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Dance4Life - The Heroes Universe

Date post:17-Oct-2014
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Platform concept to allow Dance4Life workers to share, award and inspire each other as well as attract others to this great cause.
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Dance4Life - The Heroes Universe

The

Mauro Forcolin Jeroen Hermans Melissa Lissone

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Introduction

Thank-you for giving us the opportunity to expand further on our concept for the Dance4Life digital platform.

We were a bit confused by the written feedback we received from our last version of the concept we presented. It seems what we thought were the strongest and most clearly defined elements of our concept, were the ones that raised the most questions. We assumed that was due to our inability to communicate these in such a short format.

We therefore decided to put into writing all the elements of our concept in detail so that we all have the same understanding of the concept to discuss from.

We took the time from our rather hectic schedule to write this document and we hope you will take the time from yours to read it.

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Table of Contents VISION.....................................................................................................................................................4 PROPOSITION.......................................................................................................................................4 CONCEPT: A SUMMARY OF THE HEROES UNIVERSE ..............................................................5 RELATING HEROES4LIFE WITH DANCE4LIFE ..........................................................................6 RECOGNIZING HEROES4LIFE.........................................................................................................7

THE AWARDS ........................................................................................................................................7 HOW AWARDS ARE GIVEN....................................................................................................................9 SPECIAL LIMITED-EDITION AWARDS ...................................................................................................10

WHAT WILL BRING PEOPLE BACK? ...........................................................................................11 HEROES ...............................................................................................................................................11 PASSERS-BY ........................................................................................................................................12 SUPPORTERS........................................................................................................................................12 HEROES IN THE MAKING .....................................................................................................................13 EVERYBODY........................................................................................................................................13

COMMUNICATION ............................................................................................................................14 INTERNATIONAL COMMUNICATION .....................................................................................................14 LOCAL COMMUNICATION....................................................................................................................14

THE PLATFORM.................................................................................................................................14 TECHNOLOGY......................................................................................................................................16

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Vision

Dance4Life uses music and dance to stimulate a movement to empower youth around the world to fight HIV/AIDS and aspire to a healthier way of life.

By extension, the Digital Platform should be the common language to bridge geographical, cultural and experience distances between to those in the movement

From this, a society can form around it shaped and owned by its members. Like all societies, the one built around D4L can have its own stories, history and art, the ability to gain status and recognition.

But these people do not work, live and achieve in the virtual worldthe status, recognition and value must be translated into the physical world.

Proposition

Be a Herofor Life

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Concept: A Summary of The Heroes Universe

Heroes inspire and support each other as well as the rest of us in The Heroes Universe.

This is a platform that allows Agents 4 Change rebranded as Heroes 4 Life to be able to interact, contribute and recognize each others achievements in realizing the D4L aims in everything they do.

It also gives them a means to show the status and accolades given to them in the virtual world in the real world as well. This achieves the following main results:

The work done in their community is recognised and known to their peers worldwide Their community becomes aware of the worldwide recognition given to these heroes for

the work As The Heroes Universe becomes more well-known and associated with heroism and

excellence in general, their awards will be recognised worldwide as well

Having this universal connection with other Heroes; the support it provides; the ability to inspire and be inspired; and the ability to recognize and be recognised will encourage Heroes to be active in the Universe and encourage young people who have participated in D4L to continue with the Skills4Life.

The rest of the world can also get involved in The Heroes Universe. As Supporters, they can donate services to help The Heroes Universe function, such as translation services or providing technology/delivery services for Heroes without adequate Internet access. They can create special content (music compilations, books, etc.) for sale and promotion of The Heroes Universe.

They can also provide limited edition, specially designed high-profile items to be given as awards to deserving Heroes. This way, even though awards given to Heroes have an intrinsic value in and of themselves, they also have value to everyone else.

And because of this value to the rest of the world, a small number of these special edition awards can be auctioned off to the public from The Heroes Universe site. Thus the general public would come to The Heroes Universe to see:

which of their favourite personalities have commissioned or made special awards why there compelled to do so Which heroes were given these awards; read their stories, hear their music and find out

more about them Who had bid and won on previous limited-edition awards and find out why they wanted

them Finally, they can bid on the items themselves.

Of course, all proceeds from this will go back to the promoting and maintaining D4L and The Heroes Universe.

The Platform for The Heroes Universe is portrayed just as that: a universe. This notion of being a Hero is more than just doing some work in ones community, it encompasses everything about them. Thus the platform should be portrayed to encompass everything - more than just a single place, or a virtual world; a universe.

In this universe Heroes can quickly navigate between planets of other Heroes, music, stories and content, photos and Supporters. New planets can also be created to specific aspects: an event, a community solving a particular problem togetheror making music together, or collecting information together or

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Relating Heroes4Life with Dance4Life

The concept of Heroes4Life matches the ideals of Dance4Life in the following way:

On the left is shown the type of work that Heroes would engage in after completing the Skills4Life. Its through these that Heroes can help give life to others. On the right are the aspects that the Heroes demonstrate in themselves. Here they show how they live life in the Dance4Life way. Together it shows how precious the gift of life is, and how to make the most of that gift.

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Recognizing Heroes4Life

The work that Heroes do is varied but it is based on training received from Skills4Life. These are the special Powers that Heroes have to make the world a better place, and it is through the use of these powers that the Heroes are recognized.

StatusRecognitionCelebratedRevered

InspireAdviseTeach/EducateComfortProblem solveNetworkCreateShare

Skills4

Life

StatusRecognitionCelebratedRevered

InspireAdviseTeach/EducateComfortProblem solveNetworkCreateShare

Skills4

Life

Ways in which Heroes are encouraged and allowed to grow

Special powers that Heroes possess.Awards given to Heroes correspond to these powers

The training required to become a Hero for Life

Ways in which Heroes are encouraged and allowed to grow

Special powers that Heroes possess.Awards given to Heroes correspond to these powers

The training required to become a Hero for Life

The award system used in The Heroes Universe corresponds the 8 powers listed above. Each of the 8 awards is distinguishable from the other so that it is evident to both the Hero and others in what area the award was given.

The Awards

The awards should be designed so that they can be shown to others in some way and that they are distinguishable from one power to another. They should also be customisable, so that each award given tells a story about why it has been given to the receiver, and something about the person inspired to give the award.

An example of how this could be done is through the use of laces or ribbons as shown in the graphic below:

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Each ribbon has a different colour corresponding to a power. On the website

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