+ All Categories
Home > Documents > CURRICULUM for Business Studies - RUC.dk · 9.2 Other qualifying Bachelor study programmes at...

CURRICULUM for Business Studies - RUC.dk · 9.2 Other qualifying Bachelor study programmes at...

Date post: 28-Jun-2018
Category:
Upload: vannguyet
View: 221 times
Download: 1 times
Share this document with a friend
32
MSc CURRICULUM for Business Studies and Communication Studies ROSKILDE UNIVERSITY
Transcript

MSc

CURRICULUM for Business Studies and Communication Studies

ROSKILDE UNIVERSITY

1

Please note that only the Danish version of the ‘Studieordning’ has legal validity. The Danish version is the official version and thus overrules possible differences between the two versions.

2

This curriculum is issued pursuant to Executive Order no. 1328 of 15 November 2016 on Bachelor and Master’s programmes at the universities (the Universities Order), as subsequently amended, and Roskilde University’s Common Rules of 27 September 2012, as subsequently amended.

1. About the programme

1.1 Object 1.2 Competency profile 1.3 Main area affiliation 1.4 ECTS credits 1.5 Title 1.6 Study board 1.7 Affiliation of corps of external examiners

2. Admission requirements and credit 2.1 Admission requirements 2.2 Credit 2.3 Advance credit

3. Programme elements 3.1 Courses 3.2 Projects 3.3 Internship 3.4 Thesis

4. Structure of the programme 4.1 Schematic breakdown 4.2 Recommended course of study

5. The study programme 5.1 First semester 5.2 Second semester 5.3 Third semester 5.4 Fourth semester - thesis

6. General provisions 6.1 Registration/de-registration and re-examination 6.2 Special examination facilities 6.3 Academic selection criteria 6.4 Pass requirements 6.5 Time limit for programme completion

7. Exemptions and appeals 7.1 Exemptions 7.2 Appeals

8. Entry into force and transitional provisions 8.1 Entry into force 8.2 Transitional provisions

9. Admission requirements 9.1 Legal entitlement 9.2 Other qualifying Bachelor study programmes at Roskilde University 9.3 Qualifying Bachelor study programmes at other universities 9.4 Qualifying Professional Bachelor study programmes 9.5 Applicants without qualifying Bachelor study programmes 9.6 Applicants without Bachelor study programmes

Appendix 1 Amendments

1. About the programme

The MSc programme in Business Studies and Communication Studies is an interdisciplinary study programme consisting of two independent subjects, of which Business Studies comprises subject 1 and Communication Studies comprises subject 2.

1.1 Object

The object of the combination Master’s programme MSc in Business Studies and Communication Studies is to enhance the student’s knowledge, skills and

3

competencies within the organisation, management, innovation, value creation and internal and external relations of companies. Business Studies provides insight into the organisation, management and development of companies and their organisation of internal and external resources, functions and relationships, as well as their surroundings. To this may be added theoretical and practical knowledge of the conditions of strategic communication to various target groups in a professional, international or intercultural context. The combination programme has been designed with a view to qualifying the student for work in:

• Communication of corporate strategies and policies • Design, planning and communication of organisational processes and processes of change in companies and organisations • Marketing of corporate activities, products and services • Consultancies advising companies on organisational matters and communication. • Information work by interest organisations and advice in relation to members.

The combination Master’s programme also provides graduates with the academic qualifications to commence a PhD programme.

The programme is presented in English. Unless otherwise specified, the examination language is the same as the teaching language.

1.2 Competency profile

The combination Master’s programme MSc in Business Studies and Communication Studies provides the student with the following competencies:

Knowledge:

• Knowledge of the development, innovation, organisation, management and value creation of companies in a complex society. • Knowledge of corporate finances, administration and strategies in relation to a company’s internal and external target fulfilment and

development, together with insight into recent theories and relevant methods in business economics. • Knowledge of the internal and external communication and information needs of companies in relation to their employees and external

stakeholders. • Understanding of paradigms in project work, together with their strengths and weaknesses. • Knowledge of the methods, tools and dynamics of project work, together with reflections on the embedding of projects in specific and

scientific contexts, rationales, resources, structures, systems and professional cultures. • Research-based knowledge of concepts, theories and methods, as well as practical knowledge of the planning and organisation of

communication materials and communication and information processes for selected target groups and between various stakeholders. • Knowledge of the presentational and aesthetic problems involved in working with strategic communication in a professional context,

including problems particularly associated with the intended target group or groups. • Knowledge of the special conditions of strategic communication within and from institutions, companies and associations that operate in

an international and/or intercultural context.

Skills: • Skills in linking theoretical reflections with practical situations where business economics theories can provide descriptions and

interpretations of specific factors and processes in companies.

• Skills in analysing a company’s development, innovation, organisation and management in the light of the conditions imposed by its surroundings.

• Skills in the planning, organisation, administration and evaluation of communication and information tasks relating to various media and target audiences.

• Skills in writing coherent and comprehensive reports that meet scientific standards in the business economics area. • Skills in planning, organising, implementing and evaluating problem-oriented, interdisciplinary and participant-directed study

projects and other types of projects within independently formulated or externally defined frameworks and deadlines. • Skills in oral and written communication and discussion with colleagues in compliance with academic requirements and standards, as well

as in targeted communication to non-specialists. • The ability to plan, compile and evaluate strategic communication in an academic context, as both product and process, taking particular

account of conditions in an international or intercultural context. • Skills to assess the relevance of a given communication initiative relative to its goals.

Competencies:

• Competencies to translate theoretical analyses of companies into concrete models for change, innovation and entrepreneurship within a company’s sphere of action.

4

• Competencies in identifying relevant action options for the management and organisation of specific situations on the basis of social scientific and business economics theories, methods and analyses.

• Competency to organise internal and external corporate communication tasks through the use of appropriate media and methods, conducted in a legitimate and ethically responsible manner.

• Competence to enter into and carry out independent and constructive intradisciplinary and interdisciplinary collaboration with others. • Competence in handling personal, social and group-dynamic aspects of project work and other collaborative situations. • Competency to independently initiate and implement communication initiatives in the forms worked on in the study programme,

and to enter into co-operation with others, including professional technicians and producers. • Competency to advise the management of institutions, companies and associations on necessary actions in relation to

communication and information.

1.3 Main area affiliation

The study programme belongs under the main area of Social Science. The programme elements of Communication Studies belong under the main area of the Humanities.

1.4 ECTS credits

The combination MSc programme in Business Studies and Communication Studies is a two-year programme corresponding to 120 ECTS credits.

1.5 Title

cand.soc. i Virksomhedsstudier og Kommunikation Master of Science (MSc) in Social Sciences in Business Studies and Communication Studies

1.6 Study Board

The programme belongs under the Study Board for Business Administration and Business Studies.

1.7 Affiliation of corps of external examiners

The programme is affiliated with the corps of external examiners for Business Administration. The study programme elements of Communication Studies are covered by the corps of external examiners for Communication, Journalism and Performance Design.

2. Admission requirements and credit

2.1 Admission requirements

See appendix.

2.2 Credit

On the basis of an application by the student or in accordance with general rules laid down by the University, Roskilde University may approve that study programme elements passed as part of another Danish or foreign study programme at the same level may substitute for elements of a study programme at Roskilde University, in accordance with the Education Order. Pre-start credit Upon admission to the study programme, students are obliged to apply for credit for any study programme elements previously passed in a non-completed Master’s programme. Roskilde University may approve that study programme elements passed as part of another Danish or foreign study programme at the same level may substitute for elements of the study programme, in accordance with the Executive Order on Admission to Master’s Programmes.

2.3 Advance credit

As part of a study programme, students may apply to Roskilde University for advance credit to take study programme elements at another university in

5

Denmark or abroad. The student undertakes to submit documentation showing whether or not the study programme elements have been passed. The documentation must be sent to Roskilde University. Approval for advance credit can only be granted on the basis of documentation. Once the documentation has been received, Roskilde University may administratively approve that the programme elements may be credited to the programme at Roskilde University. The student must consent to Roskilde University obtaining the necessary information from the host university if the student cannot provide the documentation. If the pre-approved programme elements are not offered by the host university, the student may apply for a modification of the approval.

3. Programme elements

3.1 Courses

These study elements provide the student with theoretical and methodological knowledge as well as skills in the academic field of the programme. The student must be given academic preparation to focus on issues relevant to project work and the thesis. Courses may take the form of lectures, classes, case work, workshops, etc.

3.2 Projects

Project work is exemplary, problem-oriented and participant-managed, and is intended to develop and document the student’s skills in applying scientific theories and methods to work within a defined academic area. Project work requires the independent formulation of a freely-chosen issue within the framework of the curriculum. The project work takes place in groups of 2-8 students. The topic of the project work is selected by the students from among the topics and themes determined by the Study Board. In special cases, the Head of Studies may grant permission for a student’s project to be written or examined individually.

3.3 Project-oriented internship

A student may apply to the Study Board for pre-approval to take a specially-designed, academically relevant, project-oriented internship which substitutes for individual, specified elements of the ordinary study programme. The semesters in which the internship may take place are stated in the curriculum. The project-oriented internship, includes, inter alia, the compilation of an internship project report.

Once the application for pre-approval has been granted, the Head of Studies will assign a supervisor to the student. When processing the application, the Study Board must ensure that the student, through the project-oriented internship, achieves academic competencies that in scope and level correspond to the competencies that can be achieved through the ordinary study programme. The Study Board must also ensure that the internship does not prevent the student completing any other required study activities during the semester in question.

3.4 Thesis

The combination Master’s programme includes a major independent study which is documented through the compilation of a thesis. In the thesis, the student must document knowledge and skills in applying scientific theories and methods to work on a defined, academic and relevant issue. The student must demonstrate skills in analysing, categorising, discussing, reasoning, assessing and reflecting on a scientific basis, and must be able to select and critically evaluate the sources, literature, theory and methods used in the thesis. Through the thesis, the student must demonstrate the ability to communicate an academic study to peers and demonstrate the competency to initiate, manage and complete a long-term process of academic study and writing.

4. Structure of the programme

4.1 Schematic breakdown

6

4.2 Recommended course of study

To help to ensure the quality and progression of the study programme and facilitate study planning for students, the following course of study is recommended:

First semester, Business Studies • Course: Company Studies (5 ECTS) • Course: Advanced Organisational Theory (5 ECTS) • Course: Business Management and Leadership (5 ECTS) • Project: Business Management and Leadership (15 ECTS)

Second semester, Communication Studies

• A compulsory course in Strategic Communication in an International Context (5 ECTS) (Core Course) • Two elective courses presented in English (5 ECTS each), one of which may be a methodology course • Project in Communication Studies I (15 ECTS)

Third semester, Business Studies and Communication Studies

• Course: Corporate Resources and Value Creation (10 ECTS) • Theme seminar: The Company’s External Relations (5 ECTS) • Project in Communication Studies II (15 ECTS)

Fourth semester, Business Studies

• Thesis on the basis of Business Studies, but which may be interdisciplinary (30 ECTS).

A maximum of one period of internship corresponding to 15 ECTS may be taken during the Master’s study programme.

2. The study programme

5.1 First semester

Object The object of the first semester is to provide students with thorough insight into analytical perspectives on the company, its organisation and management. On the basis of knowledge of contemporary and advanced theories of organisations, as well as the latest theories of management, students must be able to work independently and in a reflective manner with analyses of the economic and sociological organisation of companies. Study programme elements in the first semester The semester encompasses:

• Course: Company Studies (5 ECTS) • Course: Advanced Organisational Theory (5 ECTS) • Course: Business Management and Leadership (5 ECTS) • Project: Corporate Governance (15 ECTS)

7

Title

Company Studies (Business Studies)

Teaching language English

Type Compulsory course

ECTS credits 5 ECTS Learning outcomes / evaluation criteria

Knowledge • Knowledge of recent analytical perspectives on companies in the light of their

complex and evolving business and organisational issues and external relations.

• Scientific analyses of organisational processes and issues in companies. • Knowledge of key analytical strategies and methods of business analysis.

Skills • Skills in implementing concrete and scientific analyses of companies. • Skills in combining scientific analyses of companies with practical issues in

companies. • The ability to critically evaluate proposals for analysis design in

relation to complex situations in companies. Competencies

• Competencies in analysing companies in relation to issues that can be processed through business understanding.

• Competency to analyse the activities of companies, focusing on their utility in relation to particular business functions.

• Competency to maintain a dialogue with businesses and other organisations on problem-oriented company analysis.

Overall content The course encompasses both a general overview and specialisation within methodological and theoretical approaches to company studies. The course follows current trends in the field and integrates these with understanding of how to analyse complex issues in and around companies. Contact with companies is included among the themes of the course. The course is provided both in the form of classes and as group work.

Teaching and working methods

A number of course sessions with lectures of 2-4 hours’ duration, together with a number of exercises. Students are expected to participate in group work by preparing synopses and presenting posters at exercises, including reports on any contacts with companies.

Form of examination

Oral examination immediately after the conclusion of the course, on the basis of a synopsis and poster for the theme of the course, relating to a possible project theme and compiled by the project groups. The size of the synopsis must not exceed eight pages of 2,400 characters each (incl. spaces), excluding the front page, table of contents, bibliography and any appendices, and the poster should be two A2 pages, or a similar format. The synopsis is submitted in the final course session, and the poster is presented at the examination. Examination is undertaken in groups. The duration of the examination is increased by ten minutes for each student, i.e. two examinees = 20 minutes, three examinees = 30 minutes, and so on.

Exceptionally, an exemption may be granted to work individually. If an exemption is granted, the size of the synopsis must not exceed six pages of 2,400 characters (incl. spaces), excluding the front page, table of contents, bibliography and any appendices, and the oral examination will have a duration of ten minutes.

Group examination or individual examination Group examination

Permitted examination aids A synopsis and poster for each group.

8

Assessment Pass/Fail

Moderation None

Title Course in Advanced Organisation Theory (Business Studies)

Teaching language English

Type Compulsory course

ECTS credits 5 ECTS Learning outcomes / evaluation criteria

Knowledge • Advanced theories of organisation and organisations. • Recent contributions to organisational theory and organisational sociology. • The contributions of organisational theory to problem-oriented analysis of

complex issues in companies and organisations. Skills

• Skills in analysing complex issues in organisations in relation to recent relevant theories.

• Skills in conducting discussions on the basis of insight in the form of both concrete descriptions of the organisation and a scientific perspective, with accompanying analytical strategies.

• Skills in relating meaningfully to chaotic situations by identifying their action-relevant aspects.

Competencies • Competency to discuss and develop analytical designs,

with contributions from organisational theory. • Competency to reflect on a company’s organisational situation with the help of

theoretical concepts. • Competency to formulate well-founded, problem-oriented considerations

relating to the field of organisational theory. Overall content

The course deals with recent theories of organisation and organisations, and demonstrates the utility of applying the relevant perspectives in connection with definition of the topic and the field of inquiry. Advanced organisational theory must provide an understanding of how organisational perspectives also define the choice of analytical strategies.

Teaching and working methods

A number of lectures of 2-4 hours’ duration are held, and a number of exercises are carried out. For the exercises, students prepare analyses that may, for example, relate to their combined academic skills by seeking to address specific examples from the teaching from an organisational theory perspective. At least one of the exercises must include an analysis of ambiguous and contradictory situations.

Form of examination

Individual written examination in the form of a home assignment, with a duration of 48 hours. The assignment is submitted immediately after the final course session.

Group examination or individual examination Individual

Permitted examination aids All

Assessment Seven-point scale

Moderation None

9

Title

Business Management and Leadership (Business Studies)

Most recent revision 1 September 2017

Teaching language English

Type Compulsory course

ECTS credits 5 ECTS Learning outcomes / evaluation criteria

Knowledge • Management theory’s definitions of leadership, and perspectives on

management. • Current managerial issues • Selected modern management theories that seek to respond to current

managerial issues Skills

• Skills to identify and describe managerial problems and processes using the concepts of management theory

• Skills to acquire knowledge on management from classic and recent literature

Competencies • Competencies in identifying and working with concrete issues relating

to management. • Competencies to translate one’s own observations into a relevant

analysis and assessment of the managerial scope for action. • Competency to substantiate a choice of theory in relation to particular cases,

compare the predictive power of theories and perspectives with respect to the cases, and understand the distinctive aspects of the various cases.

Overall content

Via the course, students gain critical insight into both classic and modern theories of business management. The course aims to enable students to understand and analyse a company’s management, with special reference to recent organisational and management forms.

Teaching and working methods

A number of lectures of 2-4 hours’ duration are held, and in this connection a number of exercises are carried out.

Form of examination

The course concludes in an oral examination on the basis of a written assignment. The written assignment consists of a synopsis written in groups of 3-5 students. The assignment has a maximum length of six standard pages. A standard page corresponds to 2,400 characters. The size of the assignment is based on 2,400 characters (incl. spaces) per page exclusive front page, table of contents, bibliography and any appendices. The assignment will be refused examination if it exceeds the maximum size, and one examination attempt will be deemed to have been used up. The assignment must be submitted no later than two days after the end of the course. The oral examination is individual. The submitted synopsis, together with the syllabus for the course, forms the basis for the examination. The oral examination has a duration of 20 minutes, including assessment. A single overall grade is awarded. Re-examination: Re-examination consists of a written examination on the basis of a question drawn up by the course teacher. The examination assignment has a maximum length of three standard pages. A standard page corresponds to 2,400 characters. The size of the assignment is based on 2,400 characters (incl. spaces) per page exclusive front page, table of contents, bibliography and any appendices. The assignment will be refused examination if it exceeds the maximum size, and one examination attempt will be deemed to have been used up.

Group examination or individual examination Individual

10

Permitted examination aids All

Assessment Pass/Fail

Moderation None

Chronological location The submission date will be published at kursus.ruc.dk

Title

Project: Business Management and Leadership (Business Studies)

Most recent revision 1 September 2017

Teaching language English

Type Project

ECTS credits 15 ECTS

Learning outcomes / evaluation criteria

Knowledge • The concrete development, organisation and management of the

company. Skills

• Skills in combining theoretical and practical studies of companies, taking into account the external and internal conditions of the company’s actions.

• Skills in implementing, documenting and presenting problem-oriented analyses and analytical results.

Competencies • Competency to critically formulate and assess a company’s development

processes and management style, as well as its economic and social organisation.

• Competency to formulate clear, problem-oriented considerations and demonstrate confident methodological understanding.

Overall content

The aim of the project work is to enable the student to: • Focus on one or more of areas of the Master’s module • Combine theoretical and practical studies of companies • Take account of the internal and external frameworks for the company’s

actions • Demonstrate convincing academic progression in relation to the

knowledge acquired during the Bachelor programme • Orient oneself towards a critical perspective on the company’s

development, organisation and management • Demonstrate clear, problem-oriented considerations and show confident

methodological understanding. Teaching and working methods

The project work is performed in groups of 2-8 students. During the project work, students receive guidance from supervisors to an extent specified by the Study Board. Students subject to this curriculum may write the project together with students writing the same project in Business Management and Leadership.

Requirements for participation None

Conditions for being allowed to take the examination None

11

Form of examination

The project work is assessed by an oral examination. The oral examination is a group examination. The examination takes the form of a conversation between the students, the examiner and the moderator. Students are examined on the basis of the entire project report, in such a way as to allow for individual assessment. As the basis for the examination, each group gives a presentation of 3-5 minutes’ duration on a specific theme relating to the project work. The size of the project report depends on the group size, and may comprise a maximum of:

• 2-4 students: 75 pages • 5 students: 100 pages • 6-8 students: 120 pages

A standard page consists of 2,400 characters (incl. spaces), excluding the front page, table of contents, bibliography and any appendices. If the project report exceeds the above specification of the number of pages it will be refused assessment, which means that the student(s) cannot participate in the examination, and one examination attempt will have been deemed to have been used up. The duration of the examination, including assessment time, is as follows:

• two examinees: 60 minutes • three examinees: 75 minutes • four examinees: 90 minutes • five examinees: 105 minutes • six examinees: 120 minutes • seven examinees: 135 minutes • eight examinees: 150 minutes

If a student has been granted an exemption to write a project alone, the examination duration is 30 minutes. The grade awarded is based on a combined assessment of the project report and the oral examination. A single, combined grade is awarded. Re-examination takes the same form as the ordinary examination. Students have an opportunity to revise their projects, which form the basis for the oral examination.

Group examination or individual examination Group examination

Permitted examination aids All

Assessment Seven-point scale

Moderation External

5.2 Second semester

Object

The object of the second semester is for the student to acquire further in-depth knowledge of the issues associated with strategic communication in a professional and international and/or intercultural context. Emphasis is placed on detailed treatment of concepts, theories and methods, together with further enhancement of practical skills in planning, organising and evaluating communication and information processes, and the production of information materials aimed at disseminating knowledge to relevant target audiences and promoting knowledge-sharing between relevant players. Study programme elements in the second semester The semester encompasses:

• A compulsory course in Strategic Communication in an International Context (5 ECTS) (Core Course) • Two elective courses presented in English (5 ECTS each), one of which may be a methodology course • Project in Communication Studies I (15 ECTS)

The project in the second semester may, upon application, be replaced by an internship in Communication Studies (15 ECTS). Only one internship may be taken in the course of the study programme.

12

Title

Strategic Communication in an International Context

Most recent revision 1 September 2017

Teaching language English

Type Compulsory course

ECTS credits 5 ECTS Learning outcomes / evaluation criteria

Knowledge • Insight into and an overview of new theoretical and methodological directions

that can help to promote understanding of the conditions of strategic communication, with special emphasis on its international aspects.

• In-depth insight into the problems related to the planning, organisation, implementation and evaluation of strategic communication and strategically structured communication processes.

• Overview of the challenges facing strategic communication in the face of global challenges, new media and intercultural relations.

Skills • Skills in defining, analysing and evaluating the impact of strategic

communication. • Skills in explaining complex communication strategies to both colleagues and

non-specialists. • Skills in revealing communication problems, identifying stakeholders

and describing the problems’ type, intensity and extent. • Skills in explaining the causes of these problems and identifying their

possible consequences, with special emphasis on the problems caused by an international and/or intercultural context.

• Skills in selecting and applying methodological approaches that are consistent with theory and appropriate to the practical nature of the problem.

Competencies • Competency to plan and implement communication activities,

independently and in collaboration with others, in an international and/or intercultural context.

• Competency to assess and critically evaluate the application of theories and methods.

• Competency in handling complex communication and strategy processes.

• Competency to take independent responsibility for one’s own academic development and specialisation within Strategic Communication.

Overall content

Strategic Communication deals with how organisations and other stakeholders work strategically with their internal and external communication. It is an interdisciplinary discipline that draws upon theories of communication, management, marketing, network and culture. During the course, students will be introduced to the key theories, models and concepts of Strategic Communication. Besides theory, the course will also present case studies and examples from various types of organisations, with a special focus on international and/or intercultural relations. The aim of the course is to enable students to analyse the communication challenges of organisations and other actors, identify stakeholders’ roles and involvement, develop strategies for internal and external communication, and recommend and plan strategic communication activities.

Teaching and working methods

The course consists of a combination of lectures and exercises (e.g. in the form of home assignments for groups). It is organised around a number of themes stated in the course plan for the specific course. The themes of the current range of courses may be viewed at: <kursus.ruc.dk>.

13

The teaching language is English.

A syllabus of 450-500 pp. is read during the course. Form of examination

An individual, compulsory written assignment of a minimum of 4½ and a maximum of 5 standard pages of 2,400 characters each (incl. spaces). The front cover, table of contents, list of references and any appendices are not included in the number of pages. Written assignments that deviate from the size requirements may be refused assessment. The written assignment must be submitted online within one week of the conclusion of the course.

Group examination or individual examination Individual

Permitted examination aids All

Assessment Seven-point scale

Moderation None

Title

Course with Emphasis on Knowledge, Theory and Research Methods (Communication Studies)

Most recent revision 1 September 2017

Teaching language English Type

Elective course

ECTS credits 5 ECTS Learning outcomes / evaluation criteria

Knowledge • Knowledge of a specific area within the field of communication, information and

media, including knowledge of current methods that can be applied to study the area.

• Knowledge of current and central theories, together with professional communication terms and concepts that are relevant to the area.

Skills • Skills to analyse a specific problem in professional communication

terms. • Skills in the application of relevant theory to a specific communication

issue. • Skills in the application of relevant methods to investigate the specific

communication issue. Competencies

• Competency to take responsibility for one’s own academic development and specialisation in work within the area.

Overall content

The courses include presentation, critical discussion and testing of knowledge about a specific area relevant to communication and information in an academic context, including presentations and discussions of concepts, theories and research methods. The courses include guidance on the current academic literature and other sources.

Teaching and working methods

Class teaching: a combination of teacher presentations, discussions, exercises, student presentations and home preparation, including in the form of written assignments.

Form of examination

An individual, compulsory written assignment of a minimum of 4½ and a maximum of 5 standard pages of 2,400 characters each (incl. spaces). The front cover, table of contents, list of references and any appendices are not included in the number of pages.

Written assignments that deviate from the size requirements may be refused assessment.

14

The written assignment must be submitted online within one week of the conclusion of the course.

Group examination or individual examination Individual

Permitted examination aids All

Assessment Seven-point scale

Moderation None

Title Workshop course with oral examination (Communication Studies)

Most recent revision 1 September 2017

Teaching language English

Type

Elective course There will be courses on such topics as “oral rhetoric”, “oral presentations with PowerPoint support”, “production and presentation of a poster”, “video production”, “sound production” or other forms of audio-visual production. The courses available in the current semester will be listed at: <kursus.ruc.dk>. <kursus.ruc.dk>.

ECTS credits 5 ECTS Learning outcomes / evaluation criteria

Knowledge • Knowledge of a defined selection of relevant academic literature and

practical methods used in connection with the media in question. • Knowledge of common presentation processes, and of the aesthetic and

ethical problems and possibilities associated with the media in question. Skills

• Skills to independently plan and prepare a media product for specific target groups.

• Skills to work in a both creative and critically reflective manner in one’s own practice.

• Skills in analysing and handling issues relating to the planned communication of knowledge to various target audiences.

Competencies • Competency to take responsibility for one’s own academic development and

specialisation in work within the area.

Overall content

The courses include presentation and critical discussion of practical methods and media used in strategic communication, as well as exercises in the necessary skills. The courses also include guidance in the current professional literature and other sources, and their application in practice.

Teaching and working methods

Class teaching: a combination of teacher presentations, discussions, exercises, student presentations and home preparation, including in the form of assignments.

Conditions for being allowed to take the examination

Active, satisfactory participation in at least 80% of the course sessions. Active participation implies, inter alia, participation in discussions and exercises, and the preparation and presentation of assignments, student presentations, etc. The detailed requirements for active, satisfactory participation will depend on the content and objectives of the course, and will be stated in the description of the specific course. If the requirement for satisfactory active participation is not fulfilled, one examination attempt will be deemed to have been used up, and the student must register for a workshop course with an oral examination in a subsequent semester.

15

Form of examination

The examination consists of an oral examination with a verbal presentation, which may involve a product (poster, PowerPoint presentation or the like) with critical reflection and subsequent discussion, or the presentation of a production with critical reflection and subsequent discussion. The form of the examination must enable individual assessment of each student. The duration of the examination is 20 minutes, including assessment.

Group examination or individual examination Individual

Assessment Seven-point scale

Moderation None

Title Workshop course with written examination (Communication Studies)

Most recent revision 1 September 2017

Teaching language English Type

Elective course There will be courses on such topics as “Journalistic Communication”, “Academic Writing”, “Design and Organisation of Leaflets, Pamphlets, Posters, etc.”, “Web Communication”, “Digital Publication”, and the like. The courses available in the current semester will be listed at: <kursus.ruc.dk>.

ECTS credits 5 ECTS Learning outcomes / evaluation criteria

Knowledge • Knowledge of a defined selection of relevant academic literature and

practical methods used in connection with the media in question. • Knowledge of common presentation processes, and of the aesthetic and

ethical problems and possibilities associated with the media in question. Skills

• Skills to independently plan and prepare a media product for specific target groups.

• Skills to work in a both creative and critically reflective manner in one’s own practice.

• Skills in analysing and handling issues relating to the planned communication of knowledge to various target audiences.

Competencies • Competency to take responsibility for one’s own academic development and

specialisation in work within the area.

Overall content

The courses include presentation and critical discussion of practical methods and media used in strategic communication, as well as exercises in the necessary skills. The courses also include guidance in the current professional literature and other sources, and their application in practice.

Teaching and working methods Class teaching: a combination of teacher presentations, discussions, exercises, student presentations and home preparation, including in the form of assignments.

16

Conditions for being allowed to take the examination

Active, satisfactory participation in at least 80% of the course sessions. Active participation implies, inter alia, participation in discussions and exercises, and the preparation and presentation of assignments, student presentations, etc. The detailed requirements for active, satisfactory participation will depend on the content and objectives of the course, and will be stated in the description of the specific course. If the requirement for satisfactory active participation is not met, one examination attempt will be deemed to have been used up, and the student must register for a workshop course with a written examination in a subsequent semester.

Form of examination

The examination consists of an individual written examination (home assignment) involving one or more written products (journalistic articles, professional articles, leaflets, pamphlets, posters, web pages, etc.) supplemented with a brief critical reflection on the objectives and result of the work, totalling a minimum of 4½ and a maximum of 5 standard pages at 2,400 characters each (incl. spaces). The front cover, table of contents, list of references and the included products are not included in the number of pages. Written assignments that deviate from the size requirements may be refused assessment. The written assignment must be submitted online within one week of the conclusion of the course.

Group examination or individual examination Individual

Assessment Seven-point scale

Moderation None

Title

Project in Communication in an International Context I (Communication Studies)

Most recent revision 1 September 2017

Teaching language English

Type Project

ECTS credits 15 ECTS Learning outcomes / evaluation criteria

Knowledge • Research-based knowledge of the theoretical, methodological and practical

problems and possibilities associated with communication in an international and/or intercultural context in and from institutions, companies and associations to selected target groups and between different groups of players.

• Research-based knowledge of concepts, theories and methods with particular reference to the planning and organisation of communication materials and/or communication and information processes.

• Research-based knowledge of communication and information as a societal and cultural activity, and the ability to reflect on this at an advanced theoretical level.

• Theoretical and practical knowledge of the presentational and aesthetic problems associated with communication work, including problems particularly associated with the intended target group or groups, as well as the special problems arising from an international and/or intercultural context.

Skills • Skills in demonstrating mastery of concepts, theories and methods, and the

further development of practical skills associated with the planning, organisation and evaluation of communication and information processes and/or production of communication materials in an international and/or intercultural context.

• The ability to plan, design and evaluate a product aimed at communicating

17

knowledge to one or more defined target groups. • Skills in organising, implementing and evaluating a communication or

information process aimed at communicating knowledge to one or more defined target groups, or between different groups of players.

• The ability to undertake target group analyses and testing with users of one or more communication products, parts of products and/or communication and information activities.

Competencies • Competency to independently initiate and implement communication

initiatives and participate in production teams in cooperation with others, including professional technicians and producers.

• Competency to advise the management of companies and associations on necessary actions in the area of communication and information in the light of global challenges and new media, as well as intercultural relations.

• The student must be able to handle and manage complex and unpredictable communication planning strategies that require new solution models.

• Competency to take independent responsibility for one’s own academic development and specialisation in the field of communication.

Overall content

Project on a self-selected issue relating to communication in an international and/or intercultural context. The topic of the project work is chosen by the students in accordance with the requirements for learning outcomes and any defined topics and themes laid down by the Study Board. The project may be predominantly theoretical or contain one or more examples of the planning, implementation and evaluation of an independent production, or the independent organisation, implementation and evaluation of a communication process.

Teaching and working methods

The project is normally carried out as a group project with 2-6 participants, but in special cases, the Head of Studies may grant permission for a student’s project to be written and/or examined individually.

The project concludes with the compilation of a written project report. The project report has a recommended size of at least 45 standard pages and a maximum size of 60 standard pages. A standard page consists of 2,400 characters (incl. spaces).

The front cover, table of contents, list of references and any appendices are not included in the number of pages. If the project includes a communication product or documentation of a process, the recommended size of the written report is a minimum of 30 standard pages and a maximum of 45 standard pages. The report is written in English. If the project includes a production or a communication process, the report must include a description of the theoretical and practical considerations associated with the planning, organisation and possible evaluation of the product or process, and the experience gained through the work. The project report must be written in idiomatically, grammatically and orthographically correct English, the presentation must be clear and lucid, and references or other notes must be adequate and in conformity with good practice. The student(s) must demonstrate mastery of a functional typography and layout. The choice of illustrative material must be appropriate in relation to the project’s content and form. In the case of productions that include written or verbal texts, emphasis is placed on ensuring that the linguistic presentation corresponds to the contents and aim of the communication, including the prerequisites of the target group, and that it adheres to the usual formal requirements with respect to the rules of grammar and orthography/pronunciation.

18

Form of examination

Oral project examination on the basis of the project report and any supplementary material (product or process documentation). During the examination, up to five minutes are allocated per student for a self-selected, prepared presentation based on the joint project work. The examination otherwise takes the form of a conversation between the student(s), the examiner and the moderator, under the direction of the examiner. During the examination, it must be ensured that all examinees are given an equal opportunity to demonstrate their knowledge of the joint project and their academic standard in relation to the expected learning outcomes. An individual assessment is undertaken of each student’s performance. The assessment consists of an overall assessment of the joint project report and the oral presentation. The duration of the examination, including assessment, is determined as follows:

• One examinee: 30 minutes • Two examinees: 60 minutes • Three examinees: 75 minutes • Four examinees: 90 minutes • Five examinees: 105 minutes • Six examinees: 120 minutes

If there are more than six participants, the Head of Studies may decide that the group should be divided. If they are examined together, 15 minutes are added for each additional student.

Group examination or individual examination

Group examination

Permitted examination aids Presentation equipment

Assessment Seven-point scale

Moderation External

Title Internship (Communication Studies)

Most recent revision 1 September 2017

Teaching language English

Type Internship

ECTS credits 15 ECTS

Learning outcomes / evaluation criteria

Knowledge • Students must acquire knowledge of, and be able to identify, how the

theories, concepts and methods of Communication Studies can be used to describe, understand, analyse, evaluate and modify practice.

• Students must be able to reflect on how the choice of various different analytical and/or communication strategies could impact the solution of a task.

• Students must be able to develop new understandings and new knowledge in the encounter between the theories, methods and concepts of Communication Studies and the practice of the discipline.

• Students must be able to identify the technical communication issues in specific practice contexts, and acquire insight into how the organisational and resource-related context impacts the solution of a task.

Skills • Students must acquire the ability to apply and evaluate the methodology of

Communication Studies in producing, selecting and describing empirical data, including reflections on one’s own role in the generation of analytical material.

• Students must be able to describe, categorise, analyse and discuss specific practical problems using the theories, concepts and methods of Communication Studies.

19

• Students must be able to assess and develop proposed changes to concrete practice on the basis of theoretically and analytically-based knowledge.

• Students must be able to convey research-based knowledge about communication and discuss communication issues on a scientific basis with both colleagues and non-specialists.

Competencies • Competency to reflect on the technical communication competencies

necessary to participate in, solve or understand specific tasks/issues in practice.

• Competency to reflect on one’s own learning processes and learning outcomes in relation to the learning goals of the module, including how one’s own actions in the internship, in conjunction with the organisational conditions of the internship site, have been of significance for professional and social involvement.

• Competency to evaluate and reflect on how knowledge, skills and competencies previously acquired through the study programme can be applied to work with the practical tasks and issues of the internship project.

Overall content

Completion of an internship at a professionally relevant workplace with a view to acquiring first-hand knowledge of typical tasks and further experience of the relationship between practice and the academic content of the study programme. The working language of the workplace may be Danish and/or English.

Teaching and working methods

The internship is organised in co-operation with the internship host. In connection with the internship, Communication Studies offers an internship support course.

By agreement with the internship host, it is ensured that students will have the opportunity to attend this course. In connection with the internship, a project report is compiled in which the student describes and documents the academically relevant aspects of the issues the student has worked on, and reflects on the observed practice in the field, the student’s own professional learning in this connection, and the relationship between practice and research in the area. If several students are taking the same internship, they may compile a joint internship report. The report is written in English.

Requirement for participation None

20

Form of examination

Oral examination on the basis of the internship report and any supplementary material (product or process documentation).

The internship report must be between 25 and 35 standard pages in length. A standard page consists of 2,400 characters (incl. spaces). The front cover, table of contents, list of references and any appendices are not included in the number of pages. To this may be added any supplementary material documenting products and/or processes. This may take the form of a portfolio of products and/or descriptions of processes on which the student has worked during the internship. The internship project report must be written in idiomatically, grammatically and orthographically correct English, the presentation must be clear and lucid, and references or other notes must be adequate and in conformity with good practice. The student(s) must demonstrate mastery of a functional typography and layout. The choice of illustrative material must be appropriate in relation to the project’s content and form.

In the examination, up to five minutes are allocated per student for a self-chosen, prepared presentation based on the internship period and the internship report. The examination otherwise takes the form of a conversation between the student(s), the examiner and the moderator, under the direction of the examiner. During the examination, it must be ensured that examinees are given the opportunity to demonstrate their knowledge of the internship project and their academic standard in relation to the expected learning outcomes. 30 minutes are allocated for the examination, including assessment and feedback. If several students are taking part, the examination is held as a group examination. 30 minutes are allocated for each of the first two students, and thereafter 15 minutes for each additional student. An individual assessment is undertaken of each student’s performance. The assessment consists of an overall assessment of the project report and the oral presentation.

Group examination or individual examination Individual

Permitted examination aids Presentation equipment

Assessment Seven-point scale

Moderation External

5.3 Third semester

The third semester consists of study activities in both Business Studies and Communication Studies.

Object The object of the semester is to give students the scientific and practical foundation for an advanced level of expertise in analysing the development and innovation of a company in relation to its resources and environment. Students must be able to independently collect and process information about a company’s development and innovation. The semester is intended to equip students with the latest knowledge and theory on conditions for businesses in a complex society. The semester will also provide the students with knowledge about entrepreneurship. A further object of the semester is to enhance the student’s knowledge of the problems associated with strategic communication in a professional and international and/or intercultural context. Emphasis is placed on a deeper or broader treatment of concepts, theories and methods, together with the further development of practical skills associated with the planning, organisation and evaluation of communication and information processes, and the production of informative materials aimed at disseminating knowledge to relevant target audiences and knowledge-sharing between relevant players. Study programme elements in the third semester The semester encompasses:

21

Business Studies • Course: Corporate Resources and Value Creation (10 ECTS) • Theme seminar: The Company’s External Relations (5 ECTS)

Communication Studies

• Project in Communication Studies II (15 ECTS) The project in the second semester may, upon application, be replaced by an internship in Communication Studies (15 ECTS). Only one internship may be taken in the course of the study programme.

Title Theme seminar – The Company and its External Relations

Teaching language English

Type

Elective theme seminar May be freely chosen from among the range of theme seminars offered by the Study Board.

ECTS credits 5 ECTS Learning outcomes / evaluation criteria

Knowledge • Knowledge of business conditions in a complex society. • Knowledge of analytical perspectives on the legitimacy of the company and

its responsibility towards its customers, employees and society. • Knowledge of theoretical and empirical analyses of companies in the light of

complex societal developments and globalisation. Skills

• Skills in analysing a company’s development, innovation and organisational processes in the light of the conditions imposed by its surroundings.

• Skills to draw up, on the basis of analyses, concrete strategies for a company’s legitimacy and responsibility.

• The ability to communicate with the company’s management and staff about the company’s external relations and the impact of these on the company’s development and value creation.

Competencies • Competency to work in a problem-oriented and concrete manner with a

company’s legitimacy and responsibility.

• Competency to translate one’s own observations into relevant empirical and practical analyses.

Overall content

The theme seminars may address such themes as Company Legitimisation Strategies, Experience-based Business Development or Business Ethics and Corporate Social Responsibility. The seminars take the form of a combination of lectures and workshops, with student presentations of theory and case observations. Analytical work is performed to understand how a company is affected by trends in its surroundings, how it can develop sensitivity towards its environment, and how the management can administer its external relations. Students choose the analytical perspective through which they wish to write an essay.

Teaching and working methods

A number of theme seminars are held of 2-4 hours’ duration. Examples and situation descriptions are used to define the discussion area. These are either constructed for the purpose or taken from empirical studies. The students’ own empirical observations are included in the seminar; students individually seek out companies and describe how the companies work with external relations. At the beginning of the seminar, theory and examples are read, discussed and presented. Situations and issues are then discussed in relation to papers, drafts of which are prepared by the students during the seminar. At the end of the seminar the students present their draft papers and receive critique from an opponent, with a subsequent discussion in plenary.

22

Requirements for participation None Form of examination

The examination is in two parts: 1. Active, satisfactory and regular participation. 2. A written paper on an issue of corporate governance. Both parts must be passed for a pass grade to be awarded in the examination. Active, satisfactory and regular participation is understood to mean:

• The presentation of a theoretical text (possibly in groups). • The presentation of a draft paper on the basis of one’s own descriptions and

analyses. • Participation as an opponent on draft papers produced by one or more of one’s

fellow students. • Attendance at 80% of the seminar sessions.

The written paper must address an issue of corporate governance, and must have a length of 6-8 standard pages. A standard page consists of 2,400 characters (incl. spaces), excluding the front page, table of contents, bibliography and any appendices. The paper must be submitted within seven days of the final course session. If the student fails to pass the examination, the re-examination will involve an expanded text of 10-12 standard pages which, in addition to addressing an issue of corporate governance, must draw upon at least two theoretical texts. The re-examination paper must be submitted within seven days.

Group examination or individual examination Individual

Permitted examination aids All

Assessment Pass/Fail

Moderation None Chronological location

Submitted after the seminar conclusion. The submission date will be published at kursus.ruc.dk

Title

Corporate resources and value creation (Business Studies)

Teaching language English

Type Compulsory course

ECTS credits 10 ECTS Learning outcomes / evaluation criteria

Knowledge • Knowledge of recent theories of development, innovation and value

creation in companies in the light of their resources and environment. • Theoretical and empirical analysis of processes of change in companies,

including confidence within and between companies. • Recent research into entrepreneurship and intrapreneurship. • Recent analyses of the role of employees in the developmental

processes of a company. • Recent analytical perspectives on company values. • Recent perspectives on management in the light of a company’s

processes of development and change. Skills

• Skills in analysing the development, management and value creation of companies in the light of their resources and environment.

• Skills in translating analyses of a company’s resources and value creation into concrete models of development, entrepreneurship and innovation.

• Skills in critically analysing various processes of change, including the role of

23

employees in innovation processes. • Skills in communicating with the employees and management of a

company about the company’s need for change, and the company’s value foundation and value creation.

Competencies • Competency to identify relevant knowledge about a

company’s development processes. • Competency to indicate policy options for management and the organisation

of concrete situations on which the theories focus. • Competency to reflect on a company’s financial, strategic and organisational

situation. Overall content

The course is composed of two parts. The first part is designed to provide an overview, and gives the student a summary of recent perspectives on how companies and organisations can work with resources, value creation and innovation. The other part of the course consists of a seminar in which students work with the presentation of theory and observation of cases, and write an essay on a selected issue. Students choose the analytical perspective through which they write the essay.

Teaching and working methods

A series of lectures of 2-4 hours each, and a number of exercises (workshops) in association with the lectures. There are also a number of seminar sessions of 2-4 hours each.

Conditions for being allowed to take the examination

In order to be allowed to take the oral examination, students, during the seminar part of the course, must have:

• Presented a theoretical text (possibly in groups). • Presented a draft essay on the basis of one’s own descriptions and analyses. • Participated as an opponent in relation to draft essays produced by one or

more of one’s fellow students. • Attended 80% of the seminar sessions.

If a student fails to meet one or more of the above conditions, the student must submit a three-page text on two theories presented in the seminar portion, in addition to a written essay of 6-8 standard pages on an issue of corporate resources and value creation.

A standard page consists of 2,400 characters (incl. spaces), excluding the front page, table of contents, bibliography and any appendices. The essay must be submitted within seven days of the final course session.

Form of examination

Oral examination. The essay from the seminar part, along with the syllabus of the seminar and course part, forms the basis for the examination. A single combined grade is awarded for the essay and the oral examination.

Group examination or individual examination Individual

Permitted examination aids All

Assessment Seven-point scale

Moderation Internal

Title Strategic Communication in an International Context II (Communication Studies)

Most recent revision 1 September 2017

Teaching language English

Type Project

ECTS credits 15 ECTS

24

Learning outcomes / evaluation criteria

Knowledge • Research-based knowledge of the theoretical, methodological and practical

problems and possibilities associated with communication in an international and/or intercultural context within and from institutions, companies and associations to selected target groups and between different groups of players.

• Research-based knowledge of concepts, theories and methods with particular reference to the planning and organisation of communication materials and/or communication and information processes.

• Research-based knowledge of communication and information as a societal and cultural activity, and the ability to reflect on this at an advanced theoretical level.

• Theoretical and practical knowledge of the presentational and aesthetic problems associated with communication work, including problems particularly associated with the intended target group or groups, as well as the special problems arising from an international and/or intercultural context.

Skills • Skills in demonstrating mastery of concepts, theories and methods, and the

further development of practical skills associated with the planning, organisation and evaluation of communication and information processes and/or production of communication materials in an international and/or intercultural context.

• The ability to plan, design and evaluate a product aimed at communicating knowledge to one or more defined target groups.

• Skills in organising, implementing and evaluating a communicative or information process aimed at communicating knowledge to one or more defined target groups or between different groups of players.

• The ability to undertake target group analyses and testing with users of one or more communication products, parts of products and/or communication and information activities.

Competencies • Competency to independently initiate and implement communication

initiatives and participate in production teams in cooperation with others, including professional technicians and producers.

• Competency to advise the management of companies and associations on necessary actions in the area of communication and information in the light of global challenges and new media, as well as intercultural relations.

• The student must be able to handle and manage complex and unpredictable communication planning strategies that require new solution models.

• Competency to take independent responsibility for one’s own academic development and specialisation in the field of communication.

Overall content

Project on a self-selected issue relating to communication in an international and/or intercultural context. The topic of the project work is chosen by the students in accordance with the requirements for learning outcomes and any defined topics and themes laid down by the Study Board. The topic and problem statement of the project must diverge considerably from that of the project in the second semester, and it is emphasised that the requirements towards choice of topic, issue and theoretical/methodological approach must correspond to their location in the course of study. The project may be predominantly theoretical or contain one or more examples of the planning, implementation and evaluation of an independent production, or the independent organisation, implementation and evaluation of a communication process.

25

Teaching and working methods

The project is normally carried out as a group project with 2-6 participants, but in special cases, the Head of Studies may grant permission for a student’s project to be written and/or examined individually. The project concludes with the compilation of a written project report. The project report has a recommended size of a minimum of 45 standard pages and a maximum size of 60 standard pages. A standard page consists of 2,400 characters (incl. spaces). The front cover, table of contents, list of references and any appendices are not included in the number of pages. If the project includes a communication product or documentation of a process, the recommended size of the written report is a minimum of 30 standard pages and a maximum of 45 standard pages. The report is written in English. If the project includes a production or a communication process, the report must include a description of the theoretical and practical considerations associated with the planning, organisation and possible evaluation of the product or process, and the experience gained through the work.

The project report must be written in idiomatically, grammatically and orthographically correct English, the presentation must be clear and lucid, and references or other notes must be adequate and in conformity with good practice. The student(s) must demonstrate mastery of a functional typography and layout. The choice of illustrative material must be appropriate in relation to the project’s content and form. In the case of productions that include written or verbal texts, emphasis is placed on ensuring that the linguistic presentation corresponds to the content and aim of the communication, including the prerequisites of the target group, and that it adheres to the usual formal requirements with respect to the rules of grammar, orthography and pronunciation.

26

Form of examination

Oral project examination on the basis of the project report and any supplementary material (product or process documentation). During the examination, up to five minutes are allocated per student for a self-selected, prepared presentation based on the joint project work. The examination otherwise takes the form of a conversation between the student(s), the examiner and the moderator, under the direction of the examiner. During the examination, it must be ensured that all examinees are given an equal opportunity to demonstrate their knowledge of the joint project and their academic standard in relation to the expected learning outcomes. An individual assessment is undertaken of each student’s performance. The assessment consists of an overall assessment of the joint project report and the oral presentation. In the assessment, emphasis is placed on the extent to which the academic standard reflects the requirements towards progression in the study programme. The duration of the examination, including assessment, is determined as follows:

• One examinee: 30 minutes • Two examinees: 60 minutes • Three examinees: 75 minutes • Four examinees: 90 minutes • Five examinees: 105 minutes • Six examinees: 120 minutes

If there are more than six participants, the Head of Studies may decide that the group should be divided. If they are examined together, 15 minutes are added for each additional student.

Group examination or individual examination

Group examination However, the examination may be conducted as an individual examination if the Head of Studies has approved that a student may write an individual project or be examined individually.

Permitted examination aids Presentation equipment

Assessment Seven-point scale

Moderation External

Title Internship (Communication Studies)

Most recent revision 1 September 2017

Teaching language English

Type Internship

ECTS credits 15 ECTS

27

Learning outcomes / evaluation criteria

Knowledge • Students must acquire knowledge of, and be able to identify, how the

theories, concepts and methods of Communication Studies can be used to describe, understand, analyse, evaluate and modify practice.

• Students must be able to reflect on how the choice of various different analytical and/or communication strategies could impact the solution of a task.

• Students must be able to develop new understandings and new knowledge in the encounter between the theories, methods and concepts of Communication Studies and the practice of the discipline.

• Students must be able to identify the technical communication issues in specific practice contexts, and acquire insight into how the organisational and resource-related context impacts the solution of a task.

Skills • Students must acquire the ability to apply and evaluate the methodology of

Communication Studies in producing, selecting and describing empirical data, including reflections on one’s own role in the generation of analytical material.

• Students must be able to describe, categorise, analyse and discuss specific practical problems using the theories, concepts and methods of Communication Studies.

• Students must be able to assess and develop proposed changes to concrete practice on the basis of theoretically and analytically-based knowledge.

• Students must be able to convey research-based knowledge about communication and discuss communication issues on a scientific basis with both colleagues and non-specialists.

Competencies • Competency to reflect on the technical communication competencies

necessary to participate in, solve or understand specific tasks/issues in practice.

• Competency to reflect on one’s own learning processes and learning outcomes in relation to the learning goals of the module, including how one’s own actions in the internship, in conjunction with the organisational conditions of the internship site, have been of significance for professional and social involvement.

• Competency to evaluate and reflect on how knowledge, skills and competencies previously acquired through the study programme can be applied to work with the practical tasks and issues of the internship project.

Overall content

Completion of an internship at a professionally relevant workplace with a view to acquiring first-hand knowledge of typical tasks and further experience of the relationship between practice and the academic content of the study programme. The working language of the workplace may be Danish and/or English.

Teaching and working methods

The internship is organised in co-operation with the internship host. In connection with the internship, Communication Studies offers an internship-supportive course. By agreement with the internship host, it is ensured that students will have the opportunity to attend this course. In connection with the internship, a project report is compiled in which the student describes and documents the academically relevant aspects of the issues the student has worked on, and reflects on the observed practice in the field, the student’s own professional learning in this connection, and the relationship between practice and research in the area. If several students are taking the same internship, they may compile a joint internship report. The report is written in English.

Requirement for participation None

28

Form of examination

Oral examination on the basis of the internship report and any supplementary material (product or process documentation).

The internship report must be between 25 and 35 standard pages in length. A standard page consists of 2,400 characters (incl. spaces). The front cover, table of contents, list of references and any appendices are not included in the number of pages. To this may be added any supplementary material documenting products and/or processes. This may take the form of a portfolio of products and/or descriptions of processes on which the student has worked during the internship. The internship project report must be written in idiomatically, grammatically and orthographically correct English, the presentation must be clear and lucid, and references or other notes must be adequate and in conformity with good practice. The student(s) must demonstrate mastery of a functional typography and layout. The choice of illustrative material must be appropriate in relation to the project’s content and form.

In the examination, up to five minutes are allocated per student for a self-chosen, prepared presentation based on the internship period and the internship report. The examination otherwise takes the form of a conversation between the student(s), the examiner and the moderator, under the direction of the examiner. During the examination, it must be ensured that examinees are given the opportunity to demonstrate their knowledge of the internship project and their academic standard in relation to the expected learning outcomes. 30 minutes are allocated for the examination, including assessment and feedback. If several students are taking part, the examination is held as a group examination. 30 minutes are allocated for each of the first two students, and thereafter 15 minutes for each additional student. An individual assessment is undertaken of each student’s performance. The assessment consists of an overall assessment of the project report and the oral presentation.

Group examination or individual examination Individual

Permitted examination aids Presentation equipment

Assessment Seven-point scale

Moderation External

5.4 Fourth semester - Thesis

The thesis corresponds to 30 ECTS credits. The thesis is written on the basis of Business Studies, and may be interdisciplinary. The thesis is written in the teaching and examination language of Business Studies. The Head of Studies must approve the thesis statement, and will at the same time set a final date for the submission for the thesis, pursuant to the University’s ‘Registration and Examination Regulations’. The thesis must be accompanied by a summary in a foreign language. If the thesis is written in a foreign language other than Norwegian or Swedish, the summary may be written in Danish. The thesis work is normally carried out in groups, but students are also entitled to perform the thesis work individually. The writing of the thesis normally concludes the study programme, but the Study Board may grant exemptions from this.

Knowledge

• Research-based knowledge in selected academic areas, including an understanding of and reflection on the position of the student’s own thesis study in the academic field.

• Identification of scientific issues and a critical approach to scientific knowledge. • Knowledge of the academic genre and the academic target group, and an understanding of the overall communication situation of

which the thesis is a part. Skills

• Skills in applying and mastering scientific theories and methods in work on a defined and relevant academic issue.

29

• Skills in analysing, categorising, discussing, arguing, reflecting and evaluating on a scientific basis. • Skills in critically evaluating and selecting sources, literature, theory and methods. • Skills in discussing and participating in academic debate with representatives of the academic discourse community. • Skills in writing in accordance with the applicable standards for academic texts, and for an academic target group.

Competencies

• Competency to independently initiate, manage and complete a long-term process of academic study and writing. • Competency to take responsibility for one’s own academic and linguistic development and specialisation.

The thesis may have a maximum size of:

• 1 student: 180,000 characters, corresponding to approximately 75 pages • 2-4 students: 288,000 characters, corresponding to approximately 120 pages • 5 students: 300,000 characters, corresponding to approximately 125 pages • 6-8 students: 360,000 characters, corresponding to approximately 150 pages.

A standard page consists of 2,400 characters (incl. spaces), excluding the front page, table of contents, bibliography and any appendices.

For theses, the form of assessment is: • Assessment on the basis of the thesis alone – but see below on non-individualised group theses.

OR • Combined assessment of the thesis and an oral examination.

The Study Board may, however, choose to stipulate one of these forms of assessment; see 5.4. If the thesis is written by a group, it must be individualised on submission if one or more of the students in the group so wishes and has the possibility to have the thesis assessed on the basis of the thesis alone. The individualisation must be genuine and show which students have been mainly responsible for the individual sections. The introduction, conclusion and summary, in Danish and other languages, should be encompassed by joint responsibility. If the thesis is not individualised, an oral thesis examination is held instead, at which assessment is made on the basis of both the thesis and the oral examination. Students who have worked together on a thesis to the extent that it cannot in practice be individualised must register for an oral thesis examination.

In addition to the academic content, the assessment of the thesis will also take into account the writing and spelling skills of the student(s), which are weighted at 10%. The Study Board may grant exemptions from this requirement in the case of students who can document a specific and relevant disability, unless the assessment of writing and spelling skills is a significant part of the purpose of the examination. The summary will be incorporated into the assessment at a weight of 5%. The thesis is assessed according to the seven-point scale, with external moderation.

6. General provisions

The general regulations on examinations, tests and other forms of assessment, including regulations for submitting appeals relating to examinations and other assessments etc., may be seen in section 3.5 of “Rules and Regulations” at the University’s website.

6.1 Registration/de-registration and re-examination

Students must usually register themselves for the study activities of the coming semester. The University will however register a student who has not completed the programme in the prescribed time for the remaining activities or examinations in the following semester, cf. the registration and examination regulations. The rules governing registration, deregistration, re-examination and possible exemptions are set out in Roskilde University’s registration and examination regulations.

6.2 Special examination facilities

Students with physical or psychological handicaps, students with a mother tongue other than Danish, or students with other equivalent difficulties, may be offered special examination facilities if it is assessed that this is necessary in order to ensure equal opportunities for such students in the examination situation. The provision of such facilities must not result in a lowering of the examination standard.

30

6.3 Academic selection criteria

If there are more students who wish to take a given course, etc., than there are places for, the following academic selection criteria will be applied: Not applicable.

6.4 Pass requirements

Students who do not pass at least 45 ECTS credits in the course of an academic year will be disenrolled. The detailed rules on this, including exemptions, are contained in the University’s disenrollment rules, which may be found in section 3.1 of the University’s website under ‘Rules and Regulations’, in the document: Rules on disenrollment of students due to inadequate study activity.

6.5 Time limit for programme completion

Students must complete their study programmes within the prescribed time + 1 year after commencement. The detailed rules on exemptions are contained in the University’s disenrollment rules, cf. above. These rules do not however apply to students enrolled prior to 1 September 2016. In the case of study activities that are no longer offered: A student who has not passed a commenced study activity must take a second or third examination attempt during the semester after the activity was withdrawn, at the latest.

7. Exemptions and appeals

7.1 Exemptions

In exceptional cases, the Study Board may grant exemptions from such rules in the curriculum as are determined by the Study Board alone.

7.2 Appeals

The decisions of the Study Board pursuant to this curriculum may be brought before the Rector if the appeal relates to legal questions. The time limit for the submission of appeals is two weeks from the date on which the decision is announced. The appeal must be submitted to RUC Education and Students ([email protected]). In addition, decisions of the Study Board relating to the rejection or partial rejection of an application for credit for previously passed Danish study programme elements, or for advance credit for Danish or foreign study programme elements, may be brought before a credit transfer appeals committee, if the appeal relates to the academic assessment, in accordance with the Executive Order on Credit Transfer Appeals Committees. The time limit for the submission of appeals is two weeks from the date on which the decision is announced. The appeal must be submitted to RUC Education and Students ([email protected]). Decisions of the Study Board relating to the rejection or partial rejection of an application for credit for previously passed foreign study programme elements may moreover be brought before the Qualifications Board, if the appeal relates to the academic assessment, in accordance with the Act on Assessment of International Educational Qualifications, etc. The time limit for the submission of appeals is four weeks from the date on which the decision is announced. The appeal must be submitted to RUC Education and Students ([email protected]). Decisions of the Rector concerning legal questions may be brought before the Danish Agency for Higher Education.

8. Entry into force and transitional provisions

8.1 Entry into force

This curriculum shall enter into force on 1 September 2015, and shall apply to all Master’s programme students enrolled on 1 September 2015 or later. The amendments of 1 September 2017 shall enter into force on 1 September 2017.

8.2 Transitional rules

31

Approved by the Study Board for Business Administration and Business Studies, 29 June 2015. The amendments as of 1 September 2017 were approved by the Study Board on 28 September 2016.

Approved by Rector Hanne Leth Andersen, 31 August 2016. The amendments of 1 September 2017 were approved by the Rector on 3 March 2017.


Recommended