PortfolioFeb 2011

Artist Manifesto

Being involved more in the sciences since young, my designs tend to be a little more analytical and considered.But that said I do enjoy breaking away from convention from time to time. I truly do believe that experimentation is the key to growing as both a designer and a person.

It is my belief that design should inspire as well as excite. It gives voice to content, speaking to the audience through juxtaposition of words and imagery. Good design is timeless, elegant and meaningful. The medium is as much a part of the message itself as is the content.

Curriculum Vitae

8 FEB 2010

Mobile: 98230677Silverrhapsody@gmail.comEmail:Yagtoo@hotmail.com

Russel Yuan

Graphic Design

Illustration

Website: http://issuu.com/rustley

Education

WorkExperience

Software Skills

Relevant Skill sets

Hai Sing Catholic Secondary School

Tampines North Primary School

National Library Board.Under direction of Sonny Liew.

Pamersan Poskad 08/09

End of Semester Show 09School of Art, Design & Media

Publicity Cell for Multiple Special Projects Under NUS Community Service Club 08’-11’

“Skin Deep”, Special Collections,San Diego State University Library

Temasek Junior College

San Diego State University,School of Art, Design & Art History

Nanyang Technological University,School of Art, Design & Media

GCE “O” Levels

PSLE

Freelance

Exhibition

Curating

Volunteering

Books on Display

Adobe Photoshop, Adobe Illustrator, Adobe Indesign, Adobe Aftereffects, Adobe Dreamweaver, Final Cut Pro, Correl Painter.

Graphic Design, Publication Design, Illustration, Branding, Copywriting, Letterpress, Woodcuts, Dry Point Etching, PhotoPolymer Letterpress.

GCE “A” Levels

Exchange Program,Graphic Design

Bachelor of Fine Arts,Visual Communications

2003

1999

2005

2010

2012

2010a sample of works done.

Magazine based on the works of Graphic Designer Matt. W Moore.

A Journey of Calories: An illustrated Children’s Book.

五香：The Taste of Memories.

Phsyiognomy:A Face Reading Revival

Mar- Apr 10’Singapore, Self initiatedCampaign & Poster Design

A Face Reading Revival

Concept

Brochure & Poster Design, Campaign Direction

A Campaign which serves to revive the ancient Chinese art of face reading. It made for an interesting subject matter and I decided to take it up as a challenge for myself to modernise face reading and make it more relevant to today’s culture. It uses moles present on one’s face to foretell one’s future. Chinese would sometimes remove moles from one’s face to counteract the premonition.

I found that teenagers today were still very much interested in techniques such astrology, palm reading, etc. but face reading was in decline. After some research I found that information regarding face reading was convoluted and lacking. Thus I played with the idea of simplifying the process. I tried making a reflective poster which also served as a mirror. The person would view the interactive poster from a distance such that the eyes on the poster aligned with oneself’s and the poster would then point out the region where the moles would foretell one’s future.

(Of course a one size fit all poster was impossible but because I used an average face and people could align themselves by moving forwards or backwards, most faces were able to get a fairly accurate reading).

www.sandiegoroots.org/farm

WILDWILLOWFARM& EDUCATION CENTER

November 13th, 2010

Dear Mr Kohl

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Morbi nibhsapien, hendrerit et pellentesque a, rhoncus viverra nisl. Praesentsapien sem, porta et adipiscing ac, pulvinar eget dolor. Morbi nibhsapien, hendrerit et pellentesque a, rhoncus viverra nisl.

Morbi eu nisi sem. Ut iaculis luctus venenatis. In a ipsum nec enim pretium sodales. Ut iaculis vehicula sem, sed molestie tortor adip iscing at. Morbi at enim eu velit tristique consectetur ut id lectus. Ut venenatis rhoncus nulla, sed vehicula leo lacinia eget. Etiam feugiat, arcu sagittis placerat feugiat, tellus arcu tincidunt quam, bibendum pretium leotellus quis lacus.

Donec mollis sapien eu nunc ultrices at adipiscing ligula ultricies.Curabitur feugiat elementum mauris at porttitor. Cras id euismod sapien. Aliquam congue venenatis lacus in adipiscing. Morbi

Faucibus orci luctus et ultrices posuere cubilia Curae; Morbi ac nisi nec justo laoreet sagittis. Aliquam sed tincidunt arcu. Cras sollici tudin mauris in augue interdum imperdiet. Donec ut diam sed est fermentum pellentesque.Morbi nibh sapien, hendrerit et pellentesque a, rhoncusviverra nisl. Luctus et ultrices posuere cubilia Curae.

Sincerely,Mel Lyons

Mr Adrian KohlFileria Dry Goods & Exports0821 Molar AvenueSanta Monica, CA 12773

PO Box 33285, San Diego,California 92163

619.602.4721

WILDWILLOWFARM& EDUCATION CENTER

Mr Adrian KohlFileria Dry Goods & Exports0821 Molar AvenueSanta Monica, CA 12773

PO Box 33285, San Diego,California 92163

www.sandiegoroots.org/farm

Lauren@SanDiegoroots.com619.602.4721

Lauren ShawDirector of operations

Wild Willow Farm Identity

July - Nov 10’San Diego, CaliforniaBranding & Identity

Visual Identity Guide for Wild Willow Farm

Brianne Korthase

Concept

Visual System, Standards Manual & Collateral

An initiative from a local non-profit organization based in San Diego, California which aims to teach local Californians to grow edible crops in their backyard. They promote urban farming and serve to help educate the community on the benefits of home grown produce.

The mark is rendered with a bold and modern typeface to differentiate itself from traditional farming and show the emphasis placed on urbanized farming. The tiling of the letters also hint at the compact nature of urban farming. The carrot used is also one that is not shown to be “perfect”, rather it is one that is grown from the earth. Healthy but not artificial. The carrot blends into the typeface to hint at the integration of farming and the community. It also shows the confidence of the organization in its mission and ideals.

A joint project with:

Incubus: Make YourselfA CD Cover Redesign

Feb - Mar 10’Singapore, Self initiatedIllustration, Packaging

Incubus: Make YourselfA CD Cover Redesign

Concept

Illustration,Packaging Design.

For the brief we were each told to bring a cd to be randomly passed around in class and redesign the cd assigned to us based on the genre, music and artist. The cd i received was make yourself by incubus which was an alternate rock band.

Listening to the cd i found the music to have a more introspective and contemplative vibe. Playing on the name of the album itself, i decided to juxtapose a picture of a puzzle and a face. However it looked a little too cliché and I decided to address the issue with a hint of someone falling apart. The idea of trying to hold onto one’s identity as the world collapses around struck a nerve with me and I decided to try to portray the turmoil. I added a skull with a puzzle piece in place of an eye socket onto the cd itself. When removed the cover would reveal the missing puzzle piece below the skull itself, as a reminder of how easy it is to lose oneself in today’s hectic society.

Life In TechnicolourA retrospective of my 23 years ...

Oct - Nov 10’San Diego, Self-initiatedPublication Design

A Life lived in Technicolour.

Concept

Publication/layout Design

We were to write a biography on our lives, a look back on our past years in new light. To show how much we’ve grown and progressed.

I related my life to colour theory by Josef Albers. Each year was coloured in a different hue and saturation due to the emotions and the various intensities i felt them in. The years were later grouped in colour and presented not in chronological order but rather by hue and saturation. The result was an intense scrutiny of my life by myself as i decided which emotion was felt most memoriably each year and a retelling of my life not only by words, but also by the colour and format they are presented.

2011a sample of works done.

A visual guide to surfing: An Instructional without words

Discordia: Hand transferred Collage

Digital Painting of Dracula