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David Sm14 Inppt10 GE

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    Chapter Objectives

    1. Explain why good ethics is good business instrategic management.

    2. Explain how firms can best ensure that theircode of business ethics guides decision making

    instead of being ignored.

    3. Explain why whistle-blowing is important to

    encourage in a firm.4. Discuss the nature and role of corporate

    sustainability reports.

    10-2Copyright 2013 Pearson Education

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    Chapter Objectives (cont.)

    5. Discuss specific ways that firms can begood stewards of the natural

    environment.

    6. Explain ISO 14000 and 14001.7. Discuss recent trends in bribery law.

    10-3Copyright 2013 Pearson Education

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    A Comprehensive Strategic-

    Management Model

    10-4Copyright 2013 Pearson Education

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    Social Responsibility,

    Environmental Sustainability

    Social responsibility

    actions an organization takes beyond what is

    legally required to protect or enhance the

    well-being of living things

    Sustainability

    the extent that an organizations operations

    and actions protect, mend, and preserverather than harm or destroy the natural

    environment

    10-5Copyright 2013 Pearson Education

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    Business Ethics

    Business ethics

    principles of conduct within organizations that

    guide decision-making and behavior

    10-6Copyright 2013 Pearson Education

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    Seven Principles of Admirable

    Business Ethics

    10-7Copyright 2013 Pearson Education

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    Code of Business Ethics

    To ensure that the code of ethics is read,

    understood, believed, and remembered,

    periodic ethics workshops are needed to

    sensitizepeople to workplace

    circumstances in which ethics issues may

    arise

    10-8Copyright 2013 Pearson Education

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    An Ethics Culture

    Whistle-blowing

    refers to policies that require employees to

    report any unethical violations they discover

    or see in the firm

    10-9Copyright 2013 Pearson Education

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    An Ethics Culture

    Ethics trainingprograms should include

    messages from the CEO or owner of the

    business emphasizing ethical business

    practices, the development and

    discussion of codes of ethics, and

    procedures for discussing and reporting

    unethical behavior

    10-10Copyright 2013 Pearson Education

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    Bribes

    Bribery

    the offering, giving, receiving, or soliciting of

    any item of value to influence the actions of

    an official or other person in discharge of a

    public or legal duty

    is a crime in most countries of the world,

    including the United States

    10-11Copyright 2013 Pearson Education

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    Social Responsibility

    Ralph Nader

    proclaims that

    organizations

    have tremendous

    social obligations

    Milton Friedman

    asserts that

    organizations

    have no obligation

    to do any more for

    society than is

    legally required

    10-12Copyright 2013 Pearson Education

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    Environmental Sustainability

    Employees, consumers, governments, and

    society are especially resentful of firms that

    harmrather than protectthe natural

    environment

    Conversely people today are especially

    appreciativeof firms that conduct operations

    in a way that mends, conserves, andpreserves the natural environment

    10-14Copyright 2013 Pearson Education

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    The Top 20 Companies in the

    World on Sustainability

    10-15Copyright 2013 Pearson Education

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    Lack of Standards Changing

    Uniform standards defining environmentally

    responsible company actions are rapidly

    being incorporated into our legal landscape

    It has become more and more difficult for

    firms to make green claims when their

    actions are not substantive, comprehensive,

    or even true

    10-16Copyright 2013 Pearson Education

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    Managing Environmental

    Affairs in the Firm

    Environmental strategies can include:

    developing or acquiring green businesses

    divesting or altering environment-damaging

    businesses

    striving to become a low-cost producer

    through waste minimization and energy

    conservation pursuing a differentiation strategy through

    green-product features

    10-17Copyright 2013 Pearson Education

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    Reasons Why Firms Should

    Be Green

    1. Consumer demand for environmentally safeproducts and packages is high.

    2. Public opinion demanding that firms conductbusiness in ways that preserve the naturalenvironment is strong.

    3. Environmental advocacy groups now have over

    20 million Americans as members.4. Federal and state environmental regulationsare changing rapidly and becoming more

    complex.

    10-18Copyright 2013 Pearson Education

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    Reasons Why Firms Should

    Be Green

    5. More lenders are examining the environmentalliabilities of businesses seeking loans.

    6. Many consumers, suppliers, distributors, andinvestors shun doing business withenvironmentally weak firms.

    7. Liability suits and fines against firms having

    environmental problems are on the rise.

    10-19Copyright 2013 Pearson Education

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    Be Proactive, Not Reactive

    A proactive policy views environmental

    pressures as opportunitiesand includes

    such actions as developing green

    products and packages, conserving

    energy, reducing waste, recycling, and

    creating a corporate culture that is

    environmentally sensitive.

    10-20Copyright 2013 Pearson Education

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    ISO 14000/14001 Certification

    The ISO 14000 family of standards

    concerns the extent to which a firm

    minimizes harmful effects on the

    environment caused by its activities and

    continually monitorsand improvesits own

    environmental performance.

    10-21Copyright 2013 Pearson Education

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    ISO 14000/14001 Certification

    ISO 14001 is a set of standards adopted

    by thousands of firms worldwide to certify

    to their constituencies that they are

    conducting business in an

    environmentally friendly manner

    Results in an environmental management

    system

    10-22Copyright 2013 Pearson Education

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    Major Requirements of an EMS

    Show commitments to preventionof

    pollution, continual improvement in

    overall environmental performance, and

    compliancewith all applicable statutory

    and regulatory requirements

    10-23Copyright 2013 Pearson Education

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    Major Requirements of an EMS

    Identify all aspects of the organizations

    activities, products, and services that

    could have a significant impact on the

    environment, including those that are not

    regulated

    10-24Copyright 2013 Pearson Education

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    Major Requirements of an EMS

    Set performance objectives and targets

    for the management system that link back

    to three policies: (1) prevention of

    pollution, (2) continual improvement, and

    (3) compliance

    10-25Copyright 2013 Pearson Education

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    Major Requirements of an EMS

    Meet environmental objectives that

    include training employees, establishing

    work instructions and practices, and

    establishing the actual metrics by which

    the objectives and targets will be

    measured

    10-26Copyright 2013 Pearson Education

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    Major Requirements of an EMS

    Conduct an audit operation of the EMS

    Take corrective actions when deviations

    from the EMS occur

    10-27Copyright 2013 Pearson Education

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    10-28C i ht 2013 P Ed ti


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