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over 500 global suppliers,
500 industry leading speakers,
a live data centre and so much m
ore.
this is your comprehensive guide to
data centre World 2016.
RegisteR now foR youR fRee ticket at
ww
w.datacentRew
oRld.com/fRee
The sTronger, fasTer, leaner daTa cenTre.
co-located With
poWered by
Data Centre WorlD, the WorlD’s largest, most influential gathering of Data Centre expertise.
organised by
Welcome To daTa cenTre World 2016
the world’s leading suppliers. the industry’s leading speakers. thousands of your peers. Welcome to your Data Centre World.
a day of your time for a world of knowledge. That’s what awaits you at data centre world on the 12-13 april 2016 at london’s excel.
Whether you are running a Tier 4 data centre, a server room, or anything in between we can help you run it better, or more accurately we have amassed the world’s largest collection of data centre specialists, suppliers and practitioners who can help you elevate your operations to the next level.
in a woRld of youR own…
In just a day at data centre world you can compare the latest products and solutions from 500 of the world’s leading suppliers, plus get unparalleled insights and knowledge from over 500 industry leading experts.
to put it simply… you bRing the questions, we bRing the answeRs.
We know there are huge challenges and critical concerns for people working in the data centre industry. Whether yours lie in energy and efficiency solutions, design and build, virtualisation, DCIM and SDN, or facilities management and critical equipment we have tailored sessions and content designed to directly address your needs, presented by real life practitioners who have overcome the same challenges themselves. Just read on and see for yourself…
meet all youR technology needs, in one location, with one ticket.
data centre world is the largest and most influential event of its kind, and is part of an event stack that includes co-located events cloud expo europe, cloud security expo and smart iot london, collectively making up the largest dedicated business technology event in the world.
claim your fRee ticket today at www.datacentreworld.com/fRee and join over 500 international suppliers, 500 globally recognised speakers and thousands upon thousands of your data centre peers.
Bring your Whole team anD get the tools to run your Data Centre Better.
register noW for your free tiCket at WWW.DataCentreWorlD.Com/free
194 neW exhibiTors, over 300 brand neW producTs & services and mulTiple neW shoW feaTures
four indusTry leading evenTs in one locaTion.
for the first time ever data centre world will house its very own live green data centre.
Building on the success of industry heavyweights data centre world and cloud expo europe, cloud security expo and smart iot london are launching in co-location in 2016 to complete the technology event stack.
cloud security expo will address the growing demand of businesses to secure their cloud by showcasing 50 global suppliers and over 150 dedicated speakers. Find out more at www.cloudsecurityexpo.com
smart iot london will explore the latest technology innovations from the Internet of Things, presenting 100 iot exhibitors and 160 speakers. Find out more at www.smartiotlondon.com
Housing products from 27 exhibitors, the DCW Green Data Centre is a live interactive feature that showcases the practical implementation of products from cooling units and fans, to cables and perimeter fencing. This is the only feature of its kind at any exhibition in the world, just another reason to join us at DCW 2016.
to finD out more go to WWW.DataCentreWorlD.Com
one Data Centre WorlD tiCket alloWs you aCCess to all four events. register noW at WWW.DataCentreWorlD.Com/free
CheCk out the previeW to the ClouD expo europe keynote on page 9.
attenD the green Data Centre for your ChanCe to Win £2,500 Cash!
the dcw gReen data centRe
sponsoRs include:
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data centRes of the futuRe theatRe
confeRence sessions
Changing architectures in the Zone Cabling area in the Data Centreken hodgeChief Technical OfficerBrand-rex
What is a data enter in a connected world? mark howell Global IT Facilities Process Improvement Managerford motor Company
the 4.0 revolution in Data Center Design sanjay sainani Regional Vice-President huawei technologies for the middle-east
mozan totaniData Center Developmentyahoo!
Welcome addresssteve norrisPresident Data Centre alliance
Data Center Challenges in africa gerhard nelProduct Managerstandard Bank of south africa
Data Centre location strategies: key factors to consider when locating your next data centre val popoviciGlobal Location StrategiesFinancial Advisory ServicesDeloitte
Data Centre power optimization - the intelligent power Change Chris mooney Marketing Director - Power cooling and DCIM solutions anixter
Christian Joannes Global Head of Provisioning, Platform Management, Capacity and Event Management Deutsche Bank
panel discussion - financing and investing in the Data Centres of the futuremoderated by John WilsonRelationship Director, Corporate Asset Finance lombard
John king Vice President, European Software & IT servicesBofa merrill lynch global research
Converged power solutions for converging technology, media and telecom services geraint DaviesGlobal Director, Data Center Businesseltek asa
Building block for next generation data centersphil Ward Market Manager Data Center huBer+suhner ag
Can iCt data centre infrastructure keep up with the demand for digital services?ian Bitterlin Visiting Professor, Data Centre Engineering university of leeds & Critical facilities Consulting ltd
your Data Centre interconnect: a on-demand business enabler or a fixed cost centre?mervyn kellyEMEA Marketing DirectorCiena
As business needs change and capacity requirements increase, how will you adapt your data centre to manage an ever changing, expansive landscape? The DCW keynote theatre contains answers to a multitude of challenges that will allow you to plan and manage your data centre of the future. The largest data centre operators on the planet will be providing key content and case study presentations, you need to be there, your future depends on it!
register noW for your free tiCket at WWW.DataCentreWorlD.Com/free
steve norrisData Centre alliance
Chris mooneyanixter
mozan totaniyahoo!
Christian JoannesDeutsche Bank
mark howellford motor Company
ian Bitterlin university of leeds &
Critical facilities Consulting ltd
sanjay sainanihuawei
John Wilsonlombard
ken hodgeBrand-rex
John kingBofa merrill lynch global research
gerhard nelstandard Bank of south africa
geraint Davieseltek asa
phil Ward huBer+suhner ag
val popoviciDeloitte
BuilD anD Design
Costmanagement
Cooling Data Centre of the future
CritiCalequipment
physiCalseCurity
DCim faCilitiesmanagement
poWer energyeffiCienCy
confeRence sessions confeRence sessions
Data Centre risk management - six la yers of physical securityaaron hallTechnical Dierctoranixter infrastructure solutions
Datacentre testing; Best practices Dave Wolfenden Director & Owner heatload.co.uk (mafi mushkila ltd)
integrated approach to securing data centres michael BellBusiness Development Manager Critical Infrastructureoptex
Doug adams Business Development Manager axis Communications
oeter CurrieAlliance Managermilestone
locking out human error. locking in Compliance steve spatig General Manager, Electronic Access Solutions southco
James hill Business Development Manager ng Bailey
Data Center power ups topologies – cost management when down time is not an optiongianluca gentile Product Manager AC Power Systems Servicesge Critical power
Data Centre Carbon emission effectiveness mark hakbijl Research Manager oxyCom
the Cube – efficiency in the third Dimensionalexander hauser DCEO, e3 computing & Senior Advisorttsp hwp seidel
power your data center with high reliability- huawei modular ups solution roland huempfner Leader huawei energy Competence Center europe
excool vision – addressing variable global utility pressures through configurable power or water priority for indirect coolingmark CollinsDirectorexcool
Data Centre Carbon emission effectiveness mark hakbijl Research Manager oxyCom
Direct evaporative cooling: advantages and pitfalls alan Beresford Managing Director ecoCooling
rabih Bashroush Senior Lecturer university of east london
Learn more about the latest techniques in building and designing the modern data centre. Hear from industry experts speaking about real life cast studies and data centre projects, and learn why it’s so crucial to design and build an efficient, effective and operational cost controlling data centre. The theatre includes panel debates focused on implementing strategy, as well as identifying and understanding risks.
All the latest developments in tools, product solutions and services to help you maximise energy efficiency and reduce cost management.
vieW the full programme noW at WWW.DataCentreWorlD.Com
self-Care Data Centermichal feitlProduct Manageraltron
data centRe design and build & physical secuRity theatRe
eneRgy efficiency and cost management theatRe
SPONSORED BY
mixing it up - efficiency gains from combining low energy technologies mark CollinsDirectorexcool
100g and Beyond DC interconnect: present and future susmita adhikari Product Placement Manager huBer+suhner Cube optics ag
session sponsored by emersonpeter koch Vice President Solutions & Complexity Managementemerson network power
BuilD anD Design
Costmanagement
Cooling Data Centre of the future
CritiCalequipment
physiCalseCurity
DCim faCilitiesmanagement
poWer energyeffiCienCy
new foR 2016
cRitical equipment and facilities management theatRe
confeRence sessions
fuel management Challenges & maximising uptime stuart mckay External Salesmenfiltertechnik ltd
grid frequency response programs – Data Centre additional revenue with no additional risk Chris ConnorsGeneral Sales Managereuro-Diesel (uk) limited
modularity in ups Design – What does it mean, What are the pro’s and Con’s? mike elmsTechnical Manageruninterruptible power supplies
how to prevent failure of switchgear in Data Centres with overheating protection tim Campbell Marketing Managerterasaki electric (europe) ltd.
session sposnored by racksolutions Dan mantzPresidentracksolutions
session sposnored by muntersJon pettitt Data Centre EMEA Key Account Managermunters
improved solutions for Cabling pathways David landphair Technical Sales Manager – Eastern North America pentair engineered electrical & fastening solution
session sposnored by novobit ag lars Zuellig Senior Technical Sales novobit ag
ups Design Case study – a suppliers perspective mike elmsTechnical Manageruninterruptible power supplies
Can iCt data centre infrastructure keep up with the demand for digital services? ian Bitterlin Visiting Professor, Data Centre Engineering university of leeds & Critical facilities Consulting ltd
impacts of Cooling technologies on Data Centre server performance: experimental analysis of heats sinks, loop heath pipe and liquid Coolingstéphane DucobuCalyos
game Changing” ups technology for Data Centreskevin ChapmanSales Directorpiller uk limited
understanding the demands of Cooling to meet today’s it demands adrian JonesDirector of Technical DevelopmentCnet training
solution based ups investmentmark trolleyManaging Directorpower Control ltd
Discover the most up to date technical information on the most innovative products available in the market. Improved efficiency through tackling the biggest challenges your data centre faces today and of course in the future. Presented as case studies to effectively demonstrate how these innovations have made significant and positive changes to data centres in the UK and beyond.
register noW for your free tiCket at WWW.DataCentreWorlD.Com/free
is all available resource enabled in your Data Centre? or are you throwing away money? are you really ready for tomorrow? erwin DeebenProduct ManagerBrand-rex
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SPONSORED BY
BuilD anD Design
Costmanagement
Cooling Data Centre of the future
CritiCalequipment
physiCalseCurity
DCim faCilitiesmanagement
poWer energyeffiCienCy
confeRence sessions
confeRence sessions
Cloud, on-premise or hybrid storage? – the answer is “yes”! steve CostiganSolutions Architect Director Northern EuropeZadara storage ltd
stratogen – Building best-of-breed cloud environments to support today’s saas economyDaniel gouldCTOstratogen
modern threats: what are the big trends making the case for multi-factor authentication? kevin thieleUK Country Managersms passcode
modern threats: what are the big trends making the case for multi-factor authentication?kevin thieleUK Country Manager sms passcode
vm-aware storage, a key component of the 3rd platformarash ghazanfariSenior Systems Engineertintri
take your android mobile application Development and Deployment to a whole new level with genymotion Cloud mittal parekh Vice President, Products and Strategygenymobile inc
hybrid Cloud drives Digital transformationmatthew finnieCTOinteroute
What do businesses really want from their mobile service?rob Davis Head of Converged Products gamma
panel discussion: object oriented storage moderated by Chris m evansTechnology Analyst
the evolution of hybrid Cloud mal toerSolution Architectnovosco
new enterprise Cloud architecture based on hyper-Converged infrastructure ken Dai Chief strategy officer promise technology
finding a uk safe harbour for your sprawling unstructured Data phil BindleyCTOthe Bunker secure hosting
Learn how DCIM can help you overcome many of the most complicated data centre challenges: efficiency optimisation, securing uptime and avoiding capacity pressures. In the DCIM theatre, hear how DCIM can lower costs, prevent downtime, make information decisions easier and speed up infrastructure changes – DCIM offers you the clarity and confidence to make the key decisions that are shaping today and tomorrow’s data centres.
The take up of Virtualisation still continues to increase at a rapid rate and as more and more businesses are using virtual, cloud infrastructures and storage technologies. Our headline speakers will explore why the right strategies and simplified infrastructure will offer a solid proposition for large and small enterprises alike.
dcim stReamViRtualisation, infRastRuctuRe and stoRage theatRe
softwaRe defined data centRes and netwoRks stReam
The enterprise and CSPs continue to require more and more bandwidth. The static architecture of conventional networks must evolve. This theatre addresses the latest SDN and SDDC technologies better suited to meet the dynamic computing and storage needs of today’s data centres, campuses, carrier environments, applications, BYOD boom, infrastructure and tomorrow’s IT resources.
SPONSORED BYSPONSORED BY
panel discussion - five senses of DCim moderated by andy flintanixter
introducing the fraunhofer fokus 5g playground – prototyping emerging sDn/nfv-based 5g infrastructures and applications thomas magedanz Head of NGN DivisionFraunhofer institute fokus
aBB and ericsson, the industrialized Data Center henrik palmgren Head of Data Center Segment EuropeaBB
howard Wuericsson
the true value of DCimmatt lanePresidentgeist DCim
smartset – managing next frontier ‘Commoditisation’ in DCim effectively steve o’haraChief Information Officer4energy
how DCim enables the business for agility simon BlakeDCIM Evangelistemerson
addressing the Weakest link of all Data Centres David CuthbertsonCEO square mile systems and assetgen limited
locking out human error. locking in Compliancesteve spatig General Manager, Electronic Access Solutions southco
BuilD anD Design
Costmanagement
Cooling Data Centre of the future
CritiCalequipment
physiCalseCurity
DCim faCilitiesmanagement
poWer energyeffiCienCy
vieW the programme noW at WWW.DataCentreWorlD.Com
cloud expo euRope keynote theatRe
confeRence sessions
key cloud trends in europe Charles nasserCEOClaranet
the finteCh revolution and its impact on the future of financial services susanne Chishti Ceo finteCh Circle, Chairman FINTECH Circle Innovate and Co-Editor of The finteCh Book
the Digital transformation of the tour de franceJulien goupilMedia Director amaury sport organisation (the organisers of the tour de france)
adam foster Group Executive - Sports Practice Dimension Data
the trusted CloudDoug hauger General Manager, National Cloud Programs microsoft Corporation
hybrid Cloudsmoderator: sean mcavanManaging Director navisite europe
What business outcomes should you expect from Cloud?rashik parmarLead IBM Cloud Advisor – Europe IBM Distinguished EngineeriBm
sebastian krauseGeneral ManageriBm Cloud, europe
panelistsDavid grimesChief Technology Officernavisite
ian masters Vice President of Cloud & Strategic Alliancesvision solutions
re-inventing managed services for the Cloud eraDamian skendrovicCEOntt Com managed services
What’s nextBarak regevHead of EMEA Cloud Platformgoogle
Cloud Computing: Conducting Business at the speed of light through Collaborative DevelopmentJim ZemlinExecutive Directorlinux foundation
DevOps
ten Ways analytics is revolutionizing enterprise Cloud Computinglouis ColumbusDirector, eCommerce and Analyticsapttus
Cloud computing in the context of the eu Digital single market francisco medeiros Deputy Head of Unit European Commission Dg ConneCt
richard CassidyTechnical Directoralert logic
taylor DeakyneEMEA Sales Manager for Tier 1 Cloud Service Providers Zerto
the rise of integrated Digital platforms as the enabler for Digital transformation matthew finnieCTOinteroute
This theatre hosts foremost international cloud leaders, including internationally acclaimed and top-rated visionaries, senior industry speakers and executives driving a global shift towards cloud computing. Speakers will deliver their outlook on the future of cloud, plus leading CIOs and senior IT will be sharing their road maps to cloud success.
your free Data Centre WorlD tiCket gives you aCCess to ClouD expo europe. register noW at WWW.DataCentreWorlD.Com/free
Welcome addresseileen BurbidgeChair Tech City prime minister’s Business advisory group; passion Capital
Damian skendrovicntt Com managed
services
Doug haugermicrosoft
Corporation
rashik parmaiBm
francisco medeiroseuropean Commission
Dg ConneCt
sebastian krauseiBm Cloud, europe
sean mcavannavisite europe
susanne ChishtiCeo finteCh
David grimesnavisite
Julien goupilamaury sport organisation
richard Cassidyalert logic
adam fosterDimension Data
taylor DeakyneZerto
Charles nasserClaranet
Barak regevgoogle
Jim Zemlinlinux foundation
louis Columbusapttus
SPONSORED BY
Closest Pantone: 1807 MCMYK: 0/100/100/30
Big Data anD analytiCs
serviCeproviDers
ClouD appliCations, management anD
serviCes
platformsanD ByoD
CyBer seCurity
internet of things
virtualisation anD infrastruCture
storage softWare DefineD netWorks
why attend data centRe woRld 2016?
Who else should aTTend?
two action packed days. thousands of hours of content. hundreds of product launches, exclusive to DCW. and it’s all free for you…
still need convincing? no problem…
• where else in the world will you hear from over 500 speakers, including industry leaders, analysts and top technologists, sharing their extensive wisdom? We’ve lined up experts from BofA Merrill Lynch Global Research, Deloitte, Ford Motor Company, Standard Bank of South Africa and Yahoo!.
• where else in the world can you experience a wealth of first-hand, practical, real-life case studies? Case studies delivered by practitioners from ABB, Airedale, Amazon Web Services, Anixter. Daxten, Denco Happel, Emerson Network Power, GE Critical Power, Huawei, Riello, Rittal, Schneider, Siemens and Yuasa.
• where else in the world will you come face-to-face with over 500 leading global suppliers of data centre technologies and services? Suppliers including Rittal, Schneider, Airedale, ABB, Emerson Network Power, Yuasa, Daxten, Denco Happel, Huawei, Siemens, Riello, GE Critical Power, Amazon Web Services and Anixter.
• where else in the world affords such incredible networking and problem-solving opportunities with thousands of your peers?
• where else in the world puts you in front of absolutely everything you need to build, develop or run your data centre from critical power equipment, cooling, security, storage, DCIM and all the bits in-between?
• Chief Information and Technology Officers
• IT Directors
• Data Centre Managers
• Data Centre Facilities Managers and engineers
• Information Technology and infrastructure managers
• Operation Directors
• Network Managers
• Network, Cabling and Communication
• Engineers and Integrators
• Storage Planners
• Asset Managers
• System Managers
• System Security
Where else in the WorlD? noWhere. Just Data Centre WorlD. Can you afforD to miss out?
register noW for your free tiCket at WWW.DataCentreWorlD.Com/free
DevOps
softWarearChiteCture
finteCh Containersprivate anD hyBriD ClouD
Devopsstart ups open ClouDDigitaltransformation
a to aCCess the praCtiCal exhiBition, seCure your free tiCket at WWW.DataCentreWorlD.Com/free
plaTinum sponsors
global sponsors
anixTer daTa cenTre neTWorKing lounge bar sponsor vip lounge
sponsorfaciliTies & equipmenT
TheaTre sponsor
dcim TheaTre energy efficiency & cosT managemenT TheaTre regisTraTion sponsor
gold sponsors
silver sponsors R
IELL
O E
LET
TRO
NIC
A
green daTa cenTre sponsors
RIE
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RIE
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cablelinesProviding Structure To Your Network
evenT parTners
KnoWledge parTner
premier evenT parTner
video parTner
dcW educaTion parTner
global research parTner
analysT parTner
a maJor exhibiTon including over 500 inTernaTional suppliers
to finD out more visit WWW.DataCentreWorlD.Com
IT NEWS, RESOURCES, EVENTS
TM
MODERN BUILDING SERVICES
ELITE
PeopleTHE POWER
The Data Centre Go To People
millsltd.com
nartiniM
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a maJor exhibiTon including over 500 inTernaTional suppliers
The World’s premier daTa cenTre evenTis bacK...• 500 of the world’s leading suppliers to the
data centre sector.
• thousands of hours of free content from over 500 leading industry speakers.
• network and build partnerships with thousands of industry peers.
• free access to co-located events cloud expo europe, cloud security expo and smart iot london.
• all your questions answered, in one location, with one ticket.
Join us on the 12-13 april 2016 anD make our Data Centre WorlD yours too.
data centRe woRld takes place at excel london, on the 12-13 apRil 2016. RegisteR now foR youR fRee ticket at www.datacentRewoRld.com/fRee
situated in london’s vibrant Docklands with direct links to the city centre and excellent access via both car and tube, exCel is Britain’s finest exhibition venue.
• prince regent on the dlr (docklands light railway) is the closest station, just two stops away from the Jubilee line on london’s underground.
• there is parking for 3,700 cars and excel’s park and ride scheme makes it easy to reach from the east side of the venue.
• london city airport is a mere 5 minutes away via public transport.
the show is open from 9.30am-5.00pm on both days.
bRing youR team share the benefits of attending data centre world with your colleagues
to register your team toDay ContaCt oliver on +44 (0) 207 348 1851.
for more travel anD aCCommoDation information go to WWW.DataCentreWorlD.Com.
co-located With
poWered byorganised by
think you shoulD Be a vip? to apply for a vip ticket contact our vip manager oliver on +44 (0) 207 348 1851.