Michelle Dyer CSE615 Poster Design share

My goal for this design:To let students know what support services we have, that we have

the support services they need to succeed. To make them feel like we care, to make them feel supported.

My audience for this designCollege students at Chemeketa Yamhill Valley Campus, especially

new students who don’t know that what support services are offered at our campus.

My message for this design:We are here to help you succeed.

This was my first design.Nothing is aligned in any way.

I wanted to visually show that “you” the student are at the center of what we do, so I created the flower at the bottom with you at the center.

This design was pretty busy.

For my redesign, I found a picture that I felt well represented what I was trying to show the students. That there is a whole team here to support them. I changed the color scheme to work with that picture.I changed the shape of the graphic at the bottom, I wanted to keep the idea, but have it take up less room.

In this design I got rid of the flower at the bottom all together and let the image take a more prominent role.

I was working on contrast and repetition, so I had the matching font style/color repeating through the subheading as in the message “we are here to support you”. I also brought in our logo, so I was trying to pull together a color scheme that worked with our logo and with the image.

I liked the brown bar at the top, but it made the design as a whole feel unbalanced to me.

Here we were working with color, and I just went crazy. I pulled together three colors from a split complement triad color scheme.They worked well together, but were a little bit too loud.I also change the font to something that looked like a fun font.

I really liked this design overall, but felt like it was a little flat. There wasn’t anything about it that really popped or caught attention. I worked on repetition, with the repeating brown font color/style again, but without the brown bar across the top. I thought the colors were good, I pulled them from the logo, but didn’t quite fit with the picture.

Now for my

Final design!

My Final design I did something drastically different. All of my designs were created as 11x17 posters. The final design I flipped it from portrait to landscape.

I have the same words that I have on the other posters, but I feel like making it landscape, it fit better on the page. I was also able to add the color bar at the top that I really liked from a previous design, adding a color bar at the bottom to balance it out nicely. And I had plenty of room for our logo with out it feeling cramped or like an afterthought.

I changed the font to Avenir and Snap… I really liked how the fun Snap contrasted with the serious Avenir. I had used the same font in the heading as in the Chemeketa on the logo, but then I read the rubric, where it said to only use two fonts… oops… so I changed it back to Avenir, using the heavy.

I used contrasting colors, and repetition of the colors for the heading and subheadings. I really liked this from my 2nd to last poster, but I felt like the green and brown didn’t go very well with the blues in picture, I liked this color scheme much better.