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CUSTOMER INSIGHT & GROWTH BANKING INNOVATION AWARDS 2019
CUSTOMER INSIGHT & GROWTHBANKING INNOVATIONAWARDS 2019
Introduction ……………………………………...……… 3
Agenda …………………………………………...…........ 4
Categories ….…………………………………...……..… 5
Looking Back at the 2018 Awards …………..... 7
Hall of Fame InnoWinners’ Club ……………..... 8
Submitting your Innovations ………...………... 10
Acknowledgments …………………………………... 11
About Us ……………………………………..…………... 12
CONTENTS
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The InitiativeThe Efma–Accenture banking innovation program is a joint initiative from Efma and Accenture, which aims to identify and award the most innovative projects in the retail banking sector at a global level. Efma and Accenture launched this initiative with the aim of sharing worldwide best practices and innovations in the retail banking arena.
Innovation CollectionAll banks are encouraged to identify their most innovative initiatives in the eight categories below and submit them to the innovation portal.
• Analytics & Artificial Intelligence• Digital Marketing & Communication• Offering Innovation• Phygital Distribution & Experience• Social, Sustainable & Responsible banking• Workforce Experience• Neobanks & Specialized Players• Global Innovator
Awards CeremonyThe top innovations in each category will be invited to an exclusive event in Paris on 16 October 2019, which will be broadcast live.
INTRODUCTION
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2018Edition
421 entries from 180 institutions in 59 countries
Registration & Welcome Coffee2019 Customer Insight & Growth Banking Awards Ceremony OpeningPiercarlo Gera - Global Lead For Financial Services Customer Insight & Growth, AccentureVincent Bastid - Secretary General, EfmaRecent Trends in Retail Banking presentationIntroduction To The Day - Lukas Dzuroska and Jim Marous
Winner Announcements and Award PresentationsAnalytics & Artificial IntelligenceDigital Marketing & CommunicationOffering InnovationNeobanks & Specialized Players–live PitchBreak & VotingPhygital Distribution & ExperienceSocial, Sustainable & Responsible BankingWorkforce ExperienceWinner Announcement - Neobanks & Specialized PlayersGlobal Innovator2019 Customer Insight & Growth Banking Awards Ceremony ClosingBuffet Lunch
AGENDA
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Analytics & Artificial Intelligence
Innovations aimed at becoming a data-driven bank, leveraging analytics and artificial intelligence at scale. Innovations in this category include, for example, an analytics-dedicated center of excellence as well as data monetization initiatives and artificial intelligence solutions, to provide new support and advisory services.
CATEGORIES
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Digital Marketing & Communication
Innovations aimed at improving efficiency and effectiveness of the marketing funnel or at rethinking how the bank reaches its customers for marketing purposes in the digital space. Also increasing customer and prospect awareness and boosting contact-to-sales conversion.
Offering Innovation
Innovations aimed at widening the traditional banking product offering, with niche-oriented products as well as value added services. Innovative products and services that bring the bank outside their traditional boundaries right into the customer’s daily life and needs. This category also includes innovations that enable faster, easier and safer payments for customers.
Neobanks & Specialized Players
Innovations from Digital Attackers with a banking license or new brands launched by incumbents aimed at creating a scalable new end-to-end value propositions, such as new mobile-only brands or pan-European platform banks for SMEs. This includes innovative strategies and offerings that enable faster and more agile growth in terms of customer acquisition and segment penetration.
Phygital Distribution & Experience
Innovations in banks’ physical and digital distribution channels aimed at enhancing and reinventing the bank-customer relationship and changing how banks engage the customer at every touchpoint, providing a seamless and personalized experience. Innovations in this category may include new retail experiences, mobile or social, through sales or service channels.
CATEGORIES
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Social, Sustainable & Responsible Banking
Innovations that demonstrate an institution’s recognition of and objective to address social issues (e.g. inclusion, diversity), supporting SMEs in their development, and building environmentally-friendly policies to nurture customers’ trust.
Workforce Experience
Innovations aimed at empowering a bank’s workforce or strengthening workforce methodologies and processes, leveraging technology to infuse a high-value human touch in the relationship model. Innovations in this category may include new tools or methods for measuring performance, as well as initiatives that aim to promote a digital culture, facilitating long lasting behavioural changes.
Global Innovator
This category aims to award the most innovative player that successfully committed its vision to innovation, developing innovative projects in different areas to continuously transform its business model. (A dedicated application will be required and the winner will be independently identified by an expert jury).
On 17 October in Lisbon, Efma and Accenture announced the winners of the Banking Innovation Awards 2018.
LOOKING BACK AT THE 2018 AWARDS
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59Countries
421Entries
16KOnline Votes
180Institutions
223Participants(On Site and Online)
Global Innovator
Banco Bradesco won the top accolade for several innovative products it brought to market in the last year, including BIA(Bradesco Artificial Intelligence), inovaBrahabitat, the Bradesco Coupon Platform, and NFC programmed withdrawal.
HALL OF FAME INNOWINNERS’ CLUB2018 WINNERS
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Analytics & Artificial Intelligence
Grupo Bancolombia, Colombia
Innovation: Plink by Bancolombia
About: An analytics driven platform that brings insights to merchants and brings consumers the most relevant offers.
Digital Marketing & Communication
Banco Bradesco, Brazil
Innovation: Lollapalooza by Banco Bradesco
About: An innovative way of connecting the bank to younger customers via a partnership with one of the world’s largest music festivals.
Neobanks and Specialized Players
Fidor Bank & Abu Dhabi Islamic Bank, Middle East
Innovation: Moneysmart.ae by FidorBank & Abu Dhabi Islamic Bank
About:ADIB’s first dedicated financial community and smart bank.
AWARD CATEGORIES
HALL OF FAME INNOWINNERS’ CLUB2018 WINNERS
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Offering Innovation
Alior Bank, Poland
Innovation: Konto Jakze Osobiste by Alior Bank
About: A personalized bank account that allows holders to choose from a range of benefits tailored to their needs.
Phygital Distribution & Experience
Bank Pekao, Poland
Innovation: PeoPay by Bank Pekao
About: A modern mobile banking application that enables customers to confirm transactions using biometrics.
Social, Sustainable & Responsible Banking
Shinhan Bank, South Korea
Innovation: IoT Auto Loan by ShinhanBank
About:A solution that allows the creation of automotive loans using the internet of things and GPS.
AWARD CATEGORIES
Workforce Experience
BAWAG P.S.K, Austria
Innovation: TREND_LOUNGE by BAWAG P.S.K.
About:A platform that enables bank employees to develop creative products for the retail sector.
Efma and Accenture believe that the key to success in today’s challenging markets is to develop an innovation-committed DNA, which is facilitated by sharing successful experiences and new ideas. All financial institutions can submit their most inventive projects to the Innovation Portal through our open application process. Apply now to be considered for the 2019 Awards.
To learn more about the submission process, please contact:
SUBMITTING YOUR INNOVATIONS
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Hannah MoisandHead of Content & Strategic Partnerships Efma
Tel: +33 1 47 42 67 70Email: [email protected]
Boris PlantierContent Manager Efma
Tel: +33 1 47 42 67 69Email: [email protected]
General QueriesEmail: [email protected]
For their valuable commitment and contribution to the project, the authors would like to thank the following people from Efma and Accenture:
ACKNOWLEDGEMENTS
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Sally AzarVincent BastidZuzana BelkovaLaura BishopEmanuela CellaJézabel ChaveAntonio CoppolecchiaNatalie De Freitas Lukas DzuroskaPiercarlo GeraAngeline GrandmanGiulio GriffaRoanne Insley
Maxime MartinMario MartinelliMarion MenguySophia MillanHannah MoisandGéraldine MondetSilvia PesaresiMonika PetkuteBoris PlantierAnna QuinnAmbrogio TerrizzanoMelissa VolinLucas Steedman
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 482,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at
www.accenture.com
ABOUT US
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A global non-profit organization, established in 1971 by banks and insurance companies, Efmafacilitates networking between decision-makers. It provides quality insights to help banks and insurance companies make the right decisions to foster innovation and drive their transformation. Over 3,300 brands in 130 countries are Efma members. Headquarters in Paris. Offices in London, Brussels, Andorra, Stockholm, Bratislava, Dubai, Milan, Montreal, Istanbul, Beijing, Tokyo and Singapore. Learn more:
www.efma.com
