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D&B for Sugar February 5, 2015
| Date post: | 17-Jul-2015 |
| Category: |
Technology |
| Upload: | epicom |
| View: | 32 times |
| Download: | 3 times |
D&B for Sugar February 5, 2015
Today’s Speakers
Philip Warren Channel Director, D&B
Amanda Anderson Director of Marketing, Epicom
About Epicom
- Off-site backup - HIPAA and PCI compliant - Server, firewall, and application management
- Requirements gathering, documentation, and analysis - Design and technical feasibility
- Marketing Automation
About Dun & Bradstreet
• World’s largest commercial database • Data from over 200 countries
• Identity, Firmographic, and Company Relationship data
• Four DUNSRight drivers:
Global Data Collection
Entity Matching
D-‐U-‐N-‐S Number
Corporate Linkage
Agenda
• Introduction to D&B for Sugar
• Demo in Sugar
• Q&A
News & Announcements
• Next SugarCRM User Group: – March 24th @ 11:30 AM (CST)
• Topic: Defining Your Sales Cycle in Sugar - Part II
• SugarCon 2015 – April 20th – 23rd in San Francisco
About the Integration
• Streaming access to:
• Validated against D&B’s global database – 250M businesses in over 200 countries – 100M professional contacts
– 4M corporate family trees – 5M updates every 24 hours
News Financial
Data Social Media
Contact Info
Corporate Changes in 30 minutes
* Source: D&B and Sales & Marketing Institute��� Based on 52 weeks, 5 workdays, 8 hour day.
# of Business Addresses? è 120
# of Business Telephone Numbers? è 75
# of Company Names? è 15
# of New Companies Opened? è 30
# of Companies Closed? è 10
# of CEOs Who Leave Their Job? è 20
5 million changes to our database every 24 hours
Benefits of Integration
• Elimination of manual entry • Stronger pipelines
• Increases sales effectiveness
• Reduction in research time
• Shorter sales cycles
• Compelling data
Demo
D&B Optimizer
• Many users relying on poor data quality; Optimizer is a solution
Customer benefit Feature
Cleanse
Identify
Enrich
• Enriching records with best-in-class business insight from D&B
Improve operational efficiency • Improve data accuracy • Improve consistency (via
standardization) • Identify duplicate records • Append best D-U-N-S® Number match
from D&B database
Maximize revenue growth • Segment and target best customers • Identify optimal up-sell and cross-sell
opportunities
• Best-in-class matching and identification
• Correcting and standardizing
