Date post: | 19-Jan-2015 |
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Business |
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DATA INSIGHTBRIEF REVIEW BY
GEORGE SHEBULDAEV
BASIC INFORMATION
Data Insight – first Russian research agency specializing in e-commerce market.
KEY COMPETIENCES
Research:
• E-commerce market in Russia
• E-commerce in regions
• E-commerce market and online advert news monitoring
BASIC INFORMATION
KEY COMPETIENCES
Ad hoc research:
• Mystery Shopper
• Focus groups
• In-depth interview
• Segment Study
Consulting:
• Statistics Monitoring System Audit
• Monitoring system organization
• Site statistics analysis
• Google Analytics Setup
DETAILSDATA INSIGHT IS:
• Market statistics: sales, popular products, price trends, major stores;
• Ready-made market research on e-commerce: in Russia, region by region, by commodity groups, for other countries;
• Field research: customer satisfaction, quality of work shops;
• Consulting: setting systems to monitor key performance indicators of the online store advertising campaigns;
• CRM: the systematization of the store customer base and its segmentation;
• Revealing hidden features of your online store, its optimization based on analysis of usage statistics.
DETAILSAnnual report: E-commerce market in Russia 2010
1. Baseline Report.
Contains information about the market as a whole, the existing trends and characteristics of the market this year, as well as factors and parameters of the market growth in next 5 years
2 . Product categories / segments.
Totally investigated 23 product segments that make up more than 90% of the market of electronic commerce in Russia.
3. Regional reports.
Separate reports for each of the seven federal districts, plus information about Moscow (with region) and St.Petersburg.
Fedor Virin
CO-FOUNDERS
Boris Ovtchinnikov
CO-FOUNDERS
WWW.DATAINSIGHT.RU