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56 DAFTAR PUSTAKA Abdullah, Thamrin. (2013), Manajemen Pemasaran. Jakarta: PT. RajaGrafindo Persada. Adrian, Payne, (2000), Pemasaran Jasa, The Essence of Service Marketing, Yogyakarta : Andi Baron, Reuben M., Kenny, David A., (1986), The Moderator-Mediator Variable Distinction in Social Physcological Research: Conceptual, Strategic, and Statistical Considerations, Journal of Personality and Psychology, Vol 51. No.6, 1173-1182. Chang et al., (2006), “A Study of Service Quality, Customer Satisfaction and Loyalty in Taiwanese Leisure Industry”. The Journal of America of Business, cambrige. Vol 9 (1) hal.126-132. Cooper, Donald R., & Schindler, Pamela S., (2006), Business Research Methods, Companies, ninth edition, Singapore Edition: Mc Grawhill International. Cronin, J. and Taylor, S., (1992), “Measuring service quality: a reexamination and extension”, Journal of Marketing, July, Vol. 56, hal.5568. Dabholkar, Pratibha, Shepperd, Tharpe, Doyle (2000), “A Comprehensive Framework for Service Quality: an Investigation of Critical Conseptual and Measurement Issues Through a Longitudinal Study” Journal of Retailing, 76 (2), 139-173.
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DAFTAR PUSTAKA

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Persada.

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Loyalty in Taiwanese Leisure Industry”. The Journal of America of Business,

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Dabholkar, Pratibha, Shepperd, Tharpe, Doyle (2000), “A Comprehensive

Framework for Service Quality: an Investigation of Critical Conseptual and

Measurement Issues Through a Longitudinal Study” Journal of Retailing, 76

(2), 139-173.

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http//davidakenny.net/cm/mediate.htm, diakses pada tanggal 8 Desember 2018


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