CSR and the Crisis of Globalization

Adriana de Oliveira-Davidson, MA PR Candidate – University of Westminster

A summary of the article by Sheldon Rampton,

published on PR Watch 2002.

Good News and Bad: The Media, Corporate Social Responsibility and Sustainable Development

Biodiversity,child labor,climate change,endocrine disruptors, genetically modified foods, globalization, green politics,

the growth of megacities, ozone depletion, recycling, renewable resources, socially responsible investing, sustainable forestry, and urban air quality.

SustainAbility in partnership with Ketchum PR and The United Nations Environment Program issued the report covering the issues above.

Anti-globalization Protestors Corporations

Media

Social

Responsibility

Lessons from Good News and Bad News Report

New global imperative

for PR

Confidence building to save globalization

Private sector

NGO’s

International Institutions

Ketchum PR chairman David Drobis views

Social Responsibility

Positive correlation

Profitability

Profit Motivation

Build confidence with NGO’s

Thank you!

http://adriana-beyondcommunications.blogspot.com

Adriana de Oliveira-Davidson MA PR Candidate University of Westminster