have an unusualcapacity for initiative, self-regeneration,
and repair. The method is operating wellin organizations of up to 1800 people andsubstantially larger organizations are applyingit on a limited basis.
Although Endenburg developed the dynamicgovernance methodology without directknowledge of Likert’s work, it has severalstriking similarities to his System 4 and 5ideas. These similarities are remarkable ifone considers that dynamic governance,
based on applied systems theory, relies verylittle on the social psychology theories usedby Likert. Dynamic governance is also quiteunlike the management concepts underlyingquality circles, socio-technical analysis,organizational development, cooperatives,and employee stock ownership plans. Whileit applies the best nancial and businessmanagement practices, it focuses onmodifying or rewiring the autocratic powerstructure that is the backbone of modern
organizations, whether prot or nonprot.
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6 The Creativ e Fo rces Of Self-Organization
Introduction to the DeningElements
The dynamic governance method relieson four critical components derivedfrom the science of cybernetics, includingsystems theory, fractal concepts, and thephenomenon of self-organization. The fourdening elements are quite simple, and onceunderstood, are easy to follow. Any companyor organization can implement them withoutchanging its existing organizational structure.Once in place they provide a exible meansto develop that structure. Figure 1 lists the
dening elements and gives brief denitions.Dynamic governance provides specicstructures and procedures for implementingand maintaining these dening elements,much the same as Roberts Rules of Order guidesthe majority-vote decision processes. We willillustrate these procedures with two detailedexamples based on actual companies. Therst example focuses on the consent, election,and circle components. The second exampleillustrates the double-linking component.
The DeningElements
Consent – The principle of consent governs
decision-making. Consent means no argued and
paramount objection. In other words, a policy
decision can only be made if nobody has a
reasoned and paramount objection to it. Day-
to-day decisions don’t require consent, but there
must be consent about the use of other forms
of decision-making.
Election of Persons – Election of persons for
functions and/or tasks takes place in accordance
with the principle of consent and after open
argumentation.
Circle – The organization maintains a structure
for decision-making, consisting of semi-
autonomous circles (i.e., groups of individuals).
Each circle has its own aim and organizes
the three functions of leading, doing, and
measuring/feedback. A circle makes its own
policy decisions by consent, maintains its own
memory system, and develops itself through
research, teaching, and learning that interacts
with its aim. A circle makes consent decisions
only in specially formatted circle meetings.
Double Linking - A circle is connected to
the next higher circle with a double link. This
means that at least two persons, one being the
functional leader of the circle and at least one
representative from the circle, are full members
of the next higher circle.
Figure 1: The Defining Elements
of Dynamic Governance
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The Creative Fo rces Of Self-Organization 7
Right after closing time, the staff of ahairdressing shop gathered for a circlemeeting. The shop was part of a growing,dynamically organized franchise company.Nine of the ten full-time workers and onepart-time person were present and ringed theroom.
It had been six weeks since the last meeting.Donna, an experienced stylist and regularfacilitator of the meeting, followed thedynamic governance format for a circlemeeting. (See Figure 2). Starting with an
opening round , she asked each person in turnto say briey how they were doing and, ifthey wished, to make any comments on theagenda. As each person spoke, bringing himor herself into the meeting, there were nods,some good-natured laughter, and a few clucksof sympathy. The opening round complete,Donna dealt with administrative matters. Sheasked if everyone had received a copy ofthe decisions made in the previous meeting.Susan, an apprentice, said she’d forgotten
hers, and Charles, a stylist and secretary ofthe circle meetings, handed her an extra copy.
The circle was experienced in consentdecision-making and handled its proceedings with deceptive informal ity. Donna watchedthem scan the list of decisions and afterseeing several nods said, “Since no one seemsto have a problem with the minutes, let’s goon to the agenda. As all of you know, I’mgetting a promotion and will be managing
the new shop opening over by the lake (somegood natured cheers erupt); so, we need toelect a new circle chair. Second, several of youmentioned that you’re concerned about ourcompetitor’s salon that’s opening in the other wing of this shopping center. The only other
The Order of
a DynamicallyGoverned Meeting
A. Opening round – a time to attune – like an
orchestra just before the concert.
B. Administrative concerns such as
announcements, time available for the
meeting, consent to minutes of last meeting,
date of next meeting, acceptance of the
agenda.
C. Content Agenda item
Second agenda item
Etc.
D. Closing round – a time to measure the
meeting process – e.g., use of time, did the
facilitator maintain equivalence, how could
the decision-making could have been more
efcient, did everyone arrive prepared.
Also, this is a time to mention agenda items
that should be on the agenda for the next
meeting.
Figure 2: Format of a Dynamic
governance Circle Meeting
agenda item I have is Mildred’s request to talkabout coverage of our shop on Sundays.”
Mildred, the manager, supervised the shopand presided over routine weekly staffmeetings, but, by the circle’s choice, she did
not chair the circle meetings. Again, no one voiced any objections, andDonna started into the content part of themeeting. She introduced the rst agendaitem by saying, “Now then, let’s proceed with
First Example: A Hairdressing Shop
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8 The Creativ e Fo rces Of Self-Organization
Addressing the rst step, Review Role , she said,“We’ll be electing the person for a one-yearterm. The duties are to prepare for and lead
our circle meetings.” As everyone seemedsatised with this short description of the job,she continued to the second step. “Charles, would you please hand out the Ballots ?” Figure4 shows a typical dynamic governance ballot.Dynamic Governance
Elections Process
1. Review Role: Describe
responsibilities, qualications, andterm.
2. Nomination forms: Fill outnomination forms giving your name
and the name of the person younominate and give to election leader.
3. Explanations round: Each personsays why they made their nomination.
4. Change round: Election leader askseach person if they want to change
their nomination based on thearguments they heard in the previous
round.
5. Consent round: Election leaderproposes the candidate with the
strongest arguments and asks eachperson if he or she has a paramountobjection to the proposed candidate,
asking the proposed candidate last.If there is an objection, the electionleader leads the group in resolvingthe objection and initiates another
consent round.
Figure 3: Template for Dynamic
governance Elections
I, ____________________________
(Your Name)
NOMINATE:
(Name of Candidate)
Figure 4: Dynamic
governance Ballot
Each member of the circle took a fewmoments to ll out his or her ballot and thenhanded it to Donna. Proceeding with thethird step, Donna picked up the rst ballotfrom the stack and reading it said, “Linda,you nominated John. Would you give yourreasons for choosing him?” Linda gave ashort explanation. Donna asked the nextperson and continued reading the ballots untileveryone had presented his or her nominee
and reasons for the nominations. Somegave arguments for John and others spokein favor of Mildred, Joyce, or Charles. This Explanations Round highlighted the positivequalities of each nominee.
selecting a new circle facilitator to replace me.”She then proceeded to follow the template forconducting dynamic governance elections.
Figure 3 is of the process for elections.
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The Creative Fo rces Of Self-Organization 9
After everyone had given an initial opinion without discussion, Donna asked if anyone wanted to Change their vote based on what
they’d heard, the fourth step. Two peoplesaid that they liked the reasons given forCharles, including a person who had objectedto him in an earlier election based on hisinexperience. (This self-organized movementtoward Charles occurs frequently in dynamicgovernance elections.)
Based on the strength of the arguments forCharles, Donna proposed him for the joband she initiated a Consent Round , asking each
person in turn, “Do you have any objection toCharles as the new chair?” She asked Charleslast. As no one objected, she announced thatthe circle had selected Charles. Donna pausedfor a moment, as everyone in the room seemedto experience a moment of quiet satisfactionat the completed election.
Decision-Making Process
1. Consent to the issue(s) to be decided (What’s the picture?)
2. Generate a proposal (What’s our approach?) Often a person or persons may be asked to prepare
a draft proposal and circulate it for comment and revision before the next meeting.
3. Consent to the proposal (What’s our decision?)
a. Present proposal
b. Clarifying round – clarifying questions only
c. Quick reaction round – quick feedback about the proposal; as appropriate, tune proposal
based on the quick reactions.
d. Consent round – if objections, record on a ip chart without dialog until the round iscompleted; if necessary, amend proposal and repeat consent round. (If amendments are not
obvious, a dialog may be initiated until potential amendments begin to emerge.)
Figure 5: Template for Making Policy
Decisions by Consent.
Charles suggested that Donna chair therest of the meeting, and she moved on tothe next topic on the agenda. Following
the template for making policy decisionsby consent, Figure 5, Donna asked Micheleto give her report. (Step 1) In the previousmeeting, circle members had been veryconcerned about a competitor’s new stylingshop that would be opening in another partof the shopping center It had asked Michele,a stylist and the shop’s elected representativeto their franchising company, to investigateand propose (Step 2) what they should do tohandle the new competition. Michele said
she’d spoken with the franchising company’smain ofce and to a number of other peopleand it seemed that the competition wascoming in because their own shop had somany customers. The new shop would try totake their customers by offering manicures,and other extra services free, at least for the
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10 The Creativ e Fo rces Of Self-Organization
time being. She proposed (Step 3a) that theirshop offer special promotions for the rstfew months after the other store opened and
that they talk with their customers about what new services they might like to have. After some clarifying questions (Step 3b),Donna asked for quick reactions (Step 3c) toMichele’s proposal. Most felt it was a goodidea, and some asked how much the specialsales promotions would cost. Donna askedMichele if she wanted to amend her proposalbased on the quick reactions.
Michele thought for a moment and said, “I
imagine the advertising and specials willbe pretty expensive, and I’m not sure howexpensive. But, it is really important that wekeep as many customers as we can duringthe other store’s big opening extravaganza.So, I will add to my proposal that weauthorize Mildred to spend up to 20% of ourexpected prots over the next three monthson advertising and special promotions. Shecan tell us if she needs even more moneythan that.” Michele glanced at Mildred, the
shop manager, to try to gauge her reaction. The others were quiet a moment as theyconsidered the effect on their own monthlyprot-sharing payments.
Donna broke the silence saying, “Alright let’ssee if we have consent for Michele’s proposal.”She did a consent round (Step 3d), askingeach person in turn whether they had anyparamount objection to Michele’s proposal. To Michele’s surprise, no one had an objection
to the money part of her proposal, but Charlesobjected because he felt it wouldn’t give themenough information about the services of theother shop, what they were really offeringand their quality, and a way to react quicklyif there was some new gimmick. In a way itleft them blind, that was why his objection
was paramount. Donna summarized Charles’objection on a ip chart and continued theround without further discussion.
In the end, Charles had the only objection.Donna initiated a dialog focused on Charles’objection by asking Charles if wanted toelaborate further. “Well,” he said, “We don’thave any way to research or learn from them. What are they doing better? What are theynot doing as well.”
Several other people made comments. Aftera bit, Donna saw that a strategy was startingto take shape (self-organizing). She cut offthe dialog and said, “So, we’re saying thatin addition to Michele’s proposal, we wantMildred to organize an on-going effort tocheck out the other shop. Each of us wil l taketurns going to the other shop as customersto make our professional assessments of what they are doing. Mildred wil l get otherpeople to go, too, who will talk to their othercustomers to nd out what they think and why they are going there rather than here.
We’ll get training or change our advertisingdepending what we nd.” Donna did anotherconsent round, and this time no one had anyobjections. The decision was made.
Donna then moved to the third topic,coverage of the shop on Sunday afternoons – an unpopular time to work. In its previousmeeting the circle had created a newassignment schedule after intense dialog.Mildred reported that she had received nocomplaints so far except her own: namely,
the new schedule was difcult for her tomanage. To keep dissension at a minimum,the circle had closely limited her authorityto modify the schedule unilaterally. She saidshe now objected to those tight reins becausethe schedule was unworkable without more
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The Creative Fo rces Of Self-Organization 11
latitude. She described the changes she wanted. As no one seemed against the idea ofgiving more exibility or inclined to discuss
it extensively, Donna skipped the steps ofasking for questions and quick reactions andsimply asked for consent. There were noobjections.
Donna concluded the meeting with a closinground (Figure 2, Step D) in which she askedeach person for a short evaluation of themeeting without discussion. The meetingthen broke up after running for an hour andfteen minutes.
This hairdressing shop example illustratesthe dynamic circle meeting format andthe consent decision-making processesfor electing people and for making policydecisions. It also alludes to the fourthdening element, double linking, when itmentions Michele’s role as representative tothe franchise’s regional general managementcircle. Double-linking (Figure 1) inparticular sets dynamic governance apart
from other management strategies. It allowsorganizations larger than a single circle to useconsent decision-making holistically, greatly
improving upward feedback and facilitatingmanagerial delegation.
What the example doesn’t il lustrate is thedynamic engineering of the shop’s work. There are other templates that help a circlearticulate its own aim; organize itself usingthe three functions of leading, doing, andmeasuring/feedback; maintain its ownmemory system; and develop itself throughintegral research, teaching, and learning.”
(Figure 1) Dynamic engineering is a bit likeindustrial engineering except that, unliketraditional industrial engineering, control ofthe work process is in everyone’s hands. Theresult is that every person has the chance tobe an entrepreneur in his or her own domainof responsibility.
The second example, based on a real-lifeevent, illustrates the dening element ofdouble l inking.
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12 The Creativ e Fo rces Of Self-Organization
Second Example: An AlternateIdea in a Crisis
Gloom reigned among the more thanone hundred members of a company thatmanufactures and installs heavy-dutyelectrical equipment. A local shipyard hadsuddenly shut down, unable to keep up withforeign competition. The shipyard accountedfor almost all of the Boat Department’sbusiness.
Figure 6 shows the Boat Department’s placein the company’s day-to-day functionalstructure, simplied for illustration. In this
gure, each department box represents asingle manager in the management structure with the exception of the Board, whichcontains several people.
Fortunately, however, the company was agoverned dynamically. Every four to six weeks all the departments meet in the policydecision-making structure shown in Figure 7to adjust the policies that govern their work.Unlike the boxes in Figure 6, that represent
the day–to–day operational structure, thetriangles in the bottom row of Figure 7 includethe department supervisor plus everyone
reporting directly to that supervisor.
Triangles are used in the diagram to representthe three functions, leading–doing– measuring, that create the dynamic circularprocess. The groups of people and theirmeetings are referred to as circles and circlemeetings because they are implementing thiscircular process.
The General Circle in Figure 7 includes theCEO plus the four supervisors reporting tothe CEO plus a representative elected by eachdepartment, nine people in all. The left hashmark at the top of each triangle representsan elected representative and the right hashmark represents the functional supervisor. The hash marks at the top of the BoardCircle represent board members who areoutside experts. Because each circle connectsto the next higher circle through two people,the supervisor and an elected representative,
the circles are double-linked. This feature is
Board
CEO
AdminDepartmentManager
Building DepartmentManager
BoatDepartmentManager
Assembly DepartmentManager
Figure 6: Electrical Company’s Functional Structure
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The Creative Fo rces Of Self-Organization 13
unique to the dynamic governance methodand creates a circular feedback processbetween the two circles, the functional leader
reporting down and the representative up.
Returning to the crisis, when word came ofthe shipyard closure, the Board Circle heldan emergency meeting and decided to begina layoff of most of the Boat Department. When the Board announced its decision,Max, one of the electricians in the AssemblyDepartment, asked Henry, the AssemblyCircle secretary, to call a special meeting ofthe Assembly Department Circle. The layoff
did not immediately affect him, but he had anidea about another solution. Henry arrangeda meeting and when everyone had gathered,Max explained his idea.
“It seems to me,” Max said, “that we’d do alot better if we shifted everyone who wouldbe laid off to a marketing effort. There has tobe more business out there. I’m sure the guysin Boats would rather not knock on doors with a suit and tie on, but I’ll bet they’ll do it
if it means keeping their jobs. If they succeed, we’ll all get bigger long-term incentive checksand no one will lose their jobs.”
When it was his turn, Marvin, an apprenticeelectrician, commented skeptically, “It’s anice idea, but I couldn’t see myself doing it,and I can’t see those guys in Boats doing iteither.”
George, the circle’s non-managementrepresentative to the General Circle,continued, “I like Max’s idea. I think the Boatguys would rather stand on a carpet than inthe unemployment line. What’s more, wehave been doing some work for Boats makingspecial electrical cabinets. If they don’t bringin more work, we could be next for a layoff.”
The dialog continued for several moreminutes as the circle fell in behind Max’s idea.Gene, the circle’s facilitator then summarizedtheir thinking by making a proposal for adecision. “Ok, it sounds like this is what we want to do: We designate Max as a temporary
Board Circle
General Circle
Building Department
Circle
BoatDepartment
Circle
Assembly Department
Circle
AdminDepartment
Circle
Figure 7: Electrical Company’s Dynamic “Circle” Structure
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14 The Creativ e Fo rces Of Self-Organization
second circle representative to the GeneralManagement Circle. He will propose that we delay the layoff for one month while the
Boats Department and anyone else who canbe spared concentrates on marketing. Theregular marketers will have to give some fastmarketing and sales training. Max and I willget Administration to help us calculate howmuch of the company reserve we’d have tospend to delay the layoff.”
Gene glanced at Henry who was scribblingGene’s words in the ofcial circle notebook.Henry nodded to indicate that he did not
need Gene to repeat the proposed decision.“Ok,” Gene continued, “let’s go around thecircle to see if anyone has objections.” Noone did. As the meeting broke up, Alex, thesupervisor of the Assembly Department, saidhe’d report the decision to the company’sgeneral manager at once and ask the GeneralManagement Circle’s secretary to call anemergency meeting for the next afternoon.
After init ial reservations were resolved
in the General Circle meeting, the circledecided to support the idea of temporarilyreassigning the Boat workers to Marketing.Because the circle was limited in theirauthority to authorize expenditures fromthe reserve. What they did do was elect Maxas a temporary second representative to thecompany’s Board Circle (Board of Directors).In a special meeting, after heated debate, theBoard gave its approval to a slightly modiedplan, and the General Circle put the plan into
action. It worked. Within three weeks, there were enough new customer commitments thatthe layoff never occurred, and the companyis stronger today with a more diversiedcustomer base.
In this second example, the fourth deningelement of dynamic governance, double-linking, facilitated upward communication
of an idea all the way to top management. The double-link process catapulted Maxto a temporary position on the Board ofthe company. The self-organizing processidentied the real leader of the moment andput him in the right position.
New Corporate Structure
The next section explains how the fourdening elements are applied in thelarger organizational context by analyzing
conventional corporate models of governanceand comparing them with the dynamicgovernance model shown in Figure 7.
Conventional businesses almost universallyrely on a combination of majority vote andautocratic decision-making. Figure 8 expandsFigure 6 to illustrate that a majority of theBoard members select the CEO who, actingfor the Board, functions as an autocraticdecision-maker.
By autocratic we don’t mean that the CEOis dictatorial; that’s only one autocratic style.In fact, CEO’s and their managers mayemploy a wide range of autocratic stylesincluding telling or giving direct orders,selling, participative, and joined styles. Withthe joined or participative style, mangerstry to follow the consensus of their staff orpeers, reserving nal decisions to themselvesonly when necessary. These are all autocratic
styles because, regardless of collaborativeappearances, the auto, a single person, retainsthe power to ignore all other voices whenmaking decisions. Each of these autocraticstyles has positive and negative qualities anddepending on the circumstances none isinherently more desirable.
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The Creative Fo rces Of Self-Organization 15
In contrast, it is important to understandthat dynamic governance is not a method ofparticipative or joined management. It is not a
management style. Rather it modies the basicstructure of power that supports whateverday-to-day style of management seemsmost effective in a given context. Dynamicgovernance makes leading, regardless of amanager’s personal style, easier.
The evolution of business organizationshas tended toward greater equivalency ofeveryone in a company. One stage in thatevolution was the development of unions.
Figure 9 adds a union feedback loop to thecorporate model depicted in Figure 6.
CEO
Board of Directors
Majority Minority
Subordinates
Figure 8: The Classic Corporate Model Uses
Majority Vote and Autocratic Decision-making
By law employers who are displeased withemployees statements can reprimand orre them. The law, however, protects
employees if they speak as a representativeof the company’s union. Many brave anddedicated persons struggled for decades to win for workers the power to negotiate withmanagement from a position of collectiveequality. From a systems viewpoint, unionscan potentially perform a valuable feedbackservice. Since union representatives haveprotection, feedback from them may be moreaccurate than from individual employees.Unfortunately, unions are also subject to the
politics created by majority vote that tends todistort that feedback.
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16 The Creativ e Fo rces Of Self-Organization
These politics, plus the fact that the unionstands outside the functional structure ofthe company, make the union feedback
loop effective only in reecting matters ofbroad and general concern. The feedbackreects the opinions of the majority, not theminority, and is thus only partial feedback.Furthermore, unions derive much of theirstrength from their right to strike or torequire arbitration of disputes. Arbitrationand strikes inhibit rather than promotecommunication with management, oftenmaking it strained, legalistic, and “us versusthem.” Strikes especially can lead to bitterness
and are rife with distorting and troublesomemass emotions.
President
Board of Directors
Majority Minority
Union
Majority Minority
Subordinates
Figure 9: The Classic Corporate Model with Union Feedback
A more recent development in the evolutionof the corporate form of organization isemployee stock ownership plans. Figure
10 slightly modies Figure 9 to depict thesystems conguration created by suchschemes. It replaces the Union with EmployeeStockholders and redirects the feedback loopto go direct ly to the stockholders ratherthan to the president. Since the employeestockholders feedback loop is even furtherthan the union feedback loop from the day-to-day worker-supervisor communicationsand decision-making, it is even moreineffective. Its only values are to provide a
general positive incentive to the workers whoas stockholders benet overall performanceand to protect against hostile takeovers.
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Contrast Figures 8, 9 and 10 with Figure 7, which depicts the dynamic governance powerstructure. Because of the double-linking
principle, Figure 7 includes a feedback loopat each level in the hierarchy, including theBoard, creating a wholly dynamic structure in which feedback is direct and ensured.
Figure 11 illustrates that the circles in Figure7 are drawn as triangles both for ease ofillustration and to symbolize the circularsystems concept of dynamic steering: theleading, doing, and measuring that followeach other in a circular fashion. The triangle
apex represents the leading, the rightcorner represents doing, and the left cornerrepresents measuring.
President
Board of Directors
Majority Minority
Stockholders
Majority Minority
Employee Stockholders
Majority Minority
Subordinates
Figure 10: Classic Corporate Model with Employee Stockowner Feedback Loop
Circles operate organically. For example, aperson riding a bicycle from point A to pointB is a dynamic system. The leg muscles push
the pedals and the hands steer, the doing. Thesenses, the measuring component, such as theeyes and inner ear give feedback to the brain,the leading component. The brain assessesthe feedback and issues new guidance to themuscles. If we remove any one of the threecomponents, we no longer have a system thatcan be steered dynamically. Without dynamicsteering, the odds that the cyclist will reachpoint B efciently, or at all, are very low.Dynamic governance places great emphasis
on making both work processes and over-all corporate guidance dynamically steerable. Thus, a circle of people is one whose workprocesses and power structure respond
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Figure 11: Dynamic governance Circle Functions: Leading-Doing-Measuring
Leading
Measuring Doing
(Circle Policies and Orders)(Feedback)
(Data and Output)
dynamically to both the internal and externalenvironment of the organization.
The consent decision-making processprovides the measurement component that ismissing or weak in the classic models shownin Figures 8, 9, and 10 because the boss canchoose to ignore feedback. In a dynamicgovernance circle meeting, consent decision-making removes the possibility of ignoring.Double linking then extends the reach of
the feedback, creating an integrated anddynamically steerable organization at everylevel.
The dynamic governance circle structureoverlays the classic structure. In other words,Figure 7 embeds Figure 6: Specically, thelines that are the right-hand side of eachtriangle in Figure 7 are identical to the linesin Figure 6. They represent the top downcommand structure of leader to doer. The
remaining part of each triangle is the feedbackloop. It represents power going from thebottom upward in a circular relationship withthe top-down power. These feedback loopsare much more immediate, accurate, andpractical than the feedback loops shown inFigures 9 and 10.
Finally, in a dynamically governed corporation,the composition of the Board changes. Thehash marks at the upper side of the BoardCircle in Figure 7 reect participation byoutsiders. One of these outsiders representsthe stockholders. The other outsiders includean expert in the company’s business area, anexpert in the local government, and an expertin management methods. Including a widerange of expertise keeps the organization inintimate touch with changes in the company’senvironment.
Implementation
Top management should lead theimplementation of dynamic governance toensure that it proceeds holistically. Attemptsby factions to implement it from the bottomor middle of their organizations can leadto considerable friction. Some peoplemistakenly perceive dynamic governance as a
revolutionary tool to use against management,to get rid of the boss. It’s not. The boss staysput. The logic of dynamic governance setsaside the either/or logic of workers versusmanagement. Dynamic governance logic isoften expressed in both/and statements. Forexample, a dynamically governed business
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The Creative Fo rces Of Self-Organization 19
places control of a company in the handsof both stockholders and management andin both management and workers. It typically
uses both autocratic and egalitarian decision-making. It provides both a security assuranceand a creative stimulus. It is concerned withboth prot and human values.
By combining seemingly incompatibleconcepts, both/and thinking stimulatescreative thinking and causes that seeminglychaotic thinking to self-organize into verypractical solutions.
Since the implementation process is bothemancipating and motivating, conictingfeelings of caution, elation, frustration,relief, fear, and appreciation may ariseduring implementation. Careful planningcan minimize this discomfort and avoiddisruption of the ongoing work process.
Implementation begins in the imaginationof those in currently in charge, the ownersor the board. They have to see dynamicgovernance as a possible strategy for achieving
their values and vision for the business ororganization. Gaining this insight is the rststep in implementation. They are likely to saythey are looking for better communications,more creativity in order to stay ahead ofcompetition, a more stable labor force, orsimply more prot. These are all valid reasons,but it is more effective if those in control canarticulate their dream for the company, their vision. Having a clear vision helps integratedynamic governance into other strategies for
realizing this vision.
The rst step in implementation is for topmanagement to make a clear decision to tryout dynamic governance for a specic periodof time, to evaluate their experience after that
period, and to plan next steps based on thatevaluation.
The second step is usually to form anImplementation Circle consisting of the CEO,other selected top managers, and personsfrom other levels of the organization. TheImplementation Circle receives training indynamic governance and deepens its learningby applying the training to its own operations. The Implementation Circle’s job is to plan,guide, and evaluate a series of implementationsteps, for example, implementing dynamicgovernance in one department and measuring
the results. If successful, the ImplementationCircle would probably expand the methodto more departments. The second step endsonce the whole organization has a double-linked circle structure and in-house trainersare able to train current and new staff.
The third step, that can partially overlap thesecond step, is to install dynamic engineeringmethods. These methods organize all workprocesses on a dynamic basis and create a
structure to guide the organization’s ownevolution. Once these methods are in place,the organization will likely be ready forISO 9000 quality certication. The qualitymethods will feel integral to the normal workprocesses and not imposed from outside,as is so often the case when traditionallystructured and managed companies seek ISO9000 certication.
The fourth step in implementation focuseson the Board Circle, or Top Circle, that
determines the budget for the organization.In a dynamically governed organization thisincludes setting formulas for the part of eachstaff member’s compensation that dependson the prots or losses of their departmentand the company as a whole. This variable
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20 The Creativ e Fo rces Of Self-Organization
compensation based on prots and lossesensures that each staff member, investor,circle, and the company as a whole has explicit
nancial feedback about their performance. The formulas include a regular payment forinvestors and salaries for management, andstaff, plus short- and long-term incentivepayments.
In addition to a new nancial compensationstructure, the Board Circle may wish torevise its Incorporation and Bylaws structureto make consent the legal basis of decision-making. The corporation retains its ability
to raise money through sale of stock, butbecause the basis of decision-making isconsent, not ownership, a hostile takeoverbecomes impossible. The legal person, thecorporation, thus owns itself; just as you, anatural person, own yourself.
One attraction of dynamic governance is thefreedom it offers to use it in whole or in part. The implementation process can be pausedat any point or only applied to one division.
This offers a practical way to gain experience with the model.
Benets of Self-organization
It is natural to ask, “Why bother to makemy company self-organizing? What arethe benets?” The summary answer is thatthe self-organizing process spurs creativethinking and catalyzes new structures andideas. Although a circle meeting might beseen as a forum for endless argument and
indecisiveness, in practice it is not. It ismore reminiscent of a stock market or a folkmarket place where prices and exchangesemerge spontaneously. Figure 12 summarizesthe major advantages and disadvantages ofdynamic governance.
Systems Theory and DynamicEngineering
Some readers will be interested in thetheoretical background of the four deningelements. Dynamic governance draws onknowledge from many disciplines, particularlysystems theory. It has probably emerged onlyrecently because the crucial insights providedby the science of cybernetics were simplynot available. Cybernetics is the science ofcommunications and control. Systems theory,closely related to cybernetics, explores thesimilarities between seemingly unrelated
phenomena. By establishing reliable analogies,the insights gained in one area of study canaccelerate understanding and discoveries inother elds. The most powerful analogiesare mathematical because they are the mostprecise. For instance, as schoolchildren welearned to think of electrical circuits as being“like” water pipes. That analogy is a verygood one because the equations that describehydrodynamic volume and pressure havethe same algebraic form as the equations
related to watts and voltage. Finding thesocial sciences lacking in clear managementconcepts, Endenburg developed the fourdening elements of dynamic governanceby making analogies with processes clearlyunderstood in the physical sciences, especiallyelectronics and biology.
English mathematician and computer scientist Alan Turing, Russian Belgian chemist andcomplexity theorist Ilya Prigogine, and otherslaid the foundation of systems theory duringthe 1950’s by generalizing the principles ofmechanics and thermodynamics to otherelds of study. Their initial work led to newdisciplines such as operations research andfound numerous practical applications inmanufacturing and management science. It
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The Creative Fo rces Of Self-Organization 21
was the basis of the design of computers andgenerated such now familiar tools as PERTcharts and ow diagrams. One of the tasks
of the systems approach to management isto understand why some organizations arebetter organized than others and to providea rigorous methodology for improvingorganizational design and evaluation.
Prigogine became particularly interested inself-organizing systems. In 1977, Prigoginereceived the Nobel Prize in Chemistryfor his “contributions to non-equilibriumthermodynamics, particularly the theory
Advantages
• Promotes creativity and problem solving
throughout the organization
• Supports the interests of investors,
management, and staff
• Speeds adaptation to change
• Engages and utilizes the energy of every
member of the organization
• Generates high quality products and
services
• Increases staff commitment to and
identication with the organization
• Results in fewer, more satisfying meetings
• Reduces sick leave
• Improves safety record
• Raises awareness of costs
• Improves client orientation
• Decreases the odds of burnout
• Builds program self-discipline
• Supports leadership among peers
Disadvantages
• Requires careful implementation
planning
• Necessitates training in new concepts
• May arouse varying intense emotions
during implementation (skepticism,
elation, anxiety, excitement)
• May, at rst, be uncomfortable for
those not accustomed to sharing the
responsibility of difcult decisions
Figure 12: Summary of Advantages and Disadvantages of Dynamic governance
of dissipative structures.” In lay terms, headvanced our understanding of how ordercan arise from chaos. By mathematical
reasoning, he widened the scope of his workfrom purely physical sciences to ecologicaland sociological studies. Others have usedthese ideas to examine such diverse topicsas the origin of life on Earth, the dynamicequilibrium of ecosystems, and even theprevention of trafc jams.
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22 The Creativ e Fo rces Of Self-Organization
In 1978, Herman Haken, a professor atthe Institute for Theoretical Physics atthe University of Stuttgart, extended the
mathematics associated with gases inPrigogine’s work and used the term synergetics to describe the new discipline he founded, thatstudies self-organizing phenomena. Haken’s work showed that self-organizing activities asfar apart as lasers, the regular streaks of cirrusclouds, certain rhythmic chemical reactions,patterns in slime mold, regular uctuations inthe number of hare and lynx pelts receivedby the Hudson’s Bay company over a 90 yearperiod, and formation of public opinion are
mathematically all one process.
Prigogine and Haken showed that, to beself-organizing, a system must meet twoconditions. First, the elements of any self-organizing system must be equivalent, that is,not controlling each other. A system in whichthe elements do not limit or control eachother is without form; it is chaotic. Second,to be self-organizing, a system must have anexternal source of energy. These conditions
are true for all self-organizing systems, whether the system elements are people freelyuniting around a common activity or atomsharmonizing to one frequency in a laser.
The four dening elements of dynamicgovernance create the conditions neededfor self-organizing to occur: consent,elections, and double linking establish therst condition, that of “not controlling” each
other. For example, in the election process,the procedure in which each person makeshis or her nomination privately on a piece of
paper intentionally creates a chaotic situation. The circle component provides the requiredexternal energy source, viz, the commonaim which is assigned by the higher circle. The common aim creates tension: “We must work together to produce a specic productor service, and we must do so in the face ofcompetition.”
In contrast, we can see that conventionalorganizations do not create the conditions
needed to release the phenomenon of self-organization. Neither autocratic nor majority- vote decision-making allows the elements,the people, of the system, the company, to be“not controlling each other.” For example, ifeach person on a board of directors has one vote, the majority of votes on any one issuecontrols the minority. Thus, the majority voteprocedure destroys the initial equivalence.Or, for example, managers in a conventionalcompany may try to promote creative thinking
by attening their organization or by adoptinga joined autocratic style. The real ity, however,is that the manger alone retains the real power. Thus, conventional businesses are organized,but they are not self-organizing. Only adynamic governance structure, that is, onein which all the members are fundamentallyequal, fundamentally not trapped in a boss-servant relationship, supports the naturalphenomenon of self-organization.
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The Creative Fo rces Of Self-Organization 23
Conclusion
This article introduced dynamic governance,a new method of decision-making andorganizational governance. It included twodetailed examples of the decision-makingmethod in day-to-day operation and outlinedthe governance system. It made brief mentionof the discipline of dynamic engineering thatdevelops existing work processes to makethem more easily steered.
Dynamically governed businesses, educationalinstitutions and nonprot organizations aresignicantly different from their conventional
counterparts in many ways, ranging from jobsatisfaction to overall nancial viability. Thedynamic governance method is an emptytool, useful where and whenever people areorganized.
Still relatively new, dynamic governance isa methodology with tremendous untappedbenets. It lends itself well to partial use orfull implementation.
Dynamic governance has considerableunexplored potential for many areas ofhuman endeavor. Those who are able to seethe potential gains from dynamic governance wil l be invaluable to their organizations. These early adopters wil l be responsible fortransforming their associated institutions in ways that enable everyone involved in theorganization, as well as the organizationsthemselves, to achieve their full potential.
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24 The Creativ e Fo rces Of Self-Organization
Selected Bibliography and RelatedResources
Much of the literature on dynamic governanceis in Dutch; however, there are magazinearticles in other languages, includingEnglish, French, German, Spanish, Italianand Arabic. Readers may obtain copies ofthese articles through the Global SociocraticCenter in Rotterdam, Netherlands via www.sociocracy.biz or from the Center forSociocratic Governance in Washington,DC, USA via www.sociocracy.info or www.sociocraticgovernance.org. Also available in
English is: We the People: Consenting to a DeeperDemocracy by John Buck and Sharon Villines,available from www.amazon.com, and twobooks by Gerard Endenburg: Sociocracy: TheOrganization of Decision-making , and the morerecent book Sociocracy as Social Design .
C. A. Cannegieter’s book The Human Aspectsof Economics: A Treatise on Unemployment,
Ination, and World Poverty (Exposition press,Smithtown, New York 1982, pages 150-184) gives a good overview of variousearly sociocratic initiatives and contains anextensive bibliography.
Books about dynamic governance arealso available in French. We particularlyrecommend La Democratie se Meurt, Vive laSociocratie by Gilles Charest, 2007, availablefrom www.sociogest.ca.
While a number of books are available ongeneral systems theory, we particularly
suggest General Systems Theory: Essential Conceptsand Applications , by Anatol Rapoport (AbacusPress, Cambridge, Massachusetts); Cybernetics, Articial Intelligence and Ecolog y: Proceedings of the
4th Annual Symposium of the American Society for
Cybernetics , edited by Herbert W. Robinsonand Douglas E. Knight (Spartan Books, New
York); and The Macroscope , Joel de Rosnay,translated from French by Robert Edwards(Harper & Row, New York).
For more information on the scienticapproach to synergetics, we recommendHerman Haken’s Synergetics: Non-equilibriumPhase Transitions and Self-Organization in Physics,
Chemistry, Biology, and Sociolog y, (2nd Edition,Springer Verlag, New York 1978); and Erich Jantsch’s The Self-Organizing Universe (PergamonPress, New York 1979) which discusses
Prigogine’s work with self-organizingdissipative structures. Jantsch’s book does notrequire facility with mathematics; however,familiarity with calculus and linear algebraare helpful for both of Haken’s books. These scientic approaches contrast to morephilosophical treatments of synergetics suchas Buckminster Fuller’s Synergetics (MacMillanPublishing Co., New York 1975), whichseems less subject to empirical vericationand practical application.
Dynamic governance carries the modern drifttoward power equalization in employment toits logical conclusion. The power equalizationmilieu can be seen from a number ofperspectives, and the following list is aselection of various viewpoints: Introduction to Management Science by Thomas M. Cook andRobert A. Russell (Prentice-Hall Inc., New Jersey 1977); Megatrends: Ten New DirectionsTransforming Our Lives by John Naisbitt (Warner
books, inc., New York 1982); The Social Scienceof Organizations – Four Perspectives by Henry A.Latane, David Mechanic, George Strauss, andGeorge B. Strother (Prentice-Hall Inc. New Jersey, 1963); In Search of Excellence by Thomas J. Peters and Robert H. Waterman, Jr. (Harperand Row, New York 1982); Another Way of Life
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The Creative Fo rces Of Self-Organization 25
by Patricia Baum (G.P. Putnam’s Sons, New York 1973); Utopian Thought in the Western World by Frank E. Manuel and Fritzie P. Manuel
(The Belknap Press of the Harvard UniversityPress, Cambridge 1979); What do Unions Do? By Richard B. Freeman and James L. Medoff(Basic Books, Inc., New York 1984); The NorthWill Rise Again by Jeremy Riin and RandyBarber (Beacon Press, Boston 1978); A Piece ofthe Action by Stuart M. Speiser (Van NostrandReinhold company, New Yo9rk, 1977);Creating the Corporate Future by Russell Ackoff(John Wiley and Sons, New York 1981);Beyond Majority Rule: Voteless Decisions in the
Religious Society of Friends by Michael J. Sheeran(Philadelphia Yearly Meeting of the ReligiousSociety of Friends, Philadelphia 1983); andDynamic Administration: the Collected Papers of
Mary Parker Follett edited by E. Fox and L.Urwick (Pitman Publishing, New York 1973).Finally, there is the pioneering work of RensisLikert. One can follow the development ofhis thought in three books: New Patterns of Management (McGraw-Hill, New York 1961);The Human Organization (McGraw-Hill, New
York 1976) and New Ways of Managing Conict (McGraw-Hill, New York 1976). Likert and Associates, Inc., of Ann Arbor, Michigan, arecontinuing Likert’s work.
More recent publications of interest include: Quest for Prosperity by Konosuke Matsushita(PHP Institute, Kyoto, Japan, 1988), TheRise and Fall of Strategic Planning by HenryMintzberg (Free Press, New York, 1994) andBuilt to Last by James Collins and Jerry Porras
(Harper Business, New York, 1994) for adiscussion of a broader vision for businesses;Planning for Quality by Joseph M. Juran (FreePress, New York, 1988) for a discussion ofquality concepts with a human face; The FifthDiscipline by Peter Senge (Doubleday, New York, 1990) for insights into systems thinking
applied to a business environment; Managingon the Edge by Richard Pascale (Viking Books,New York, 1990) and Leading the Revolution by
Gary Hamel (Harvard Business School Press,Boston, 2002) for descriptions of the needfor dynamic steering and development tocope with constantly changing environments;Complexity by Mitchell Waldrop (Simon &Shuster, New York, 1992) and Competing forthe Future by Gary Hamel and C.K. Prahalad(Harvard Business School Press, Boston,1994) for a review of concepts of chaos,complexity, and self-organization, andstrategic thinking as they apply to business;
Reengineering the Corporation by James Champyand Michael Hammer (Harper Business, New York, 1993) for techniques that are relatedin part to dynamic engineering; EmotionalIntelligence by Daniel Goleman (Bantam, New York, 1997) and The Living Company: Habits for Survival in a Turbulent Business Environment
by Arie de Geus (Harvard Business SchoolPress, Boston, 1997) for an in-depth analysisof the importance of human-to-humanskills – a strong rationale for using dynamic
governance to govern.
A recent journal article of note is: Romme, A. Georges and Endenburg, Gerard,“Construction Principles and Design Rulesin the Case of Circular Design, OrganizationScience: a Journal of the Institute of Management
Sciences. 17 (2):287 . Interesting mathematicalexploration of self-organization is describedin Klarreich, Erica. 2006. “The Mind ofthe Swarm.” Science News,170:347. Also,
Millius, Susan, Swarm Savvy, “How bees,ants and other animals avoid dumb collectivedecisions,” May 9th, 2009; Vol. 175 #10 (p.16). Finally, look for Tom Seeley’s book,Honeybee Democracy, due out in 2010.
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About the Authors
Gerard Endenburg
A citizen of The Netherlands, GerardEndenburg received his high schooleducation at De Werkplaats, in Bilthoven, aninnovative and inuential school. The school,founded by educational and social theoristKees Boeke, operated under a consensusdecision-making system derived after theQuaker model for use in a secular setting. Oncompletion of his college studies in electricalengineering and radar technology and hismandatory military service, Gerard worked
for a while for Philips Electronics where he was instrumental in obtaining a patent forthe at speakers now used in many personalelectronic devices including cell phones. Hethen joined Endenburg Elektrotechniek,Inc., the electrical engineering companyheaded by his father. His parents establishedthe company shortly after World War II asa practical laboratory to try out their ideasabout management and industrial reform.Gerard became general manager in 1968, a
position he held for 30 years. He remained onthe board circle of the company until 2007.
Inspired by Boeke’s ideas, his engineeringtraining in systems theory, and work in theeld of synergetics, Gerard developed a systemof decision-making based on the principle ofconsent, which could be added to the existingfunctional structure of any organization,regardless of its size or objective: dynamicgovernance, known in the Netherlands as the
sociocratic circle-organization method. In1970, Gerard started to introduce this modelinto the factory. The rst reports on thedynamic governance experiment appearedin the prestigious Dutch daily newspaper“NRC-Handelsblad” in 1974. A year later, he
published his rst book, Sociocratie, een redelijkideal (Sociocracy, a Reasonable Ideal).
He helped found the Sociocratisch Centrumin 1977 to coordinate and to encourage thegrowing number of Dutch organizations that were adopting dynamic governance and tosupport the interest expressed from countriesthroughout the world. The Center noworganizes lectures, seminars and trainingcourses on dynamic governance and has
overseen its implementation in numerousorganizations.
In 1981 Gerard published his second book,Sociocratie, de Organisatie van de Besluitvorming
(Sociocracy, the Organization of Decision-making).
This book was launched at a press conferenceattended by Dr. W. Albeda, then NetherlandsMinister of Social Affairs. The succeedingMinister of Social Affairs, Dr. J. de Koning,launched Gerard’s Sociocratisch Manifest(Sociocratic Declaration) at a press conference in1984. In 1991 Gerard was awarded a PhD for his work with dynamic governance (sociocracy).His thesis is published in Sociocracy as SocialDesign. Today, Gerard remains involved in theactivities of the Sociocratisch Centrum andthe Global Sociocratic Center from his seaton board circle and teaches in the businessschool of the University of Maastricht.
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The Creative Fo rces Of Self-Organization 27
John A. Buck
John is a certied dynamic governanceconsultant. After receiving a BA in Englishfrom Brown University, John worked forthe Boeing Corporation as a technical writerand then for the U.S. Federal Aviation Administration (FAA) in Washington, D.C., where he earned the Secretary of Departmentof Transportation’s Award for Meritorious Achievement for his pioneering work with information technology. He workedsubsequently as a project manager for the
Harris Corporation, managing more than200 people in a global information systemsinstallation and training project for the U.S.Department of State. In this position, Johnused many dynamic governance systemsconcepts. The project received ISO 9000certication and consistently outstandingratings from it State Department clients. Heearned a Masters Degree from The George Washington University in 1999 in QuantitativeSociology. His thesis examined several
dynamically governed organizations in theNetherlands. It demonstrated statistically thatthe staff of those companies had a signicantlyhigher commitment to their organizationsthan typical Dutch workers. His publicationsinclude numerous professional articlesabout aspects of personnel managementand automation, including techniques forestablishing upward mobility programs,new concepts for human resource programevaluation, and strategies for designing and
implementing new technology systems.
John established GovernanceAl ive LLCin 2006 from which he and others nowtrain and consult full time on dynamicgovernance. In 2009 Sharon Villines, GregRouillard, and he established the Center forSociocratic Governance, a nonprot locatedin Washington, DC, USA whose mission isto increase public awareness and developthe ability of individuals and organizationsto apply the principles and methods ofsociocratic governance. It currently offers
discussion lists and publications, sponsorsconferences, and facilitates access to trainingcourses. For more information about theCenter, see: www.sociocraticgovernance.org.
John has three children and lives with his wife in Silver Spring, Maryland.
For further information, contact John at:[email protected].
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For further informationemail [email protected]
call 800-870-2092 © Copyright Sociocratic Center, Rotterdam, Netherlands 2003