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DAM Jaaroverzicht 2019 Maandbereik 25-54 jaar Bron: Online bereikcijfers GfK DAM december 2019 dec 2019 t.o.v. dec 2017 2015 - 2017 - 2019 NPO Radio 2 NPO Radio 1 Radio10 538 Qmusic NPO 3FM Radio Veronica FunX 5,6% 6,2% 3,5% 5,1% 6,7% 2,5% 1,5% 1,1% 2,9% SkyRadio 27,7% 6,8% 5,8% 5,7% 5,6% 4,8% 1,5% 1,2% 8,7% Radio websites en apps Sociale media, online winkelen en nieuws jan - nov 2019 dec 2019 Online video YouTube 18% +3%p 87% +4%p 57% +19%p 50% +16%p 41% +4%p 40% +8%p Snapchat Pinterest LinkedIn Instagram Facebook 81% +20%p 38% +9%p 29% +16%p 27% +9%p Amazon Coolblue Aliexpress Bol.com NPO Start Ziggo GO/ TV Disney+ KIJK.nl Videoland 79% WhatsApp Messenger Facebook Messenger 53% 55% +14%p 52% +5%p 51% +2%p 44% +9%p Telegraaf NU.nl NOS AD Gebruik PC/ laptop, mobiel en tablet 21% 13 jaar en ouder Berichten Sociale media Online winkelen Nieuws 20% 13-34 jaar 20% 35-49 jaar 21% 50-64 jaar 22% 65+ jaar 61% 67% 67% 58% 45% 18% 13% 13% 21% 34% Top 2000 Kerstmuziek maand Top 4000 Serious Request -5%p -1%p +6%p 69% 83% 17% 29% 38% 16% 2% 26% 23% 6% 5% 5% 33% 30% 13% 11% 18% 86% 25% About GfK GfK is focused, digital and a client-centric business. The company connects data and science and is in the unique posion to leverage proprietary and third-party data to create indispensable predicve market and consumer insights as well as recommendaons. Innovave analycs soluons provide answers for key business quesons around consumers, markets, brands and media. As an analycs partner, GfK promises its clients all over the world “Growth from Knowledge”. For more informaon, please visit www.g.com/nl or follow GfK on LinkedIn: linkedin.com/company/g/
