The Economically Unstoppable Cloud

Dave NielsenCo-founderCloudCamp

Type of User

• SaaS• PaaS• IaaS

(Business User)

(Developer)

(IT)

Typical Examples

• SaaS:

• PaaS:

• IaaS:

Service vs. Platforms (IaaS/PaaS)

• Softare (Software as a Service)• Use the Cloud application but cannot

change it• Platform (IaaS/PaaS)• You can put your own code into the Cloud• Use the Cloud to scale your own

application• This is new!

IaaS vs. PaaS

• IaaS (Infrastructure as a Service)• One app may require multiple VM

instances• Each VM includes an OS instance

• PaaS (Platform as a Service)• Each app scales automatically. The

developer doesn't worry about instances• No access to the OS

Why is Cloud Computing is Exciting?• Provide access to computing without

limits• Remove delays due to availability of

req'd hardware and time required for humans to set it up

Minimum requirements for Cloud?• On-demand– No waiting for someone to configure a

server• Self-service – You can add users, and use the service

• Scalable (up & down)– You don't nun out of required resources

• Measurable– Can determine if it was successful

Cloud Computing is OSSM!• On-demand– No waiting for someone to configure a

server• Self-service – You can add users, and use the service

• Scalable (up & down)– You don't nun out of required resources

• Measurable– Can determine if it was successful

Why is Cloud so Different?

• Benefits of IT available w/out waiting for IT

• More than a technology improvement• Fewer Hurdles• Much lower costs, so less risk• Time to market improvement• Can FAIL FASTER!!

• Opportunity: Lowers Barrier to Entry, so can experiment

Operations Model & Technology

• Racking and Stacking Commodity Servers

• APIs to Automate Provisioning• Extremely Low Cost of Operations• Cloud Operator specializes in the racking,

stacking, networking, Security, etc.

IaaS: Operations Model & Technology

• Hypervisor• Virtual Appliance• APIs

API API API API API API API API API API

So why was a bookstore first?

• Why not IBM, Rackspace or Microsoft?• 10,000's of servers• Hosting sites for others• Developer Community• CEO is a Geek!

Peanut Butter & Chocolate Cloud

• Virtualization like VMware/Hyper-V• Web APIs like eBay, PayPal, Windows

Live APIs

Demo: “The Tale of 2 IT Admins”

• Ordering Servers• Supporting Servers

Benefits of Standardization

Lessons from CloudCamp: Benefits• Developers can Dream Bigger• Cloud can save a lot of money, but …• Removes hardware purchase & installation

costs• Still requires significant configuration,

or even a re-write• High Gain, Low Pain• Complete re-write in many circumstances

• Transfers support costs to YOU!!

Lessons from CloudCamp: Risks

• Security• Data Loss• Compliance• Governance• Lower Margins

Lessons from CloudCamp: Opportunities• Everything Same-but-different• New Land Grab• Success is where the data is• IaaS vs. PaaS• Hybrid• Others ?

Contact Info

• Dave Nielsen • twitter.com/davenielsen• dave@cloudcamporg