Datacenter Virtualisation …… lowers your TCO
Keynote
Challenges in datacenters today
Complexity to manage: Too many appliances, each with their own commands/panels Too many wires: risks of human mistakes increase
Inefficient use of resources: The average usage of all CPU’s and hard disks is about 15% Waste of power due to too many low productive servers
Business continuity and change management : Still non redundant systems higher load on helpdesks Changes/upgrades become a risky venture in large networks Complexity results too much in know-how centralisation in just
a couple of employees
Challenges in datacenters today
Need for Real Time Infrastructure Agile: respond innovative and competitive to business
opportunities in a turbulent and quickly changing business environment
Cost Effective Monthly Billing Clear demarcation between infrastructure & OS
Life Cycle Management Constraints:Constant migrations consume valuable resourcesLack of scalability: customers abandon upgrades
when the step to the next level is too highMissing fast upselling opportunities
Today’s Typical Infrastructure
Virtualizeddatacenter
Consolidation
HighAvaila-bility
BusinessContinuity
FullAuto-
mation
Server capacityon demand
Storage Capacity on demand
Datacenter resourceson demand
IncreasedAgility
Reducedcomplexity
Dramatically lower your TCO
Benefit the virtualisation
advantages without a need to invest in
know how and CAPEX
Benefit the virtualisation
advantages without a need to invest in
know how and CAPEX
A-Server brings a total solution
including monitoring services
A-Server brings a total solution
including monitoring services
Advantages of virtualisation
A-Server Uniform Instrastructure
Datacenter virtualisation solutions
High Availability is key in our solutions
Product - Datacenter In A Rack
Opex and Capex model
Lower your TCO
About A-Server
Product Datacenter in a Rack
A-Care
A-Watch
A-Report
A-Care
A-Watch
A-Report
Product Architecture
A-Control
(orchestration software)
A-Control
(orchestration software)
Virtualisation
Servers, Storage, Network
Virtualisation
Servers, Storage, Network
HardwareHardware
Professional Services
Operating Systems
Storage
Networking
Hypervisors
Control panels
Monitoring
Installation
Workflows
Billing & Doc.
Servers
A-Server’s solutions
Control CenterEnd User Self
Controls
Orchestration
Repair & SLA
Provisioning API
Billing Reporting
A-Server’s products have all components includedYou will have a Total Hands Off datacenter virtualisation
solution
Concepts
Datacenter as a Service
Private Virtual Datacenter
Software as a Service
Desktop Virtualisation (planned)
Built with A-Server’s SolutionsBuilt with A-Server’s Solutions
Market & Positioning
Positioning
A-Server is a product oriented company 80% of sales of the Datacenter in a Rack Product 20% of sales represent the Professional Services
The A-Server product consists of: Virtualisation: Xen, Virtual Box, VMware, ... A-Control: Orchestration software A-Care: Monitoring A-Report: Reporting A-Watch: SLA mangement Hardware
Professional services offered on top of the product
Target Markets
Enterprise datacenters Enterprises with a need for agility, consolidation and high
availability for their datacenters
Service providers Plug and Play DAAS: upgrade their service model without the
need to fully manage the virtualisation layer
Marketing & media agencies (ex. Corelio) In the search for big online advertising revenue opportunities
and with a need for a managed online platform: A-Server will offer large scale platforms for Zimbra
Channels
Commercial Datacenters: Telco’s Carriers Carrier neutral datacenters Service providers
Hardware partners Server suppliers Switching providers
Lead generation partner call center screening
enterprises interest
Datacenter in a Rack
A Total solution:• Servers• Storage• Networking• Monitoring• Airco (option)• UPS (option)
Power
Ethernet
WaterWorlds First Complete Datacenter In A RackWorlds First Complete Datacenter In A Rack
Management GUI
• In any datacenter • Fast deployment
Datacenter in a Rack
Complete Solution
• Up to 80 % less power utilization
• up to 1.000% more effective CPU utilization
• A-Care: better uptime thanks monitoring
• More performance: 20-30 Gbit Backplane.
• Most Innovative Storage System(Block Based & File Based)
• High performance integrated SAN storage
• Integrated Power Protection
Reporting, billing Info, capacity planning, …
• DAAS System Management Application
• e.g. Zimbra
Up to 80% power gain …
AC-DC conversion system saves up to 30% power Reduce power loss during
conversions
Less physical servers consume less power, a saving of up to 60%
Built in airco cools more efficient and wins 20% on power (vs. overcooling needs in datacenters to cover hotspots)
Power conversion from 220V to 48V,
all servers connected directly with 48 V
Multi platform & interfaces support
Support for multiple hypervisors Xen (Linux)
Optimized Virtual box (MS)
VMWare (special features)
Physical machines
Interfaces and integration Easy to create custom workflows
GUI, command line and API (SOAP)
Easy to use end-user control panels (fully customizable)
Easy creation of plug-ins for new functionality and legacy applications
QCC Management Console Demo
Private Virtual Datacenter
Private Virtual Datacenter (PVDC)
A Control Panel where a customers build and deploy
their own datacenter
Build a datacenter using pre-defined appliances: servers, routers, NAS, ...
Connect appliances using their ports, ex. connect a
server to a NAS
For each appliance, the customer can click-through
to control panels
Private Virtual Datacenter
PVDC Appliances
Linux Server
Windows Server
NAS
Backup Storage(also a NAS)
Virtual Router: connection to the internet (IP addresses and bandwidth)
Virtual Switch: represents V-LAN’s
Dedicated Firewall
SAN provides primary storage to other appliances
Private Virtual Datacenter (PVDC)
Choose from pre-defined
Machine Types
Drag and Drop Machine Types in your datacenter
Manage several PVDC’s
You or your customer can fully manage a PVDC
Customer references
Built-in (pre-paid) credits
tracking
Private Virtual Datacenter (PVDC)
A-ServerinstallsHW&SW
Configures appliances
with Service Provider
Service Providercreates customers in
Control Center
Customerbuilds its own
PVDC
Dedicated PVDC for Service Providers:
The Service providers will give full or read access to the PVDC, depending on the customer type
Private Virtual Datacenter (PVDC)
A-ServerinstallsHW&SW
A-Serverconfigures default
appliances
A-Servercreates customers
in Control Center
Shared or Dedicated PVDC for Enterprises:
A-Server will offer PVDC to enterprise customers; the Enterprise customer needs to manage PVDC & OS
Customerbuilds its own
PVDC
Transparent SLA programs
We put a stop to marketing SLA’s to correctly manage our customer’s expectations (e.g. service provider market today)
Detailed SLA measurement based on multiple criteria.
SLA based on well defined criteria.Realistic Expectation Management (99.9% is a
extremely high SLA and should not be taken lightly)Transparent Detailed Reporting SLA breach escalation
Our Unique Selling Proposition
A-Server ... Provides a total solution for virtualisation Can offer a far better TCO: use of commodity hardware, in
house developed modules, product standardization Offers products with easy manageability Enables real scalability Provides tools (PVDC) for a faster go to market Supports its products solution with services Highly competent team
Rack with +150 virtual servers
Clustered SAN & NAS
Experience live demo
550MB/s storage backbone
Integrated UPS & Airco
24/7 monitoring
Visit our demo room!!