Date post: | 03-Jul-2015 |
Category: |
Marketing |
Upload: | billy-mcfadden-sr-cha |
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THE UNSOLD HOTEL ROOMS
TO PROTECT THE MANAGER AND HOTEL STAFF’S JOBS!
THE STORY YOU ARE ABOUT TO SEE IS TRUE!
THE NAMES HAVE BEEN CHANGED
HOW DOES THIS SENSLESS AND EXPENSIVE
THING HAPPEN?
THE FACTS MA’AM, JUST THE FACTS
Manager is over whelmed
With the daily duties
Staff very busyON FACEBOOK
A Microtel Inn & Suites located 8 miles outside of the primary destination market
in hard to find location
Comfort Inn & Suits A Sleep Inn in the primary market
Best Western Plus
La Quinta Inn & Suits Days Inn
Motel 6Super 8
An alternate content page with a printable background color.
The shelf life of a hotel room is only 24 hours
When its gone its gone, there is no getting it back
You still have to have to pay the front desk staff and the breakfast attendant weather you sell 15 or 50 rooms.
In fact you still have to pay for everyone except housekeeping as they are not cleaning the clean rooms.
Unfortunately there is no one you can bill for your unsold room.
However there is a way to have a lot less of those unsold rooms!
79.9% vs. comp Set 47.1%
Index 169.6%
$51.02 vs. comp set $70.26
REMEMBER YOU CAN’T TAKE ADR TO THE BANK
$40.78 vs. comp set $33.11 Index 123.2%Microtel made $7.67 more per room than The comp set!
Heritage Consulting knows how to create perceived value!
Occupancy
ADR
RevPAR
Why
HowHeritage Consulting knows how to maximize
Your web presence
Rate you sell the room at $39.00 $65.00 $89.00
The Costs that are TRULY Associtaed with an unsold room is as follows:
L Limited Service Hotels
All fixed and Varibale costs that apply to a sold room or if you keep it unsold- all other costs are a constant and you would have to pay regarless if you sell the room or not.
Economy Mid Upper
In Room Bathroom Guest Supplies $1.25 $2.00 $3.75
In Room Guest Supplies $0.65 $1.50 $2.75
Breakfast Costs $2.25 $3.75 $6.00
In Room Cleaning Spplies $0.50 $1.25 $2.00
Utilities/ Power for the Guest Room $7.00 $5.00 $4.00
Housekeepeing Labor to clean that room $3.75 $4.75 $6.00
Laundry Chemicals to clean all the Linnens, comfoter, bathtowles, etc $0.85 $1.25 $2.25
TBA $0.00 $0.00 $0.00
Total $16.25 $19.50 $26.75
Profit you could have made on that unsold room $22.75 $45.50 $62.25
Rough Economy Ahead for hotels Heritage Consulting proven SEM Marketing Programcomes with a money back guarantee. If you fail to recoup the initial cost of setup and the first months service fee within 60 days of going live. Heritage Consulting will refund your money! If you are considering another marketing program ask them if they offer this same guarantee.
Is an investment in your hotel for only $399.00 per month that will generate a return between 60,000.00 and 200,000.00 dollars’ worth taking a look at? After all its guarantee this is not a marketing expense it’s an investment.
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WE ARE HERE TO HELP YOU DRIVE CHANGE. TOGETHER WE WILL SHAPE THE FUTURE.
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(504) 410-7364 Fax
(504) 939-3390 cell
Billy @heritage-h-c.com