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CreativeLabHradčanské néměstí 61/11118 00 Praha 1
Creative Lab, Ltd.
Hradčanské náměstí 11
118 00 Prague 1
ID#: 27437639
registered with the Registration
Court of Prague, Entry C 113353
Tel: +420 257 533 661
Fax: +420 257 531 161
David Foldyna
managing director
Luboš Svoboda
co-owner / architecture
Petr Lukšan
co-owner / designers boss
Dušan Gajdoštík
client service manager
David Clark
client service international
2010
GAMECHEATS
CREATIVE LAB – BRINGING TOGETHEREveryone knows the industry expression: “Fast, good, or cheap: choose any 2”. But at Creative Lab you really can choose 3.With creative lab, now you can choose 3: Fast, Outstanding, Inexpensive
THE ART AND SCIENCE OF MARKETING
HOW?
WHY?Creative Lab offers an alternative to the classic approach to advertising and marketing.
Creative Lab is an innovative laboratory which introduces new tools and technologies.
Creative Lab is always a step ahead and leads, rather than follows, trends.
Creative Lab pushes quality in advertising and marketing beyond the borders of the Czech Republic.
Creative Lab works at the cutting edge.
THEN:We are able to offer LAST MINUTE SERVICE
We know that in spite of the best planning sometimes clients face adjustments, new requirements
and last minute “must-haves”. In those cases, Creative Lab can draw on extra technical capacity
and staff to meet your biggest challenges.
We have NO BORDERS
The Creative Lab team includes speakers fluent in Czech, English, French, Spanish and Italian.
All clients have access to our ONLINE JOB MANAGEMENT SYSTEM.
Communication, notifications, updates, changes, approvals, budgets and meeting schedules are
accessible via a secure online job management system, allowing clients to stay informed in realtime,
streamlining procedures and improving efficiency.
15 years of experience and a team of in house experts (programmers, designers, artists, architects,
video crew, musicians) all pushing to create something outstanding every time.
Competitive advantage through technology – including an in-house state-of-the-art rendering
farm that cuts rendering times by up to 80%.
Our location in the heart of Central Europe means we can always compete on price.
DESIGN
POSTPRODUCTION
RV ICESSE
G R A P H I C A N D C O R P O R A T E D E S I G N logos, business cards, letterhead, envelopes, merchandising, signage for company headquarters, signage for company automobiles,
webpages – that’s just a basic description of what almost every company and brand uses for presentation. And since people’s reactions
are strongly based upon their first impression, corporate design is one of the most important strategic elements in company marketing.
V I S U A L I S AT I O N S
A N I M A T I O N S
F L A S H A N I M A T I O N
with an architect’s eye for viewing angles, elevations and lighting we do more than bring your project to life… we create
a life-like representation depicting the finished product and how it will function in reality.
our film and video specialists bring a director’s perspective to animations, from a creative storyboard treatment
to a finished film that feels more like a commercial or music clip than a typical corporate video. And an original sound
track by our in-house music production team brings a high-impact stamp of quality to the finished product. We have
“in-house” video production team, including directors, cameramen, editors and sound engeneers.
I N T E R A C T I V E V I R T U A L R E A L I T Y will your customers respond to an interactive experience? Virtual Reality from Creative Lab means you can navigate
through a 3D space in realtime, in high resolution, and using special viewing goggles that follow head movements
and provide 360deg surround sound. And the viewer can interact with elements within the 3D environment (turn down
lights, switch on stereo, select products, day or night lighting, etc). Online versions can run over the web.
here we combine all our capabilities – design, 3D animation, web interfaces and film production – to create effective
Flash animations, film affects, short film or video clips.
R A P I D P R O T O T Y P I N G automated 3D model creation via „3D printing“ – in cooperation with our sister company, Shape 3, we have a wide range
of 3D printing technologies capable of crafting 3D models of any subject whatsoever and enabling coloured printing of
models on the basis of microthin layer technology. This technology is especially beneficial for architects and developers.
But it can also be put to good use by machine shops or disciplines in which there is a need to verify qualities using a model
before doing the actual realization. Ask us more about this technology – you have to see it to believe it.
O N L I N E T V P L A T F O R M
S P E C I A L M A R K E T I N G C A M P A I G N S
E V E N T M A N A G E M E N T our core team has experience with leading organizations and event campaigns from the littlest events to the largest: BTL
off-trade campaigns, club activities, official receptions for EU ministers at Prague Castle, and concerts up to festival-size
with 10,000 visitors.
T V S P O T S / F I L M E F F E C T S / V I R A L V I D E O
IN ADDITION TO ITS FEATURED SPECIALITIES, CREATIVE LAB IS A FULL SERVICE AGENCY WITH EXPERTISE IN A BROAD RANGE
OF SERVICES:
social network marketing, guerilla marketing, WOM – word of mouth
OTHER SERVICES
W E B I N T E R F A C E S A N D P R E S E N T A T I O N Sto be on the Internet as a new communication platform is a necessity today. To help you, we have a special section of Web designers
and programmers who can process orders from A to Z, including complicated multimedia and Flash applications and sophisticated
editing systems (CMS – content management systém), SEO (search engone optimalisation)
A R C H I T E C T U R A L D E S I G N our architects realize interior designs, exterior designs, 3D visualization, 3D models
Creative Lab’s in-house rendering farm enables us to produce “High-resolution images“ in a fraction of the industry turnaround time.
128 dedicated parallel Intel processors means just 4 days from architectural drawings to highest quality full 3D visualizations, instead
of the usual 2-3 weeks. This allows Creative Lab to be faster than most other agencies anywhere.
CreativeLabHradčanské néměstí 61/11118 00 Praha 1
NATIONAL AWARD FOR DESIGN 2007
(DESIGN CENTRUM ČESKÉ REPUBLIKY)
– for Ecological Design 2007 – light leading system
“LIGHTWAY CRYSTAL HP” (Lightway)
– for Product of the Year 2007 – light leading system
“LIGHTWAY CRYSTAL HP” (Lightway)
ZLATÁ PECKA 2003 (AČRA M.K.)
– for various kinds of printing technologies in the
“SCHNEIDERSÖHNE PAPIER 2003” calendar
(Schneidersöhne Papier)
ZLATÁ PECKA 1999 (AČRA M.K.)
– for the “SVOBODA, a.s. Presentation Catalogue” (SVOBODA)
NOMINATION FOR ZLATÁ PECKA 2005
– for PR spot “CAP COP CUP 2004” (Nike)
NOMINATION FOR ZLATÁ PECKA 2005
– for an original multimedia presentation for a developer
project “Prodáváme svět, který neexistuje” (ICKM Real Estate)
NOMINATION FOR ČESKÝ LEV
– for mise-en-scene in the film “Amerika”
– for poster design for the film Eliška má ráda divočinu
DSAW AR
5623–3t.r.y.
2SDI
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ST IOUDDavid Foldyna boss / creator gaia [email protected] Luboš Svoboda co-owner / architecture [email protected] Petr
Lukšan co-owner / designers boss [email protected] Dušan Gajdoštík / client service [email protected] David Clark /
client service international [email protected]
Team - more than 30 experts: 4 3D designers / 6 2D designers / 2 DTP operators / 3 web designers / 2 flash experts-animators
/ 2 video operators FX / 4 programmators / 2 copywriters-script-game designers / 2 cameramans-editors / 2 photographers
/ 1 stylist / 1 architect a interior designer / 2 music autors / 3 account managers / 2 producers-print producers /
2 accountants / 1 managing director
HI RYSTOCreative Lab Studios was founded by a team of creative young designers as Studio Telperion in 1994, whose founders still form
the core of the team. After almost 15 years of activity in the marketplace both at home and abroad, the company has a series
of original projects and awards under its belt, as well as fundamental team development and knowhow. The early focus was
on corporate and advertising graphic design. From 2000 onwards, Creative Lab targeted exclusive magazines and 3D
visualization clients. Today we offer comprehensive services to clients in the areas of real estate development, premium brands
and films; from corporate design and web services to animation and the creation of 3D models, special promotional items
and printed materials in cooperation with our sister companies Shape 3 (advertising and print production), MOB Films (film,
television and musical production) and Bedna.tv (new internet television).
RE REFE NCES
Abbott Laboratories Absolut Akhal - teke Ambi - Pur Apple Pie Armada Films Bedna.tv Besip
Biocen Laboratories
Dunovská a partneři
ICKM
Jim Beam
MD Access
Play Station
HC Slavia Praha Skanska Slovakofarma Small Back Room SunTV Vekra Žufánek
Zodpovědní výrobci lihovin Quinlan Private Golub Radox Red Bull Rémy Martin Sauza Schweppes
Metaxa MIB Production Národní divadlo Nation Street 39 Nike Pfizer Piper - Heidieck
Johnnie Walker Kiwi Kodak Krtek Liga na ochranu zvířat Lightway Maxxium Czech
IZP Intel Inter Ice Ivax izip Jägermeifter Java Restaurant Cafe
Elon Emedys Euro RSCG Helipro HB Reavis Group HKDW Hyposervis
Bols Amsterdam Cointreau Cono Sur Člověk v tísni Crestyl Damu Datalite