CSR Initiatives 2011

7/30/2019 CSR Initiatives 2011

1/36


2/36


3/36

Content

Message from MD & CEO

CSR Strategy

Key Highlights

Major CSR initiatives

Education

Health

Social Welfare

Environment

Art & Culture

Governers Appreciation

Accolades

Way Forward

04

06

07

08

11

14

19

22

29

32

33

34

CSR Initiatives | 03


4/36

Message from the MD & CEO

BRAC Bank CSR Inatiative 2011

Wishing you all a Happy New Year!

Every year, on the eve of New Year, we think for a

resolution for ourselves, and a new-year gift for the

rest.

This time, at BRAC Bank, we are beginning the New

Year with this CSR Report our gift to you all and our

resolution to dedicate more to the people and planet.

The 3P philosophy People, Planet and Profit has

become our core belief at BRAC Bank and part of the

DNA of our business. We as a Bangladeshi Bank have

taken initiatives not only for the people and society as

a whole but also maintain the same values while

carrying our day-to-day business.

As a SME-focused bank, we provide financial facilities

to unbanked SME Entrepreneurs at grassroots level

for their financial inclusion, a service that has been

recognized as a part of CSR by Bangladesh Bank. We

also give top priority in ensuring gender equality in

office, a practice which has been adopted within our

bank well before Bangladesh Bank puts it as a

performance indicator of CSR programs. As part of our

commitment to planet, we have launched a project tosolarize all SME Unit Offices. We also have plan to

bring our branches under solar energy gradually.

BRAC Bank is blessed with inspirations from our

Founder Chairman Sir Fazle Hasan Abed on serving

the humanity. Bangladesh Bank Governor Dr. Atiur

Rahman has always been supportive to us in

expanding our social initiatives for covering more

people and more areas. Our Board of Directors always

provide their valuable insights and guidance in

carrying out our CSR programs.

Employees work here with a greater mission. All

employees are motivated to contribute to banksplanet and CSR initiatives. They are bringing out new

ideas taking banks social portfolio to newer heights.

This report of our CSR Initiatives, which is an industry

first, tells the stories of life, humanity and the earth. It

carries more of the passion within and less of the

numbers. I welcome you to share your views your

feedback will encourage us in carrying out the

initiatives we have taken and enhancing future CSR

Reports.

eevcbv cwiPjKe vK evsK wmGmAvi BwbwkqwUf 2011

mevBK bZzb eQii fQv|

cwZ eQiB bZzb eQii cvvj Avgiv wbRiv GKwU msKMnY Kwi, Avi mKji Rb beeli Dcnvi wbq Avwm|

Gevi bZzb eQi evK evsK mevi Rb Dcnvi wnme wbqGmQ wmGmAvi wicvU| cw_ex I gvbyli KjvY Aviv ewk

wbew`Z nq KvR Kivi j wbR i Rb bZzb cwZv|

ZFFMJYE\OFYgE8FdZBH[,FZG8J\EYGY*%ZBZFHY.

HYV.*L JaM CNE *HV HHPYL Z:*E**L $VN_ HY.evsK Avgiv gvbyl I mgvRi KjvY KvR Kwi Ges mv_ mv_HHPYZT..J.Yg,*.%JaMgHYDDYL


5/36



6/36

CSR Strategy

To expand and carryout social activities

in a focused way, BRAC Bank this year

has launched a CSR Desk with a

dedicated team.

The desk is initiated in line with the

guidance of Bangladesh Bank, will help

the bank to put focus on different CSR

activities and ensure transparency.

BRAC Bank Limited follows the 3Ps

(People, Planet and Profit) philosophy in

its operation. Besides core business,

the bank carries a strong emphasis on

Corporate Social Responsibility-

initiatives that support the people and

protect the planet.

This initiatives will carry out CSR jobs in

an organized way. Also general people

and prospective beneficiaries will get

access to information about the banksCSR programs. Currently, BRAC Banks

CSR program focuses on:

Environment

Education

Health

Young leadership

Culture & heritage and

Community development

The bank may keep focus on these

areas and also expand to otherimportant areas where support is badly

required.

BRAC Bank prioritizes on sustainable

development approach rather than

short term CSR programs.

Our Vision: Building aprofitable and sociallyresponsible financialinstitute, focused onmarket and businesswith growth potential.Thereby assistingBRAC and itsstakeholders to builda e n l i g h t e n e d ,healthy democraticand poverty freeBangladesh.


7/36

CSR Report | 01

Key Highlights


students realize their

dreams

175

schools get computers

12paralyzed patients stood

on their feet

2,260

cold-hit people received

clothes for warmer nights

14,000cubic meter gas

produced in biogas plant

150

students inspired for

science education800 autistic children see

new future200 acid victim women got

rehabilitated70

students tuned to

Bangla spelling

1,000cancer patients get

medical support

150disadvantaged girls

explore cultural talents

32

million people visit Amor

Ekushey Book Fair

4.5SME Unit Offices

solarized

48employees run for

humanity

1,200

Our aim is to create

sustainable impact on

communities with our

social initiatives


8/36


9/36

major CSR initiativesStanding besides people & society



10/36

EducationAKvii Drm nZ DrmvwiZ AvjvmB Zv Zvgvi Avjv| - iex`bv_ VvKzi


11/36

CSR Initiatives | 11We provide scholarships to help students pursue their dreams.


12/36

Education enlightens people and

society, it is the backbone of a nation.

BRAC Bank puts immense priority on

education in light with the vision of the

bank for an enlightened Bangladesh.

The bank extend its support to

education initiatives to realize

potentials of students with exceptional

merit and intellect. The stories say it all.

wkv gvbyl I mgvRK AvjvwKZ Ki| GKwURvwZi gi` njv wkv| Avgv`i wfkbiAvjvK AvjvwKZ evsjv`k Movi jHY.HYV.ZNY/Yg=PQYT=Yg.Lo=zZCgTBYg._ $Ap4M FZLHYgLL fJDYH[4Y4Y[gCLfJDYZH.YgN,'p3ZNYLAFx

FaLg


13/36

GK A`ggavexi M

Avj Avwgbi eqm ZLb me mvZ| evevK `LjBZJZ *.8Y QYZP G]8g=Y =YL ZEYF J\g/_ $YL ,%HTgP%JJYZv.*.PR.C\18EYTHYHYg.QYLYT$YM$YZJE_ AYJ[ ZHgTYg0L*% fNY.PQ .Lg=EY fFgL

$Yg $Yg JYEZP. IYLPYJ QYZLgT fGgM =YL JY_evevi gZz I gvqi AgZvi KviY Lye A eqmBRxweKvi Zvobvq KvR bg co Avj Avwgb| wKQvUejv _KB covkvbvi cwZ wQj Zvi Zxe AvKlY|ZN.,$Y=~[TA5gELPQYT=YTN=CYZLC=YLJYg6,fP.Yg5LFYNYFYZNFRYgNYEYZ9.%3YZMgTKYT_$YLZEg5L fJDYLFZL3T fCT ZNY5[HgELFZ=Z8gL%2011 mvj GmGmwm cixvq ARb Ki wRwcG 5|

$YM$YZJgELJ=*%L.JHCZLCFZLHYgLLfJDYH[4Y4Y[gCLHdZ FCYE .gL=YgCL'zM IZHOg=LPa3EY .Lg4 HY. HYV.FBJ $YgMY 8Y $CJfJDYH[ZNYHdZ_PYgM3YM\QT*%ZNYHdZ_fCgNLF=v$MfBg.FBJ$YgMY8Y*%fJDYH[

J\/gCL /\Xg5 fHL .gL_ HY. HYV. ZHNYP .gL'p3ZNYLP\gKYg0LJYDgJ*%$CJfJDYH[LY'zMIZHOU 0RgH *HV *.ZCE fCgNL 'ExTgE $HCYEivLe|

Stories of the

un-defeated souls

Al-Amin was only seven then. Suddenly he lost

his father in a road accident. Loosing her dear

husband Al-Amins mother lost her mental

sanity. Fathers sudden death and mothers

inability forced little Al-amin to get into thebattles against life. But the passion for study

kept him going on studying, despite of this

adverse situation of his life. With the help of

his teachers and relatives he carried on

studying his education aside of his works. This

brilliant young chap passed his SSC examina-

tion with GPA 5 in 2011.

Thousands of brilliant students, like Al-Amin,

are getting ahead through their lives following

their passion to study and these brilliant

futures are introduced by BRAC

BANK-PROTHOM ALO ADAMYA MEDHABI

SCHOLARSHIP PROGRAM. Starting from2010, this scholarship program is in a search

of these brilliant minds from every corner of

the country who can achieve a bright future

through their higher education.



14/36

HealthfOQ `yqvi, GmQ RvwZgq,Zvgvwi nDK Rq| - iex`bv_ VvKzi


15/36

Priceless smiles of patients at Kidney Foundation Hospitalmake us happy for being a proud partner of the institute. CSR Initiatives | 15


16/36

Health related issues come thrice in the

eight Millennium Development Goals

(MDGs) that have being taken by the

United Nations. The health crisis is

evident in countries like Bangladesh.

So, BRAC Bank set top priority on health

initiatives. We invest in areas where it is

needed most. Together we envision a

healthy Bangladesh. Following stories

will tell about healthcare efforts of the

bank.

5YZ=PVg1L ZJgMZETYJ f:gIgMFgJw8*JZ:Z5*L$Y8Z8 ZHOgTL Z=EZ8% Z4M AYnZHOT._ HYVMYgCgN AYnPJPYF.8_ =Y% AYn/Y=g. HY. HYV. $0YZD.YL ZCgT BYg._ AYn/Yg=LfKfgPJBE fHZN5LL[HY.HYV.fP/YgE.Y5.gL_$YJLY*.Z8P\AYgnL$ZD.YL[

JYE\gOLHYVMYgCgNLAFxfCZ/_AYn/Yg=$YJYgCLwKQz D`vM GLvb eYbv Kiv njv|

Program______________________

Autism______________________

Kidney Foundation

______________________

Nurture

______________________

Hicare

Purpose______________________

Awareness creation______________________

Emergency kidney care

______________________

Free treatment for

disabled and paralyzed

patients______________________

Teachers Salary

Beneficiary______________________

Whole country______________________

All patients visiting the

facility______________________

1,260 people

______________________

110 teachers

Kvhg______________________

AwURg______________________

Z.:E[GY'gNE______________________

bvPvi

______________________

nvBKqvi

Dk______________________

mPZbZv ew______________________

Riix wefvM vcb______________________

FY1Y=0nfLY0[gCLZHEYJagMmev______________________

wkKi eZb

mevMwnZv______________________

`kevcx______________________

nvmcvZvj AvMZ ivMx______________________

1,260 Rb

______________________

110 Rb wkK

At a glance |

GK bRi |


17/36


fvjvevmvB wbwZ KiZ cviAwUwK wkì myì fwelr

AwURg Kvb ivM ev cwZeKZv bq| GKB KvRHYLHYL.LYf3Yg/f3Y/EYLY/YEYJ:Y.gMPYRYEYfC,TYCagLCagLBY.g=3Y,TYHY.YgLYPg*g.HYgL%

ZJNg= EY 3Y,TY FZLH=gEL f1YL ZHgLYZD=Y %=YZCAwURgi jY| Avgvì mgvR AwURg wbq AbKYvDYL


18/36

Social WelfareRxebi ab wKQzB hve bv djva~jvq Zv`i H nvK Aenjvc~Yi c`cik Zv`i ci|- iex`bv_ VvKzi


19/36

CSR Initiatives | 19Together we contribute for the humanity.


20/36

BRAC Bank is a socially responsible

bank. The Bank feels that it must do

something for welfare of the community

it works with and the society it works in.

The bank comes forward for humanitar-

ian cause with passion and affection.

The welfare works are few of many

social commitments that this bank

fulfills.

HY. HYV. *.Z8 PYJYZ5.IYgH CYZT=zN[MFZ=YE_$YJLYJgE.ZL$YJLYKYgCLPYgB.Y5.ZL *HV fK/YgE .Y5 .ZL =YL FZ= $YJYgCLCYZT=z$Yg4_JYEZH.FgTY5gE$Y=~YL8YgE*Z0gTAvwm Avgiv| mvgvwRK Avnvb mvov `qvi.gT.Z8Fg3Y'gM/.LYQgMY_

Program______________________

Lifelong support to

Taramon Bibi, Bir Protik______________________

Daur: Marathon for

Humanity______________________

Support to acid victims

______________________

Meghe Dhaka Tara

______________________

Financial aid to Hena

Akhtar______________________

Warm cloths distribution

______________________

Standing beside BDR

victims

Purpose______________________

To stand beside the valiant

freedom fighter______________________

To support humanity

______________________

Social rehabilitation

______________________

To unlock potentials of

disadvantaged girls______________________

To stand beside helpless

family______________________

To help cold affected

people______________________

To help victims family

Beneficiary______________________

1 freedom fighter

______________________

Numerous cancer patients

and cold affected people______________________

70 women

______________________

32 girls

______________________

1 family

______________________

10,000 people

______________________

1 family

Kvhg______________________

exi cZxK Zvivgb weweK

AvRxeb fvZv______________________fCjR.MYg


21/36


Supporting the Liberation WarMus eum

Muktijudhdha Jadughar (Liberation War

Museum) is a national pride. It preserves

history and heritage of our liberation war in

1971 that led to the birth of independent

Bangladesh. Established in 1996, the

museum is run by an independent Board of

Trustees and now recognized nationally and

internationally as an institution, protecting the

heroics and history of the emergence of

Bangladesh in world map.

The museum is now constructing its full-scale

building at its 2.5 bigha premise at Agargaon.

BRAC Bank has committed Tk. 1 crore for the

construction.

BRAC Bank, as a Bangladeshi Bank, has beenassociated with promoting endeavors of

national pride for long and this support to the

Liberation War Museum is a part of it.

gywhy hv`yNi wbgvY mnvqZv

J\ZK\ KYC\1L HYYM[ 5YZ=L 0H_ JQYE AYD[E=YPV0YgJL 18EYJ , %Z=QYP PVL


22/36

EnvironmentAvwg RxYRMZ RbMnY Kwiwb| Avwg PvL gj hv LjygPvL Avgvi ZvZ KLbv Kv njv bv, weqi A cvBwb|- iex`bv_ VvKzi


23/36

CSR Initiatives | 23Small initiatives can make a big difference.


24/36

BRAC Bank is a planet caring bank. Its

3P philosophy defines environmental

connection of the bank. BRAC Bank

promotes green banking and support

green initiatives, through its social

works and banking, to do something for

the mother nature. Here are some of

the initiatives.

H Y. HYV. *.Z8 DZL[ CLC[ HYV._ ZB ZFCNgEL JYDgJ FZLgHgNL FZ= HY. HYVg.LPVgKY0LZ3=QgTg4_PH\5PQYT.FCgF0Q


25/36


Solar Power will run the SMEUnit Offices

PEOPLE, PLANET, PROFIT- this is thephilosophy BRAC Bank believes in. And soBRAC Bank never stands or finance for anyproject that can harm the environment. Toprovide the Small and Medium Entrepre-neurships (SME) loan facilities BRAC Bankhas its units allover the country. Already 22SME units are equipped with thesolar-power installments, gradually this willbe installed in every unit all over thecountry.

According to the direction of BANGLADESHBANK, BRAC Bank has introduced Renew-able Energy Desk in its main office, which

monitors the banks activities in this field.Under the custody of the BANGLADESHBANKS refinancing scheme BRAC Bank isalso financing for solar panel, ETP, lightengineering etc.

miwe`yZ Pje mKjGmGgB Awdm

cwiek ivq memgq KvR Ki e vK evsKZMZJg8:_ JYE\O FdZBH[ , J\EYGY *% CNgELAvIZvq cwieki cwZ evK evsK cwZkwZe|cwieki wZ Ki Ggb Kvb cKi Rb evKHYV. $BYTE .gL EY_ ]C , JY6YZL /Yg=*P*J%)


26/36

Comilla Bio-gas Project

A New Starting for Green Banking

Village- Aliar, Upazila- Nangalkot, Zila-Comilla; Mr. Shahidul Islam is one of itsbrightest sons, who took the initiatives todevelop the project named Palli LayerFirm as the main entrepreneur, alongwith some of his friends. Efficient mainte-nance and professional behavior alongwith its usage of modern technologies hasled this organization to a new height with a

short term in poultry business.

After this tremendous success Mr.Shahidul Islam has taken a lot moreeco-friendly projects in his hands. Usingthe disposable parts from chickens of hispoultry he has taken a great initiative tostart a bio-gas plant. Under the custody ofthe refinancing scheme of BangladeshBank, to help this eco-friendly project thelargest SME bank of Bangladesh, BRACBank, has spread its hand towards thisproject. South Asia Enterprise Develop-

ment Facility (SEDF), the technical advisorand aid provider to this project, along withBRAC Bank and other commercialorganizations will work on more projectslike this.

.]ZJMYHYgTY0YPF.meyR evswKs-G be hyMi m~Pbv

.]ZJMY f5MYL EYMg.Y8 'Fg5MYL $YZMTYL0YgJL.gT.5EPGM'gCYY$Y5**MY.YL$YCN_FM[ fMTYL GYJEYgJL/YJYgLLJaM'gCYY NZQC\M %PMYJ ZEg5gCL 5YT0YTFYLZL.3]ZLJYDgJ*%F.Z80gR=]gME_` eevcbv I ckv`vix gbvfvei KviY bZzbFK\ZLPYQYgKfFYZHHPYTCo=HYF.$00Z=KiQb wZwb|

*% PYGgM FL Z=ZE *MY.YL JYE\O PJY5 ,FZLgHgNLFZ=QgTg4E$YL,CYZT=zN[M_J\L0[LH5 HHQYL .gL HYgTY0YP FYw8 3YM\L *.Z8PJgTYFgKY0['gCY0 ZEgTg4E_HYVMYgCNHYVg.LF\EW$BYTE k[gJL $Y,=YT *% FZLgHNHYHcK A_vqb GwMq GmQ `ki mePq eoGmGgB evsK e vK evsK| GB evqvMvm cKi.YZL0L[ FLYJN,PQgKYZ0=YCY=YPY'B*ZNTY

*w8YLFY%5f:gIMFgJw8GYZPZMZ8*P%Z:*Ge vK evsKi gZv evwYwRK evsKjviPQgKYZ0=YT $YL, FZLgHNHYH F.g .Y5Kie|


27/36


Seed Crushing Projects

Adding sustainability to economy

BRAC Bank is a planet and people caringbank. It is reflected in its businessoperations also. It invests in projects thatgive our economy a strong footing andensures sustainability.

Finance support to countrys two biggestseed crushing projects manifests banksstrong commitment to sustainability. Thetwo green projects belonging to City Groupand Meghna Group will help developbackward integration in edible oil and feedindustry in the country. It will also reduceimport dependency and reduce pressureon foreign currency. The project willproduce crude edible oil and also oil cakesto meet huge demand of raw materials offeed for poultry, fish and cattle farms. Theproject will be a step forward for develop-ing backward linkage for import-dependent edible oil and feed industry aswell.

BRAC Bank is always committed to financein projects like these that rduces foreigndependency of the economy.

ZjexR gvovB cK `ki geagvbA_bxwZZ mgkvjx mshvRb

e vK evsK memgq cwiek Ges gvbyli KjvY.Y5.Lg4_*LPH.Yg5LJgD%*%JaME[Z=LFZ=p4ZHFY,TYKYT_PJY5,JYE\gOL.MY


28/36

Art & CulturemB wewKiY cw_exK h wewP jxjvq Ai MnY Ki

ZvK evBi jxjvwqZ Kiv GB Avgvi KvR|- iex`bv_ VvKzi


29/36

CSR Initiatives | 29Co-sponcoring Ekushey Book Fair.


30/36

Art and culture is the identity of a

country. It refines human soul and

defines intellect and creativity of a

society. As a Bangladeshi Bank, we

promote and nurture art, culture and

heritage of the country. Our passionate

and consistent attachments make

BRAC Bank synonymous with art and

culture. Here are a few notable

initiatives.

ZN,PVkeZ=*.Z8fCgNLA.[T=Y,FZL3THQE.gL_JYE\gOL$vLg..gL*HVJEEN[M=Y,PdZN[M=Y ZH.YN .gL_ *.Z8 HYVMYgCN[ HYV.ZQgPgHHY.HYV.ZNPVkeZ=,+Z=QMYME,cmvi KvR Ki| cvYi Uvbi KviY wk IPVkeZ=L$ZHgp4CPQgKY0[ ZQgPgH ZEg5g.F.YNKiQ evK evsK| Avgv`i D`vMjvi

$E=JQgMY

Program______________________

Ekushey Book Fair

______________________Bengali Spelling Competi-

tion______________________

Liberation War Museum

______________________

150th Birth Anniversary of

Tagore

Purpose______________________

To promote Bengali

literature

______________________To promote correct

Bengali spelling______________________

To preserve the history of

liberation war______________________

To take inspiration from

the works of Tagore

Beneficiary______________________

Country

______________________School Students

______________________

Country

______________________

Country

Kvhg______________________

Agi GKzk eBgjv______________________

HYVMYHYEYEFZ=gKYZ0=Y______________________

J\ZK\KYC\1LZEJYg


31/36


To live in a enlightenedSociety, With the Spirit o f Book Reading

Each year, in the eve of the great INTERNA-TIONAL MOTHER LANGUAGE DAY, readersand writers make the site of the BANGLA

ACADEMY alive together. BANGLAACADEMY BOOK FAIR has become a fair oflife. As the only local bank, BRAC Bankalways tries to develop and extend thescene of our local art & culture. BecauseBRAC Bank believes in the vision andvalues of local culture, And thus, this bankis the proud partner of BANGLA ACADEMYBOOK FAIR for the last three years.

For being the continuous patron BRACBank has come to the prominent names tolove and care for the local culture,literature and values.

eBqi Avjvq AvjvwKZ mgvRMVbi AbyciYvFZ=H4LJQYEIYOY$YgwCYMgELJYPfGHoTYZLg=cvVK Avi jLK`i c`PviYvq gyLi nq IVHYVMY *.Yg:J[L 3=zL_ H%gTL fJMY FYg


32/36

Governors Appreciation


33/36

CSR Report | 01


Accolades


34/36

Way Forward

BRAC Bank nurtures indebtedness to

people and society in its inner soul. Its

attachment and passion to social works

go beyond periphery and definition of

CSR. So, it carries out social duties with

enthusiasm and spontaneity.

BRAC Bank will be doing its social

responsibilities as silently as possible.

It will be drawing up social program to

cover more lives and areas. BRAC Bank

believes in sustainability. So, it prefers

to be sustainable partner for lasting

impact on people and society. It thinks

its investment in social projects will

bring in results in the years to come.

BRAC Bank will also play a role from its

capacity to contribute in achieving

Millennium Development Goals (MDG)

of United Nations. BRAC Bank is

working on education and environment.

It may also expand to child and mother

health care, HIV/AIDS, key goals of

MDG.

Bangladesh Banks six areas of health

& safety, social welfare, disaster

management, education & sports,

environment & ecology an arts &

culture will be guiding principles for

future CSR initiatives. BRAC Bank also

seeks in broadening its category of

National Board of Revenue (NBR) forstate incentive to private sector for CSR

initiatives.

BRAC Bank takes into account the

extent of benefit to society and number

of beneficiaries in undertaking a CSR

program. It also considers whether the

program aligns with BRAC Bank CSR

Policy that focuses on environment,

education, health, young leadership,culture and heritage and community

development.

Anybody can send CSR proposal to

BRAC Bank CSR Desk. The Desk can be

contacted by calling at +8802 885

9202 Ext- 2039 at Head Office and

through E-mail- [email protected] or

[email protected]

34 | CSR Initiatives


35/36



36/36

BRAC Bank Limited1 Gulshan Avenue, Gulshan 1

Date post:	14-Apr-2018
Category:	Documents
Upload:	mdshakhawat-hossain
View:	222 times
Download:	0 times

CSR Initiatives 2011

Documents