CrossRef: Bene!ts for Publishers
in ChinaCarol Anne Meyer
Marketing and Business Development
CrossRef
Charlesworth China DelegationDanvers, Massachusetts
9 August 2010
Friday, August 13, 2010
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To explain briefly the background of CrossRef’s formation I want to take a look at a set of standard journal article references - crucial component of scholarly communications. preserve the scholarly record - minutes of science. Content going online in 1990s publishers started signing bilateral linking agreements with each other and started using URLs to link to one another. Figure out the publisher, keep track of URL schemes, keep it all up-to-date
Friday, August 13, 2010But publishers quickly discovered that signing bilateral linking agreements with one another only benefited the lawyers and more importantly links are fragile and links break.
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For scholarly journal publishers have links break is not a good thing because it makes readers unhappy and they complain.
Photo: `R4cH3L on Flickr
Friday, August 13, 2010When a researcher is looking for high quality scholarly content you don’t want to retrieve the 404 - page not found error. Having this happen undermines trust in the scholarly system and in scholarly publishers.
• CrossRef: membership association of publishers
• Founded for strategic reasons: services best achieved collaboratively
• 16 member board of directors from membership
• Many types of publishers: Commercial, societies, non-profits, university presses, OA publishers –57% non-profit
• A powerful NETWORK
• All subjects: STM, humanities, social science, professional
Strategic .org
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So at the end of 1999 a group of publishers got together and decided to collaborate to solve the problem and CrossRef was set up as a strategic org - CrossRef is a non-profit membership association of publishers with all members being equal. We were founded to provide services to publishers that are best achieved collaboratively - or doing those things that publishers can’t do on their own. We are run by and for publishers and we include all types of publishers. Network!
CrossRef’s MissionTo enable easy identification and use of trustworthy electronic content by promoting the cooperative development and application of a sustainable infrastructure
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2700 publishers and societiesAlmost 20,000 journal titlesclose to 36 million dois registered.
CrossRef’s MissionTo enable easy identification and use of trustworthy electronic content by promoting the cooperative development and application of a sustainable infrastructure
Friday, August 13, 2010
2700 publishers and societiesAlmost 20,000 journal titlesclose to 36 million dois registered.
CrossRef’s MissionTo enable easy identification and use of trustworthy electronic content by promoting the cooperative development and application of a sustainable infrastructure
Friday, August 13, 2010
2700 publishers and societiesAlmost 20,000 journal titlesclose to 36 million dois registered.
!
How we fulfill our mission:
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Reference linking includes multiple content types, backfiles
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How we fulfill our mission:
• Reference Linking
Friday, August 13, 2010
Reference linking includes multiple content types, backfiles
!
How we fulfill our mission:
• Reference Linking
• Cited-By Linking
Friday, August 13, 2010
Reference linking includes multiple content types, backfiles
!
How we fulfill our mission:
• Reference Linking
• Cited-By Linking
• CrossCheck Plagiarism Detection
Friday, August 13, 2010
Reference linking includes multiple content types, backfiles
!
How we fulfill our mission:
• Reference Linking
• Cited-By Linking
• CrossCheck Plagiarism Detection
• and more!
Friday, August 13, 2010
Reference linking includes multiple content types, backfiles
Technical Infrastructure
• Unique identification
• Persistent citation and linking
• Managed system – no broken links
• Content discoverable
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What’s in a name?
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
doi:10.3724/SP.J.1005.2010.00248
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
doi:10.3724/SP.J.1005.2010.00248
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
doi:10.3724/SP.J.1005.2010.00248
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
http://dx.doi.org/10.3724/SP.J.1005.2010.00248
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
What’s in a name?
http://pub.chinasciencejournal.com/article/getArticle.action?articleId=12806
Friday, August 13, 2010uniquely identify/name a piece of electronic contentserve as a stable, persistent link to that content’s location on the web
A DOI persists throughout changes in copyright ownership or location because it’s just a name used to look up an address in an updateable directory
Friday, August 13, 2010
User clicks on CrossRef DOI
reference link in Journal A
Guo W, Wang ZY, Wang YL, Zhang ZP, Gui JF. Isolation and characterization of six microsatellite markers in the large yellow croaker (Pseucosciaena crocea Richardson). Mol Ecol Notes, 2005, 5(2): 369–371. [CrossRef]
Friday, August 13, 2010
User clicks on CrossRef DOI
reference link in Journal A
Guo W, Wang ZY, Wang YL, Zhang ZP, Gui JF. Isolation and characterization of six microsatellite markers in the large yellow croaker (Pseucosciaena crocea Richardson). Mol Ecol Notes, 2005, 5(2): 369–371. [CrossRef]
DOI directory
returns URL
Friday, August 13, 2010
User clicks on CrossRef DOI
reference link in Journal A
Guo W, Wang ZY, Wang YL, Zhang ZP, Gui JF. Isolation and characterization of six microsatellite markers in the large yellow croaker (Pseucosciaena crocea Richardson). Mol Ecol Notes, 2005, 5(2): 369–371. [CrossRef]
DOI directory
returns URL
User accesses cited article in
Journal B
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Business Infrastructure
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obligations of membership = quid pro quo - level playing field.
Business Infrastructure
• One agreement with CrossRef is a linking agreement with all CrossRef participants
Friday, August 13, 2010
obligations of membership = quid pro quo - level playing field.
Business Infrastructure
• One agreement with CrossRef is a linking agreement with all CrossRef participants
• Business Model Neutral
Friday, August 13, 2010
obligations of membership = quid pro quo - level playing field.
Business Infrastructure
• One agreement with CrossRef is a linking agreement with all CrossRef participants
• Business Model Neutral
• Powerful Network Effects – value of network is proportional to the square of the number of users of the system
Friday, August 13, 2010
obligations of membership = quid pro quo - level playing field.
Friday, August 13, 2010
Registration of content with CrossRef - reference matching and use of DOIs for linking. Hop between different publisher systems.
Friday, August 13, 2010
Registration of content with CrossRef - reference matching and use of DOIs for linking. Hop between different publisher systems.
Friday, August 13, 2010
Registration of content with CrossRef - reference matching and use of DOIs for linking. Hop between different publisher systems.
Friday, August 13, 2010
Registration of content with CrossRef - reference matching and use of DOIs for linking. Hop between different publisher systems.
Friday, August 13, 2010
Multiple resolution--the DOI gives the user a choice of which links to follow.
Friday, August 13, 2010
Multiple resolution--the DOI gives the user a choice of which links to follow.
3,130 publishers and societies
42,316,576 content items with DOIs
20,000 journals
128,702 books
18,426 conference proceedings
Friday, August 13, 2010backfile content -oldest content from 1665 and the philosophical transactions.
• Beijing Institute of Technology• Beijing Magtech Co• Beijing Normal University• Beijing University of Aeronautics and
Astronautics• China Journal of Chinese Materia
Medica• China Science Publishing Group Co.,
Ltd. (Science Press)• Chinese Birds (Press)• Chinese Journal of Mechanical
Engineering• Editorial Of!ce of Earth Science• Hospital Authority Hong Kong• Journal of Chinese Integrative
Medicine Press
• Journal of Zhejiang University SCIENCE
• Patent Documentation Department, State Intellectual Property Of!ce of People's Republic of China
• Scidea Ltd.• Science China Press., Co. Ltd.• Shanghai Institute of Optics and Fine
Mechanics• Shanghai Jiao Tong University• The Higher Education Electronic &
Audio-Video Press• The WJG Press• West China College of Stomatology,
Sichuan University Press
Publishers in China
Friday, August 13, 2010
So far this year
• 1,641,132 current content CrossRef DOIs
• 1,185,815 backfile content CrossRef DOIs
• 4,199,470 updates
• DOIs returned - 44% match
Friday, August 13, 2010
35,000,000
Friday, August 13, 2010End user clicks -driving traffic to publisher content each month.
Photo :Ina Centaur
• 3,130 publishers 37,102,122 articles
CrossRef Journal Deposits
Friday, August 13, 2010
Journals
• 30% of CrossRef’s failed queries are due to missing backfiles
Friday, August 13, 2010
Photo by digicla
CrossRef Book Deposits
• 128,702 titles
• 2,661,218 chapters/entries
Friday, August 13, 2010
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http://www.crossref.org/02publishers/dois_for_books.html
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http://www.crossref.org/06members/best_practices_for_books.html
Friday, August 13, 2010
CrossRef Cited-By Linking
Who’s Citing You?
Discover how your publications are being cited and incorporate DOI links to the citing
content into your online publication.
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Friday, August 13, 2010
Technology
Est. 1996
8,500 schools, colleges & universities worldwide
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Triage
Yes
Acceptance
No
ManuscriptSubmission
Friday, August 13, 2010Three obvious places where you might want to do plagiarism screening1) On submission2) At some defined point in the review and editorial process - - and obviously this is a massive over-simplification not in the least because this process varies widely form publisher to publisher3) Just prior to acceptanceTwo less obvious places you might want to do it:1) Prior to submission (author checks)2) After publication (e.g. to check backfiles, etc)And we have CrossCheck members taking each of these approaches, with no particular pattern emerging yet, although author checking is less popular than on submission or just prior to acceptance.Still- a key question no matter where you insert PD is “what do you check?” Everything or a subset?
Triage
Yes
Acceptance
No
ManuscriptSubmission
On Submission?
Friday, August 13, 2010Three obvious places where you might want to do plagiarism screening1) On submission2) At some defined point in the review and editorial process - - and obviously this is a massive over-simplification not in the least because this process varies widely form publisher to publisher3) Just prior to acceptanceTwo less obvious places you might want to do it:1) Prior to submission (author checks)2) After publication (e.g. to check backfiles, etc)And we have CrossCheck members taking each of these approaches, with no particular pattern emerging yet, although author checking is less popular than on submission or just prior to acceptance.Still- a key question no matter where you insert PD is “what do you check?” Everything or a subset?
Triage
Yes
Acceptance
No
ManuscriptSubmission
On Submission? Triage?
Friday, August 13, 2010Three obvious places where you might want to do plagiarism screening1) On submission2) At some defined point in the review and editorial process - - and obviously this is a massive over-simplification not in the least because this process varies widely form publisher to publisher3) Just prior to acceptanceTwo less obvious places you might want to do it:1) Prior to submission (author checks)2) After publication (e.g. to check backfiles, etc)And we have CrossCheck members taking each of these approaches, with no particular pattern emerging yet, although author checking is less popular than on submission or just prior to acceptance.Still- a key question no matter where you insert PD is “what do you check?” Everything or a subset?
Triage
Yes
Acceptance
No
ManuscriptSubmission
On Submission? Triage?Prior to acceptance?
Friday, August 13, 2010Three obvious places where you might want to do plagiarism screening1) On submission2) At some defined point in the review and editorial process - - and obviously this is a massive over-simplification not in the least because this process varies widely form publisher to publisher3) Just prior to acceptanceTwo less obvious places you might want to do it:1) Prior to submission (author checks)2) After publication (e.g. to check backfiles, etc)And we have CrossCheck members taking each of these approaches, with no particular pattern emerging yet, although author checking is less popular than on submission or just prior to acceptance.Still- a key question no matter where you insert PD is “what do you check?” Everything or a subset?
Triage
Yes
Acceptance
No
ManuscriptSubmission
On Submission? Triage?Prior to acceptance?
Author?
Friday, August 13, 2010Three obvious places where you might want to do plagiarism screening1) On submission2) At some defined point in the review and editorial process - - and obviously this is a massive over-simplification not in the least because this process varies widely form publisher to publisher3) Just prior to acceptanceTwo less obvious places you might want to do it:1) Prior to submission (author checks)2) After publication (e.g. to check backfiles, etc)And we have CrossCheck members taking each of these approaches, with no particular pattern emerging yet, although author checking is less popular than on submission or just prior to acceptance.Still- a key question no matter where you insert PD is “what do you check?” Everything or a subset?
Triage
Yes
Acceptance
No
ManuscriptSubmission
Friday, August 13, 2010
Triage
Yes
Acceptance
No
ManuscriptSubmission
$£€¥
Friday, August 13, 2010
Triage
Yes
Acceptance
No
ManuscriptSubmission
$£€¥
#
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83 publishers
25 million content items indexed
49,000 titles
9000 manuscripts checked per month
Friday, August 13, 2010
Chinese (simplified and traditional)
Japanese
Thai
Korean
Catalan
Croatian
Czech
Danish
Dutch
Finnish
French
German
Hungarian
Italian
Norwegian (Bokmal, Nynorsk)
Polish
Portuguese
Romanian
Serbian
Slovak
Slovenian
Spanish
Swedish
Arabic
Greek
Hebrew
Farsi
Russian
Turkish
Languages Supported
Friday, August 13, 2010The iThenticate software can compare two documents in the same language for similarity, but it cannot yet translate languages to compare them.
Deterrence Factor
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In Summary
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In Summary
• CrossRef provides infrastructure to enable publishers to enhance their content and services
Friday, August 13, 2010
In Summary
• CrossRef provides infrastructure to enable publishers to enhance their content and services
• CrossRef services drive traffic to publishers content
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Friday, August 13, 2010
• CrossRef services will enable publishers to highlight the value they add to content
Friday, August 13, 2010
• CrossRef services will enable publishers to highlight the value they add to content
• CrossRef services will give researchers useful tools to make decisions about content
Friday, August 13, 2010
• If it’s not online it doesn’t exist
• If it’s not linked it doesn’t exist
• PDF warehouses are complete - the next stage is semantically enhanced content
• Publishers are moving from production houses to informatics houses
Friday, August 13, 2010
What’s in it for publishers?
• No publisher is an island - collaboration and connection is the key
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Reciprocal Linking
Photo by Joi Ito
Friday, August 13, 2010
Find out more...
Friday, August 13, 2010
Find out more...
Friday, August 13, 2010
Find out more...
• CrossRef Chinese Web Site
Friday, August 13, 2010
Find out more...
• CrossRef Chinese Web Site
http://www.crossref.org.cn/
Friday, August 13, 2010
Find out more...
• CrossRef Chinese Web Site
http://www.crossref.org.cn/
• Cited-By Linking
Friday, August 13, 2010
Find out more...
• CrossRef Chinese Web Site
http://www.crossref.org.cn/
• Cited-By Linking
http://www.crossref.org/citedby.html
Friday, August 13, 2010
Find out more...
• CrossRef Chinese Web Site
http://www.crossref.org.cn/
• Cited-By Linking
http://www.crossref.org/citedby.html
• CrossCheck
Friday, August 13, 2010
Find out more...
• CrossRef Chinese Web Site
http://www.crossref.org.cn/
• Cited-By Linking
http://www.crossref.org/citedby.html
• CrossCheck
http://www.crossref.org.cn/CrossCheck.html
Friday, August 13, 2010