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reader’s digest invited me to consult on their covers, and after studying their efforts up to that time, I urged them to better reflect the mission of the magazine with warm, upbeat, ‘good news’ images, that have an emotional connection to the reader. These were three of the many covers that I submitted that improved their newsstand sales. Reader’s Digest went on to win the 2009 National Magazine award for general excellence in its circulation category. editorial art direction and design Kelly Clarkson hed goes here in five lines BEST AMERICA of DEK FOR THIS STORY GOES HERE IN THREE LINESOR MORE 50 Secrets Your Dentist Won’t Tell You + ma ıne davıdowıtz
Transcript

reader’s digest invited me to consult on their covers, and after studying

their efforts up to that time, I urged them to better reflect the mission of the

magazine with warm, upbeat, ‘good news’ images, that have an emotional

connection to the reader. These were three of the many covers that I submitted

that improved their newsstand sales. Reader’s Digest went on to win the 2009

National Magazine award for general excellence in its circulation category.

e d i t o r i a l

a r t d i r e c t i o n

a n d d e s i g n

Kelly Clarkson hed goes here in five lines

BESTAmEricA

ofdeK for this story

goes here in three linesor more

50secrets your dentistWon’t tell you

+

ma ınedavıdowıtz

good housekeeping was testing a new, larger size and cleaner cover

concept in 2009. I consulted with them on their overall concept of their

imagery, and also provided type designs for a six-month period of issues,

including those below.

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p. 30WIN!$3,000CookWareSet!p. 30

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scrubs magazine is a newly-launched lifestyle magazine for nurses,

created in partnership with SPI Communications and Mind Over Media. I art-

directed both the editorial and marketing efforts for this 60-page glossy, to

be distributed through health-care supply stores and scrubsmag.com, among

other outlets, on a 3-times per year frequency for 2010.

B e au t y S e c r e tS f o r a n a l l - Day ( o r a l l - n i g h t ) g low

l a n c e a r m S t ro n ga n D t h e n u r S e w h o h e l p e D h i m B e at c a n c e r

e a S y g o u r m e t m e a l S o n a fa S t - f o o D B u D g e t

a B u D D h i S t m o n k B e co m e S a n r n...a n D ot h e r c a r e e r S to r i e S

winter 2010 $2.95

scrubsmag.com

S t r e S S - B u S t i n gS t r at e g i e S From Nurses in the Know

the nurse’s guide to good living

scrubss c r u b s [ w i n t e r 2 0 1 0 ]

26 You don’t have to break the bank to

make risotto.

20 Cancer survivor and cyclist Lance

Armstrong celebrates another amazing

victory.

On the COver:Autumn Dawn

in Cherokee Workwear.

Photography by Lionel Cassini.

Letter A few words about the magazine we created just for you.

Vital Signs News for nurses in life, style and work.

Dish It Up•The Frugal Foodie Simple staples that let you turn out gourmet meals at fast-food prices. By Laura Sullivan

Scrubs ChicWorkwear with Flair Feminine florals, mix-and-match prints and comfy shoes for on-the-job style.

Beauty•Look Great from 8 to 8 Savvy nurses share their secrets for staying pretty all day (or all night). By Ellen Paige

Tribute•The Race of My Life (and the Nurse Who Helped Me Win It)Cyclist Lance Armstrong beat cancer in his biggest battle ever, thanks to a nurse named LaTrice. By Lance Armstrong

$mart MoneyGood Bargains in Bad Times Seven things you don’t need to buy new. By Angela Szesciorka

Moving ImagesThe Many Faces of Nursing Wherever there’s a suffering soul in need of care or compassion, a nurse is front and center. Photographs by Karen Kasmauski

All About You•Second Acts Seven RNs who switched careers, choosing nursing as their encore. By Catherine Ettlinger

On Duty“Have You Heard the One About the Nurse Who…?” The whole truth about the profession’s oft-told tales. By Donna Wilk Cardillo, RN

Life and Work•Under Stress and Overwhelmed How to cope when you’re at the end of your rope. By Daryn Eller

First PersonMy First “Condition A” In the blink of an eye, a code, an ending…and one more reason to savor life. By Theresa Brown, RN

StyleScrubs: Off Duty and On the Town Basic scrubs get street-smart good looks.

69

14

20

26

30

36

40

46

50

50

50

58

30 Life begins in the care of a nurse.

40 Don’t let stress get the

best of you…. A moment

of meditation can help.

c ntents

•cover story

9

vitalsignsN e w s f o r N u r s e s o N L i f e , s t y L e a N d w o r k

the reaL Nurse BehiNd MercyNurse Jackie. HawthoRNe. Mercy.

Suddenly prime time loves nursing.

Yet behind most great nurse-centric

programs is a real live nurse making

sure the show rings true. In the case

of NBC’s Mercy, that nurse is Maya

Kallay Lewis, RN, who moonlights as

a technical consultant to the show

when she’s not working the ER at

Cedars-Sinai Medical Center in Los

Angeles. (In typical show-biz fashion,

Kallay Lewis got the gig because she

knew someone who knew someone.)

“Part of my job is to relate something

that happened at work—like the time

a guy came in minus a finger that

had gotten stuck between elevator

doors—and then

the writers take

the idea and

run with it,” she

says. She also

checks the scripts’

medical details

for accuracy—to

an extent. TV

requires some

creative license,

which took a

little getting used

to for Kallay Lewis, 43. However,

working with Mercy’s writers has

made her a better nurse. “Sometimes

nurses don’t look beyond patients’

medical complaints,” she says.

“Now, I think, ‘What’s this person

about? What’s his story?’”

FRO

M L

EFT,

NBC

Ph

OTO

/ M

iTC

hEL

Lh

aa

sETh

; CO

URT

EsY

OF

MaY

a k

aLL

aYLE

wis

Taylor schilling plays Nurse Veronica Flanagan Callahan. inset: Mercy’s technical consultant, Maya kallay Lewis, RN, with her daughter.

ma ınedavıdowıtzscrubs

20 scrubsmag.com

The race of my life (and the

nurse who helped me win it)

[ t r i b u t e ]

By Lance armstrong

Victory! Lance Armstrong celebrates his win in Stage 17 of the Tour de France, July 22, 2004.

RepRinTed FRom It’s Not About the bIke by LAnce ARmSTRong, by ARRAngemenT wiTh g. p. puTnAm’S SonS,A membeR oF penguin gRoup (uSA), inc. copyRighT © 2000 by LAnce ARmSTRong.

Lance Armstrongwas poised tobecome the world’sgreatest cyclist. Then he got a rare and deadly cancer. great doctors and amazing inner strengthhelped him survive.And so did the deep humanity of an oncology nurse named LaTrice.

[ l i f e a n d w o r k ]

40 scrubsmag.com 41

Sure, nurses get burned out. But experts (in and out of the field) agree: You don’t have to let stress harm your health, ruin relationships or crash the career you love. When you’re at the end of your rope, here’s how to cope.

By daryn eller

U n d e rS t r e S S

and

The nursing model in hospitals: Fred—Frantically running every day.

Wendy dougherty, charge nurse in the neonatal intensive care unit at cook children’s Med-

ical center in Fort Worth, tex., would come home from 12- to 13-hour shifts with next to no patience

and no energy to spare. going straight from her work-job to her home-job, she never got the chance to

unwind. Back and forth, the pressure mounted everywhere, and the stress cycle was in full swing.

stress is ubiquitous in nursing—it’s part of the job description—so it’s easy to write off as something

you just have to live with. “the only prevailing nursing model we have in american hospitals is Fred:

Frantically running every day,” says lillee gelinas, rn, vice president and chief nursing officer at vha, a national alli-

ance of more than 1,450 hospitals. “Medical surgical units, labor and delivery units—all units—i see stress going up.”

yet even if stress—whether from work, family, friends, a shaky economy or some combination of the above—comes

with the territory, it’s not something to ignore. “unattended stress results in ‘stress pile-up,’” says dr. Michael groat, a

Mik

e Po

Wel

l/G

eTTY

iMa

GeS

T h e M a n y F a c e s o F n u r s i n g

P u b l i s h e d b y P e r m i s s i o n o f m i n t . c o m

At the beginning of life or at the end, whether technology

is nonexistent or state-of-the-art, wherever there are

suffering souls who need expert care, a compassionate word,

a human touch…a nurse will be there, front and center.

sTudenT nurses in hazmat suits from emory university in atlanta, left,

learn how to function as first responders for a medical emergency in a biohazard lab.

nurse Jenny chrisTiansen, above, tends to her charge in

the nicu at children’s healthcare of atlanta; the baby was delivered by

emergency c-section after the mother was injured in a car accident.

Photographs by Karen KasmausKi

[ m o v i n g i m a g e s ]

31

[ $ m a r t m o n e y ]

26

INBadtImes

GoodBarGaINs

s e v e n t h i n g s y o u d o n ’ t h a v e t o b u y n e w

By AngelA SzeSciorkA

Photographed by MeliSSA Punch

Who doesn’t like add-ing books or dVds to their collection, clothes to their closet or cars to their garage? times are tough and a nurse’s paycheck doesn’t always stretch as far as you might like. But that doesn’t mean you have to go without. in fact, you can satisfy your urge to splurge (after those long shifts, you deserve it!) and still stay out of debt if you’re a savvy shopper. here are some places to start. >

G e t a

r e f u r b i s h e d

i P o d f o r

a s o n G .

s t e P o u t i n G o o d - a s -n e w u s e d P u m P s .

scrubsmag.com AdApted from “eight things You should not BuY ne w ” BY AngelA szesciork A.puBlished BY permission of mint.com.

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alli living was created for Meredith Integrated Marketing group, and is in final

negotiations to become a quarterly magazine for customers on the alli diet plan.

Livingeathealthier, livehappier

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page23

you can do it!

For free 24/7 support and even more expert advice go tomyalli/circles.com

extra

Win free stuff!send us your success stories and enter to win a free refill!

“At our monthly girls-only potluck,

everyone brings a healthy

dish.”

Denise Smith,Brooklyn, NY

lost 21 poundsStart Weight 165Weight NoW 139Favorite MeaL shrimp salad with avocadoBiggeSt Motivator atem niatet nibh ea happieSt MoMeNt Gong atem niatet nibh Workout pLaN

atem niatet

Denise Smith,Brooklyn, NY

lost 19 poundsStart Weight 165Weight NoW 139Favorite MeaL shrimp salad with avocadoBiggeSt Motivator atem niatet nibh ea happieSt MoMeNt Gong atem niatet nibh Workout pLaN atem niatet nibh ea

Denise Smith,Brooklyn, NY

lost 34 poundsStart Weight 165Weight NoW 139Favorite MeaL shrimp salad with avocadoBiggeSt Motivator atem niatet nibh ea happieSt MoMeNt Gong atem niatet nibh Workout pLaN atem niatet nibh ea

Denise Smith,Brooklyn, NY

lost 29 poundsStart Weight 165Weight NoW 139Favorite MeaL shrimp salad with avocadoBiggeSt Motivator atem niatet nibh ea happieSt MoMeNt Gong atem niatet nibh Workout pLaN atem niatet nibh ea

“I can keep up with my

grandkids now! We play hide and seek for

hours...”

a

Judy Smith, Portland, MEStart Weight 165Weight NoW 139Favorite MeaL shrimp salad with avocadoBiggeSt Motivator atem niatet nibh ea happieSt MoMeNt Gong atem niatet nibh Workout pLaN atem niatet nibh ea

I waterski now.I feel strong and exhilarated.

Living

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beansthis is dummy text about this product

black bean tostadasdirections: Heat oven to 400 degrees F. Place 8 tortillas in a baking sheet and spray with vegetable oil cooking spray. Bake 10 minutes. In a bowl, mix 1 can rinsed black beans with salsa; microwave 3 minutes. Top tortillas with bean mixture, sprinkle with ½ cup shredded Mexican blend cheese. Bake until cheese melts; sprinkle with cilantro. Heat oven to 400 degrees F. Place 8 tortillas in a baking sheet and spray with vegetable oil cooking spray. Bake 10 minutes. In

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eat right, shop smart

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dinner in a cinch

salsabuy pico de gallo

pre-made or use your favorite jar of salsa

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tktktk tomatkttk more infomation here

low-fat jack cheese

make sure to check tktktk tomatkt

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the skinnyserving: 6 oz.calories:142,total fat: 1g

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page23

eat right, shop smart

You’re usingalli, so you know to watch your fat. But

beyond that—which ones should you

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your alli guide to eating healthy everyday and anywhere!

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2-minute toners!living fit

TargeTs shoulders,obliques, gluTes and legs

The move: Lunge with chopStand with feet hip-width apart, a dumbell in each hand. Lunge back with left foot, keeping right knee over abkle, while lifting weights to right shoulder. Stand up, lifting left knee 90 degrees, and pull arms across body, bringing weights to left hip. Do 12 reps. Switch sides: repeat

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TargeTs coreThe move: KayakSit with knees bent and together.

Lift feet, tuck knees into chest, and lean back slightly. Keeping back straight and abs engaged, swivel knees to right and arms to left, moving arms as if paddling a kayak. Do 30 reps, alternating sides.

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TargeTsshoulders,arms, gluTes

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Slim down and sculpt in minutes using these total-body moves even beginners can do

TargeTsshoulders, abs and hips

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1

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page23

what’s cooking

a perfect guilt-free picnic

Take it outside!This low-fat menu is guaranteed to please the whole family

tomato-basil turkey burgers 2 lbs. ground turkey2 Tbs. sun-dried tomatoes, drained and finely chopped2 Tbs. fresh basil 1 tsp. black pepper 8 oz. part-skim mozzarella, sliced8 whole wheat buns2 cups spinach 1 large red or yellow sweet pepper, grilled, cut into strips

Combine turkey, tomatoes, basil, salt and black pepper in a bowl; mix lightly. Shape into eight 1/2 –inch thick patties. Grill for 10 to 13 minutes or until a thermometer in the side of patty reaches 160 degrees F, turning once. During the last two minutes of grilling, top burgers with cheese and place buns, cut side down, on grill to toast. Remove from grill, assemble serving size: 1 slice calories:150 total fat:3g, (2g saturated fat) protein: 1g carbohy-drates: 1g fiber: 1g sodium:00mg

theskinny

per serving:calories

150fat grams

3

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extra

6 ways to lighten up your picnic1. Go topless. Ditch half the bun to cut carbs painlessly. A lettuce-leaf topper will help keep your fingers clean. 2. Scope out the grill. Look for vendors who use and open grill rather than a smooth-top grill. The open grill lets more fat drip away.3. Boycott cheese. Skip the cheese on hamburgers to reduce saturated fat and calories.4. Say no to sautéed toppers. Once onions and peppers are sautéed, they’re coated with fat. Raw veggies, however, boost your vitamin intake and make a small burger feel hearty.5. Curb condiments. Spread ketchup, sweet relish and mayonnaise lightly. But go wild with mustard and pickles.6. Buy lean. Purchase lean and low-fat hamburger meat, and choose low-fat or poultry base hot dogs and


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