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© 2016 IBM Corporation
Robert LeBlancSVP, IBM Cloud
Accelerating Innovation with Cloud in the Cognitive Era
2Page© 2016 IBM Corporation
A compellingcustomer experience
Sources:1. Accenture, “Digital Business Era: Stretch Your Boundaries”, 20152. Redefining Boundaries, Insights from the Global C-suite Study, IBM Institute for Business Value, 20153. Deloitte, “Corporate accelerators: Spurring digital innovation with a page from the Silicon Valley playbook”, 2016
New innovativebusiness models
Fast and flexibleoperational processes
80% of CxOs are experimenting with different business models or thinking of doing so2
100+ Global enterprises have launched internal incubators in the last 3 years, including Airbus, Barclays, Telstra and Target3
81% of companies place the personalized customer experience in their top three priorities, with 39 percent reporting it as their top priority 1
In today’s race to succeed, leaders create
3Page© 2016 IBM Corporation
Cloud is maturing into an environment for innovation and business value
Cost Efficiency
Value
Essential Integration
3Business ValueHigh value solutions
Cognitive apps
Advanced analytics
Internet of Things
2InnovationPaaS-centric
DevOps tooling
Web & Mobile apps
Basic analytics
Hybrid integration
1Cost & SpeedIaaS-centric
Virtual compute
Low cost storage
Traditional app hosting
4Page© 2016 IBM Corporation
• Runtimes• Hybrid• Containers• Data Services
• Mobile• Microservices
IBM Bluemix Garage Method
IBM Bluemix Platform and DevOps
Tools
+ +
Rapid innovation The right combination of platform, ecosystem and methodology
OpenEcosystem
5Page© 2016 IBM Corporation
Health Financial Services
IoT Analytics Commerce Security Developersand
Partners
Content ConversationComputeCloud
Extend into New Industries Infuse with CognitiveBuild out
Ecosystem
Data (Public, Private, Partner)
Cloud is the enabler for a cognitive business
IBM Watson
6Page© 2016 IBM Corporation
Domain services let you differentiate with dataIBM Cloud is designed for data rich services
Data Sources
CognitiveAnalytics
IoT
VideoData Services
Mobile
Blockchain
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Lifecycle environment
IBM Cloud is the best place to build cognitive apps
IBM Bluemix is the place where organizations and developers go to rapidly build, deploy and consume cognitive apps
IBM Bluemix is the place to go for cognitive solution templates for IoT, mobile, consumer apps, industry apps, etc.
Domain solutions
Messageresonance
Question& answer
Speech-to-text
Text-to-speech
Languagedetection
Sentimentanalysis
Image linkextraction
Tradeoffanalysis
Toneanalyzer
Personalityinsights
Concepttagging
Relationshipextraction
Conceptinsights
Feeddetection
Imagetagging
Watsonnews
Facedetection
Languagetranslation
Dialog
Entityresolution
Taxonomy
Conceptrecognition
Keywordextraction
Textextraction
Naturallanguageclassifier
Entityextraction
Authorextraction
Visualrecognition
30+ Cognitive APIs and growing…
8Page© 2016 IBM Corporation
IBM Cloud is both a public and hybrid cloud platformto unlock business innovation
HybridPUBLIC
Hybrid: Delivers the flexibility to extend IT investments in existing workloads to best achieve business objectives
Public: Optimized to deliver new workloads at speed in a shared environment
Speed Innovation InsightFlexibilityChange what you need to get value faster
Integrate cloud services, open communities and emerging technologies
Combine your data and processes with new sources of information
Workloads to deliver on business objectives
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How will you create the future in the Cognitive Era?
Createnew customer value with applications, services and processes
Connectapplications, data and services in new ways
Optimize any application, data or service for cloud agility and economics
10Page© 2016 IBM Corporation
IBM Cloud is all about your businessTo deliver the outcomes you want faster
Your ecosystemMeeting the hybrid needs of the data, apps and services you want from third parties and your entire enterprise.
Your industryCombining industry and domain specific expertise, solutions, data and services
Your leadershipDesigned for fast, continuous data-rich business innovation and cognitive solutions
Your futureOpen by design to maximize your future flexibility and opportunity for growth
Guiding Principles
DevOps Productivity
Hybrid Integration
Powerful, Accessible Data and Analytics
Cognitive Solutions
Choice with Consistency