Customer Request GuideHalo Customer Request Templates Introducing Halo. The Made for iPhone Hearing...

Customer Request Guide

Made for iPhone Do’s

DO show our TruLink Hearing Control app on the iPhone screen

DO show the most current Apple products

DO be mindful of the size relativity of Halo to the iPhone

The Apple® product images of iPad®, iPhone® and iPod touch® can be used only to promote your app available on the App StoreSM. Feature only products for which your app is currently developed.

• Do always use the latest-generation Apple-provided product images

• Do make sure the iPhone is high- resolution

• Do keep the correct relative product sizes when showing multiple Apple products

• Do keep in mind the relativity of OUR Halo™ product when shown with the iPhone

• Best practice to use a .25” inches Safe Zone around iPhone image

DO make sure iPhone notification bar has no cell carrier listed and 100% battery is shown (use only downloaded image provided)

.25” Safe Zone

.25” Safe Zone

Made for iPhone DON’Ts

• Do NOT alter, distort or modify the Apple-provided product images in any way

• Do NOT crop, cut off or obstruct any part of the Apple product images

• Do NOT tilt or angle the product images

• Do NOT overlap iPhone

• Do NOT make a reflection or drop shadow on the iPhone

• Do NOT change the color of iPhone

• Do NOT display an Apple product with a blank screen

• Do NOT display an Apple product on a cluttered background

• Do NOT add graphic elements that appear to enter or come out of the product screen

• Do NOT surround the product with a highlight

DO NOT distort

DO NOT change the color

DO NOT display a blank screen

DO NOT display the phone on it’s side

DO NOT surround product with highlight

DO NOT display on a cluttered background

DO NOT add graphic elements that appear to enter or come out of screen

DO NOT crop DO NOT angle DO NOT overlap DO NOT make a reflection or drop shadow

NEW

Halo Branding

Fonts

Product ImagesLifestyle Images

Color Palette

PMS 801 80% Black

Din OT

Extended Din OT Family

abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

Din OT LightDin OT Light ItalicDin OT RegularDin OT Regular ItalicDin OT Medium

Din OT Medium ItalicDin OT BoldDin OT Bold ItalicDin OT BlackDin OT Black Italic

Chalet

Extended Chalet Family

abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

ParisNineteenSixtyLondonNineteenSixtyNewYorkNineteenSixty

Headlines and SubheadsChalet is typically used for Headlines

Subheads and Body CopyDIN OT is typically used for Subheads and/or body copy

+

Halo Customer Request Templates

Introducing Halo.The Made for iPhoneHearing Aid.

Stay connected.

Control your hearing experiences with Halo™, the breakthrough Made for iPhone® Hearing Aid and our

personalized TruLink™ Hearing Control app. Halo hearing aids are engineered to work with your iPhone,

iPad® and iPod touch.® That means FaceTime® and phone calls, music, videos and more stream directly

into your hearing aids with pristine sound quality—no background buzzing and whistling. Try the new

Made for iPhone Hearing Aid FREE for 30 days.* Call 888-123-4567 today.

Halo is designed to:

• Stream calls from your iPhone directly to your hearing aids using Bluetooth® 4.0 wireless technology

• Deliver pristine sound and exceptional listening clarity• Help you hear comfortably in noise• Eliminate buzzing and whistling• Stream FaceTime, music and more directly to your

hearing aids

Try the Made for iPhone Hearing Aid FREE for 30 Days!*

FREE • 30-day trial* • Hearing screening & consultation • Clean & check of your current hearing aids• Preview the latest technology

Call Today to Schedule an Appointment! Day, Day, Day, Month 0, 0 & 0 00 a.m. to 00 p.m. RSVP today. Space is limited. Call 888-123-4567

Hearing Center Name has been helping people hear better for XX years. We know how important your hearing is. That’s why we strive to offer you the best hearing instruments available and the most personal care possible. Please call us today to begin your life of better hearing.

Hearing Professional Name | Credentials

HEARING CENTER NAME Any Street NameAny Town, ST XXXXX www.websiteaddress.com

© 2013 Starkey. All Rights Reserved. *Professional fees may apply. 12/13 NPAD2687-00-EE-ST Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Meet Nationally Known Hearing Aid Expert, John Sample, at our special event!

Along with Hearing Center Name, First Name brings years of professional experience in the hearing healthcare industry. Together, we have insight into the challenges that accompany hearing loss and access to the latest and most advanced technological developments in hearing sciences. To schedule your preferred appointment please call XXX.XXX.XXXX today!

SPECIAL EVENT - X DAYS ONLY!!! Day – Day, Month x am – x pm

Schedule an Appointment!Call XXX-XXX-XXXX TODAY

HEARING CENTER NAME Any Street NameAny Town, ST XXXXX www.websiteaddress.com

During our X day event, we will offer these complimentary services:

• FREE 30-day trial*

• FREE hearing screening & consultation

• FREE clean & check of your current hearing aids

• FREE product demonstration

XX% Off a pair of XXX hearing aids

Halo™, the breakthrough Made for iPhone® Hearing Aid and TruLink™, a personalized hearing control app, are engineered to work with your iPhone, iPad®, and iPod touch®.

Halo is designed to:• Stream calls from your iPhone directly to your hearing

aids using Bluetooth® 4.0 wireless technology• Deliver pristine sound and exceptional listening clarity• Help you hear comfortably in noise• Eliminate buzzing and whistling• Stream FaceTime, music and more directly to your

hearing aids

Be the first to try Halo The Made for iPhone Hearing Aid

FREE for 30 days*

© 2014 Starkey. All Rights Reserved. *Professional fees may apply. 2/14 NPAD2689-00-EE-STHalo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Join us for our Hearing Event!We strive to offer you the best hearing instruments plus an exceptional patient experience. We know how important your hearing is. Please call us today to begin your life of better hearing.

© 2014 Starkey. All Rights Reserved. *Professional fees may apply. 3/14 CARD2798-00-EE-ST Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.




Breakthrough Made for iPhone® Hearing Aids and the easy-to-use TruLink™ Hearing Control app are engineered to work specifically with your iPhone, iPad® and iPod touch®.

Now available—we’re one of the few hearing professionals who have them in stock!

Hearing Center NameInvites you to a FREE Hearing Event

Hearing Professional NameHearing Professionals

Credentials

During this event we’d like to introduce you to Halo™ Hearing Aids and the TruLink™ Control app.

• Free 30-day trial*• Get a FREE no-obligation hearing evaluation• Learn more about hearing loss

Call (888) 123-4567 today to schedule your appointment:

• FREE 30-day trial*• FREE hearing screening & consultation• FREE clean & check of your current hearing aids• Preview of the latest technology

Space is limited. RSVP today!

(888) 123-4567


• Deliver pristine sound and exceptional listening clarity

• Help you hear comfortably in noise

• Eliminate buzzing and whistling

• Stream FaceTime®, music and more directly to your hearing aids

Any Street Name | Any Town, ST XXXXXwww.websiteaddress.com


FREE Technology Preview Month XX-XX

The new Made for iPhone Hearing Aid.

Month XX – XX, XXam – XXpmCall (888) 123-4567 today to schedule your appointment!

Halo™ Made for iPhone® Hearing Aids are designed to:

Hear life to its fullest with Halo Hearing Aids.










Credentials






(888) 123-4567






















Credentials






(888) 123-4567






















Credentials






(888) 123-4567













• Stream calls from your iPhone directly to your hearing aids using

Bluetooth® 4.0 wireless technology





Dear Neighbor,SNEAK PREVIEW of the new Made for iPhone hearing aidsMonth X–XMonday – Friday9:00 a.m. – 5:00 p.m.

CALL TODAY TO MAKE

AN APPOINTMENT

800-123-4567

Halo hearing aids connect directly to the iPhone, iPad and iPod

touch via Halo’s easy-to-use TruLink™ Hearing Control app. Together

Halo and TruLink deliver the most personalized hearing experience

ever and are designed to:

We’re pleased to introduce Halo™ — the breakthrough hearing aid

engineered to work specifically with your iPhone,® iPad®

and iPod touch.®

Hearing Center Name | Any Street Name | Any Town, ST XXXXX www.websiteaddress.com

Introducing Halo.The Made for iPhone

hearing aid.

• FREE 30-Day Trial*

• FREE Hearing Screening & Consultation

• FREE Clean & Check of Your Current Hearing Aids

• Preview of the Latest Technology

During our X-day event, we will offer these complimentary services:

Sincerely,

John SmithHearing Credentials

John Smith

Due to the extent of the free services offered, space is limited. Please call

800-123-4567 for an appointmenton the date of your choice. Call early. Appointments go fast!

© 2013 Starkey. All Rights Reserved.

*Professional fees may apply. 12/13 LETRXXXX-00-EE-ST

Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4S, iPad Air, iPad 4, iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and Made for iPad” mean that an

electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its

compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc.,

registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

• Stream calls from your iPhone directly to your hearing aids using

Bluetooth® 4.0 wireless technology





Dear Neighbor,SNEAK PREVIEW of the new Made for iPhone hearing aidsMonth X–XMonday – Friday9:00 a.m. – 5:00 p.m.

CALL TODAY TO MAKE

AN APPOINTMENT

800-123-4567

Halo hearing aids connect directly to the iPhone, iPad and iPod

touch via Halo’s easy-to-use TruLink™ Hearing Control app. Together

Halo and TruLink deliver the most personalized hearing experience

ever and are designed to:

We’re pleased to introduce Halo™ — the breakthrough hearing aid

engineered to work specifically with your iPhone,® iPad®

and iPod touch.®

Hearing Center Name | Any Street Name | Any Town, ST XXXXX www.websiteaddress.com


hearing aid.

• FREE 30-Day Trial*

• FREE Hearing Screening & Consultation

• FREE Clean & Check of Your Current Hearing Aids

• Preview of the Latest Technology

During our X-day event, we will offer these complimentary services:

Sincerely,

John SmithHearing Credentials

John Smith


800-123-4567 for an appointmenton the date of your choice. Call early. Appointments go fast!

© 2013 Starkey. All Rights Reserved.

*Professional fees may apply. 12/13 LETRXXXX-00-EE-ST

Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4S, iPad Air, iPad 4, iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and Made for iPad” mean that an

electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its

compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc.,

registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Magenta indicates modifiable sections of the templates

BEST PRACTICE Keep the Starkey branding in addition to the American Owned and Operated

Halo Completed Customer Request Examples

Connect to the things you care about most.HALO HEARING AIDS AND THE TRULINK APP ARE DESIGNED TO:


• Deliver pristine sound and exceptional listening clarity• Help you hear comfortably in noise• Eliminate buzzing and whistling• Stream FaceTime,® music and more directly to your hearing aids

$500 off* IF YOU SCHEDULE AN APPOINTMENT BY APRIL 11TH, 2014

Call today: 210-384-2282*When you buy a PAIR of our premium technology hearing aids.

Hear life to its fullest with Halo.

Halo hearing aids connect directly to the iPhone, iPad and iPod touch via Starkey’s easy-to-use TruLink Hearing Control app. Together, Halo and TruLink deliver the most personalized hearing experience ever.

© 2014 Starkey. All Rights Reserved. *Professional fees may apply. 3/14 23763-14 M0309 Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

$500 OFF A PAIR OF HALO HEARING AIDS

21 Spurs Lane, Suite 100San Antonio, TX 78240

e a r m e d i c a l g r o u p o t o l o g y / n e u r o l o g y

23762-14 M0309 Custom ST LOGO

Call today to schedulean appointment:

210-384-2282

FREE • hearing screening and consultation• demonstration of the latest in hearing technology • Risk-Free 30* day trial

Stay connected.Introducing Halo.

The Made for iPhone Hearing Aid.

$50021 Spurs Lane, Suite 100San Antonio, TX 78240


The Hearing Center at Ear Medical GroupWhat Sets Us Apart...

Control your hearing experiences with Halo,™ the breakthrough Made for iPhone® Hearing Aid and our personalized TruLink™ Hearing Control app. Halo hearing aids are engineered to work with your iPhone, iPad® and iPod touch.® That means FaceTime® and phone calls, music, videos and more stream directly into your hearing aids with pristine sound quality—no background buzzing and whistling. Try the new Made for iPhone Hearing Aid FREE for 30 days.*

off a pair of Halo Hearing Aids

Call today to schedule an appointment 210-384-2282

Serving San Antonio and South Texas for over 30 years, the Neurotologist Physicians of Ear Medical Group are extensively trained in the diagnosis, medical treatment and surgical correction of hearing and balance disorders.As the most experienced team in the San Antonio area, we maintain only the highest standard of care in our clinics. To ensure that you receive that same standard of care for hearing instrument technology, we established The Hearing Center at Ear Medical Group. The Physicians work closely with the professionals at The Hearing Center to accurately assess each patient’s situation. Out mission is to provide you with the most appropriate solution for your unique hearing loss, lifestyle and budgetary requirements.





During your appointment, you’ll receive:

*Edwards, B. (2009). Cognitive and psycho-social consequences of hearing loss. ENT News. 1-3. Individual results may vary. © 2014 Starkey. All Rights Reserved. 23447-14_S9752 3/14

Dear Friend,

You came in recently to Better Hearing Care because you were concerned about your hearing loss, but decided to hold off on

doing anything about it. You should know that recent research shows that early intervention has numerous benefits.*

• It prevents your brain from forgetting what to do —

Over time, reduced stimulation to the ears and brain can actually impair the brain’s ability to process sound and recognize

speech — which is only partially recoverable with hearing aids in place.

• It slows cognitive decline and communication problems — When you can’t hear what’s going on around you, it

contributes to reduced mental sharpness and communication abilities.

• It improves the use of hearing aids themselves — The earlier people begin to use hearing aids, the more comfortable they

are with them, and the easier it is to learn to use them to greatest advantage.

Don’t put it off any longer.

If you put off seeking help because of price issues, vanity concerns or simple uncertainty, we want you to know that we offer a range

of solutions designed to fit any budget or lifestyle need — and help prevent hearing loss from negatively impacting your life.

$500 OFF a pair of Advanced Technology Hearing Aids**

**$250 OFF a single Advanced Technology Hearing Aid

Appointments are Limited!April 22nd – 24th

Call Today:DeQueen

(870) 518-0158Texarkana

(903) 855-3136Serving the Texarkana and DeQueen areas

www.betterhearingcare.net

Early intervention is the best medicine.

Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Better Hearing Care

5124 Summerhill RoadTexarkana, TX 75503

(903) 855-3136

307 Collin Raye DriveDeQueen, AR 71832

(870) 518-0158

www.betterhearingcare.net

Sincerely,

Judy Coleman, M.A., CCC-AJudy Coleman, M.A., CCC-A






• Stream FaceTime, music and more directly to your hearing aids

Introducing Halo™

The Made for iPhone® Hearing Aid

Don’t put it off any longer.

Call today to learn more about during our Open House event April 22nd – 24th

Control your hearing experiences with Halo™, the breakthrough Made for iPhone® Hearing Aid and our personalized TruLink™

Hearing Control app. Halo hearing aids are engineered to work with your iPhone, iPad® and iPod touch.® That means FaceTime®

and phone calls, music, videos and more stream directly into your hearing aids with pristine sound quality—no background

buzzing and whistling. Try the new Made for iPhone Hearing Aid FREE for 45 days.* Call 888-761-6209 today.




• Help you hear comfortably in noise• Eliminate buzzing and whistling




Clear Wave Hearing Center is committed to helping the Rochester community hear better. We know how important your hearing is. That’s why we strive to offer you the best hearing instruments available and the most personal care possible. Please call us today to begin your life of better hearing.

Jeff Bjork | Paul Schneider | Mark Johnston

Call Today to Schedule an Appointment!

Monday - Friday April 7th - 11th

RSVP today. Space is limited.

Call 888-761-6209

2700 NortH BroadwayrocHester, MN 55906

888-761-6209 FoRMeRly Audibel HeARing CenteR

CLEAR WAVEHEARING CENTER

© 2014 Starkey. All Rights Reserved. *Professional fees may apply. 3/14 23804-14 S9847Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

FRee• 45-day trial* • Hearing screening & consultation • clean & check of your current hearing aids• Preview the latest technology

try the Made for iPhone Hearing aid FRee for 45 days!*


Introducing Halo

Halo™ hearing aids connect directly to the iPhone®, iPad® and iPod touch® via our TruLink™ Hearing Control app. Together Halo and TruLink deliver the most personalized hearing experience ever and are designed to:






© 2013 Starkey. All Rights Reserved. *Professional fees may apply. 3/14 23830-14_X5689 Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

103 West Alamo Street Downtown Brenham

(979) 353-4330For more information,

visit us online at www.padgetthearing.com



Control your hearing experiences with

Halo,™ the breakthrough Made for iPhone®

Hearing Aid and our personalized

TruLink™ Hearing Control app. Halo

hearing aids are engineered to work with

your iPhone, iPad® and iPod touch.® That

means FaceTime® and phone calls, music,

videos and more stream directly into your

hearing aids with pristine sound quality—

no background buzzing and whistling.

Try the new Made for iPhone Hearing Aid

FREE for 30 days.*


SPRING PREVIEW EVENT April 7th – 10th • Monday – Thursday

FREE• 30-day trial*

• Hearing screening & consultation • Clean & check of your current hearing aids

• $500 OFF a pair of Advanced Technology hearing aids by Starkey**

Space is limited. Call to schedule your appointment today!

(228) 215-3961, Extension 1 www.oceanspringshearing.com

© 2014 Starkey. All Rights Reserved. 3/14 23855-14_M0963 Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

There’s no substitute for professional hearing care. Dr. Derek Erickson has been dedicated to keeping the Mississippi Gulf Coast residents hearing their best. At Bay Area ENT we’ve changed the lives and earned the trust of patients by consistently providing quality professional services, top-of-the-line hearing products, and attentive, personalized care — for less.

Dr. Derek Erickson, Au.D.

*Professional fees may apply. **$250 OFF Advanced Technology hearing aid by Starkey. Can’t be combined with other offers. Limit one coupon per customer. Offers Expire 4.11.2014

Memphis Hearing Aid7675 Wolf River Circle, Suite 101

Germantown, TN 38138

(901) 300-2638www.memphishearingaid.com

Memphis Hearing Aid Doctors of AudiologySince 1984, Memphis Hearing Aid has been dedicated to keeping Mid‑South residents hearing their best. We’ve changed the lives and earned the trust of over 12,000 patients by consistently providing quality professional services, top‑of‑the‑line hearing products, and attentive, personalized care — for less.

↗ We are the preferred provider for Cigna

(FedEx, City of Memphis, Methodist),

Blue Cross/Blue Shield Federal employees, Coventry,

and many more! Let us file your insurance for you!

Follow us on

Other Convenient Memphis Hearing Aid Locations:West Memphis, AR

(901) 730-4112 New Albany, MS

(662) 598-4001Tupelo, MS

(662) 601-4587

Southaven, MS(662) 655-0711

Forrest City, AR(870) 594-4815

Dyersburg, TN (731) 503-4056

Greenwood, MS(662) 989-4535

© 2013 Starkey. All Rights Reserved. *Professional fees may apply.

Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Stay connected.


Hearing Aid.

Control your hearing experiences with Halo™, the breakthrough

Made for iPhone® Hearing Aid and our personalized TruLink™

Hearing Control app. Halo hearing aids are engineered to work with

your iPhone, iPad® and iPod touch.® That means FaceTime® and phone

calls, music, videos and more stream directly into your hearing aids

with pristine sound quality—no background buzzing and whistling.

Try the new Made for iPhone Hearing Aid FREE for 30 days.* Call today.








FREE • 30-day trial*

• Hearing screening & consultation

• Preview the latest technology

FPO Halo

FPO Halo

FPO Halo

Finalist for the

Best Hearing Service

www.memphishearingaid.com

Dear Neighbor, Lets Do Lunch! You’re Invited to our FREE Educational SeminarLocation: Eagle SticksDate: May 7thTime: 11:30 am - 1:00 pm

cALL toDAY to ReseRVe YouR sPot

(740) 521-4775

Introducing Halo.The Made for iPhone Hearing Aid.


• Deliver pristine sound and exceptional listening clarity• Help you hear comfortably in noise• Eliminate buzzing and whistling• Stream FaceTime®, music and more directly to your hearing aids

• Leave your checkbook at home. No hearing aids will be sold at this seminar.

• We’ll clear up all the confusion about hearing aids.• If you or a loved one are experiencing symptoms of hearing loss,

then don’t miss this opportunity!

Confused About Hearing Aids? Let Us Clear Up All Your Questions.

Halo hearing aids connect directly to the iPhone, iPad and iPod touch via Halo’s easy-to-use TruLink™ Hearing Control app. Together Halo and TruLink deliver the most personalized hearing experience ever and are designed to:


(740) 521-4775 for an appointmenton the date of your choice. Call early. Appointments go fast!

We’re pleased to introduce Halo™ — the breakthrough hearing aidengineered to work specifically with your iPhone®, iPad®

and iPod touch®.

American Ear Hearing & Audiology | Doctors Park 1, 830 Bethesda Dr. | Zanesville, OH 43701 www.americanear.com

Sincerely,

Linka Conkle, BC-HISBoard Certified in Hearing Instrument Sciences

Linka Conkle

© 2014 Starkey. All Rights Reserved. *Professional fees may apply. 3/14 23688-14 S9843 Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Stefanie GodbeyDoctor of Audiology

Meet Our Expert Audiologists!FREE

9 Hearing screening 9 Video otoscopic examination

9 Hearing aid consultation

Additional hearing aid styles available. Special Financing with CareCredit®

www.HearingBetter.net

513.922.0123

Hours: M-F: 9-5 Evening and Saturday appointments upon request.

3302 Westbourne Dr. Next to Receptions, Across from Graeter’s – Near Western Bowl

Make Better Hearing a Priority!

FREE “test drive” of the newest technology

Introducing Halo™


NOTE: When using this graphic in marketing materials, please incorporate the following legal text:Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad and iPod touch are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

© 2013 Starkey. All Rights Reserved. 12/13 MISC3094-00-EE-ST


Laurie DeWineDoctor of Audiology

Stefanie GodbeyDoctor of Audiology

Meet Our Expert Audiologists!FREE

9 Hearing screening 9 Video otoscopic examination

9 Hearing aid consultation

www.HearingBetter.net

513.922.0123

Hours: M-F: 9-5 Evening and Saturday appointments upon request.

3302 Westbourne Dr. Next to Receptions, Across from Graeter’s – Near Western Bowl

Make Better Hearing a Priority!

FREE “test drive” of the newest technology


Laurie DeWineDoctor of Audiology

Introducing Halo™


NOTE: When using this graphic in marketing materials, please incorporate the following legal text:Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad and iPod touch are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.


Additional hearing aid styles available. Special Financing with CareCredit®

Example of a sprinkle used within a “busy” customer advertisement

Example of a sprinkle that is set apart with a white border

Halo Sprinkle

What Happens if an Ad Becomes Too Small

Control your hearing experiences with Halo™, the breakthrough Made for iPhone® Hearing Aid and our personalized TruLink™ Hearing Control app. Halo hearing aids are engineered to work with your iPhone, iPad® and iPod touch.® That means FaceTime® and phone calls, music, videos and more stream directly into your hearing aids with pristine sound quality—no background buzzing and whistling. Try the new Made for iPhone Hearing Aid FREE for 30 days.* Call (201) 425-4446 today.

Halo is designed to:• Stream calls from your iPhone directly to your hearing

aids using Bluetooth® 4.0 wireless technology• Deliver pristine sound and exceptional listening clarity• Help you hear comfortably in noise• Eliminate buzzing and whistling• Stream FaceTime, music and more directly to your

hearing aids

© 2014 Starkey. All Rights Reserved. *Professional fees may apply. 3/14 23887-14 S9053 Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Ret-ina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Call Today to Schedule an Appointment!Call (201) 425-4446

Ronald Troast, HISNJ LIC #326COBS - HIS

17 Godwin AvenueRidgewood, NJ 07450www.troastvisionandhearing.com

Go anywhere. Do everything.

Introducing Halo.The Made for iPhone Hearing Aid.

Apple rules get broken (size of the badges)

Copy becomes hard to read for our demo

Phone is smaller than Apple required 25mm

Halo Minimum Size Ad

© 2014 Starkey. All Rights Reserved. *Professional fees may apply. 3/14 23763-14 M0309 Halo and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Stay connected.Introducing Halo.The Made for iPhone Hearing Aid.

$500 off a pair of Halo Hearing Aids

Call today to schedule an appointment: 210-384-2282!




210-384-2282

© 2014 Audibel. All Rights Reserved. *Professional fees may apply. 4/14 NPAD2710-00-EE-ABAudibel A3i and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

$500 off a pair of Audibel A3i Hearing Aids





210-384-2282

Stay connected.The Made for iPhone® Hearing Aid.I N T R O D U C I N G A U D I B E L A 3 i™

© 2014 MicroTech Hearing Technologies. All Rights Reserved. *Professional fees may apply. 4/14 NPAD2710-00-EE-MTKinnect and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

INTRODUCING KINNECT™.

The Made for iPhone® Hearing Aid.

$500 off a pair of Kinnect Hearing Aids





210-384-2282

stay CONNECTED

© 2014 NuEar. All Rights Reserved. *Professional fees may apply. 4/14 NPAD2710-00-EE-NEiSDS and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

$500 off a pair of iSDS Hearing Aids





210-384-2282

Stay connected.Introducing iSDS™

the Made for iPhone® Hearing Aid.

© 2014 Starkey. All Rights Reserved. *Professional fees may apply. 4/14 NPAD2710-00-EE-AYAGXsp and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation). “Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance. Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

Stay connected.Introducing AGXsp™.The Made for iPhone® Hearing Aid.

$500 off a pair of AGXsp Hearing Aids





210-384-2282

5.5” Tall

5” Wide

At minimum height, the app badges and legal takes up 1.25”

This Minimum Size Ad is available as a template via marketing number:

NPAD2710-00-EE-ST

NPAD2710-00-EE-AB

NPAD2710-00-EE-NE

NPAD2710-00-EE-MT

NPAD2710-00-EE-AY

Made for iPhone® App badges

8mmMINIMUM HEIGHT

8mmMINIMUM HEIGHT

10mmMAXIMUM

HEIGHT

10mmMAXIMUM

HEIGHT

The App Badge You must show the app badge when the TruLink Hearing Control app is present in copy as well as when an image of the app is shown

Legal to include when the App Badge is present Legal to include when the MFi Badge is present

The MFi Badge This always needs to be shown to provide compatibility guidance around what Halo can be used with.

Apple, the Apple logo, iPhone, iPad, iPod touch and FaceTime are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

“Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, and has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance.

Made for iPhone® Legal

Trademarks The appropriate trademark must be on the FIRST, in text reference of EACH Apple trademark (please try to keep them out of headers and subheads unless it is the only mention). A list of trademarks can be found here: http://www.apple.com/legal/intellectual-property/trademark/appletmlist.html

DO NOT translate an Apple trademark. Apple trademarks MUST remain in English.

Made for iPhone® Hearing Aids When using the phrase Made for iPhone Hearing Aids, always capitalize the “H” and the “A.”

Made for iPhone® Hearing Aids NEVER capitalize OR ALL CAPS “Made for iPhone” the “i” in iPhone is ALWAYS lowercase

All Apple materials MUST include the following in the legal notice: Halo (Product name) and TruLink are compatible with iPhone 5s, iPhone 5c, iPhone 5, iPhone 4s, iPad Air, iPad (4th generation), iPad mini with Retina display, iPad mini, and iPod touch (5th generation).

Halo is the format for all mentions of our Starkey MFi product

The “K” is lowercase in the logo and uppercase in all other text.

Please place “Audibel” in front of A3i on FIRST mention. After first mention, A3i is preferred. IF the Audibel logo is listed on the page, there is no need to list “Audibel” in front of A3i on any mention.

iSDS is the format for all mentions.

AGXsp is the format for all mentions

Halo Digital Assets

Call 1-800-XXX-XXX or visit HearingCenter.com

Call 1-800-XXX-XXX todayHearingCenter.com

Halo™ by Starkey®

Made for iPhone.® Made for you.

Apple, the Apple logo, iPhone, iPad, iPod touch FaceTime and Siri are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

“Made for iPod,” “Made for iPhone,” and “Made for iPad” mean that an electronic accessory has been designed to connect specifically to iPod, iPhone, or iPad, respectively, a nd has been certified by the developer to meet Apple performance standards. Apple is not responsible for the operation of this device or its compliance with safety and regulatory standards. Please note that the use of this accessory with iPod, iPhone, or iPad may affect wireless performance.

Coming Soon A :50/:10 Customer spot will be available soon. This means the first 60 seconds of the TV spot contains “canned” pre-approved product/app information and the last 10 seconds of the spot is the customizable frame with the customer logo as well as their office information (phone number, website)

A :15 second customer “social” post spot

IMPORTANT NOTE If a customer chooses to produce their own television spot they will need to route their creative to Apple for approval.

Also NOTE: If utilizing our video footage (i.e. the Chapman “Day in the Life”) we have usage agreements with a 1-year usage contract.

Halo Web Assets

Retail Web Banners

There are available web banners for your customers homepage carousels

See Morgan Mason and Todd Hedberg for additional information or assets

IMPORTANT NOTE This banner needs to click through to a product page, which contains the Apple legal as well as the MFi badge and App badge

Halo Asset Locations

Lifestyle Photography Starkey Group Media Library/File Library/Marketing Number/PHOT (Photos)/PHOT2646-00-EE-XX Asset Library for XF

Halo Product Photography Starkey Group - In Progress/Library/PHOTOS/Launch Photos/2_Products/RIC/RIC 13 XF

Apple Product Photography Starkey Group - In Progress/Library/PHOTOS/Launch Photos/2_Products/Apple Products/Downloaded Images from Apple_11.5.13/iPhone-5s

App Badge/MFi Badge Starkey Group - In Progress/Library/LOGOS/Other Company Logos/Apple

Halo Logo Starkey Group - In Progress/Library/LOGOS/Corp - Prod Logos/Starkey/ Products/Halo

TruLink Logos Starkey Group - In Progress/Library/LOGOS/ Product Logos/TruLink™

Apple – App Store Marketing Guidelines https://developer.apple.com/app-store/marketing/guidelines/#

Kinnect Asset Locations


Product Photography Starkey Group - In Progress/Library/PHOTOS/Launch Photos/2_Products/RIC/RIC 13 XF



Kinnect Logo Starkey Group - In Progress/Library/LOGOS/Corp - Prod Logos/MicroTech/ Products/kinnect



Audibel A3i Asset Locations





A3i Logo Starkey Group - In Progress/Library/LOGOS/Corp - Prod Logos/Audibel/ Products/Audibel A3i



NuEar iSDS Asset Locations

Lifestyle Photography Starkey Group Media Library/File Library/Marketing Number/PHOT (Photos)/PHOT2646-00-EE-NE Asset Library for XF




iSDS Logo Starkey Group - In Progress/Library/LOGOS/Corp - Prod Logos/NuEar/ Products/iSDS



Audigy AGXsp Asset Locations





AGXsp Logo Starkey Group - In Progress/Library/LOGOS/Corp - Prod Logos/Audigy/ Products/AGXsp



6700 WASHINGTON AVENUE SOUTHEDEN PRAIRIE, MN 553441.800.328.8602

StarkeyPro.com


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