Di-lyma Solutions

Design portfolio

PORTFOLIO

Currently we are working with Companies in the following Sectors

Manufacturing Media & Marketing

Information Technology Software Services

Fashion Gaming

Retail / Online Retail Education

Infrastructure / Real Estate FMCG

Self-Development / Motivational Speakers Travel

Renewable Energy Power & Energy

Healthcare F&B

Entertainment Agrochemicals

Hospitality Wedding Childcare

Financial Services

SOME OF OUR CLIENTS

FRANCE 24 FETE DE LA PHOTO - ALLIANCE FRANAISE INDIA DLF BRANDS COCA-COLA AVANTHA HCL TECHNOLOGIES / SHIV NADAR HAWTHORN DJB GROUP SOLVEDA SALMON UK PRABHUDAS LEELADHAR - MAJORGAINZ INTERNET RETAIL EXPO 2014 INTERNET RETAIL EXPO 2014 GEMS EDUCATION LOTUS VALLEY INTERNATIONAL SCHOOL SELA QUI INTERNATIONAL SCHOOL GULAB WALA YOGURBERRY CONNECTC - AMSTERDAM SEASOUL COSMECEUTICALS INDIAN TONERS & DEVELOPERS LTD. LUXMI STUDIO SERENDIPITI DEE DEVELOPMENT ENGINEERS LTD. ( DEE PIPING SYSTEMS) WITHIN BEST WESTERN CARLOS PHILIP SUNDAE ALLABOUTIME.COM

EON EVENT MANAGEMENT AXELERANT CHILLI SODA KRUTO VODKA RUSSIAN SPIRIT 24 KARAT BUSINESS GROUP WILD WATER MINTZONE LAND N ACRES FUN FACTORY SECRET MAPS KUSHAL KUMAR IMINDZ QBRIX AAC BLOCKS LASERGAME INDIA NOW JOURNEYS APG UNIVERSITY CORDON HOLIDAYS BEAUTIFUL STREET SALON ILEADZEN NRAY AMBEY GROUP GLAZE FMCG KRISHNA MARUTI HANU BPO WAVE ONE 52

FRANCE 24

FRANCE 24 Industry Media Largest French News Channel

BODY COPY ADVERTISING CAMPAIGN BRAND LAUNCH IN INDIA

FRANCE 24 Industry Media Largest French News Channel

BODY COPY ADVERTISING CAMPAIGN BRAND LAUNCH IN INDIA

FTE DE LA PHOTO

FTE DE LA PHOTO Industry Event, Photography French Photo Festival

BRAND IDENTITY BRAND COLLATERALS COFFEE TABLE BOOK

COCA COLA

COCA COLA Industry F&B Outsourced work for COCA-COLA Dasna Plant (By NRAY)

BOOKS FOR EXHIBITIONS MARKETING COLLATERALS

BOOK COVERS

COCA COLA Industry F&B Outsourced work for COCA-COLA (By NRAY)

INTERNAL COMMUNICATION STRATEGY CAMPAIGN

Internal Brand Communication Strategy for Hindustan Coca Cola Beverage Pvt. Ltd. (Vision, Mission and Values)

COCA COLA Industry F&B Outsourced work for COCA-COLA (By NRAY)

Internal Brand Communication Strategy for Hindustan Coca Cola Beverage Pvt. Ltd. (Change Management)

INTERNAL COMMUNICATION STRATEGY CAMPAIGN

DLF BRANDS

DLF BRANDS (Mothercare, ELC & Pure Home) Industry Retail

BRAND COLLATERALS PRODUCT CATALOGS

CLIENT DLF Brands Ltd.

BRAND Mothercare, ELC

DISCIPLINE Kids Wear, Toys

ABOUT THE CLIENT DLF Brands currently operates 120 exclusive outlets for the brands in its portfolio, which include Boggi, Alcott, Mango, Mothercare, ELC, Claires and DKNY, and plans to take the number to 500 in the next three to four years.

CHALLENGE The Indian Real Estate giant DLF's retail management venture, DLF Brands, collaborated with Mothercare and ELC, to manage their brands in India, and to bring quality, safety and innovation through their services for mothers, mothers-to-be, babies & young children. The Mothercare and ELC brands are synonymous with childcare and parenting. With them spreading their roots in India, Mothercare and ELC came to Di-lyma after realizing the importance of mapping their brand aesthetics with the Indian audience and for their requirement of creating Product Catalogs for the Indian Market.

SOLUTION Di-lyma redesigned their brand collaterals, especially Product Catalogs; to radiate the Indian character blended with soft and smooth design elements, keeping in mind the colors, to complement their intended target audience. Our designs threw light on their passionate commitment to offer customers a multi-channel shopping environment through their retail stores.

CAPABILITY Brand Collaterals Design

DATE 2013

INDUSTRY Retail

SERVICE Product Catalog Design

DLF BRANDS (Mothercare, ELC & Pure Home) Industry Retail

BRAND COLLATERALS PRODUCT CATALOGS

PRODUCT CATALOG

PRODUCT CATALOG

PRODUCT CATALOG

SEASOUL COSMECEUTICALS

SEASOUL COSMECEUTICALS Industry Wellness

CLIENT Sea Soul Cosmeceuticals Pvt. Ltd.

BRAND Sea Soul

DISCIPLINE Spa and Cosmetic Products

ABOUT THE CLIENT SeaSoul is a new brand, in the growing wellness industry in India, which deals in Spa and Skincare products manufactured from ancient mystical salts, minerals and mud found only in the Dead Sea. These products are not only crafted to give the user a magical experience, but they also ensure the well being of skin, mind and body. These products bestow beauty and have medicinal properties that clean and replenish the skin with essential minerals and oils.

CHALLENGE SeaSoul is identified as being Indias one of the few Spa Product manufacturers. Their Candle Spa and Candle Scrub are one of its kind products on the Indian Market. To boost the presence of the brand, SeaSoul realized the need to establish both offline channels and an online retail presence. Di-lyma was brought in the picture not only to develop a brand identity, design a marketing strategy, design all the collaterals, packaging and launch the brand, but also to develop an e-commerce website to effectuate their online retail requirements.

SOLUTION Di-lyma, after deciphering the brands identity, came up with premium and subtle design elements and colors that bespoke the SeaSoul brand. The Packaging was developed keeping in mind the two lines of products, which SeaSoul would launch in the first phase, but also keeping in mind the other skincare products in the pipeline. A slender design was incorporated in the E-Commerce website design with easy product visibility & checkout. Di-lyma helped SeaSoul to launch their brand in different markets in India with a strategic Brand Promotion Plan, which included fashioning Brochures, Standees, Leaflets, Spa Posters, Conceptual Photo Shoots and Corporate & Usage Videos. To ensure operational efficiency, perceptual & brand usage consistency, and qualitative transcendence, extensive real-time Brand Training sessions were also conducted.

CAPABILITY

Brand Positioning Photo Shoot

DATE 2014

INDUSTRY Wellness

SERVICE Brand Development, E-Commerce

Packaging Design

Digital Strategy E-Commerce Website

Brand Trainings

DIGITAL IDENTITY BRAND PROMOTION

PACKAGING MARKETING COLLATERALS

CORPORATE VIDEO E-COMMERCE

BRAND LAUNCH

SEASOUL COSMECEUTICALS Industry Wellness

LOGO & BUSINESS STATIONERY

DIGITAL IDENTITY BRAND PROMOTION

PACKAGING MARKETING COLLATERALS

CORPORATE VIDEO E-COMMERCE

BRAND LAUNCH

SEASOUL COSMECEUTICALS Industry Wellness

PRODUCT CATALOG

DIGITAL IDENTITY BRAND PROMOTION

PACKAGING MARKETING COLLATERALS

CORPORATE VIDEO E-COMMERCE

BRAND LAUNCH

SEASOUL COSMECEUTICALS Industry Wellness

POSTERS FOR SPAS E-COMMERCE WEBSITE

DIGITAL IDENTITY BRAND PROMOTION

PACKAGING MARKETING COLLATERALS

CORPORATE VIDEO E-COMMERCE

BRAND LAUNCH

SEASOUL COSMECEUTICALS Industry Wellness

DIGITAL IDENTITY BRAND PROMOTION

PACKAGING MARKETING COLLATERALS

CORPORATE VIDEO E-COMMERCE

BRAND LAUNCH

PACKAGING DESIGN & PHOTOSHOOT SEASOUL SCRUB & MASSAGE RANGE

GLAZE

GLAZE Industry FMCG

DIGITAL IDENTITY BRAND PROMOTION

PACKAGING MARKETING COLLATERALS

This is just sample work. We cannot share the actual work right now

SERENDIPITI

DATE 2014

INDUSTRY Food & Beverage

SERVICE Brand Development, Brand Experience, Marketing Strategy, Digital Marketing

SERENDIPITI Industry Food, E-Commerce

CLIENT Serendipiti

BRAND Serendipiti

DISCIPLINE Personalized Chocolates & Cupcakes

ABOUT THE CLIENT Serendipiti is a new and enterprising venture with a big idea, of empowering people to create chocolates the way they like it. Everyone have chocolate dreams and we make them come true. Imagination is converted into gooey reality and you find yourself transported into a world of unbelievable tastes and textures. A world of the best chocolate bases and hundreds of alluring flavors and toppings meant to create your own signature chocolate!

CHALLENGE Serendipiti approached Di-lyma when they merely had a concept to develop a distinguished Chocolate Brand in the Corporate and Indian Wedding Network, specifically the Delhi NCR region. The challenge was to create a brand that stands out amongst the already existing Chocolate brands flooding the market.

SOLUTION Di-lyma did an integrated qualitative & quantitative Brand Research, not only with the management but also the competitive landscape and prospective customers of Serendipiti. The Brand Core and Personality were gradually developed and an engaging yet subtle name Serendipiti was given to the brand. Contouring this initiation, a semi-premium & engaging brand identity, visual language and packaging were designed along with the creation of solid Marketing & Communication Strategy campaigns. Complementary marketing and brand collaterals, product catalogs, corporate presentations etc. were designed to give the brand a concrete and strong brand identity. The E-Commerce portal, where people can make their own chocolates is scheduled to go online somewhere i